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Key elements of Canadas Investment Strategy 1. Get - SlideServe

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Key elements of Canadas Investment Strategy 1. Get  - SlideServe Powered By Docstoc
					Community Investment
  Support Program
      (CISP)
     Presentation to EDAC
     September 26, 2006
                                          CISP 2006/07 Allocation of Funds

                                   $40,000 (1)




                                                                     $33,910 (1)




    $455,200                                                                                $177,376
      (17*)                                                                                    (8)
               $480,195
                 (20*)
                          $150,000 $187,015
                             (5)      (7)                     $879,607
                                                                (22)
                                                 $1,893,570                                $40,000 (1)
                                                    (40)

                                                                                      $233,730
                                                                                         (8)
                                                                                   $266,846 (7)

2
                                                                       CISP Update


Financial Lapsing
• Efforts being taken to reduce lapsing for 2006/07
    – First Claims required
    – Early identification of funds for de-commitment

Website Redesign
• CISP site has been redesigned to allow for easier navigation and downloading of
  key documents

Redesigned Application Form
• Form limits length of responses and improves integration with adjudication boards

Readiness Guide and Test
• Developed in collaboration with EDAC
• All applicants will be required to complete the test and provide it with their CISP
  application

3
                                             CISP Calendar 2006-2007


September 2006
• First Claims required

November 2006
• Nov. 17th: Disclosure of de-committed funds for 2006/07 and
  identification of “B” projects
• Nov. 30th: 2007/08 Application Deadline

March 2007
• March 15th: Deadline for 2006/07 CISP Final Reports
• March 31st: 2006/07 agreements expire

June 2007
• June 30th: Deadline for 2006/07 final claims

4
                                                        The Investment Continuum


     Level of Private Sector Support should increase along the continuum

     Step 1             Step 2            Step 3              Step 4           Step 5
    Research to                        Target Industry
                    Development of                           Identify
      Identify                             Sector
                     Community                              Marketing
    Competitive                         Geographic
                        Profile                              Strategy
     Advantage                              Area
                                                                             Executing the
                                                                                 Plan
     Create
                                                           Identify Firms
  Inventory of      Examine Growth
                                       Develop Sector      with Retention
 Foreign Owned      Potential in Key
                                          Strategy         and Expansion
Companies within        Sectors
                                                             Possibilities
   Municipality

                                                  Strategy                       Step 6
                   Capacity
                                              Development and
                   Building
                                              Implementation                   Monitor,
                                                                             Evaluate, and
                                                                                Adjust
5
                                              Priority Activities 2007-2008


Capacity Building
• All communities applying to CISP should be able to demonstrate the basics.
• Ensure strength research is completed
• Develop the tools to effectively present your municipality and service
  investors

Business Retention and Expansion
• Approximately 80% of investment in Canada is through retention and
  expansion of existing foreign subsidiaries in Canada
• Not all municipalities have the resources to run foreign investment attraction
  strategies abroad

Partnerships
• Working within a regional partnership allows smaller communities to
   leverage larger opportunities
• Many investors prefer researching regions as opposed to small individual
   municipalities
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                                                          Best Practices



• Several “best practices” have led to documented results:
             •Trail, BC                •Kingston, ON
             •Powell River, BC         •Welland, ON
             •Swift Current, SK        •Sherbrooke, QC
             •Winnipeg, MN             •Summerside, PEI


• CISP assisted with:
    – Researching strengths and weaknesses
    – Making best use of limited resources for low cost, high visibility
      marketing
    – Building regional alliances

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                           Why measure the outcomes?


