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15th annual FSma
February 11—13, 2009
ritz carlton, Lake Las Vegas
The premier event for foodservice sales
& marketing executives.
PRoGRAM oF EvENTS
February 11–13, 2009—Ritz Carlton, Lake Las vegas
Wednesday, February 11, 2009
10:00 am–5:00 pm Registration/information Desk
11:30 am–12:30 pm WELCoME LUNCH
1:00 pm–5:30 pm General Session
n FSMA Welcome & Update n Miracle in the Andes
n Optimize Your Go-to-Market Strategies n Book SiGNiNG
n Outlook for Selling Independent Operators
6:00 pm–9:00 pm opening Reception & Dinner
n Industry Award Presentation
9:00 pm–11:00 pm After Glow
n Charity Poker Tournament new
Thursday, February 12, 2009
7:00 am–8:00 am Continental Breakfast
8:00 a.m–5:00 pm Registration/information Desk
8:15 am–9:15 am General Session
Come Together: The Right kinds of Collaboration for Maximum Roi
9:45 am–12:30 pm Concurrent Breakout Sessions (choice of three)
n Strategies for Successful Growth Planning n Emergency Preparedness/Disaster Planning
n Independent Operator Challenge n Work-Life Balance…Is it Possible? Yes!
n Success Leaves Clues n Increasing Productivity with Microsoft Office
n Who’s Going Green n Leverage the Power of the Internet
12:30 pm–1:30 pm Group Lunch
1:30 pm–2:45 pm Concurrent Breakout Sessions Continue
3:15 pm–4:30 pm General Session
n Keynote Address—George Holm, Performance Food Group
4:30 pm–6:00 pm vENDoR SPoTLiGHT
6:00 pm–7:30 pm Reception
n Charity Poker Tournament—Final Round new
7:30 pm Dinner on your own
special CoMPLiMENTARy CoRPoRATE HEADSHoTS will be available. First come first served. Time to be announced.
Friday, February 13, 2009
optional Activity: Space is Limited.
Requires pre-registration & additional fees.
8:00 am GoLF oUTiNG
FSMA respectfully requests that no business or social meetings/events be held during Top2Top so that all may enjoy the conference.
Attendance at T2T is a member benefit. Only members and first-time, non-members may attend. If you are unsure of your
membership status or wish to join, please contact Rick Abraham at firstname.lastname@example.org or 410.715.6673.
10:00 am—5:00 pm Registration/Information Desk
11:30 am—12:30 pm Welcome Lunch. All Registered Attendees Invited
Added in 2007, this event is becoming an ol’ favorite. Greet friends and
meet new colleagues. An excellent start to your conference experience!
1:00 pm—5:30 pm General Session
Welcome and Foodservice Update
Jim Chisholm, FSMA Chair and President/Partner, Benchmark Sales
Rick Abraham, FSMA President
Hear what FSMA accomplished last year and where we are headed in 2009.
Optimize Your Go-To-Market Strategies to Achieve
Long Term Growth
Eddie Binder, Principal, Apex Growth Strategies
Eddie has more than 20 years
In a maturing market like foodservice, manufacturers and agencies face of marketing management
many challenges in achieving sales growth. In this session, Eddie Binder of experience in building some
Apex Growth Strategies will identify the key industry drivers you need to of America’s great brands
focus on to achieve growth and explain how they will impact your sales & including Dunkin’ Donuts,
marketing strategies going forward. Eddie will then offer practical ideas Procter & Gamble, Kraft
on how manufacturers and agencies can jointly optimize their go-to-market Foods, Ben Hogan, Top-Flite,
Spalding, and Merrill Lynch.
strategies to achieve sustainable, long term growth. Learn: He was Executive VP of
n What are the key sales & marketing drivers that will lead to Spalding Sports Worldwide
long term growth and Vice President of
Marketing for Dunkin’
n How will they impact my current go-to-market strategies Donuts. Today as owner of Apex, he provides
n How can sales strategies between manufacturer and agency be optimized consulting services including strategic planning,
business analysis, strategic valuation and due
diligence, and marketing/sales development.
“ There is no better opportunity to communicate with our top agents and be
a voice for the industry!” —BoB Ellis, King & PrincE sEafood
For additional biographical information on our speakers, visit www.top2toponline.com
“ inspiring and motivating. as a new member to the agency industry, Top2Top
validated experiences, enjoyment and frustrations i’ve had in my market. i am
motivated to take what i’ve learned here and put it to action…seriously.”
