PORTFOLIO DALLAS CHICKEN & RIBS IN BRIEF THE GOLDEN MOMENT DELIVERABLES Speculative “a r e Y o u c h i c k e n ? ” i d e n t i t Y, p r i n t , o n l i n e Final year project: The concept behind identitY I chose to create an the whole campaign, it Logomark integrated campaign challenges and dares Packaging for a relatively the target audience, print (ttl) obscure fast food who are an assertive Print ads restaurant whose USP and confrontative Flyers is its all-you-can-eat group of people, to Coupons fried chicken buffet. come and eat the fried Copywriting chicken buffet. online We b s i t e Ad banners BERTEN LIVING IN BRIEF THE GOLDEN MOMENT DELIVERABLES client “ p r o d u c t S i n t h e w i l d .” p r i n t Berten Living, The idea is about print a lifestyle furniture giving an emotional Brochure c o m p a n y, n e e d e d a 3 2 - attachment to the Layout/Grid page brochure to be public furnishings Copywriting sent to potential that are usually taken customers, such as for granted. They architects and belong in the wild, companies involved urban savannah in public and private and deserved to be housing developments. noticed by the public. OZE MASAKO IN BRIEF THE GOLDEN MOMENT DELIVERABLES client “ t h e w h i t e S p i d e r .” identitY Masako is a personal Masako highlighted identitY friend, and she that she wanted an Logomark/logotype requested for a logo to animal as a logo, and Surface graphic represent her, so that one of her favourite Namecard she could use it as a animals is the spider. surface graphic design A spider logomark on a Japanese custom- was created using the made chocolate brand. initials of her full name, Oze Masako. FESTIV IN BRIEF THE GOLDEN MOMENT DELIVERABLES perSonal “ t h e f e S t i v e d i a m o n d .” Branding A group of friends & I The proposed idea is Branding decided to create a to use a diamond as Identity series of fun, witty a logomark, because Collateral green packets to be t h e r e ’s a d i a m o n d i n Product distributed to our every major festive families and friends. event here: The ketu- We n e e d e d t o h av e a n pat, the christmas identity for our unique tree decorations, the packets and possibly double happiness wall more fun products in decal, and the flames the future. of the diwali lamp. VIETNAM IN 21 DAYS IN BRIEF THE GOLDEN MOMENT DELIVERABLES perSonal “ t h e Y e l l o w S t a r .” print, photographY I recently went on a This is a work-in- print 3-week backpacking progress, I am in the Poster trip on Vietnam, on my process of discovering Typography own. It was the best and fleshing out Layout decision I made in my the golden moment. photographY life so far. Beautiful Photojournal c o u n t r y, g r e a t c i t i e s , amazing people. I want to compile my experiences into a tangible, visual form. FRAGMENTED PANORAMAS IN BRIEF THE GOLDEN MOMENT DELIVERABLES perSonal “ p i e c e S o f a p u z z l e .” photographY My DSLR had only a Ta k i n g a d v a n t a g e o f photographY 50mm fixed lens at the close-up shots you Experimental the time and shots get in a photo shot taken with it are using 50mm lens, pretty much limited to I take hundreds of portraitures. I needed pictures from the same to find an alterntive spot, and manually way to experiment, piece them up together push the limits and in post, to form a make the best out of fragmented panorama. the lens. Just like a puzzle.
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