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					Telecommunication Solutions




         www.hermes-softlab.com
       HERMES SoftLab (HSL)

 European-based company specialized in
  software & e-business solutions
   • telecom
   • e-Banking
   • data & storage management
   • network & systems management
   • Web services

 Value-added engineering for leading high-tech
  vendors

 Highly qualified international staff – 550 employees

                    www.hermes-softlab.com
      Campuses & Client base



Worldwide network of sales & software campuses
                                        Stuttgart, Vienna,
                                       Budapest, Sarajevo
Mt. View, CA



 International blue-chip vendor & client base
      Hewlett-Packard
      Ericsson
      Agilent Technologies
      Sixt

                    www.hermes-softlab.com
                     Milestones

1990   HSL established by four partners.

1993   HP & HSL partner on Omniback II product line and the
       HP OpenView family of products.

1997   World Economic Forum honors HSL as top performing
          CEE Global Growth Company.
       HSL awarded ISO 9001/TickIT Certification from British
       Standards Institute.
1998 Winner of the European Marshall Award sponsored by Citibank
     and the Wall Street Journal Europe.

       Finalist of the European Quality Award confered by the European
       Foundation for Quality Management.

1999   HERMES SoftLab becomes a joint stock company.
2000   HSL acquires ZASLON, a pioneer in e-Banking solutions.
                          www.hermes-softlab.com
              Services & products
Services:
• Vendor- R&D
Acceleration
• End User-Integration,




                                                               Mobile/Telecom
                                                   Financial
Implementation, and
Consulting
Products:
•Various Distribution

     Storage
                                                                                M-Ticketing
     Network & System Management

     Embedded

     Web Services & e-Services Technology


                          www.hermes-softlab.com
Telecommunication Solutions

   HSL is a provider of innovative software
    services and products to mobile operators.

   HSL is committed to helping mobile operators
    achieve competitive and technical
    advantages.

   Experts in the field of embedded systems in
    the telecommunication industry.




                   www.hermes-softlab.com
             Strategic areas

   Focused on the mobile providers market
   Early developers of mobile data service
    provisioning for European mobile operator with
    SSM platform
   Productize technologies developed for mobile
    operators
   Complement HSL offer with consulting and
    implementation services




                    www.hermes-softlab.com
       Telecom Key clients

   Ericsson – Sweden
   Agilent Technologies GmbH
   Hewlett Packard Consulting (HPC)
   Mobitel – leading Slovenian mobile operator
   Westel 900 – Hungarian mobile operator
   Ericsson - Austria




                  www.hermes-softlab.com
       Mobile phone generations
     Network Technology                                  Data Services
     IP / VOIP to handset, IP            Efficiency/cost/scalability gains, rather
     core networks. IPV6                           than major capability changes


     SS7, CDMA2000, EDGE,                 Broad range of mobile services in
                                          consumer devices, high-speed
     Wideband CDMA, IP                    data (128 Kbps), mobile
     network core. IPv.4
                                          multimedia
             IP packet data, GPRS,               “Always on” apps.,
             3GPP2, A.S001                  packet data (50 Kbps),
                                                   increased device
                                                          diversity,
                   TDMA,                 Voice, slow
                                         data (9.6 Kbps),   limited
                   CDMA,                 WAP...              multi-
                   GSM      Analog        Analog             media

4G    3G   2.5G     2G          1G          1980         2000          2002   2010


                                                            Source: Gartner Research

                                www.hermes-softlab.com
Development of mobile networks

First-generation (1G): Analog and data transmission via modems

Second-generation (2G): the current generation - mobile networks with
digital circuit-switched connections for voice and data, only low-speed data

2.5-generation (2.5G): technologies such as GPRS support packet-switched
medium-speed data, providing a much-improved application platform with
reduced latency, asynchronous applications and the potential for “always on”
applications with data charged on a per-packet basis rather than on a
connection-time basis.

Third-generation (3G): to be deployed in 2002 and offer higher data rates
(realistically around 100 Kbps to 300 Kbps), sufficient for more data-intensive
and multimedia applications; core of a 3G network likely to be IP-based.

Fourth-generation (4G): still an ill-defined concept; likely to involve
efficiency improvements and ubiquitous use of IP for voice and data.

                                                       Source: Gartner Research

                              www.hermes-softlab.com
           Industry trends
    What Is Driving the Mobile Phenomenon

Economics                                         Social Trends
Airtime cost, device
costs (e.g., $35 phone                   Fashion: the “always on”
chip sets by 2005,                       generation, entertainment,
disposable phones)                       electronics as a lifestyle
                                         accessory.




WAP, iMode, J2ME,                         Anywhere, anytime
Bluetooth, location-                      commerce, cost
sensing, 2.5G, 3G                         reduction/self service,
networks                                  bridge supply chain gaps


Technology                                        Business Needs

                                                Source: Gartner Research

                       www.hermes-softlab.com
             HSL Milestones

1998 Initiated development of SW solutions for the
     telecom industry.
1999 52 engineers, 3 key clients & over 10 projects
2000 95 engineers, 6 key clients & over 15 projects
2001 Development of SW infrastructure and services
     to provide mobile operators m-commerce, mobile
     Internet and multimedia capabilities in an
     environment where mobile devices are
     ubiquitous.



                    www.hermes-softlab.com
            Telecom expertise
 Specialized in areas:
   Mobile Internet
   Speech technology
   Monitoring and controlling applications
   Value-added services
   Mobile services provided by Smart Service
    Mediator (SSM) platform

 R&D in 3rd generation mobile technologies



                      www.hermes-softlab.com
  Smart Service Mediator (SSM)
  An open, extensible platform for mobile data
              services solutions.