—BrucE Bryan, hoPco foodsErvicE
“ Top2Top is the only true program that enriches both the manufacturer and
agencies relationships. it is a great sharing of ideas and information.”
—dan Mulholland, MarKETsMarT
An Outlook for Selling to Independent Operators
Kathy Gaynor, Senior Manager, Technomic
Since joining Technomic,
Kathy has conducted, The health of the Independent Operator segment is critical to
written and presented a foodservice sales growth. In this tough economic climate characterized
variety of proprietary and by high costs and weak consumer demand, they are under intense
multi-client engagements, pressure. How are they weathering this storm and what can suppliers
do to ensure mutual success? What does the future hold for business
Program, the Adult Beverage with Independent Operators?
Insights Group and ROOT. To help you better understand this key segment, FSMA helped sponsor
Her areas of focus include original research with Technomic to determine the current status and
new product development, future health of the Independent Operator. This session will reveal the
opportunity assessment and consumer & market
results of the research and may surprise you with its conclusions!
research for manufacturers, distributors, operators
and trade associations. Learn:
n How are independent operators responding to the challenges
n Are they well positioned for the future compared to chain operators
n What can my company do to successfully sell this segment
n Where are the opportunities for agencies and manufacturers to work
together to help support Independents
Have you ever needed a professional photograph of yourself for a website,
published article, resume, board directory, or personal biography?
FSMA is excited to offer Top2Top attendees the opportunity to have their picture taken at the Conference at no
expense with a professional photographer. Photos will be taken on a first come, first served basis and as time
allows on Thursday, Feb 12th. Your photo will be sent electronically to you by email following the Conference.
Don’t miss this special value-added opportunity!
A Miracle in the Andes
Soon after their rescue, Nando worked
with Piers Paul Read, the author chosen by
From the time the plane crashed on October 13, 1972 until the survivors to pen the best-selling book
their rescue on December 22, Nando Parrado and his fellow ‘Alive’. Twenty years later, Nando served
Uruguayan rugby teammates were forced to cross both as technical advisor to the film of the same
name starring Ethan Hawke as Nando.
physical and mental boundaries. Nando’s extraordinary
The success of the film quickly prompted
tale of how he and 15 of his teammates survived for 72 requests for Nando to speak around the
brutal days after their plane crashed into the frozen Andes world about the ‘Miracle in the Andes’ and
Mountains over 30 years ago remains one of the paramount he began doing so on a very limited basis
survival stories of all time. Their story of courage, in 1995. The requests for presentations
continue to exceed the number that he is able to accept. Nando is
teamwork, determination and leadership, experienced at
the author of the New York Times bestseller ‘Miracle in the Andes:
a level few have known, will leave you with a heightened 72 Days on the Mountain and My Long Trek Home’, which tells the
awareness of the value of human life. story of the Andes ordeal from an intensely personal perspective.
NEW! BOOK SIGNING Nando will be available following
his presentation to autograph books. His book will be
available for sale on first come, first served basis.
(Limited to 70 books)
6:00 pm – 9:00 pm Reception, Dinner and Presentation of Industry Service Award
Enjoyable and stimulating conversations with old friends and new acquaintances make this a popular
evening for new and returning attendees every year. Dinner also features the presentation of FSMA’s Jerry
Waxler Industry Service Award.
9:00 pm – 11:00 pm After Glow —TExAS HOLD’EM CHARITY POKER TOURNAMENT new
Texas Hold’em has taken the world by storm. Not only is it fun to play, but it is also fun to watch. FSMA is
thrilled to host this Charity Poker Tournament at Top2Top, an idea prompted by the 2009 Top2Top Planning
Committee. It’s your choice: sign up to play & win! Or join us as a spectator. Everyone will be on the edge
of their seat as the tournament dwindles to the last table of players. Registration for the tournament is
available along with your Conference registration. There will be a limited number of players allowed and
registrations will be taken on a first come, first served basis. The balance of players will be added to an
official wait list. Prizes will be awarded to the top three players and split with a local charity. The final
round will be played at the reception on Thursday night.
