Download Logo 2ergo Unites Citizens of the World through Mobile for “Hopenha Movement to Inspire Participation in the United Nation’s Climate Conference Selected as global mobile partner, 2ergo joins marketing industry leaders in su 2ergo - HORG.1.jpg people’s campaign where mobile and social media are critical channels 10.27.2009 – Manchester, UK – 2ergo, a leading global provider of mobile products 2ergo - HORG.3.jpg and solutions, today announced its participation in “Hopenhagen”, a global Twitter Pitc marketing and communications initiative created by Ogilvy & Mather on behalf of the 2ergo Unites through Mobile International Advertising Association to raise awareness of and involvement in “Hopenhagen” December’s United Nations Climate Change Conference in Copenhagen. News Facts 2ergo - HORG.4.jpg 2ergo was selected by WPP’s Ogilvy & Mather to create an interactive mobile 337976 indi website that allows people around the world to learn more about the Hopenhagen Hopenhage initiative, sign a petition and share with friends. It reinforces the social networking 2ergo was strategy behind the Hopenhagen campaign and the www.Hopenhagen.org website Mather to cr that serves as a hub for mobilising the citizens of the world to become citizens of website that world to lea Hopenhagen. Hopenhage and share Hopenhagen is a “global people’s campaign” designed to influence the United The Climate Nations Climate Change Conference. By creating a worldwide movement to connect place Dece individuals around the world with their leaders, the goal is to lead the world leaders Copenhage to make the right environmental decisions. The Climate Change Conference, taking from 192 na place December 7-18, 2009 in Copenhagen, will consist of leaders from 192 addressing t nations charged with addressing the future of our planet and ratifying a new ratifying a n international climate treaty. treaty. Resource Li “We’re proud to have been selected by one of the world’s leading advertising Hopenhagen agencies to build and enable this mobile channel critical to garnering worldwide 2ergo Websi engagement,” said Chris Brassington, Group Managing Director at 2ergo. “As a Hopenhagen leading global provider of mobile enabling technology, our products and solutions make it possible to engage and influence targeted audiences worldwide, and that’s Tags 2ergo, Hope exactly what we’re aiming to accomplish with Hopenhagen.” climate chan change conf Together with Ogilvy & Mather, who created the strategy and creative concept for Hopenhagen, 2ergo donated its services to build the Hopenhagen mobile website at http://m.hopenhagen.org. The companies also placed mobile detection code on 2ergo - Population6.8billion.jpg the campaign’s main website (www.hopenhagen.org) to automatically redirect users visiting the URL from a mobile phone to the mobile site. At the mobile site designed by 2ergo, users can sign the Hopenhagen petition, learn more about the climate change conference, read related news and easily spread the word through Facebook and Twitter. “More than 90 companies donated their time, expertise or advertising media to bring Hopenhagen to life,” said Seth Farbman, Managing Director of OgilvyEarth, Ogilvy & Mather’s global sustainability practice. “From our website and social networking channels to print publications and the Thomson Reuters ticker in Times Square, this global campaign spans a wide variety of communication channels, of which mobile is a key component. 2ergo has been great to work with, and we’re pleased with the quality of the mobile website. Every piece of this puzzle plays a part to affect positive change on our planet’s environment.” About 2ergo 2ergo is a leading global provider of mobile enabling technology with a focus on mobile marketing, business, entertainment and media. Its product portfolio includes an innovative suite of mobile publishing, interactive messaging, smartphone applications, mobile ticketing and coupons, and mobile security solutions to deliver a multi-dimensional approach to mobile marketing and mobile customer communications. 2ergo’s products and services are used by global businesses, brands, marketing agencies, publishers and mobile network operators to take advantage of integrated mobile communications to increase sales, enhance customer experiences, mobilize business processes and reduce costs. Brands such as FOX News, AT&T, O2, Yahoo!, National Geographic Channel, Rightmove and Microsoft have all benefited from working with 2ergo. Headquartered in the UK, 2ergo’s international presence spans North America, Latin America, India, Australia and a partner network in China. 2ergo is AIM listed on the London Stock Exchange (LSE:RGO). For more information, visit www.2ergo.com. Press Contacts Michael Alexander Ogilvy Public Relations Worldwide Tel : +44 (0)207 345 3047 Email : firstname.lastname@example.org Gemma Percy Ogilvy Public Relations Worldwide Tel : +44 (0)207 309 1115 Email : email@example.com Clair Whitefield Ogilvy Public Relations Worldwide Tel: +44 (0)207 309 1018 Email: firstname.lastname@example.org Alex Black 2ergo Group Tel: +44 (0)161 874 4222 Email: email@example.com Short URL: http://pitch.pe/31101 About 2ergo 2ergo is a leading global provider of mobile enabling technology with a focus on mobile marketing, mobile customer relationship management, and mobile entertainment and media. Their product portfolio includes an innovative suite of mobile publishing, messaging, content management, handset applications, mobile payment and connectivity solutions to deliver a multi-dimensional approach to mobile marketing and mobile customer communications. 2ergo is used by global businesses, brands, marketing agencies, publishers and mobile network operators to take advantage of integrated mobile communications to increase sales, enhance customer experiences, mobilize business processes and reduce costs. Brands such as O2, Yahoo!, FOX News, National... More Info Contacting 2ergo 2ergo , Website: http://www.2ergo.com Press Contact Clare Gibbins Office: +44 (0) 207 309 1037 Email: firstname.lastname@example.org Twitter: claregibbins LinkedIn: claregibbins Interview Request Clair Whitefield Office: +44 (0) 207 309 1018 Email: email@example.com © Copyright 2009 PitchEngine, Inc.
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