Eclipse Expandable (1000x285 & 1000x40)
Dimensions: File Size: 1000x40 and 1000x285 996x40 10k or less, Flash 996x293: 50k or less, Flash 996x40: 10k or less, Gif/JPG 996x293: 40k or less, Gif/JPG
Updated 4/13/2009
Note: File sizes may vary slightly; combined total for the two should not equal more than 60k for Flash, and 50k for Gif/JPG Audio: Accepted: Yes Must be user-initiated, on click. Must include a "Mute button" Accepted: Yes Must be user-initiated, on click File size cannot exceed 2MB Video must include "Play", "Pause", "Stop", and "Mute" buttons Video file must be loaded separate from Expandable files. See detail spes on How to Create and Load an External/Sub Movie. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit. Allow five business days for testing and review.
(see General Flash Guidelines)
Video:
Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements:
996x40: Accepted. See approved Third Party Standard Ads. 996x293: Not Accepted - all ads must be locally served by Disney Interactive Media Group 1x1 pixel tracking and click tracking is allowed from DIMG approved vendors 30 characters max. Important: The upper-right 50x18 corner of both the 996x40 and 996x293 must be left void of any text or busy images, to accomodate the "open" and "close" button. The "open" and "close" button will be implemented by Walt Disney Internet Group and should not be included in the creative.
Alt Text: Additional Details:
Ads. by Disney Interactive
G approved vendors
6x40 and 996x293 date the "open" and plemented by Walt creative.
Floating Ad (400x400)
Dimensions: Intro portion up to 400x400, or any ratio equalling no more than 160,000 square pixels (533x300, 450x355, etc). Reminder portion up to 200x200 pixels.
Updated 4/13/2009
File Size: Duration: Audio:
100k or less, total of both Intro and Reminder portions Total of 30 seconds (Intro and Reminder in any combination). Accepted: Yes Must be user-initiated, on click. Must include a "Mute button" Accepted: No. Intro and Reminder must include a "close" button. "Close" button must call the following ActionScript in Flash: on (release){ getURL("javascript:closeFloatingAd()"); }
Video: Controls:
Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements:
Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit.
(see General Flash Guidelines)
Allow seven business days for testing and review. Not Accepted - all ads must be locally served by Disney Interactive Media Group 1x1 pixel tracking and click tracking is allowed from DIMG approved vendors 30 characters max. May not run on the ABC.com Homepage. Ad must accommodate 800x600 monitor resolution (must not cause scrolling).
Alt Text: Additional Details:
Ad must resolve to a designated area (to the right, away from content) or ad space which has been purchased by the advertiser.
Each Floating Ad creative must be reviewed and approved by Disney Internet Group Production.
G approved vendors
Medium Rectangle (300x250)
Dimensions: File Size: 300x250 40k or less, Flash 40k or less, Gif/JPG Accepted: Yes Must be user-initiated, on click. Must include a "Mute button" Accepted: No. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit.
Updated 10/15/2008
Audio:
Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
(see General Flash Guidelines)
Allow three business days for testing and review.
Accepted. See approved Third Party Standard Ads. 30 characters max. N/A.
Leaderboard (728x90)
Dimensions: File Size: 728x90 40k or less, Flash 40k or less, Gif/JPG Accepted: Yes Must be user-initiated, on click. Must include a "Mute button" Accepted: No. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit.
Updated 10/15/2008
Audio:
Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
(see General Flash Guidelines)
Allow three business days for testing and review.
Accepted. See approved Third Party Standard Ads. 30 characters max. N/A.
Branded Logo
Dimensions: N/A (size dependent upon location; see details below. N/A (see details below) Accepted: No Accepted: No.
Updated 4/08/2008
File Size: Audio: Video: Accepted File Types:
Adobe Illustrator, Macromedia Freehand, Adobe Photoshop (must be a layered file). Accepted: No. Ad does not animate. Allow five business days for production, testing, and review.