1st Prize - $1000 player, $2000 local charity*
2nd Prize -$500 player, $1000 local charity*
3rd Prize - $250 player, $500 local charity*
*Our local charity of choice will be Three Square, a local Nevada charity, whose mission is
“to provide wholesome food for hungry people and end hunger in southern Nevada.” Their
partnership with the hospitality industry lets them take on hunger in a new way. Their
partners’ ability to make bulk food purchases and plan large scale meals allows them to
shift their focus from food recovery to food production. They provide healthy, well-balanced
prepared meals to community shelters, churches and social service centers. For more
information, visit www.threesquare.org
7:00 am – 8:00 am Continental Breakfast
8:00 am – 5:00 pm Registration/Information Desk
Bill Hornung has 25 years
8:15 am – 9:15 am General Session experience in all facets
of business development
Come Together: The Right Kinds of Collaboration for Maximum ROI & communications. His
wide range of clients
Dave Miesse and Bill Hornung, DSR Live! Talk Show Hosts includes General
Rob Meyne, Executive Director, Association for Foodservice Distributor Mills, ConAgra, U.S.
Representatives (AFDR) Foodservice, Campbell’s
Panelists to be announced Soup Company, and Sara
Lee Coffee and Tea.
The 65,000 foodservice distributor sales representatives (DSRs) across the U.S.
help drive $300 billion in sales, but are often the forgotten link in the sales
chain. Yet, every study concludes that DSRs, in partnership with Broker/Agency
Reps, are key influencers in the operators’ buying decisions.
This fast-paced panel discussion will provide real-world examples of how to Dave Miesse is veteran
consultant to the
succeed with your product launch by influencing DSRs as they work directly
with operator customers every day. Dave and Bill, co-hosts of a talk show chain. After being
about DSRs, will lead the panelists and audience through an interactive honored as the national
discussion about: DSR of the year by ID
Magazine in 1985 by
The three mistakes most Broker/Agency reps make when launching a new
generating $12 million
product in annual sales, he
n Five simple things you can do to outsmart your competitors by building became an adviser to
loyalty with DSRs so they recommend your products every day hundreds of national
& regional distributors, brokers and food
n How to work with DSRs to keep your brand and product message relevant manufacturers.
long after the product launch
n How AFDR is teaching DSRs to work with brokers as their own impactful
Be prepared to participate! The discussion will be recorded for use on an Rob Meyne has more
than 20 years experience
upcoming DSR Live show.
in the foodservice
DSR Live! is not only the BEST talk show dedicated to distributor sales reps... industry. Prior to joining
it’s the only one! DSR Live! focuses on important topics like how to open new AFDR, Meyne was Vice
accounts and getting inside those tough customer accounts. President of Corporate
Executive Director of
and spent a decade with RJR Nabisco as Sr.
“The topics and issues covered at Top2Top are Director of Public Affairs.
relevant to the real business world we work in.”
—PaTricK BrocKiE, norPac food salEs
9:45 am–2:45 pm (Choice of 3)
Eight Diverse Concurrent Breakout Sessions (75 minutes each)
Top2Top offers this separate and distinct list of topics to suit agencies, manufacturers and vendors. Bring extra
people to take advantage of everything T2T has to offer.
Concurrent breakout sessions will begin at 9:45 am, 11:15 am and 1:30 pm
You MUST sign up for the breakout sessions you wish to attend when you register. Please read the session
descriptions closely before making your selections. The interactive workshops will be limited. Register early to be
assured a seat in the sessions you want to attend! List your first through fifth choices on the attached registration
form. Seats will be awarded on a first come, first served basis. FSMA members will receive priority.
#1 Strategies for Successful Manufacturer/Agency Growth Planning
Eddie Binder, Principal, Apex Growth Strategies
We all know the days of short sighted planning and shotgun market approaches are gone, but where do we go
from here? Following up on his general session presentation, Eddie will dig deeper into how manufacturers and
agencies can align their goals and strategies to achieve sustainable sales growth. What does a best in class
agency/manufacturer go-to-market strategy look like? How can you make sure your limited resources are being
properly applied? Come to this breakout session and learn:
n How to best infuse agency market expertise into effective planning strategies
n How to get out of the short term planning cycle
n How to insure proper alignment of each others goals and objectives
#2 The Independent Operator Menu Profit Challenge
Dave Miesse, Co-host, DSR Live!
