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7 Mistakes to Avoid in Internet Marketing

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7 Mistakes to Avoid in Internet Marketing Powered By Docstoc
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Copyright Frozen Tundra Productions. All rights Reserved.
Yes, you can distribute this report to other people. In fact, I highly encourage it. It’s a
free report. What you can not do is change it in any way. Any changes made to this
report are illegal and should be taken at your own risk.

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entertainment. Any claims of income are not guaranteed. Frozen Tundra Productions
and all of it’s employees can not be held accountable for anything you do, or do not do,
with this information.

Also any link within this report or anything else published is more than likely an affiliate
link. Thanks for the support if you use any of these links to purchase a product.

Now that the legal crap is taken care of, enjoy the report.



SPECIAL OFFER

This report is for newbies, so I figured I’d start it off with a special offer for training for
new internet marketers.

If you find yourself a good program and just stick to it you have a much better chance to
succeed at internet marketing. It’s tempting to go from product to product, but you
should resist temptation at all costs.

IM Newbie Training is a program that will give you an excellent foundation to start out in
internet marketing. Check out the sales page (which you can find by clicking the blue
text) and see what you think. It might be just what you need to get started.




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Table of Contents

Introduction..........................................................................................Page 4

Mistake #1...........................................................................................Page 5

“         “ #2...........................................................................................Page 6

“         “ #3...........................................................................................Page 7

“         “ #4...........................................................................................Page 8

“         “ #5...........................................................................................Page 9

“         “ #6.........................................................................................Page 10

“         “ #7.........................................................................................Page 11

Bonus................................................................................................Page 12

Conclusion........................................................................................Page 13




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Introduction

I’ve been working on growing an online business for over a year now.

Have I had any success?

Nope.

So why the hell would you listen to a guy like me?

Because I know what not to do.

If you can avoid my mistakes, then you can possibly cut a year or more off your learning
curve.

You may have purchased a few products. I have so many on my hard drive I don’t know
where to start.

Trust me. Buying report after report is not how you make money online. If it were, then
I would be a millionaire.

This report was written for you. It contains the lessons I've learned in the previous year.
Inside are seven pitfalls that, if I had been able to avoid, you would be paying me for
advice instead of reading it in this report.

Enjoy the report. Learn from my mistakes. And commit them at your peril.




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Mistake #1: Keywords, Keywords, Keywords

My first website was a niche site for a Clickbank product on getting your ex back. I have
an affinity for dating products, mostly because the first ebook I ever bought was on
dating.

I bought a domain name, set up a website, and then waited for things to happen.

And waited.

And waited some more.

I did do a few other things wrong, but my biggest problem was that I was going for the
wrong keywords. I had no idea how to use the different keyword tools, and I had no
idea how important going after the right keywords was.

I went after keywords that contained the title of the Clickbank product.

My website was stuck 30 pages back and I didn’t make a cent.

Website #2...

I thought I’d learned from my previous mistake, but nope.

My second niche website was for another dating product. I actually got smart this time
and wrote a 1000 word article for each phrase that came up as I typed in “Double Your
Dating” into google.

I wrote over ten articles for that site. I didn’t even write 10,000 words in college, but
here I was, doing it for some random website.

I thought that I had the keywords down.

I even created enough backlinks to get to the second page of google.

Unfortunately the second page of google doesn't get you much money.

Moral of the story:
Go after low competition keywords first.

In the dating niche, I would have had more success with the keyword "How to meet a
girl at the park" instead of going after a really high competitive word like "Double Your
Dating".


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Mistake #2: Focus, Focus, Focus

The internet marketing world is full of distractions.

Every day there is a new and improved way to make money online.

I started out learning about product creation. Then I moved to niche marketing. Then I
tried blogging. Then I thought it might be good to get into Facebook. Up next was CPA.
Then back to blogging.

Every day there was a new technique, a new way to make money. And every day I
purchased the ebook or video series in hopes that I had found out how I was going to
finally be able to quit my day job.

