Sample Functional Resume—Marketing &. Sales
SCOTT M. BEATTY 900 Lordon Avenue, SW Atlanta, Georgia 57994 Phone: (912) 774-3434 High-energy, results-oriented sales and marketing executive with over 14 years of demonstrated achievement in all phases of marketing and sales. Excellent track record of bottom line results. Noted for innovative ideas that dramatically increase sales volume and establish brand leadership in the marketplace.
MAJOR ACCOMPLISHMENTS
Marketing Established unique network of dealerships which catapulted company to number one in European sales in specialty resins. Export sales increased 75% to $225 million in two years. Led national roll-out of new low-viscosity resin product accounting for $150 million new sales in first year. Introduced eight major new products accounting for increase in total sales of 40% ($210 million) in less than four years. Realized a 22596 increase in sales volume of old product in two years through repositioning of product in market and creative advertising program. Conducted market research resulting in successful recommendation to increase price of major product by 20% with no loss in sales volume.
Management
Directed 115 employee marketing and sales organization for major chemical specialties manufacturer (annual sales $725 million). Managed 95 employee marketing and sales function for $525 million manufacturer of chemical specialties. Managed five-employee brand management function.
Sales
Increased sales by 15% in one year while selling chemical specialties to pharmaceutical industry in four-state area. Received national sales award for greatest sales volume increase for years 1989, 1990 and 1991.
WORK HISTORY
CORRDIGAN CHEMICALS. INC. (Corporate Offices) 1999 to present Director of Marketing Responsible for oversite and direction of new marketing agenda. STANTON CHEMICAL SPCIALTIES, INC. (Corporate Offices) 1991 to 1999 Director of Marketing and Sales (1995 - 1999) Staff Management and Market development for entire United states Marketing Brand Manager (1993 - 1995) Brand Management for Northwester region of the United States Associate Brand Manager (1991 - 1993) Assisted in all marketing functions relating to brand management of the western Region CRISWELL CHEMICALS CORPORATION (District Sales Office) 1986 to 1991 Senior Sales Representative (1990 - 1991) Executive sales to District Sales Representative (1986 - 1990) Sales to District
EDUCATION
M.B.A. University of Chicago, 1986 Major: Marketing B.S., Syracuse University, 1984 Major: Chemistry