Todd Hauser, President, Association for Foodservice Distributor Todd Hauser has 23 years
Representatives (AFDR) experience as a DSR in
foodservice. In 1993, his
Operators don’t take a percentage of food costs or mark-ups to the bank—they
base business totaled
take profits. Todd Hauser, an 11 million dollar Distributor Sales Rep (DSR) from $800,000 in annual sales
Martin Bros. Distributing Co. and President of the Association for Foodservice and today it is in excess
Distributor Representatives, and DSR Dave Miesse, the co-host of DSR LIVE!, will of 10 million. He was
share how they work with Broker Sales Reps (BSRs) and Operators to build and honored as ID Magazine’s
change menus. DSR of the Year in 1999
and is a five-time winner
BSRs and DSRs play such an important role in an operator’s success by having the of DSR of the Year for
right products and samples—and the right average costs on those products—so Martin Bros. Distributing Co.
the operator can make the right choices when creating a menu. Todd and Dave,
along with another guest DSR and an operator, will focus on how Broker Sales
Reps can best work with operators on new menu concepts, food costs, and
increasing menu profitability. In this session, you will learn:
n Proven methods on why successful DSRs work with BSRs as their own sales force when building or updating a
menu with operators
n Unique selling skills required for building or updating a menu
n Valuable operator perspectives on how BSRs and DSRs can best help them to manage a menu
n Why yield loss, fryer oil costs, costs per ounce, per-plate costs, carry out container costs, and chain
restaurant pricing all play a vital role in determining the right costs when planning menu pricing
Richard George is a #3 Success Leaves Clues
highly respected expert
Dr. Rich George, Professor of Food Marketing, Haub School of Business,
in food marketing,
brand strategy, business St. Joseph’s University
ethics, and customer This presentation focuses on successful marketers and explores their
service. He has been strategies for success. This lively, interactive session identifies ten universal
interviewed by CNN rules for strategic success with countless clues. Participants can forever
and NBC, and quoted in
shelve their “ad hoc” approach to strategy and can take home an approach
Fortune, Time, Forbes,
and the Chicago that can be implemented the next day. In essence, this approach to
Tribune, as well as marketing strategy is comparable to a chess game. The secret is to outthink
multiple food industry publications. He has your competitor. You will be reminded that it is not “history that repeats
an undergraduate degree from St Joseph’s,
itself,” instead it is the “failure to learn from history that repeats itself.”
a Harvard MBA and a Ph.D. from Temple
University. This interactive session highlights a dozen worksheets which are designed
for participants to critically assess where their organizations are relative to
developing a winning marketing strategy. The handouts will enable you to
put the rules you’ve learned into action. The result: delighted customers and
Nancy is a recognized increased profits!
and authority on #4 Who’s Going Green and What Does It Mean?
food industry issues,
Nancy Kruse, President, The Kruse Company
menu trends and
restaurant concepts. The consumer and foodservice media are buzzing with a grab bag of
She writes a monthly confusing catch phrases: sustainable, local, traceable, natural, fair-trade,
column for Nation’s organic and more. But what do they actually mean, when and how will their
Restaurant News, influence be felt and what are their sales and marketing implications?
is Program Director
for NRN’s Culinary This interactive session will use foodservice operator and patron research
R&D Conference and to deconstruct the Green machine, cut through the clutter and provide a
sits on several boards in the foodservice realistic appraisal of the impact on agencies and manufacturers. Session
community. Previous to founding her own attendees will receive a useful glossary of terms and a roadmap to navigate
business, she served as Executive Vice this rapidly evolving industry segment and how it will affect YOU!
President for Technomic.
#5 Emergency & Disaster Planning: Every Business Should Have a
Plan—Get Ready Now
Leslie White brings Leslie White, Croydon Consulting
more than 30 years How quickly your company can get back to business after a natural disaster
experience within the
insurance and risk
(flood, tornado, hurricane, ice storm, etc), a fire, an explosion or the
management industry unexpected loss of a key employee often depends on business continuity
to the table. She is an planning done today. Several high profile events such as September 11,
experienced trainer Hurricanes Katrina and Ike, and flooding throughout the Midwest and Gulf
& facilitator who has Coast demonstrate the importance of being prepared.
spoken throughout the
U.S. as an expert for More than 1 in 4 businesses experience a crisis in a given year and without a
both for-profit and not- business continuity plan 43% of these firms never re-open and of those that
for-profit organizations. Ms. White conducts do re-open only 29% are still operating 2 years later.