If I had stuck with ONE of these until I made money with it, I’d be singing a different tune
right now.

Instead, after my failure with my second niche website, I gave up on internet marketing.
I got a real job and I started working like any normal person.

And I hated it.

With the progress I have made after deciding to focus on just ONE thing I have gotten
farther in a month than I ever did in months of work.

But you haven’t made any money yet...

True, but you are reading this report aren’t you? I managed to get something I wrote
into your hands. That right there is more success than I’ve ever had. And who knows.
By the time you read this I might have made money already.

Moral of the story:
Focus.

Do some research, figure out a method that you like, then bang your head against the
wall until you get it right.

If you still can’t figure it out, ask for help. There are tons of people succeeding, and
quite a few are willing to help you figure out what you are doing wrong.

Whatever you do, don’t buy a bunch of products. Yes they will all take some work. No,
none of them are necessarily easier than the other. Find one you like and focus on it.



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Mistake #3: Free = Work

Everybody wants to know how to do this for free, or that for free.

You mean I actually have to pay for hosting and a domain name?

I don’t want to PAY for traffic. Teach me how to get it for free.

Well I have some information for you.

If a method is "free" it probably means it will be a ton of work.

I haven't tried everything, but I have tried enough to know just how much work it takes
for some of these methods.

I have tried creating different accounts on .edu sites and making profile links to my site.

It took forever.

I tried getting involved in a few forums of the niches I was targeting.

I was wasting hours a day on forums I really didn't care about.

Commenting on blogs took forever as well.

I was working 40+ hours a week. I didn't really want to spend 4-5 hours a night doing
busy work.

Those days ended when I got out of college.

Yes I wrote a bunch of thousand word articles for one of my niche websites. And guess
what, that took FOREVER.

I’m not telling you that you shouldn’t do any of the work in your business. If you can
afford to spend the time on things, do it. If you can’t, outsource it or don’t do it. Just be
aware that if something is free it probably means you are going to have to pay with
something else - time

Moral of the story:
Pay for things that you don't have the time, or want, to do.

The I pay for the things I don't want to do. It has freed me up to focus on actually
building my business instead of finding a bunch of do-follow blogs to post my links to.



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Mistake #4 Assets = Money

My first job out of college was DJing at a local bar.

After leaving that job, I realized that I couldn't stop DJing, and I needed to find an outlet.

I decided to start working as a mobile DJ.

I had two options. I could either work for one of the major DJ companies, or I could start
my own mobile DJ business.

I bought my own equipment and started getting gigs.

A fellow DJ works for a major company and only makes a few hundred dollars a gig. I
make 2-3 times that.

I am leveraging two assets in my mobile DJ business:

!      My equipment and my experience.

With those assets I have been able to earn a pretty decent second income.

If you are in Internet marketing you don't have as many physical assets, but you can still
have assets.

If you create a website, that's an asset.

If you build a list, that's another asset.

If you can write articles or build websites, those skills are assets as well. When you
have assets you can leverage them in order to make money.

Moral of the story:
The first step of building a business is having assets.

My mobile DJ business wouldn't exist if I didn't have any assets.

The same applies to Internet marketing.

If you don’t have any assets, learn a skill or three. Put up a website. Grow your list.
When you start to have assets you will be on your way to having a business.




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Mistake #5: Copy Learn From Those That Have Come Before You.

No, don't steal. That's illegal and isn't a very smart way to run your business. What I do
mean is that you should figure out what other people are doing that is working, and do
the same thing.

If I am creating a website in a niche, my first step is to figure out what my competition is
doing. I find out what keywords they are going after. I figure out what they are writing
about. I see how they are monetizing their websites. And I look at the design of their
websites.

What they are doing is obviously working, so why try and invent the wheel?

What you are doing is exactly the same as doing research for a paper for college.

