Kongsberg Maritime AS (KOG) - Strategic SWOT Analysis Review
Reference Code: GDASD53162SA Publication Date: NOV 2012
Kirkegardsveien 45, P.O. Box 483 Phone +47 32 285000 Revenue 6,693 (million NOK)
Kongsberg, Buskerud Fax +47 32 285010 Net Profit NA
3601 Website www.km.kongsberg.com Employees 6,681
KOG [Oslo Stock
Norway Exchange Industry Aerospace and Defense
Exchange]
Company Overview
Kongsberg Maritime AS (Kongsberg Maritime) is a provider of reliable and innovative solutions for merchant marine, subsea and
offshore. It operates as a subsidiary of Kongsberg Gruppen AS. The company manufactures and markets products and systems
for dynamic positioning, automation and navigation to merchant vessels and offshore installations. The company also supplies
products and systems for surveillance, seabed surveying, training simulators and for fisheries research and fishing vessels. The
company operates in major offshore operations and shipbuilding industries.
Key Executives SWOT Analysis
Name Title Kongsberg Maritime AS, SWOT Analysis
Steinar Aabelvik Executive Vice President, Strengths Weaknesses
Kongsberg Maritime
Diversified Geographic Patent Infringement Litigation
Tor Erik Sorensen Executive Vice President,
Operations
Sales, Marketing and Heavy Dependence on the
International Operations Strong Focus on Research and Offshore Industry
Ole Gunnar Hvamb Executive Vice President, Development
Offshore Division
Morten Hasas Executive Vice President, Opportunities Threats
Merchant Marine Division
Geir Haoy President, Kongsberg Strategic Expansion Activities Rapid Technological Changes
Maritime
Launch on New Products Stringent Regulations
Source: Company Website, Primary and Secondary Research,
GlobalData
Source: Company Website, Primary and Secondary Research, GlobalData
Key Competitors
GSE Systems, Inc.
L-3 Communications MAPPS Inc.
Lockheed Martin Corporation
Navis Engineering OY
BAE Systems plc
Source: Company Website, Primary and Secondary Research,
GlobalData
Recent Developments
Sep 17, 2012 Oceanografia Selects Kongsberg's Offshore Vessel Simulators For Offshore Training Center In Mexico
Aug 28, 2012 Kongsberg Maritime Wins Contract From Pacific Drilling To Provide IMS System For Drillship
Aug 28, 2012 Kongsberg Maritime Cameras Raise Bar For Deep-sea Exploration
Jun 28, 2012 Kongsberg Maritime DP And Simulation Systems Provide Foundation For Improving Oil And Gas
Operations In Ice Environments
Jun 13, 2012 Kongsberg Maritime Opens Wind Energy Division
Source: Annual Report, Company Website, Primary and Secondary Research, GlobalData
Kongsberg Maritime AS (KOG) - Strategic SWOT Analysis Review Reference Code: GDASD53162SA
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Table of Contents
Table of Contents ............................................................................................................................................................................... 2
List of Tables .................................................................................................................................................................................. 3
Section 1 - About the Company.......................................................................................................................................................... 4
Kongsberg Maritime AS - Key Facts .................................................................................................................................................. 4
Kongsberg Maritime AS - Key Employees.......................................................................................................................................... 5
Kongsberg Maritime AS - Major Products and Services ..................................................................................................................... 6
Kongsberg Maritime AS - History ....................................................................................................................................................... 9
Kongsberg Maritime AS - Locations And Subsidiaries ..................................................................................................................... 11
Head Office ................................................................................................................................................................................... 11
Other Locations & Subsidiaries ..................................................................................................................................................... 11
Section 2 – Company Analysis ......................................................................................................................................................... 13
Kongsberg Maritime AS - Business Description ............................................................................................................................... 13
Kongsberg Maritime AS - SWOT Analysis ....................................................................................................................................... 14
SWOT Analysis - Overview........................................................................................................................................................... 14
Kongsberg Maritime AS - Strengths.............................................................................................................................................. 14
Strength - Diversified Geographic Operations ........................................................................................................................... 14
Strength - Strong Focus on Research and Development .......................................................................................................... 14
Strength - Wide Product Portfolio .............................................................................................................................................. 14
Kongsberg Maritime AS - Weaknesses ........................................................................................................................................ 15
Weakness - Patent Infringement Litigation ................................................................................................................................ 15
Weakness - Heavy Dependence on the Offshore Industry........................................................................................................ 15
Kongsberg Maritime AS - Opportunities........................................................................................................................................ 15
Opportunity - Strategic Expansion Activities.............................................................................................................................. 15
Opportunity - Launch on New Products..................................................................................................................................... 15
Opportunity - Securing of New Contracts .................................................................................................................................. 16
Kongsberg Maritime AS - Threats ................................................................................................................................................. 16
Threat - Rapid Technological Changes ..................................................................................................................................... 16
Threat - Stringent Regulations .................................................................................................................................................. 16
Threat - Highly Competitive Markets ......................................................................................................................................... 16
Kongsberg Maritime AS - Key Competitors ...................................................................................................................................... 17
Kongsberg Maritime AS, Recent Deals Summary ............................................................................................................................ 18
Section 3 – Company’s Recent Developments ................................................................................................................................ 19
Kongsberg Maritime AS, Recent Developments ........................................................................................................................... 19
Sep 17, 2012: Oceanografia Selects Kongsberg's Offshore Vessel Simulators For Offshore Training Center In Mexico ......... 19
Aug 28, 2012: Kongsberg Maritime Wins Contract From Pacific Drilling To Provide IMS System For Drillship ........................ 19
Aug 28, 2012: Kongsberg Maritime Cameras Raise Bar For Deep-sea Exploration ................................................................. 20
Jun 28, 2012: Kongsberg Maritime DP And Simulation Systems Provide Foundation For Improving Oil And Gas Operations In
Ice Environments....................................................................................................................................................................... 20
Jun 13, 2012: Kongsberg Maritime Opens Wind Energy Division ............................................................................................. 21
May 21, 2012: Kongsberg Evotec Wins Contract To Supply Back Deck Handling System For Sanco Sword Vessel .............. 21
Apr 20, 2012: Kongsberg Maritime To Develop New And Flexible Instrumentation System For Wind Turbines ....................... 22
Jan 24, 2012: Kongsberg Maritime Wins Marine Automation Systems Contract From DSME F