• CISP mandate expires March 31 2009

• A five year extension will be dependent on ability
  to demonstrate the program has produced
  anticipated outcomes

• Investment attracted and jobs created represent
  only “Ultimate Outcomes”

• Much more needs to be captured…
8
                                                                        Outputs and Outcomes


                                                                    •Training
                                                     •Community profiles/Asset mapping
                                                 •Marketing, aftercare and BR&E strategies
          Outputs
                                                   •Initiatives by recipients (e.g. missions)
                                                    •Post-Investment meetings, research
                                                           •Reports, studies and tools


                                     •Enhanced capacity of Canadian communities to service investors
                                       •Enhanced linkages with site selectors and potential investors
                                          •Enhanced partnerships within and across communities
    Immediate Outcomes
                                                    •Measures to address aftercare issues
      Within one year
                                                •Identification of local investment community
                            •Enhanced capacity to promote community as a location for investment via website and
                                                                 other medium



                                             •Increased number of serious investment prospects
    Intermediate Outcomes
                                                   •Increased knowledge of BR&E potential
         Within 2 years
                                                         •Improved aftercare services



                                            Increased foreign investment in Canadian communities
     Ultimate Outcomes                         •Improved retention of existing foreign investment
     Between 3 to 5 years                         •Increased expansion of foreign investments
                                           •Increased Canadian employment and economic growth
9
                                                                                Example 1: Training



          Outputs                                    Completion of a training course




                                    •Increased understanding of the value of, and need for regional co-operation
                                               •Improved Knowledge of investment attraction practices
     Immediate Outcomes
                               •Increased understanding of how to evaluate the potential of investment opportunities
       Within one year
                                    •A clearer idea of roles and responsibilities at all levels (Fed/Prov/Municipal)
                                                              •Ability to plan “next steps”




                                  •Better tools to research and analyse local economic strengths and weaknesses
 Intermediate Outcomes
                            •Increased knowledge of local Investment aftercare needs & attraction & expansion potential
      Within 2 years
                                         •Develop and implement investment, aftercare and BR&E Strategy



                                                           •Aftercare issues addressed
                                             •Increased foreign investment in Canadian communities
     Ultimate Outcomes
                                                •Improved retention of existing foreign investment
     Between 3 to 5 years
                                                   •Increased expansion of foreign investments
                                      •Increased Canadian employment, job creations and economic growth
10
                                                Example 2: Investment Tools



          Outputs                    Research, Community Profiles, Website




                                    •Improved understanding of communities strengths
     Immediate Outcomes
                                              •Improved community visibility
       Within one year
                                    •Improved ability to respond to investment inquiries




                            •Increased interest in the municipality shown by the foreign investors
 Intermediate Outcomes            •Increased number of visitors to the community’s website
      Within 2 years                      •Increased number of investment inquiries
                                     •Increased number of serious investment prospects



                                  •Increased foreign investment in Canadian communities
                                      •Improved retention of existing foreign investment
     Ultimate Outcomes
                                         •Increased expansion of foreign investments
     Between 3 to 5 years
                                  •Increased Canadian employment and economic growth

11
                                                                Example 3: BR&E Strategy



          Outputs                                        Develop BR&E Strategy




                            •Identification foreign investors already established in the community by priority sectors
     Immediate Outcomes                                     •Initial meetings with investors
       Within one year                        •General understanding of sector strengths and priorities
                                               •Establish partnership with National investment network




 Intermediate Outcomes
                                              •Address sectoral issues identified through meetings
      Within 2 years




                                            •Increased foreign investment in Canadian communities
                                                •Improved retention of existing foreign investment
     Ultimate Outcomes
                                                   •Increased expansion of foreign investments
     Between 3 to 5 years
                                            •Increased Canadian employment and economic growth

12
                                          Measuring Results: Next Steps


• Improved Reporting Template
     – To better capture program successes, CISP management will redesign the
       CISP final report template


     – All successful CISP applicants (2006/07 and on) will be required to complete
       the template

     – Successful CISP applicants prior to 2006/07 are encouraged to complete the
       template




13
                                                      Contact




                      John Hobbs
                       Manager
     Community Investment Support Program – CISP
     Foreign Affairs and International Trade Canada


               Telephone: 613-944-3142
                   Fax: 613-944-3178
        E-Mail: john.hobbs@international .gc.ca



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