March 10_ 2010 - Missouri Press Association.rtf by tongxiamy


									Missouri Press Association eBulletin for March 10, 2010

-- Briefs & Reminders -- Industry Notes

-- MPA Calendar & Marketplace

If others in your office want to -- or should -- receive this eBulletin, please reply with their names and
email addresses. The eBulletin will be sent each week, except at the middle of each month, when a
printed Bulletin will be mailed. A PDF of the printed Bulletin will be placed on

Direct comments to: Kent Ford, MPA Editor, at

-- Use FREE material from Sunshine Week 'Toolkit'

-- Apply for Summer Intern Grant

-- Sunshine Coalition panel discussion on E-coli, public health

-- Application for membership

-- Viers, Slimp at Ozark Press/MSNE meeting March 18-19

-- Russell Viers in Arkansas April 1; Warrenton April 8

-- Ad Managers' meeting in April

-- Your newspaper can help with AMBER Alerts

-- Hearing about public access to judicial records

-- New web tutorial on campaigns, advertising

-- Don't get fined; know rules on election ads

-- Rupert Murdoch attacking The New York Times -- with print!

-- Media & The Law Seminar in K.C.
-- Peter Wagner at Show-Me Press; MPA Board, Golf outing

-- Hall of Fame, Young Journalist of the Year nominations

-- Missouri Association of Publications to meet April 8

-- Which vendors are America’s favorites?

-- NAA's mediaXchange in Orlando in April

-- MediaNews Group joins those emerging from bankruptcy

-- Washington Post launches $1.99 iPhone app

-- Software to make archives more valuable

-- Jail bans local newspapers

-- Corporate logos on license plates proposed

-- MPA Calendar

-- Job Bank & Marketplace Classifieds


-- Use FREE material from Sunshine Week 'Toolkit'

New Sunshine Week 2010 toolkit material from the American Society of Newspaper Editors (ASNE)
is now available. You'll find editorial cartoons, op-eds, calendar, logos and info graphics under the
"Toolkits" menu at this site:

Sunshine Week is March 14-20. Use your newspaper to promote government openness!

New material will be posted daily. Later this week, results of a nationwide poll
on the public's attitudes about the Freedom of Information Act (FOIA) will be posted.

Local Sunshine Heroes winners will be announced on Monday!

If you have questions or difficulty downloading any of the material, contact
Cristal Williams Chancellor, Project Director, American Society of Newspaper Editors, 703-453-1138,


-- Apply for Summer Intern grant

Missouri Press Foundation is offering Missouri newspapers the opportunity to host student interns in
the summer of 2010 for four, six or eight weeks. Depending upon the length of the internship, MPA
will grant a newspaper $500, $750 or $1,000 to help pay its intern.

Up to 10 summer internships will be funded this year. Newspapers will be responsible for hiring their

If you are interested in hosting an intern, complete the application form
( and return it to the Missouri Press Foundation by March

If you have questions contact Doug Crews at 573-449-4167 or


-- Sunshine Coalition panel discussion on E. coli, public health

Three Missouri reporters will discuss the recent controversy surrounding public health issues related
to E. coli at the Lake of the Ozarks at the Missouri Sunshine Coalition’s second annual Sunshine
Week observance.

The program, featuring panelists Karen Dillon of The Kansas City Star, Tony Messenger of the St.
Louis Post-Dispatch and Chad Livengood of the Springfield News-Leader, will take place from 4 to 6
p.m. Monday, March 15, at Fisher Auditorium in Gannett Hall on the University of Missouri campus.

The Missouri Sunshine Coalition is a statewide organization that advocates for open government. For
more information or to become a member, visit

-- Application for membership

This is notice of the application for Friend of Missouri Press Membership in Missouri Press
Association from, an online newspaper published by Dan Rositano and
Dan Barger at 5125 Lemay Ferry Road, St. Louis, MO 63129,, (314)
714-2900, fax (314) 714-2908.

Friend of Missouri Press membership is available to companies and newspapers not meeting
requirements of Active membership. Friends may not hold MPA office or enter MPA contests.
Membership is subject to approval by the MPA Board of Directors.

The Board of Directors considers applications for membership at its next meeting after an application
has been printed in three issues of the Bulletin or eBulletin. The next Board meeting will be June 10 in
Lake Ozark.