Looping: Lead Time:
Third Party Ad Serving Requirements: Alt Text: Additional Details:
Not accepted. All ads must be locally served by Walt Disney Internet Group. 30 characters max. Walt Disney Internet Group production will scale the logo to the appropriate size with regard to its placement on the page. A native design file containing the brand logo, along with any specific requirements regarding its design application, must be submitted.
If the logo or background is to appear in a color different than that in the file, the Hex color code or Pantone number must be provided.
Half Page Ad (300x600)
Dimensions: File Size: 300x600 50k or less, Flash 40k or less, Gif/JPG Accepted: Yes Must be user-initiated, on click. Must include a "Mute button" Accepted: No. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit.
Updated 10/15/2008
Audio:
Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
(see General Flash Guidelines)
Allow three business days for testing and review.
Accepted. See approved Third Party Standard Ads. 30 characters max. N/A.
Podcast Audio
Dimensions: File Size: Duration: N/A N/A (see details below) Intro: 5 (:05) seconds. "The following ABCNEWS podcast is brought to you by [advertiser name]." Commercial: 30 (:30) seconds
Updated 8/18/2006
Combined total for both files should be no more than 6MB. Files will be compressed and converted to MP3 format by ABCNEWS. Accepted File Types: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details: WAV Allow seven business days for production, testing, and review. Not Accepted - all ads must be locally served by Walt Disney Internet Group. 30 characters max. Note: ABCNews presents Exclusiva, headlines from Latin America. This broadcast is available in both English & Spanish. Advertisers may submit a Spanish version of their commercial, along with the English version if they wish. If a Spanish version is not submitted, the English version will be used. The podcast package may also include the following elements: Leaderboard (728x90) Skyscraper (120x600, 160x600) Vertical Rectangle (240x400) Custom Sponsored By Logo, requiring: A vector-based native design file containing the brand logo is required and any specific requirements regarding its design application (Adobe Illustrator, Adobe Photoshop, Adobe FreeHand, etc).
If the logo or background is to appear in a color different than that in the file, the Hex color code or Pantone number must be provided. Alt Text: 30 characters max Linking URL for Logo may be served via 3rd party by WDIG certified companies.
Linking URL for Logo may be served via 3rd party by WDIG certified companies.
Podcast Video
Dimensions: File Size: 320x240 N/A (All videos will be encoded by Walt Disney Internet Group. See details below.) 30 seconds maximum, 15 seconds minimum.
Updated 10/24/2006
Duration: Tape Submissions (Preferred):
Tape Format: Betacam SP. No VHS or DVD please. Note: All submissions must be clearly marked with the name of the client, product, and the length of the video. If a tape includes more than one element, the submission should contain a log that indicates the time code for each element on the cassette. Please deliver assets to: Samuel Coupe c/o Media Department ABCNEWS.com 7 West 66th St. Room 311, 3rd Floor New York, NY 10023 File Submissions: QuickTime Frame Rate: 29.97 fps Field Dominance: Lower Codecs Available: Avid Meridien compressed 3:1 or 2:1, Avid ABVB - AVR 77 or AVR 75, Animation, Uncompressed Video Levels: All active video should be between 7.5 and 100 IRE units. Audio: Uncompressed, 44.1 or 48 kHz, 16 bit, Stereo Audio must be on channels 1 and 2 only. Audio may be either stereo or dual mono (with mono tracks on both Channel 1 and Channel 2). Pre-Stream "Sponsored By" Billboard (Optional):
Adobe Illustrator, Photoshop, or Macromedia Freehand (must be a layered file) A vector based native design file containing the brand logo is required and any specific req's regarding its design - & style sheets if necessary.
If the logo or background is to appear in a color different than what is in the file, the hex color code Pantone number must be provided.
