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Pet Care in Portugal

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									Pet Care in Portugal




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http://marketpublishers.com
                                                                                    Phone: +44 20 8123 2220
                                                                                    http://marketpublishers.com



Pet Care in Portugal


                  Date:      January 7, 2013
                Pages:       50
                  Price:     US$ 1,900.00
                       ID:   P39B2D0DDDAEN


Pet care retail value sales continue to increase in Portugal as pet owners are investing in their animals and
focusing on higher quality products. Portuguese pet owners are becoming more educated about nutrition
and are taking a stronger interest in consulting with experts such as veterinarians and pet shop owners. In
addition, the market is experiencing a rise in demand for premium brands as the wider variety of premium
private label brands attracts a new target audience.

Euromonitor International's Pet Care in Portugal report offers a comprehensive guide to the size and shape
of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify
the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic
analysis of key factors influencing the market - be they new product developments, distribution or pricing
issues. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

            Get a detailed picture of the Pet Care market;
            Pinpoint growth sectors and identify factors driving change;
            Understand the competitive environment, the market’s major players and leading brands;
            Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business
reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai,
Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts
worldwide, Euromonitor International has a unique capability to develop reliable information resources to
help drive informed strategic planning.


Table of Content
Executive Summary
Pet Care Retail Value Sales Continue To Increase
Premiumisation and Hyper-segmentation Continue To Dictate Trends in Pet Care
Cat Treats Continue To Perform Strongly
Multinationals Dominate Sales But Domestic Brands Increase in Popularity
Steady Performance Expected for Pet Care During Forecast Period
Key Trends and Developments
Economic Slump Continues To Change Consumption Patterns
Premium Private Label Brands Gain Ground in 2011
Humanisation Trend Causes Polarisation Within Pet Care
Snacks and Treats on the Rise
Internet Retailing and Grocery Retailers Gain Distribution Share
Market Indicators


Pet Care in Portugal                                                                                              2
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  Table 1 Pet Populations 2007-2012
Market Data
  Table 2 Sales of Pet Care by Category: Volume 2007-2012
  Table 3 Sales of Pet Care by Category: Value 2007-2012
  Table 4 Sales of Pet Care by Category: % Volume Growth 2007-2012
  Table 5 Sales of Pet Care by Category: % Value Growth 2007-2012
  Table 6 Pet Food Company Shares 2007-2011
  Table 7 Pet Food Brand Shares 2008-2011
  Table 8 Dog and Cat Food Company Shares 2007-2011
  Table 9 Dog and Cat Food Brand Shares 2008-2011
  Table 10 Penetration of Private Label by Category 2006-2011
  Table 11 Sales of Dog and Cat Food by Distribution Format: % Analysis 2007-2012
  Table 12 Sales of Dog and Cat Food by Category and Distribution Format: % Analysis 2012
  Table 13 Sales of Pet Care by Distribution Format: % Analysis 2007-2012
  Table 14 Sales of Pet Care by Category and Distribution Format: % Analysis 2012
  Table 15 Forecast Sales of Pet Care by Category: Volume 2012-2017
  Table 16 Forecast Sales of Pet Care by Category: Value 2012-2017
  Table 17 Forecast Sales of Pet Care by Category: % Volume Growth 2012-2017
  Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2012-2017
Definitions
Sources
  Summary 1 Research Sources
Anivite SA in Pet Care (portugal)
Strategic Direction
Key Facts
  Summary 2 Anivite SA: Key Facts
Company Background
Production
Competitive Positioning
  Summary 3 Anivite SA: Competitive Position 2011
Avipar Lda in Pet Care (portugal)
Strategic Direction
Key Facts
  Summary 4 Avipar Lda: Key Facts
Company Background
Production
Competitive Positioning
  Summary 5 Avipar Lda: Competitive Position 2011
Orni - Ex Produtos Para Animais Lda in Pet Care (portugal)
Strategic Direction
Key Facts
  Summary 6 Orni - Ex Produtos Para Animais Lda: Key Facts
Company Background
Production
Competitive Positioning
  Summary 7 Orni - Ex Produtos Para Animais Lda: Competitive Position 2011
Quatro Patas in Pet Care (portugal)
Strategic Direction
Key Facts
  Summary 8 Quatro Patas - Comércio de Animais, Lda: Key Facts
  Summary 9 Quatro Patas - Comércio de Animais, Lda: Operational Indicators
Internet Strategy
Company Background
Private Label
Competitive Positioning


