VIEWS: 4,013 PAGES: 16 CATEGORY: Creating a Marketing Plan POSTED ON: 10/30/2009
This document provides a fill-in-the blank template for the creation of a comprehensive market survey plan. This document is intended to help a company identify its customers, determine customer needs and wants, determine target markets, evaluate competitors? positions, and track sales and marketing results. This document includes a timeline and worksheets to be completed by the company officer or product manager that is planning on conducting the market survey.
"Market Survey Plan"