Idea Cellular Limited (IDEA) - Financial and Strategic SWOT Analysis
Review
Reference Code: GDTC64308FSA Publication Date: NOV 2012
Windsor, 5th Floor, Off CST Road Phone +91 95 94004000 Revenue 195,411.63 (million INR)
Mumbai, Maharashtra Fax +91 95 94003181 Net Profit 7,229.88 (million INR)
400098 Website www.ideacellular.com Employees 7,661
IDEA [National Stock Technology and
India Exchange Industry
Exchange of India] Communications
Company Overview
Idea Cellular Limited (ICL) is an India based tele communication operator. The company operates in two business segments:
mobility services and International long distance (ILD). Mobility Services provide GSM based mobile and related telephony
services. Long Distance provides national and international long distance services. It operates on its own network IDEA-
CELLULAR, which is based on GSM technology. ICL is licensed to operate in all 22 service areas across the country. It has a
network of over 70,000 cell sites and 3,000 Service Centres servicing Idea subscribers across the country.
Key Executives SWOT Analysis
Name Title Idea Cellular Limited, SWOT Analysis
Himanshu Kapania Director Strengths Weaknesses
Kumar Mangalam Birla Chairman
3G Spectrum Under Reporting of Revenue
Rajashree Birla Director
Comprehensive Offerings
Arun Thiagarajan Director
Tarjani Vakil Director
Source: Annual Report, Company Website, Primary and Secondary
Opportunities Threats
Research, GlobalData
Worldwide Demand for 3G/4G Falling Tariffs
Share Data
Growth in Telecommunications Stringent Regulations
Idea Cellular Limited
Services
Share Price (INR) as on 13-Nov- 92.35
2012
Source: Annual Report, Company Website, Primary and Secondary Research,
EPS (INR) 2.18 GlobalData
Market Cap (million INR) 305,757
Enterprise Value (million INR) 416,752
Shares Outstanding (million) 3,311
Source: Annual Report, Company Website, Primary and Secondary
Research, GlobalData
Financial Performance Recent Developments
Feb 21, 2012 Ballard Power Announces Deployment Of Fuel
Cell Power Systems In Idea Cellular India
Network
Source: Annual Report, Company Website, Primary and Secondary Research,
GlobalData
Source: Annual Report, Company Website, Primary and Secondary
Research, GlobalData
Idea Cellular Limited (IDEA) - Financial and Strategic SWOT Reference Code: GDTC64308FSA
Analysis Review
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Table of Contents
Table of Contents ............................................................................................................................................................................... 2
List of Tables .................................................................................................................................................................................. 3
List of Figures ................................................................................................................................................................................. 3
Section 1 - About the Company.......................................................................................................................................................... 4
Idea Cellular Limited - Key Facts........................................................................................................................................................ 4
Idea Cellular Limited - Key Employees ............................................................................................................................................... 5
Idea Cellular Limited - Key Employee Biographies............................................................................................................................. 6
Idea Cellular Limited - Major Products and Services .......................................................................................................................... 7
Idea Cellular Limited - History ............................................................................................................................................................ 8
Idea Cellular Limited - Company Statement ..................................................................................................................................... 10
Idea Cellular Limited - Locations And Subsidiaries .......................................................................................................................... 13
Head Office ................................................................................................................................................................................... 13
Other Locations & Subsidiaries ..................................................................................................................................................... 13
Section 2 – Company Analysis ......................................................................................................................................................... 15
Idea Cellular Limited - Business Description .................................................................................................................................... 15
Idea Cellular Limited - Corporate Strategy ....................................................................................................................................... 16
Idea Cellular Limited - SWOT Analysis............................................................................................................................................. 17
SWOT Analysis - Overview........................................................................................................................................................... 17
Idea Cellular Limited - Strengths ................................................................................................................................................... 17
Strength - 3G Spectrum ............................................................................................................................................................ 17
Strength - Comprehensive Offerings ......................................................................................................................................... 17
Strength - Leading Position ....................................................................................................................................................... 17
Idea Cellular Limited - Weaknesses ............................................................................................................................................. 17
Weakness - Under Reporting of Revenue ................................................................................................................................. 17
Idea Cellular Limited - Opportunities ............................................................................................................................................. 18
Opportunity - Worldwide Demand for 3G/4G............................................................................................................................. 18
Opportunity - Growth in Telecommunications Services ............................................................................................................. 18
Opportunity - New Launches ..................................................................................................................................................... 18
Idea Cellular Limited - Threats ...................................................................................................................................................... 18
Threat - Falling Tariffs ............................................................................................................................................................... 18
Threat - Stringent Regulations .................................................................................................................................................. 18
Threat - Intense Competition ............................................................