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SKAPEGOAT - The FHTM Blame Game Story


Excerpts from the soon to be released memoir of the famous whistle-blower that helped to expose the FHTM MLM pyramid scheme. More can be found at

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									                             Excerpts from the soon to be released Memoir

                             “SKAPEGOAT – The FHTM Blame Game Story”
                                         by Joseph Isaacs

This story is about a successful semi-retired 30+ year entrepreneur that, against his better judgment, got
involved with an MLM called Fortune Hi-Tech Marketing (FHTM) back in 2009. Top FHTM leaders, and its
founder Paul Orberson, tried to run him out of the business, and destroy his life, after he created a FREE
Facebook style tool-set for the network marketing industry in 2010. After FHTM received their 2nd cease
and desist from the Montana AG office, in early 2010, he filed a complaint with the Kentucky BBB
explaining their fraudulent and deceitful ways, in an effort to get reimbursement for inventory. Shortly
thereafter the "blame game" begins, when they make him the global scapegoat for everything bad, as
Mr. Isaacs is hit with a frivolous and libelous Federal lawsuit claiming a trademark violation for marks
they never owned. This was a foolish attempt to gag him and stifle his rights to "Freedom of Speech" to
save them self from being branded as an "Illegal Pyramid Scheme". The stress of the harassing
litigations caused multiple life-threatening heart attacks. Mr. Isaacs almost died in 2011. This story will
keep you mesmerized by the deceit, sexual harassment, lies, and drama that unfolded over the next
couple of years. The e-book will be available summer of 2013 via Amazon.

Chapter 1 excerpt - Introduction to Joe Isaacs

I was born in Brooklyn, New York and came from a very proud, modest, Jewish, yet middle class
family with exceptional values and close family ties. At the age of six, in 1962, my parents
moved me to the up and coming suburbs of Long Island to the newly developed town of Deer
Park. Those were the glory days. Pre Vietnam War – everyone felt so safe at home we never
even bothered locking our houses or cars.

My dad used to leave the keys in the car sitting in the driveway without ever being concerned it
would be stolen. How things sure change.

My dad was a VP of Sales for General Electric. They are an international conglomerate involved
in many facets of one’s daily life. My dad was responsible for major appliance sales in a tri-state
area, which included New Jersey, New York and Connecticut. He progressed through the ranks
over the years and did well for a middle class guy. I remember always having the latest in
appliances at our house because some of his customers (retail shops) sold him floor models dirt
cheap after the newer models became available. We had one of the first console color
televisions in the neighborhood and that made our house the one where all of the other kids
wanted to hang out at.

I was very lucky and fortunate for this.
My mom was a housewife in the 1960’s, like most women of her generation, they didn’t work.
They stayed home and took care of the kids, cooked, cleaned and maintained the household
while the man was out being the bread winner. This was definitely before women’s liberation.
Our house in Deer Park was nothing huge – a typical middle class colonial style home with three
bedrooms and a huge backyard, which eventually had an above ground pool for summer fun.

My dad paid about $18,000 for it in 1962. I think his mortgage payment was around eighty
dollars monthly. Of course, that was a ton of money for a middle class family of six. My
grandfather had helped provide the down payment.

My mother’s dad was a small businessman and ran a hobby store in nearby Levittown. My
father’s dad worked for the postal service. None of us were born with a silver spoon but as I
grew to my teenage years I had a desire to learn about business and what made things work.

I learned at a young age about hard work, perseverance and being self-employed. By the age of
twelve I was moving lawns for my neighbors for $10.00 a month. Today when I look back I don’t
understand how I managed to do so many lawns with a push mower. My grand-daddy helped
me manually sharpen the blades every time he would visit from Brooklyn. We didn’t have
money for a gas powered one like the kids have today.

When I got a little older I delivered the Newsday newspaper. Getting up at 3am and being there
to put the different sections of the paper together prior to getting on my bicycle and tossing the
papers into neighbor’s yards taught me so much about work ethic.

I always had to work to earn money for the things I wanted. My grandparents immigrated to
America from Eastern Europe to make a better life for their families. It was all about hard work
and perseverance.

Kids, in my day, spent their spare time riding bicycles and playing baseball. We had no video
games, computers, cell phones or ipods to distract us and keep us indoors. We were an outdoor

In high school, I excelled in Math. My teachers thought I must have had an above average IQ
because I could do math equations and complex problems in my head. My desire to learn more
about business grew stronger and I began to explore the inner workings of what it took to run a
successful company hoping one day that I would indeed own one of my own. I was so
inquisitive. I would speak to anyone that could shed some light on what it took to be
independently successful back then. I never dreamed I could or would be so successful.

Due to a family crisis I was forced to drop out of high school in my senior year. I never got the
opportunity to finish. I moved to Florida in the early 70’s after visiting some friends of my dad’s
on the unspoiled and underdeveloped island of Siesta Key, a small barrier island off the coast of
Sarasota on the Florida Gulf side.
It was so beautiful there. I had no idea how I was going to support myself, or even what type of
job I wanted, until one day when I ran into a lady, my dad knew, who was looking for a business
partner for her commercial cleaning business. I was 17 with very little money saved and I had
no idea how to start or make a real business work. I was driven, determined and was not a

Chapter 8 excerpt - Woodson Gardner

Dave said, “Woodson wanted to see me to discuss the success of Fortune Social and how it
could benefit her very quickly expanding team.” Dave was a true advocate for Fortune Social.
He helped spread the word about this unique and exciting tool I had been influential in
developing, therefore I agreed to meet with her during the business presentation meetings in
St. Pete, Florida the following week. I was hoping that if enough FHTM leaders got on board
with it we could easily hit ten thousand registered users by year’s end.

I attended one of the meetings where she was the guru giving the FHTM business presentation.
Little did I know that she wanted to discuss not only Fortune Social but a way I could move up
quicker to NSM. It was working for her and Todd Rowland so she thought she would try it out
on me. The meeting room at the Don Cesar on St. Pete Beach was filing up quickly. Dave
thought they would have 50+ attendees.

Appetizers and beverages were being consumed as if the attendees hadn’t eaten in months.
Dave said, “I hated having to feed broke people to get them convinced this business (cult) was
going to change their life”.

There was a half-hour or so to kill prior to her business presentation beginning and she pulled
me aside to chat. After a few minutes of chit chat she asked if we could go to a different room
and a quieter environment because the discussion of her potential involvement in the Fortune
Social expansion didn’t need to be heard by everyone else there. We walked down the hall and
found another empty meeting room. She wasted no time devastating me with her real

At this point she leaned into me and whispered into my ear that I could make National Sales
Manager with her help if I performed oral sex on her later that evening, after the presentation.
She said, “I have the ability to get Todd Rowland to sponsor and finance Fortune Social. If you
satisfy me tonight, you will have it made”.

Marilyn Monroe once said, “I'm selfish, impatient and a little insecure. I make mistakes, I am
out of control and at times hard to handle. But if you can't handle me at my worst, then you
sure as hell don't deserve me at my best.”

More excerpts can be found at

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