risk assessments and insurance evaluations,
and designs solutions in business continuity
This program outlines measures you can take to get ready for a crisis striking
planning. your business. The program will discuss:
n Why business continuity is important
n The stages of a disaster and recovery
n How to create a business continuity plan
n How to put this knowledge to use
#6 Work-Life Balance…Is it Possible? Yes! Todd graduated
from UCLA with a
Todd Whitthorne, President & COO, Cooper Concepts Bachelor of Science
Family, work, friends, deadlines, travel, email, Blackberries…in today’s degree in kinesiology
hustle and bustle world it’s a constant challenge to find the right with an emphasis in
balance. Join Todd Whitthorne, an executive from the world renowned exercise physiology. In
Cooper Aerobics Center, to learn what specific steps you can take to addition to his position at
Cooper Concepts, he also
develop a plan to balance your life and maximize your performance.
radio and television
#7 Increasing Productivity with Microsoft Office programs in the Dallas
Steve Turner, CEO, Turner Time Management market and on Lifetime Television for Women in
regards to healthy living. Todd has also been a
The Turner Time Management session will demonstrate how to leverage member of the Governor’s Advisory Council on
technology to become more productive and effective using your Physical Fitness in Texas since 2002.
computer and mobile device. Topics covered include:
n Optimizing and supercharging your computer for best performance
n Time saving computer shortcuts you can use every day Steve is a former executive
n The most efficient way to process and organize e-mails with Clover Technologies
in the printing supplies
n Quick search tools you can use on your computer to find things faster
industry. His ground
n Effectively using your laptop and mobile device to become more breaking strategies for
productive “on the road” time management and
n “Ask the Expert” Q&A session productivity helped the
organization grow from
A laminated reference card summary will be provided to all participants $43.5 million to $265
that will reinforce the main topics. Also includes three months of free million in just over four
support on questions related to the information presented in the session. years. His proven ability
(including desktop, laptops and mobile devices) is
of great value to anyone in need of greater sales
#8 Leverage the Power of the Internet Within Your and/or productivity results.
Rick Heavern, President, Food Service Enablers
The Internet is the most powerful information-sharing tool ever and a
true catalyst for change. More and more manufacturers and operators are
harnessing its power to source information related to suppliers, products A 30-year food service
and trends and leverage its value, thereby increasing the industry’s online veteran, Rick spent 14
evolution at a rapid pace. Have you fully developed your company’s years at Rich Products
Corporation working in
strategy to leverage the power of the Internet within your go-to-market
various marketing, sales
plan? See examples and learn about the latest in food service websites and and IT positions before
possible implications for manufacturer and agency sales teams. founding Food Service
Enablers (FSE) in 1999.
FSE assists companies
in improving the
manufacturer/sales agency relationship through
efficiencies involving the use of Internet
“ in this time of change, i find the Top2Top
conference a great way to discuss and learn
what the future may hold with both agency
peers and manufacturers.”
—MarTin BaKEr, foodsErvicE MarKETing associaTEs
George Holm is a 3:15 pm – 4:30 pm Keynote Address
with over 27 years George Holm, President & CEO, Performance Food Group
of experience with
Performance Food Group and Vistar recently combined their businesses. What does
Vistar, SYSCO Corp.,
U.S. Foodservice, and this mean for you? How will your business be affected? What changes should you
Alliant Foodservice. anticipate? George Holm, the new President & CEO of PFG, will reveal his strategies
In 2002, Holm and help you understand how you can achieve success with the new PFG.
Corporation, a 4:30 pm – 6:00 pm Vendor Spotlight
A proven successful event now in its third year. Don’t miss this unique opportunity!
distributor specializing in the Italian, pizza,
vending, office coffee and theatre markets. Mix & Mingle & Learn about the latest innovations being offered by our Allied Members
He grew the business both organically and in a relaxed casual atmosphere. Each Allied Member will be available in a private area
through acquisitions by $1 billion. In May to discuss your business needs and learn more about your business so they can offer
2008, Vistar acquired Performance Food
ways to improve your business strategies. This is also an additional opportunity to
Group, a $6 billion broadline foodservice
distributor, and Holm was named President network with your peers and share ideas.
6:00 pm – 7:30 pm Reception & Charity Poker Tournament Final Round
Don’t miss the excitement as the last ten poker players battle it out for prizes and
7:30 pm Dinner on your own
Fri. Feb 13
OPTIONAL MORNING ACTIVITY (REqUIRES PRE-REGISTRATION & ADDITIONAL FEES) SPACE IS LIMITED!
