Abstract - University of California_ Santa Cruz

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					                                                                               TIM 101
                                                                               Fall 2012
                         Introduction to Search Technologies

                                  Professor Yi Zhang
                           Information Systems Management
                             Univ. of California, Santa Cruz

Searching for and finding information is one of the most important problems in the world
today, and large scale internet search tools, such as Google and Yahoo, have gained wide
popularity among ordinary users. On the other hand, recommendation systems
proactively push relevant information to the user without requiring explicit queries from
the user, and they are widely used in e-commerce web sites such as Amazon and Netflix.
This talk will provide an overview of search and recommendation (i.e. proactive search)
technologies, including the history, the major techniques used by search engines, and
what the next generation search may look like. We will also show some demo systems
that we use for research.

About the Speaker:
Yi Zhang is an Associate Professor in Information Systems Management in the School of
Engineering at University of California Santa Cruz. She received her Ph.D. and M.S.
from the School of Computer Science at Carnegie Mellon University. She won the Best
Paper Award at the Annual International ACM SIGIR Conference on Research &
Development on Information Retrieval, Finland 2002. Her research interests are
information retrieval, text mining, machine learning, natural language processing, and
knowledge management. She is the Information Retrieval Chair for ACM International
Conference on Information and Knowledge Management 2008. She has received the Air
Force Young Investigator Award, National Science Foundation research grant, Google
faculty research award, and grants from companies, such as Yahoo, NEC, Nokia, etc. She
serves as a technical advisory board member for start-up companies and as a consultant
for big companies. More information about her is available at

Next week (11/29/12):
Doug Morse, Cubic Corporation, on “The Service Oriented Enterprise.”

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