If the logo or background is to appear in a color different than what is in the file, the hex color code Pantone number must be provided. Lead Time: Third Party Ad Serving Requirements: Additional Details: Allow seven business days for production, testing, and review. Not accepted. All ads must be locally served by Walt Disney Internet Group. ABCNEWS.com reserves the right of final approval on video submissions.
Pop-Under (720x300)
Dimensions: File Size: 720x300 50k or less, Flash 50k or less, Gif/JPG Accepted: Yes Must be user-initiated, on click. Must include a "Mute" button Accepted: No. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit.
Updated 3/30/2009
Audio:
Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
(see General Flash Guidelines)
Allow three business days for testing and review. Accepted for standard images. See approved Third Party Standard Ads. 30 characters max. Please provide creative only. All popping and capping functionality will be handled by Walt Disney Internet Group.
Skyscraper
Dimensions: File Size: 160x600 40k or less, Flash 40k or less, Gif/JPG
(160x600)
Updated 10/15/2008
Audio:
Accepted: Yes Must be user-initiated, on click. Must include a "Mute button" Accepted: No. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit. Allow three business days for testing and review.
(see General Flash Guidelines)
Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
Accepted. See approved Third Party Standard Ads. 30 characters max. N/A.
Textlink
Dimensions: File Size: Character Limit: N/A N/A Header: 25 characters, including spaces. Body: 60 characters, including spaces. Viewable Linking URL: 19 characters Accepted: No N/A
Updated 8/18/2006
Audio: Accepted File Types: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
Allow three business days for testing and review. Not accepted - all ads must be locally served by Walt Disney Internet Group. N/A N/A
Transitional / Intro Ad (640x415)
Dimensions: File Size: 640x415 60k or less, Flash 40k or less, Gif/JPG
Updated 4/13/2009
Audio:
Accepted: Yes Must be user-initiated, on click. Must include a "Mute" button (at least 25x25 pixels, and clearly visible). Accepted: No. "Skip" button will be included in page tempalte; Please do not include a "skip" button in the creative itself. Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit. Allow three business days for testing and review. Not Accepted - all ads must be locally served by Disney Interactive Media Group 1x1 pixel tracking and click tracking is allowed from DIMG approved vendors 30 characters max. Flash animation may run a maximum of 8 seconds (on 9th second, page will redirect).
(see General Flash Guidelines)
Video: Controls:
Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements:
Alt Text: Additional Details:
clearly visible).
G approved vendors
Video Player Ad (320x240, 240x180)
Dimensions: File Size: 320x240, 240x180 N/A (All videos will be encoded by Walt Disney Internet Group. See details below.) 30 seconds maximum, 15 seconds minimum.
Updated 4/13/2009
Duration: Tape Submissions (Preferred):
Tape Format: Betacam SP. No VHS or DVD please. Note: All submissions must be clearly marked with the name of the client, product, and the length of the video. If a tape includes more than one element, the submission should contain a log that indicates the time code for each element on the cassette. Please deliver assets to: Samuel Coupe c/o Media Department ABCNEWS.com 7 West 66th St. Room 311, 3rd Floor New York, NY 10023 File Submissions: QuickTime Frame Rate: 29.97 fps Field Dominance: Lower Codecs Available: Avid Meridien compressed 3:1 or 2:1, Avid ABVB - AVR 77 or AVR 75, Animation, Uncompressed Video Levels: All active video should be between 7.5 and 100 IRE units. Audio: Uncompressed, 44.1 or 48 kHz, 16 bit, Stereo Audio must be on channels 1 and 2 only. Audio may be either stereo or dual mono (with mono tracks on both Channel 1 and Channel 2). Pre-Stream "Sponsored By" Billboard (Optional):
Adobe Illustrator, Photoshop, or Macromedia Freehand (must be a layered file) A vector based native design file containing the brand logo is required and any specific req's regarding its design - & style sheets if necessary.
If the logo or background is to appear in a color different than what is in the file, the hex color code Pantone number must be provided.