Any MPA member with comments about applications should direct them to the MPA office in


-- 'Final Four' and 'March Madness' are registered trademarks

The words “Final Four” and “March Madness” are among the National Collegiate Athletic
Association’s list of registered trademarks. The unauthorized use of these and other words registered
by the NCAA could lead to legal action.


-- New web tutorial on campaigns, advertising

The Missouri Ethics Commission has released a new training tutorial, Campaign Materials
Identification Requirements.

Missouri law provides specific requirements for identifying those paying for printed campaign
materials. Anyone involved in producing or disseminating campaign materials is encouraged to view
this tutorial.

Go to the MEC training page. (


-- Don't Get Fined; Know Rules on Election Ads
The Missouri Ethics Commission could fine your newspaper as much as $1,000 if you publish
election campaign notices without the proper "paid for by" disclaimer.

Election season is coming (April, August, November elections), and you can anticipate receiving
campaign advertising for candidates and propositions.

Everyone on your ad staff should be familiar with the disclaimer regulations. Print them out, make
copies, post them around your office and have them ready when candidates call or come into the
office. (Watch the brief web tutorial mentioned in the previous item.)

Here is a link to the regulations:


-- Viers, Slimp at Ozark Press/MSNE Meeting March 18-19

Tech trainers Kevin Slimp and Russell Viers are on the program for the annual meeting of the Ozark
Press Association on Thursday and Friday, March 18-19, at the Chateau on the Lake in Branson. The
Missouri Society of Newspaper Editors will join Ozark Press for this meeting.

MPA Postal consultant Ron Cunningham and MPA Hotline counselor Jean Maneke will be there as

Dinner sponsored by the Branson Area Chamber of Commerce will be held Thursday evening. The
Chamber also will provide a variety of Branson show tickets for your entertainment.

Download the agenda and registration form at


-- Russell Viers in Arkansas April 1; Warrenton, Mo., April 8
Missourians are invited to attend an InDesign and Photoshop workshop by trainer Russell Viers from
10 a.m.-4 p.m. Thursday, April 1, in Harrison, Ark.

Viers will present on Thursday, April 8, in Warrenton, Mo., 9 a.m.-3 p.m. in the First State Community
Bank, Hwy. 47.

For the Harrison or Warrenton session, cost is just $20, which includes lunch sponsored by Atomic
News Tools.

To register or to get more information about the workshop in Harrison, contact the Arkansas Press
Association at 800-569-8762.

To register for the Missouri Press Foundation-sponsored workshop in Warrenton, contact Missouri
Press at 573-449-4167 or A flier can be downloaded at


-- Ad Managers' meeting in April

The annual meeting of the Missouri Advertising Managers' Association will be held Thursday
afternoon and Friday morning, April 22-23, at The Lodge of Four Seasons, Lake Ozark. (Anyone
interested in making money is welcome to attend.)

Session topics will include how to get political advertising; a great-idea roundtable session with cash
prizes for the top ideas; a roundtable session on various aspects of newspaper advertising sales; a
session on opportunities in tourism advertising, and a program on texting for newspapers.

Check out the agenda and registration form at


-- Free seminar on AMBER Alert program

Learn how your newspaper can assist with AMBER Alerts about missing children on Friday, April 23,
in Jefferson City. The Missouri Press Association is hosting this FREE seminar for all Missouri media
and everyone associated with the AMBER Alert program.

"Children in Jeopardy" will be presented 9 a.m. –1 p.m. at the Missouri State Highway Patrol General
Headquarters Building, 1510 East Elm St. A team from the University of South Carolina’s College of
Mass Communications and Information Studies will conduct the workshop.

The presenters must justify the expense of the program, so they need early workshop
registrations. Please register NOW if someone from your newspaper will attend.

To get more information or to register for the seminar, contact Terri Moorer at the University of South
Carolina at (803) 348-0445 or Provide your name, title, organization,
address, email, cell, gender and DOB.

The deadline for registration is March 19, but you are urgently requested to sign up immediately.


-- Hearing about public access to judicial records

JEFFERSON CITY -- The State Judicial Records Committee of the Supreme Court of Missouri will
take public testimony about proposed changes to Court Operating Rule (COR) 2 governing public
access to judiciary records at a hearing scheduled for 10-11:30 a.m. Friday, April 16, at the
state courts administrator’s office at 121 Alameda Drive in Jefferson City.

The draft reflecting the changes the committee is considering is available
online at

Notify the state courts administrator’s office (OSCA) staff by 5 p.m. Friday, March 26, at or (573) 751-4377 if you will attend and/or testify.

