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					Jeans in Morocco




Phone:     +44 20 8123 2220
Fax:       +44 207 900 3970
office@marketpublishers.com
http://marketpublishers.com
                                                                                    Phone: +44 20 8123 2220
                                                                                    http://marketpublishers.com



Jeans in Morocco


                   Date:    January 7, 2013
              Pages:        32
                   Price:   US$ 900.00
                      ID:   J72B8F29123EN


While most product areas in apparel benefited from rising disposable income levels in 2011, jeans
benefited the most and saw the strongest volume growth of 6%. This strong performance was linked to a
number of factors, including jeans’ fashionable image and reputation for durability. The wide range of
prices available in jeans also boosted sales, as low-income consumers benefited from the introduction of
subsidies and a higher minimum wage in 2011 and thus began to spend more on apparel in...

Euromonitor International's Jeans in Morocco report offers a comprehensive guide to the size and shape of
the market at a national level. It provides the latest retail sales data 2008-2012 and analysis by distribution
format allowing you to identify the sectors driving growth. It identifies the leading companies, leading
brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2017 illustrate how
the market is set to change.

Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

           Get a detailed picture of the Jeans market;
           Pinpoint growth sectors and identify factors driving change;
           Understand the competitive environment, the market’s major players and leading brands;
           Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business
reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai,
Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts
worldwide, Euromonitor International has a unique capability to develop reliable information resources to
help drive informed strategic planning.


Table of Content
Headlines
Trends
Competitive Landscape
Prospects
Category Data
 Table 1 Sales of Jeans: Volume 2006-2011
 Table 2 Sales of Jeans: Value 2006-2011
 Table 3 Sales of Jeans: % Volume Growth 2006-2011
 Table 4 Sales of Jeans: % Value Growth 2006-2011
 Table 5 Sales of Men's Jeans: Volume 2006-2011
 Table 6 Sales of Men's Jeans: Value 2006-2011
 Table 7 Sales of Men's Jeans: % Volume Growth 2006-2011
 Table 8 Sales of Men's Jeans: % Value Growth 2006-2011


Jeans in Morocco                                                                                                  2
                                                                                Phone: +44 20 8123 2220
                                                                                http://marketpublishers.com


  Table 9 Sales of Women's Jeans: Volume 2006-2011
  Table 10 Sales of Women's Jeans: Value 2006-2011
  Table 11 Sales of Women's Jeans: % Volume Growth 2006-2011
  Table 12 Sales of Women's Jeans: % Value Growth 2006-2011
  Table 13 Jeans Company Shares 2007-2011
  Table 14 Jeans Brand Shares 2008-2011
  Table 15 Forecast Sales of Jeans: Volume 2011-2016
  Table 16 Forecast Sales of Jeans: Value 2011-2016
  Table 17 Forecast Sales of Jeans: % Volume Growth 2011-2016
  Table 18 Forecast Sales of Jeans: % Value Growth 2011-2016
  Table 19 Forecast Sales of Men's Jeans: Volume 2011-2016
  Table 20 Forecast Sales of Men's Jeans: Value 2011-2016
  Table 21 Forecast Sales of Men's Jeans: % Volume Growth 2011-2016
  Table 22 Forecast Sales of Men's Jeans: % Value Growth 2011-2016
  Table 23 Forecast Sales of Women's Jeans: Volume 2011-2016
  Table 24 Forecast Sales of Women's Jeans: Value 2011-2016
  Table 25 Forecast Sales of Women's Jeans: % Volume Growth 2011-2016
  Table 26 Forecast Sales of Women's Jeans: % Value Growth 2011-2016
  Summary 1 Jeans by Price Platform 2011
Bogart SA in Apparel (morocco)
Strategic Direction
Key Facts
  Summary 2 Bogart SA: Key Facts
Company Background
Production
Competitive Positioning
  Summary 3 Bogart SA: Competitive Position 2011
Internet Strategy
Inditex, Industria De Diseño Textil SA in Apparel (morocco)
Strategic Direction
Key Facts
  Summary 4 Inditex, Industria de Diseño Textil SA: Key Facts
Company Background
Chart 1 Inditex, Industria de Diseño Textil SA: Zara in Morocco Mall
Production
Competitive Positioning
  Summary 5 Inditex, Industria de Diseño Textil SA: Competitive Position 2011
Internet Strategy
Nesk Investment Sarl in Apparel (morocco)
Strategic Direction
Key Facts
  Summary 6 Nesk Investment sarl: Key Facts
Company Background
Chart 2 Nesk Investment sarl: Aldo in Morocco Mall
Production
Competitive Positioning
  Summary 7 Nesk Investment sarl: Competitive Position 2011
Internet Strategy
Ona Goupe in Apparel (morocco)
Strategic Direction
Key Facts
  Summary 8 Ona Groupe: Key Facts
  Summary 9 Ona Groupe: Operational Indicators
Company Background
Chart 3 Ona Groupe: Marjane in Morocco Mall


Jeans in Morocco                                                                                              3
                                                                          Phone: +44 20 8123 2220
                                                                          http://marketpublishers.com


Production
Competitive Positioning
  Summary 10 Ona Groupe: Competitive Position 2011
Internet Strategy
Executive Summary
Strong Recovery Following Downturn in Middle of Review Period
Low-income Consumers Benefit From Subsidies and Wage Increases
Fragmented Sales Led by Private Label and Strong Domestic and Global Brands
Consumers Shift To Modern Retail Channels
Strong Growth Ahead for Forecast Period
Key Trends and Developments
Government Spending Enables Low-income Groups To Spend More Freely
Polarisation As Low-income Groups Buy in and Mid- and High-income Groups Trade Up
Leading Players Lose Share As Retail Landscape Develops
Sportswear Boosted by Fitness Trend But Constrained by Counterfeit Sales
Market Data
  Table 27 Sales of Apparel by Category: Volume 2006-2011
  Table 28 Sales of Apparel by Category: Value 2006-2011
  Table 29 Sales of Apparel by Category: % Volume Growth 2006-2011
  Table 30 Sales of Apparel by Category: % Value Growth 2006-2011
  Table 31 Apparel Company Shares 2007-2011
  Table 32 Apparel Brand Shares 2008-2011
  Table 33 Sales of Apparel by Distribution Format: % Analysis 2006-2011
  Table 34 Sales of Apparel by Category and Distribution Format: % Analysis 2011
  Table 35 Sales of Clothing by Category and Distribution Format: % Analysis 2011
  Table 36 Forecast Sales of Apparel by Category: Volume 2011-2016
  Table 37 Forecast Sales of Apparel by Category: Value 2011-2016
  Table 38 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
  Table 39 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Definitions
Sources
  Summary 11 Research Sources




Jeans in Morocco                                                                                        4
                                                                                                                              Phone: +44 20 8123 2220
                                                                                                                              http://marketpublishers.com




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posted:1/29/2013
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