; Tanzania Telecommunications Market Report Q1 2013
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Tanzania Telecommunications Market Report Q1 2013


RnR Market Research presents a new market research report Tanzania Telecommunications Report Q1 2013 on it's database.Tanzania’s mobile penetration rate fell sharply in Q212 after market leader Vodacom adopted a 90-day activation policy in place of the 215 day policy.

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									RnR Market Research Offers “Tanzania Telecommunications Report Q1 2013” Report at US$
1175 (Single User License). The report got published in Dec 2012 & contains 150 pages.

BMI View: Tanzania’s mobile penetration rate fell sharply in Q212 after market leader Vodacom adopted a
90-day activation policy in place of the 215-day policy. This development supports our view that the mobile
sector has strong growth potential for basic voice and SMS services, as well as advanced value-added
services, which are taking off rapidly in the country. Meanwhile, the outlook for data services continues to
improve, with significant terrestrial fibre-optic cable network investment by the incumbent and the launch of
the country’s first commercial LTE network, albeit it with limited coverage.

Key Data:

- he mobile sector contracted by 12.3% quarter-on-quarter (q-o-q) in Q212, according to BMI estimates,
following the discounting of used SIMs within a 90-day period by Vodacom.

- Mobile ARPU rose by 10.6% q-o-q in Q212, mainly due to the disconnection of inactive lines.

- M-commerce users have continued expand, with M-PESA users reaching 3.6mn in Q212. Risk/Reward

Tanzania dropped nine places on BMI telecoms Risk/Reward Ratings table for Sub-Saharan Africa, mainly
due to a change in our ratings methodology, which included new factors such as subscriber mix and
operators’ EBITDA in our industry rewards category. Although Tanzania has similar characteristics to other
countries in the region in these metrics, its new rating was considerably less than in our previous
methodology, which attributed a higher score for the number of operators in the market.

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Key Trends And Developments:
Tanzania’s mobile market is gearing up for more competition with the expected arrival of a fast-growing
international telecoms operator. According to local media reports in Vietnam, Viettel acquired a 65 %stake in
mobile licensee Epocha and Golden Ocean Tanzanie Ltd (Egotel) for US$18mn in Q312 and intends to invest
up to US$337.7mn in the operator. BMI notes that Egotel is one of up to 12 other firms with licences to
provide mobile services in Tanzania, seven of which are active with varying levels of performances. While we
expect Viettel to make an immediate impact given its experience and resources, we retain the view that the
Tanzanian market will be unable to support that many active operators over the long term.

Egotel won a national Network Facilities (NF) licence to provide fixed-line and mobile network services in
Tanzania for TZS2.8bn (US$1.76mn) in November 2008. Egotel’s inability to launch commercial services
before now may be related to the paucity of funds, especially as the firm’s network deployment is expected to
be on a relatively large scale in order to gain a foothold in the market from the start.

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