The committee also will accept written comments to, fax (573) 522-
6152 or mail to COR 2 Comments, Office of the State Courts Administrator, PO Box 104480,
Jefferson City, Mo. 65110. Written comments must be received no later than 5 p.m. Friday, March 26.

For additional information, contact OSCA Legal Counsel Catherine Zacharias at (573) 751-4377 or


-- Rupert Murdoch attacking The New York Times -- with print!

(Newspapers & Technology) -- The Wall Street Journal's New York section will launch next month
and be produced in full color as News Corp. sets its sights squarely on The New York Times.

News Corp. CEO Rupert Murdoch said the section will fill the gap left by The Times, although he
didn't mention the paper by name.

Murdoch said, "We're adding a whole new section and taking on reporters and editors. We believe
that in its pursuit of journalism prizes and a national reputation, a certain other New York daily has
essentially stopped covering the city the way it once did. In so doing, they have mistakenly
overlooked the most fascinating city in the world — and left the interests and concerns of people like
you far behind them. I promise you this: The Wall Street Journal will not make that mistake."

Murdoch also said newspapers are making a mistake by putting too little value on their content.
Instead, he said, "technology is putting a premium on content."

"Think of it this way: What would your wide-screen TV be without films and shows to watch? What are
iPods without music? What are Kindles and e-readers without books and newspapers to read on
them? And what value do Blackberries and iPhones have without the information you want to

"The answer is this: Without content, all these beautiful devices are empty as an orchestra without a
musical score."


-- Washington Post launches $1.99 paid iPhone app

(MediaPost) -- The Washington Post launched an iPhone app last week that offers access to a year's
worth of the newspaper's content for $1.99.

The Post is the newest member of the newspaper world that has approached the iPhone with a
dedicated app, and one of a smaller subset of those newspapers that is charging a fee for that app.
The New York Times has a free app that has been downloaded more than 3 million times.

Murdoch's (New York) Daily News has launched a free mobile application for the iPhone, Blackberry
and Windows devices. It includes instant, real-time access to the latest breaking news, sports, gossip,
politics, columnists and opinions.

Apple has been pursuing newspaper publishers for the iPad, pitching the device as their way to
monetize digital distribution of their content. Apple offers a 70/30 revenue split that leaves Apple in
control of the customer relationship.

The Associated Press has announced that it will have an app for the iPad. The Washington Post's
new iPhone app will run on the iPad.

-- Media & The Law Seminar in K.C. on April 23

One of the sessions at the annual Media & The Law seminar in Kansas City on April 23 will examine
the issue "Aggregators or Agitators? Does the Copyright Act need to be amended to save
newspapers?" Other sessions will deal with new media (Twitter and Facebook) and the challenge it
gives the traditional media and ethical issues raised by the social networking forums.

The cost for journalists to attend this seminar is only $60, including lunch. It’s an incredible
opportunity to hear some excellent nationally known speakers (including Jake Adelstein, an American
journalist who wrote about crime in Japan and now is the chief investigator for a U.S. State
Department-sponsored study of human trafficking in Japan.

An information flier and registration information are available at


-- Peter Wagner at Show-Me Press; MPA Board, Golf outing

Community newspaper expert and trainer Peter Wagner from Iowa will be the featured presenter at
the Show-Me Press Association meeting in June. Show-Me Press will meet Thursday and Friday,
June 10-11, at The Resort at Port Arrowhead, Lake Ozark.

The Missouri Press Porter Fisher Golf Classic will be held on Thursday afternoon, June 10, at
Season's Ridge Golf Course. MPA's Board of Directors will meet that morning at the Resort.

Another feature of the Show-Me meeting will be a group of Missouri newspaper people talking about
events they have sponsored that have generated large amounts of money.

-- Which vendors are America’s favorites?

American Press Institute is launching a nationwide survey to find out which vendors are delivering
quality solutions to meet our industry’s needs.

The survey will include three broad vendor categories: Digital publishing, Advertising and Research
and marketing.

Results will be revealed at the API Vet the Vendors seminar April 30 – May 1 at API in Reston, Va.

If you would like to participate in the survey, submit your vendor nominations at:

For more information contact API Associate Director Mary Peskin at or 703-715-3336.


-- NAA's mediaXchange in Orlando in April

The Newspaper Association of America's mediaXchange will be April 11-14 in Orlando. Get
information and register now at

Hotel reservations can be booked at
Orlando-Florida/ Use Group/Convention Code NAA to secure the $209 rate.

