Stamford, Connecticut 06903
Cell Phone: (203) 912-5717 • E-mail: email@example.com • www.healthclubandspa.com
INDUSTRY EXPERT ON HEALTH AND WELLNESS
Club & Spa Design, Development & Management — Fitness Services & Product Branding
“Glenn did an incredible job developing and executing a strategic plan to provide us (Cybex)
with greater visibility and penetration in the hospitality marketplace”
Al Rousseau, Vice President North America, Cybex International.
“Glenn’s contribution while serving on our Faculty Advisory Board far exceeded our
expectations, his insight and perspective of the industry was spot on.”
Ken Germano Past President and CEO American Council on Exercise (ACE)
“Glenn provided us [Starwood] with critical industry information, insight, and trends necessary to
develop and roll out the instantly successful WestinWORKOUT”
Glenn Tuckman, SVP North American Hotel Operations, Starwood Hotels & Resorts Worldwide
AREAS OF EXPERTISE
START-UPS, TURNAROUNDS & ACQUISITIONS • DOMESTIC & GLOBAL OPERATIONS MANAGEMENT
STRATEGIC BUSINESS DEVELOPMENT • PRODUCT BRANDING • MARKET EXPANSION • LOYALTY PROGRAMS
P&L ACCOUNTABILITY • CHANGE AGENT • SALES LEADERSHIP • CONTRACT NEGOTIATIONS
COLAROSSI SPA & HEALTH CLUB CONSULTING & MANAGEMENT 1991-CURRENT
Spa and Health Club Consulting and Management:
More than 20 years’ of success providing comprehensive development, branding, design, management
and investment consulting services worldwide. Focuses operations on bridging the gap between the
health, wellness and spa industries with hospitality, corporate, commercial, residential, and retirement
Innovation in the Health and Fitness Industry:
Conceived and developed unique fitness branded products and services, such as: “The Westin
WORKOUT” for Starwood Hotels, “AgeFit” for active adult communities, “The Workout Room” for the
Tourism Development Investment Corp. Abu Dhabi (TDIC), and developed worldwide fitness / brand
standards for the Fairmont Hotel Chain and Miraval Living.
Led start-ups, turnarounds and consulting to health clubs and spas across the U.S., Europe and the
Middle East. Clients have included: Mandarin Oriental Hotel Group, Four Seasons, WCI Communities,
Marriott, Starwood Hotels & Resorts, Fairmont Hotels, Wyndham Hotels, TDIC, and more.
Professional Affiliations and Recognition:
Appointed to the Governor’s Council on Fitness in Connecticut and served a two-year term. Also served
on advisory boards and committees for Keiser Institute on Aging, American College of Sports Medicine
Health and Fitness Journal, International Council on Active Aging, and American Council on Exercise.
Keynote Speaker / Presenter:
Developed and delivered seminars and workshops for groups ranging from 10-to-400+ attendees on:
club / spa site selection, targeting niche markets, customer service and retention, multi-facility operations
management, hotel spa and fitness facility operations, and new fitness trends in America.
GLENN COLAROSSI Page Two
CAREER HISTORY and SELECT ACHIEVEMENTS
WTS INTERNATIONAL LLC, Rockville MD April 2011 – August 2011
CHIEF BUSINESS DEVELOPMENT OFFICER
Recruited by the President and Founder of WTS, one of the world's leading leisure firms specializing in
consulting and management of health clubs, spas and fitness facilities. WTS employees 2,000+ people and has
100 properties under management worldwide. In charge of researching and identifying new revenue streams for
consulting and management services. Support regional sales teams across North America, China, Russia and
Europe. Personally source new deals and negotiate contract terms worldwide.
Successfully secured a new deal for consulting serves within the first 60 days of hire.
Identified new sources of leads that will greatly contribute to the development of WTS’s commercial
CYBEX INTERNATIONAL (NASDAQ: CYBI), Medway, MA 2007 - 2010
PRESIDENT OF HOSPITALITY
Global responsibility for hospitality sales for this fitness equipment manufacturer with product distributors in
more than 87 countries. Developed and launched a comprehensive marketing plan, including advertising,
promotions, and sales training for commercial staffs. Created value propositions based on market intelligence.
Secured preferred vendor agreements with: Mandarin Oriental Hotels, Fairmont Hotels, Choice Hotels,
Four Seasons Hotels, Wyndham Hotels, Diamond Resorts and many others.
Presenter for many hospitality conferences, such as International Hotel Shows in Rome and Venice, and
the New York University Hospitality Investment Conference in New York.