Pet Care in Portugal                                                                                        3
                                                                         Phone: +44 20 8123 2220
                                                                         http://marketpublishers.com


Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
 Table 19 Cat Owning Households: % Analysis 2007-2012
 Table 20 Cat Population 2007-2012
 Table 21 Cat Food Prepared vs Non-prepared Gap: % Analysis 2007-2012
Category Data
 Table 22 Sales of Cat Food by Category: Volume 2007-2012
 Table 23 Sales of Cat Food by Category: Value 2007-2012
 Table 24 Sales of Cat Food by Category: % Volume Growth 2007-2012
 Table 25 Sales of Cat Food by Category: % Value Growth 2007-2012
 Table 26 Sales of Premium Cat Food by Category: Value 2007-2012
 Table 27 Cat Food Company Shares 2007-2011
 Table 28 Cat Food Brand Shares 2008-2011
 Table 29 Cat Treats Brand Shares 2008-2011
 Table 30 Forecast Sales of Cat Food by Category: Volume 2012-2017
 Table 31 Forecast Sales of Cat Food by Category: Value 2012-2017
 Table 32 Forecast Sales of Cat Food by Category: % Volume Growth 2012-2017
 Table 33 Forecast Sales of Cat Food by Category: % Value Growth 2012-2017
 Summary 10 Cat Food by Price Band 2011
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
 Table 34 Dog Owning Households: % Analysis 2007-2012
 Table 35 Dog Population 2007-2012
 Table 36 Dog Food Prepared vs Non-prepared Gap: % Analysis 2007-2012
Category Data
 Table 37 Sales of Dog Food by Category: Volume 2007-2012
 Table 38 Sales of Dog Food by Category: Value 2007-2012
 Table 39 Sales of Dog Food by Category: % Volume Growth 2007-2012
 Table 40 Sales of Dog Food by Category: % Value Growth 2007-2012
 Table 41 Sales of Premium Dog Food by Category: Value 2007-2012
 Table 42 Dog Food Company Shares 2007-2011
 Table 43 Dog Food Brand Shares 2008-2011
 Table 44 Dog Treats Brand Shares 2008-2011
 Table 45 Forecast Sales of Dog Food by Category: Volume 2012-2017
 Table 46 Forecast Sales of Dog Food by Category: Value 2012-2017
 Table 47 Forecast Sales of Dog Food by Category: % Volume Growth 2012-2017
 Table 48 Forecast Sales of Dog Food by Category: % Value Growth 2012-2017
 Summary 11 Dog Food by Price Band 2011
Headlines
Trends
Competitive Landscape
Prospects
Category Indicators
 Table 49 Other Pet Population 2007-2012
Category Data
 Table 50 Sales of Other Pet Food by Category: Volume 2007-2012
 Table 51 Sales of Other Pet Food by Category: Value 2007-2012
 Table 52 Sales of Other Pet Food by Category: % Volume Growth 2007-2012
 Table 53 Sales of Other Pet Food by Category: % Value Growth 2007-2012


Pet Care in Portugal                                                                                   4
                                                                          Phone: +44 20 8123 2220
                                                                          http://marketpublishers.com


 Table 54 Bird Food Brand Shares 2008-2011
 Table 55 Fish Food Brand Shares 2008-2011
 Table 56 Small Mammal/Reptile Food Food Brand Shares 2008-2011
 Table 57 Forecast Sales of Other Pet Food by Category: Volume 2012-2017
 Table 58 Forecast Sales of Other Pet Food by Category: Value 2012-2017
 Table 59 Forecast Sales of Other Pet Food by Category: % Volume Growth 2012-2017
 Table 60 Forecast Sales of Other Pet Food by Category: % Value Growth 2012-2017
Headlines
Trends
Competitive Landscape
Prospects
Category Data
 Table 61 Sales of Pet Products by Category: Value 2007-2012
 Table 62 Sales of Pet Products by Category: % Value Growth 2007-2012
 Table 63 Sales of Pet Healthcare by Type: % Value Breakdown 2007-2012
 Table 64 Forecast Sales of Pet Products by Category: Value 2012-2017
 Table 65 Forecast Sales of Pet Products by Category: % Value Growth 2012-2017




Pet Care in Portugal                                                                                    5
                                                                                                                              Phone: +44 20 8123 2220
                                                                                                                              http://marketpublishers.com




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