Many of your largest customers will be at mediaXchange. Register today.

-- MediaNews Group joins those emerging from bankruptcy

(Newspapers & Technology) -- A U.S. Bankruptcy Court last week approved Affiliated Media Inc.'s
prepackaged reorganization, allowing the parent firm of MediaNews Group (MNG) to emerge from
bankruptcy. The decision shaves the publisher's debt from $930 million to $165 million, while leaving
current management unchanged.

MNG owns 54 daily newspapers, including The Denver Post, San Jose (Calif.) Mercury News and
Salt Lake Tribune. AMI filed for bankruptcy protection in January.

Affiliated Media joins Journal Register Co., the Chicago Sun-Times, Morris Publishing Group, the
(Minneapolis) Star-Tribune and The Columbian in Vancouver, Wash., as newspaper publishers that
have recently emerged from bankruptcy protection. Two other major publishers, Tribune Co. and
Philadelphia Newspapers LLC, remain under court oversight while Freedom Communications could
exit bankruptcy this week.


-- Software to make archives more valuable

(Newspapers & Technology) -- Tribune Co. led a group of backers that invested $6 million to help
fund a software firm whose product is aimed at helping publishers make money from their archived

The funding will help Perfect Market Inc., an Altadena, Calif., start-up, market its content
management software to news organizations.

Tribune has been using the software -- which automates the steps needed to make archived content
more easily retrievable, and thus more valuable -- for the past year at a number of its properties.


-- Jail bans local newspapers

GLENWOOD SPRINGS, Colo. (AP) — A county jail in Colorado doesn't allow inmates to read
newspapers, except for USA Today.

The Garfield County Jail bans newspapers because the commander says they make inmates unsafe.
The commander tells the Aspen Daily News that inmates can be targeted for violence if other inmates
learn in the newspaper what others have been convicted of.

Jail commander Steve Hopple says that USA Today is the only paper allowed because it carries
"well-rounded national news."
In 2006 the U.S. Supreme Court ruled that prisons could ban newspapers and magazines.


-- Corporate logos on license plates proposed

(AP) TALLAHASSEE, Fla. -- A state lawmaker is proposing allowing corporate logos on Florida
license plates. Republican Sen. Mike Fasano says the idea could generate money for the state.

Florida already offers more than 100 specialty license plates, and more options are proposed.
Democrat Sen. Larcenia Bullard of Miami says to extend the offerings to include advertisements "is
going to far."


--MPA Calendar


14-20 -- National Sunshine Week (

15 -- Missouri Sunshine Coalition panel discussion, School of Journalism, Columbia

17-19 -- NNA Government Affairs Conference, Washington, D.C.

18-19 -- MSNE/Ozark Press Association joint meeting, Chateau on the Lake, Branson:


8 -- Russell Viers InDesign workshop, Warrenton

22-23 -- Missouri Advertising Managers’ Association meeting, Lodge of Four Seasons, Lake Ozark

23 -- AMBER Alert workshop, Jefferson City

23 -- Media Law Seminar, Kansas City

6 -- Past Presidents and Spouses Dinner, Columbia Country Club

14 -- Southeast Missouri Press Association meeting, Southeast Missouri State University, Cape


10 -- MPA/MPS Board meeting, Resort at Port Arrowhead, Lake Ozark

10 -- MPA Porter Fisher Golf Classic, Season's Ridge, Lake Ozark

11-12 -- Show Me Press Association annual meeting, Resort at Port Arrowhead, Lake Ozark


30-Oct. 3 -- 124th NNA Convention and Trade Show, Hilton, Omaha


14-16 -- 144th MPA Convention, The Lodge of Four Seasons, Lake Ozark


--Job Bank & Marketplace


INFORMATION TECHNOLOGY MANAGER: Fast-paced newspaper/commercial printing/Web
publishing operation seeks IT Manager. Must have ability to manage: Web development efforts; IT
help desk & technical support personnel; high-reliability user, server & storage platforms; projects
involving system integration and upgrades across multiple business units; telecommunications;
networks in an intensive, deadline-oriented production environment. Must research, acquire, and
implement all software & hardware solutions and communicate effectively with users, customers, and
vendors. Qualifications: Degree in field, five years related experience, supervisory skills and past
success with complex project management. Solid understanding of networking, data center
operations and computerized electromechanical industrial controls. Experience with software
development a plus. Must have an understanding of Windows and Macintosh systems and server
platforms. Must have an understanding of Web development strategies and tools. Knowledge of
industry applications preferred: publication and pre-press workflows, online news content
management systems, printing estimating and job costing. Salary commensurate with experience.
Send resume and/or application and salary requirements to Columbia Daily Tribune, Attention Scott
Rinehart, P.O. Box 798, Columbia, MO 65205-0798. FAX: 573-815-1531; email: An application can be printed at (click on
Tribune Jobs). EOE/Drugfree Workplace.