If the logo or background is to appear in a color different than what is in the file, the hex color code Pantone number must be provided. Lead Time: Third Party Ad Serving Requirements: Allow seven business days for production, testing, and review. Not Accepted - all ads must be locally served by Disney Interactive Media Group 1x1 pixel tracking and click tracking is allowed from DIMG approved vendors ABC News Now will only accept tape submissions ABCNEWS.com reserves the right of final approval on video submissions. Please provide working URL link at the same time if commercial is to be made clickable.
Additional Details:
G approved vendors
Video Player Companion Ad (728x90)
Dimensions: File Size: 728x90 40k or less, Flash 40k or less, Gif/JPG Accepted: No. Accepted: No. Gif, Animated Gif, JPG, Flash. Accepted: Yes, no limit.
Updated 8/25/2008
Audio: Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details:
(see General Flash Guidelines)
Allow three business days for testing and review. Accepted. Standard images may be served via an approved Third Party Ad Server. 30 characters max. Companion unit appears and is clickable only while video ad is playing. Flash files must be built with Flash 9.0 or below using ActionScript 2 or below.
Wireless Application Protocol (WAP)
Dimensions: File Size: Audio: Video: Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details: 300x58 N/A Accepted: No. Accepted: No. PNG, no transparency No. Ad does not animate.
Updated 10/09/2007
Allow ten business days for testing and review. Not Accepted - all ads must be locally served by Walt Disney Internet Group. 15 characters max. Ad unit includes call to action: 25 characters max (clicks through to sponsor interstitial landing page). Sponsor interstitial landing page: 200 characters max.
OPA Pushdown
Dimensions:
Updated 6/22/2009
970x418 (full expand size) 970x66 Strip (non-expanding and back-up file required) 970x418 Strip Expand 60K or less, Flash 60K or less, Gif/JPG 970x66 back-up Strip: 40k or less, Flash 40K or less, Gif/JPG
File Size:
Audio:
Accepted: Yes Must be user-initiated, on click Must include a "Mute" button Note: Audio initiation must be its own action, if user ‘clicks to expand’ ad there must be a second control to initiate audio Accepted: No
Video: Controls:
Expand must include a "Close" button (vendor served assets only, does not apply to site-served assets - see additional details below) Re-Expansion of 970x66 must be user-initiated, on-click Expand must close same way as expanded, if opened on "mouse-over" must close on "m Gif, Animated Gif, JPG, Flash Accepted: Yes, no limit Allow five business days for testing and review. Accepted: No - ad must be locally served by Disney Interactive Media Group 30 characters max.
(see General Flash Guidelines)
Accepted File Types: Looping: Lead Time: Third Party Ad Serving Requirements: Alt Text: Additional Details Site-served assets:
The top-Right 35x35 pixel area should not have text, buttons, or graphics. The area will be overlaid by the expand/close button Expand/collapse functionality is controlled by the site 970x66 backup non-expanding strip required Auto expand experience is limited to 8 seconds – on 9th second ad must ‘retract’ Intro panel (auto-expand) is capped at once per user per day, any additional expands will be user-initiated. Intro 970x418 may contain an "FSCommand" at the end of its timeline so that the animation does not get cut off. In order to set this up, the main timeline must be continuous (rather than contained on inner movie symbols), and the last frame must contain the following code:
Intro 970x418 may contain an "FSCommand" at the end of its timeline so that the animation does not get cut off. In order to set this up, the main timeline must be continuous (rather than contained on inner movie symbols), and the last frame must contain the following code: FSCommand("close","true"); stop();
To avoid creative revisions, this FSCommand call should be called after no longer than 8 seconds. The "stop()" command assures that the file does not loop, continually calling the FSCommand. If an FSCommand is not built into the Intro 970x418, a JavaScript timer will be used and due to the nature of JavaScript and webpage loading, we cannot ensure that the end of the animation will not be cut off.
sets only, does not )
n "mouse-over" must close on "mouse-out" event
ons, or graphics. The
second ad must ‘retract’