8:00 a.m. Golf Outing, Reflection Bay Golf Club, 8 am Shotgun Start
In 2007, Golf Digest again ranked Reflection Bay amongst “America’s 100 Greatest Public Golf Courses.” With Jack
Nicklaus Signature design, the course offers an unparalleled golfing experience. The 7,261 yard, par 72 award winning
course makes it way through the desert with sculpted terrain, strategic bunkering, pristine greens and
Come & play a round of golf in a relaxed atmosphere with your colleagues. The non-tournament play is designed as an
additional networking opportunity to enhance your Conference experience. Your choice of foursomes is accepted and
accommodated whenever possible.
The golf outing will include a continental breakfast.
new New Contests: Longest Drive & Closest to the Pin! Win Prizes!
Spouse/Guest Registration Accommodations & Reservations
Spouse/guests must pay a registration fee to attend the food and Rooms sell out early! Don’t delay, call today!
beverage functions. Conference sessions are not included. To qualify Note: Registrants are responsible for making their own room
as a spouse/guest, you may not have a business connection to the reservations. Room reservations are contingent on registration!
foodservice industry and are solely attending as the significant other • $259 single/double room
of an industry professional. Any questions, contact Rick Abraham at
• CALL Ritz Carlton reservations: 800.241.3333
email@example.com or 410.715.6673.
• Be sure to request the FSMA Top2Top Conference rate to
Member Early-Bird Discount receive the special room rate.
Register by November 7th to receive a $155 Early-Bird Discount. Hotel accommodations must be made no later than January 12,
Registrations received after November 7 will pay the full rate—so 2009. After this date, the Ritz Carlton and FSMA cannot guarantee
don’t delay—register today! Applies to FSMA Members only. room rate or availability.
Hotel Cancellations must be made (72) hours or (3) days prior to
Agency/Manufacturer Meetings your arrival date to avoid penalties.
We respectively request your cooperation in booking meeting space.
The resort will not book meetings that conflict with FSMA events. Conference Cancellation Policy:
Meeting space and room reservations are contingent on registering All cancellations must be made in writing. A $100 processing fee
for the conference. Please be considerate that attendees register will be charged for all cancellations. The entire fee, less the
to attend the Conference not to participate in alternate meetings. $100 processing fee, will be refunded for cancellations received
For more information, please contact Sandra Savino of FSMA at by December 15th. A 50% refund, less the $100 processing fee, will
firstname.lastname@example.org. be made for cancellations received between December 15th and
December 31st. Cancellations received after December 31st are
The Resort non-refundable.
A short drive from the glittering lights of the Las Vegas strip is
a deluxe resort distinguished by a shimmering lake, stunning Earn CEU’s
Mediterranean style architecture and an Old World Village filled with
Attend the full Top2Top Conference and earn 1 CEU towards
shops, restaurants and a casino. The Ritz Carlton, Lake Las Vegas
maintaining your CPFB designation.
with its spectacular 30,000 square foot spa, two championship golf
courses, premier dining and an array of outdoor activities, offers Golf Club Rentals
unique experiences in the Nevada desert.
If you signed up for the FSMA golf outing and will require club
The Location rentals, be sure to call the pro shop ahead of time to reserve
clubs, 702.740.4653. Or contact Sandra Savino of FSMA at
Ritz Carlton, Lake Las Vegas
email@example.com. A set of PING clubs is available for
1610 Lake Las Vegas Parkway
$65 rental fee. Prices subject to change.
Henderson, Nevada 89011
702.567.4700 www.ritzcarlton.com Golf Outing Cancellations: There will be no refunds for the FSMA
Golf Outing after Friday, January 9, 2009.
Transportation Golf Transfers: No transfer of golf outing registrations will be
The Hotel is located 18 miles from McCarran International Airport in allowed after Friday, January 16, 2009.
Las Vegas.Taxi cabs are available at approximately $75 one way.
A private car can be arranged through the hotel concierge desk for Attire
approximately the same price. Advance Reservations are highly Dress for all association-sponsored events is resort casual; jackets are
recommended. For reservations, call the concierge direct at requested at Wednesday evening’s dinner & reception. Meeting rooms
702.567.4781. tend to be cool, so you may prefer to have a light jacket or sweater
A complimentary shuttle is available to the Vegas strip from the available.
resort at 5pm and 8pm daily. Guests will be dropped at
the Wynn Las Vegas. The service is one way only.
Attendance at T2T is a member benefit. Only members and first-time non-members may attend. If you are unsure of your
membership status or wish to join, please contact Rick Abraham at firstname.lastname@example.org or 410.715.6673.