ASSOCIATE EDITOR/JOURNALIST: Are you someone who understands the importance of
community journalism? If so, we have a career for you. Carthage Mo, Daily News is seeking an
Associate Editor/Journalist who can step up in the absence of the Editor and lead a newsroom by
example. We are looking for a team player who is professional, motivational and has organizational
skills. This person will be responsible for daily editorial content for print and the website. This
candidate must have previous editorial experience, written communication skills and prefer a
journalism or mass communication degree. Page layout and design a plus. This is a full-time position
with vacation and health benefits including vision and dental. Please e-mail resume to

GRAPHIC DESIGN/PRODUCTION ARTIST: Neighbor Newspapers is offering a full-time,
design/production opportunity in a fast-paced, dynamic and collaborative newspaper environment.
This is a great opportunity for a graphic designer with newspaper or magazine experience.
Requirements: A design degree is preferred, but design training or equivalent experience in a
design/production field is acceptable. In-depth knowledge and experience with Adobe InDesign.
Working knowledge of Photoshop, Illustrator, Flash, Acrobat and QuarkXpress. Experience with Mac
OS X. Background in designing ads for print publications in a deadline-oriented environment is a plus.
Some experience in building web ads is desired, but not necessary. The right candidate: Is a team
player, able to communicate, share knowledge, and assist others, works well under deadline, with
excellent multi-tasking abilities. Is highly-organized with excellent follow-up skills and attention to
detail. Takes responsibility for group/individual assignments. Possesses excellent interpersonal and
customer service skills. Possesses effective typing and spelling skills. Benefits include, paid time off,
group health and dental, 401k plan. Pay commensurate with experience. EOE. Email resume to or fax to 417-326-8701.

AD REP: The Platte County Landmark, an award-winning and well-established weekly newspaper in
Kansas City's Northland, is looking for a motivated, independent advertising sales representative.
Design experience a plus. Commission. Send resume to Ivan Foley at

ADVERTISING MANAGER: Missouri State University is accepting applications for the school
newspaper ADVERTISING MANAGER, in Media, Journalism & Film Dept. Responsibilities: planning,
implementing, & managing comprehensive advertising & marketing program for The Standard
resulting in sufficient funds to support publication (printed once weekly) and sales, ad design, &
promotional operations. For required qualifications: or call (417) 836-
4683. Exc. Ben. Pkg. Pay. Continuation of the position is contingent upon adequate sales revenue.
Grade: 42. Salary: $28,000-$30,000/ann. Submit letter of interest, resume, online application, copy of
transcripts, & name, address, & phone numbers of 3 prof. refs. by 3-12-10 to: Jack Dimond,
Standard, Missouri State University, 901 S. National, Springfield, MO 65897. Employment will require
a criminal background check at University expense. AA/EOE.

OUTSIDE SALES: Mid-Missouri Media is looking for a high energy, creative outside sales
representative to join our team. The successful candidate will be able to operate independently while
selling and managing multiple projects. Commission potential plus a competitive benefits package.
Resumes should be sent to Floyd Jernigan via email at
JOURNALIST: If you’re looking to put yourself in a position to advance your career, come join our
team. We have a proven reputation of award-winning journalism and placing our reporters at larger
newspapers. We’re seeking a talented and motivated journalist who can produce well-crafted, clean
copy and lots of it. Fast-paced daily newspaper environment for a general assignment reporter who
likes variety. Photo skills useful. Knowledge of page layout helpful. We’re located in south central
Missouri within easy driving distance to St. Louis and Springfield. Apply to Publisher Floyd Jernigan at


MORGUE: The morgue files (back issues) of the O’Fallon Times (Missouri), O’Fallon-St. Peters
Times/O’Fallon-St. Peters-St. Charles Times, which became the St. Peters Courier-Post noted for its
constitutional law case involving RsMO. 493.050 regarding eligibility of legal papers. These date from
1952 to 1992 and are bound and in excellent condition. Call 636-724-0511 or e-mail


To top