STAMFORD ATHLETIC CLUB, Stamford, CT 1993 - Current
CHIEF OPERATING OFFICER
Recruited to revitalize operations for this 40,000 sq. ft multi-purpose athletic club that had been
underperforming. Assessed existing operations, developed action plan, and raised funds to launch an aggressive
facility rehabilitation program, as well as an effective marketing campaign. Focused on hiring / retaining a lean,
quality staff to position club for sustainability.
Turned around operations that had been underperforming by $100+K annually, to generating a profit of
more than $100+K in less than two years.
Grew membership from 250 to well over 1,400 members during tenure.
Acknowledged as the “The Best Club in Fairfield County” by Fairfield County magazine.
LANDMARK ATHLETIC CLUB, Stamford, CT 1995 - 1997
Purchased this 17,000 sq. ft. executive club and spa that had been underperforming and was in default of lease.
Submitted bid to acquire lease and buy business, negotiated contractual agreements, and secured seed funding.
Focused on revitalizing facility and equipment that had been neglected. Established company policies and
procedures, developed marketing plan, and re-branding the club through community outreach programs.
Assessed human capital and hired/trained a 40-person new staff. Grew operations from under-
performing by -$150K per year prior to purchase to generating $1.4M in annual revenues in two years.
Accepted an unsolicited, generous buyout offer from New York Sports Club.
GLENN COLAROSSI Page Three
FITNESSE, Ft. Lauderdale, FL 1990 - 1993
PRINCIPAL AND CHIEF OPERATING OFFICER
Created a new health club and spa concept targeting an untapped market niche, upscale “Women Only” patrons.
Created a business plan, selected site, negotiated lease agreements, and raised seed capital to launch Fitnesse.
Hired, trained and managed 35 employees. Developed and launch a targeted marketing campaign targeting
women. Implemented a pre-opening sales campaign and developed all operating policies and procedures.
Grew membership from ground level to more than 1,200 members.
Successfully sold club to professional female body builder, Cory Everson.
THE FITNESS COMPANY, Miami, FL 1989 - 1991
MANAGING PARTNER/COO — THE DOWNTOWN ATHLETIC CLUB, INC. (New York City; 1989 – 1991)
VICE PRESIDENT — THE FITNESS COMPANY (New York City; 1985 – 1989)
MANAGER, OVERSEAS FITNESS OPERATIONS — THE FITNESS COMPANY (Saudi Arabia; 1984 – 1985)
Recruited to manage a 150,000 sq. ft., multi-faceted fitness, recreational and sports centers in Saudi Arabia.
Responsible for HR initiatives, staff development and training, creating/launching innovative programs, and
public relations efforts. Quickly promoted to VP, charged with developing strategic direction that would expand
operations worldwide. In 1989, acquired 50% ownership in The Downtown Athletic Club in Miami, a 30,000 sq.
ft. health club and spa facility. Served as a Member of the Executive Committee, established customer service
policies, operating procedures, and personally conducted employee training programs.
As Managing Partner / COO of The Downtown Athletic Club, grew membership 50% during tenure.
As VP of The Fitness Company, expanded operations from 2 clubs to 38 clubs worldwide.
Revitalized the Executive Fitness Center at the former Vista Hotel at the World Trade Center, which
ranked as the “#1 U.S. Corporate Fitness Center” by Simon & Schuster’s Complete Health Club Handbook.
Improved health club and spa operations at the Westin Hotel in Washington, D.C. to gain recognition as
the “#1 Hotel Health Club” by Conde Nast’s Traveler magazine.
M.A., ADELPHI UNIVERSITY, Garden City, NY • Degree in Exercise Physiology
POST GRADUATE STUDIES, UNIVERSITY OF PHYSICAL CULTURE, Moscow, Russia
One of 20 people selected to participate in a Concentration in Sport in a Soviet Culture
B.S., FROSTBURG STATE COLLEGE, Frostburg, MD • Degree in Exercise Science
Interviewed regularly as an Industry Expert on Health and Fitness, Hotel and Spa Business Development,
Branding Hospitality and Fitness Products, and other related topics. Sample articles include:
Hotels for Health Nuts, Go AirTran, A. Weiss Entrekin, 2010
Make Your Gym Work Out For You, Hotelier MiddleEast.com, 2009
Tipping the Scale, Entrepreneur, R. Clough, 2009
Colarossi Unveils Spa Brand for Hotels, Hotel Business Magazine, 2008
A Name That Works, Club & Resort Business, J. Barks, 2008
Planning, designing and opening a spa, Hospitality Construction 2007
Hotels Shape Up, Southern Hospitality Magazine, A. Chapman Thomas, 2006
Area Expert Helps Westin Design Fitness Center, Advocate, 2003
Older and Better, Wall Street Journal, June 2000
Helping the Older Get Better, Club Insider, 2000