                             CRM/Billing
                                                         Mobile Operator
                                   Database                                E-M-Service Providers
                    Billing Info



                                       Synchronization
          Mobile                                                                       Bank
                                                               Database
        Telephone
         Network
                                   Database                   Push                    e-Comm.
                                                           dispatcher
                        SSM                                                Internet
                                                                                      Stocks
          Fixed
        Telephone                                        HTTP/HTTPS Pull
         Network
Users                                                                                  INFO


                        www.hermes-softlab.com
                   SSM Platform
  Content                                                    Easy and Economical
                                Chat    Email        Info        Extensibility
   Aggr.
              Service &
  Portals      Content          WapP    WebP        VoiceP    Quiz         IH
              Providers
   Banks
                                SMS2V     DM        MaCs      IPB       Games
   SME
              SSM SDK                        SSM Client Apps


SSM
SERVICES     BILLING      CRM      TRANSPORT            GP
                                                                Presence and
                                                                  Location


SSM
Channel
Management   SMS       WAP        HTTP      VOICE           POP3 e-speak


                           www.hermes-softlab.com
            HSL Voice Portal

 Voice user interface enables:
  SMS messages to Voice
  “Listening access” to messages & Web-based
   info and services
  Available anytime, anywhere

                                                     Mobile Users / Wireless Mobile Computing appliances

                                                                                        VOICE/
                                                               SMS          WAP
                                                                                         TEXT
                      Profile Management




                                                                                                           Security modules

                                                                                                                              High Av ailability
                                           Billing




                                                            Voice Portal
                                                                   INTERNET       e-speak


                                                                  Serv ice Providers / SDK




                  www.hermes-softlab.com
                  Mobitel case study
                    SSM platform
     SSM platform provides mobile users instant access to
      mobile commerce and wireless Internet transactions,
        enables billing processes for SMS, WAP, Internet
                   and Voice based services.

                                                                                                                                                         SMS


                                                                                                        SMS                                                      Mobile
                                                                                                                                                               customers
                                                   Mobile operator
                                                           Mobile Users / W ireless Mobile Computing appliances

                                                                                               VOICE/
                                                                      SMS         W AP
                                                                                                TEXT

 Service providers
Mobile Service Providers
                            Profile Management




                                                                                                                  Security modules

                                                                                                                                     High Availability
                                                 Billing




                                                                 SSM PLATFORM
                                                                                                                                                         Voice
                                                                         INTERNET        e-speak


                                                                         Service Providers / SDK




                           www.hermes-softlab.com
                             Mobitel case study
                            Value-added services
•MOBI-SMS                   •MOBI-FRS
                                                              •MOBI-C3
     •Providing information      •Application for financial
                                                                   •Customer call center
     for Mobitel SMS info        commercial operation in
     service                     Mobitel                      •MOBI-IPG
•MOBI-Imenik                                                       •Phone help system for
                                                                                               LATEST ACHIEVEMENTS
                                                                   call center
     •Phone directory on SMS
                                                              •MOBI-VRT
•MOBI-Beleznica
                                                                   •Virtual Telephone
     •Mail service for mobiles                                                        •MOBI-VT
•MOBI-Igre                              FINANCIAL SOFTWARE                                 •Speech Technology (IVR;
     •Games over SMS                      MOBILE OPERATOR                                  Text < > Speech)
•MOBI-SAT                                                                              •MOBI-MaCS
                                                              CALL CENTER SOFTWARE
     •Implement different                                                                   •Monitoring and
     Value Added Services                                                                   Controlling applications
                                                                                       •MOBI-CA
                                                                                            •Certificate Authority
                        VALUE-ADDED SYSTEM
                                                                                       •MOBI-Info
                       FOR MOBILE OPERATORS
 PRE-PAID SYSTEM                                                                            •Content providing system
 MOBILE OPERATORS                                                                      •MOBI-WAP
                                                                                            •WAP PORTAL
•MOBI-I                                                                                •MOBI-Research
     •Filling pre-paid account                                                              •Various research
     over the internet                                                                      prototypes, feasibility
•MOBI-EON                                                                                   studies, proposals,
                                                                                            external reference
     •System for pre-paid users
                                                                                            specifications,
     paying via credit card
                                                                                            investigations
•MOBI-II
                                                                                       •MOBI-Framework
     •Invoice list on the
     internet                                                                               •SSM – Mobile Middleware

                                                www.hermes-softlab.com
    M-Ticketing case study

Voice & Internet browsing for event viewing,
     ticket reservations and purchasing.



                                          Mobile Users / W ireless Mobile Computing appliances


                                                                                  VOICE/
                                                  SMS            W AP
                                                                                   TEXT
           Profile Management




                                                                                                 Security modules

                                                                                                                    High Availability
                                Billing




                                               SSM PLATFORM

                                                        INTERNET        e-speak


                                                        Service Providers / SDK




                                          www.hermes-softlab.com
               e-Sixt Case Study
            Sixt Rent-a-Car transformed into online
              car rental, leasing & tourist service


                                                                                                                                                    Amadeus Global
                                                                                                                                                  Distribution System

                                                    Mobile Users / W ireless Mobile Computing appliances

                                                                                        VOICE/
                                                               SMS         W AP
                                                                                         TEXT
                     Profile Management




                                                                                                           Security modules

                                                                                                                              High Availability
                                          Billing




                                                          SSM PLATFORM

                                                                  INTERNET        e-speak


Sixt legacy system                                                Service Providers / SDK




                                                         www.hermes-softlab.com

				
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