You read a ton of books, journal articles, and other sources. You take extensive notes.
And then you write a paper based off of your research. You didn't copy your sources.

You did, however, get information from them in order to make the best paper possible.

After I have found out what my competition is doing, I figure out what they could do
better.

Their articles might be a little weak. They might have poor ad placement. The site may
be organized like crap. Every site has a weakness, you just have to find it.

Then I create a site with my own twist on it. I have a general idea of what works in my
niche, and then I expand on it to create a site that will make me money.

Moral of the story:
I promise that someone has already had success dong what you want to do.

Part of being successful is finding out what works and duplicating it.

You don't need to reinvent the wheel to make money online. Just figure out how to
make a better wheel.




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Mistake #6: Find Something that Interests You.

The reason I am making money with my mobile DJ business is because it is something
that I am interested in. In contrast, a lot of the websites I have worked on have been on
things that were pretty boring.

There have been projects that I've started that never even got off the ground.

I thought that it would be a great idea to create a website on premature ejaculation and
other male sexual problems.

Unfortunately, I had no interest in this.

I had a few articles written for me and started making the website, but I just couldn't get
myself to finish the work.

One of the reasons that I couldn't do any of the things that I needed to do to generate
free traffic was because it was tedious and boring. If they had interested me, though, I
would have had no problem spending hours on them.

It's the reason I started with dating and relationship websites.

That was something that interested me.

I actually did more writing for those websites than I did in six years of college.

The hardest websites for me to create have been ones that have been on a subject that
I knew I would be able to make some money on, but didn't interest me at all.

Moral of the story:

If you like what you are doing, it really isn't work.

Even the work part of my mobile Dj business ie dragging all of equipment down 3
stories before every gig really isn't work compared to the monotony of a day job.

Do something that interests you and you will never work a day for the rest of your life.




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Mistake #7: Quality is #1

In the last year I have seen more crap than I can remember.

Websites consisting of just a standard Wordpress theme with barely a few pieces of
text.

Graphics that were terrible at best.

Products that were barely good enough to be called products.

Badly written emails selling even worse products.

Every one of those have lost me as a customer.

The marketplace is very competitive. If you want to do better than your competition, you
have to be better than your competition. If you specialize in crap, then you won't make
the kind of money that you want to make.

Moral of the story:
If you make crap, all you'll make is crap.




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Mistake Number Uh... 8? It Doesn’t Have to be Perfect.

Crap I said 7 mistakes. My bad. Well too late to change the title now. Here is number
8, free of charge I guess.

If I had waited for everything to be perfect, I’d still be working on this report instead of
putting it in your hands.

As a DJ my first gig was about as far from perfect as it could get... My equipment was
untested. One of my speakers didn’t work. My library was far from organized. I didn’t
have a few of the songs I thought I should have. And I had no idea how on earth do
work a wedding on a mic.

I flew by the seat of my pants.

A few things went wrong, a lot of things went right.

At the end of it all, I still earned $600 for 6 hours of work.

As an internet marketer I could have waited until I had made some money online before
writing this report for you. I could have waited until I had a proper product funnel. I also
could have waited until I had created a few products.

But I didn’t.

A few things will probably go wrong.

And I’ll get a bunch of experience that I couldn’t get without getting my feet wet.

The important part is that you can learn from this. You write about what you know, and
right now this is what I know.

Think about it.

You don’t need to be an expert to write valuable content.

You just need to write about what you know, and release it regardless of whether it’s
perfect or not.

Moral of the Story:

Perfect can hold you back. You don’t learn from perfect. You learn from putting yourself
out there and seeing what happens.




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Moving forward

I've always had lofty goals. I want to get rid of my day job and make a living on Internet
marketing.

So far all I have are a few websites, a ton of ambition, and this report.

My advice to anyone going forward is to remember that building a business takes time.

There is no such thing as get rich quick. Only hard work.

Find a method that resonates with you and invest some time and money in learning it.
Then implement it.

With that in mind here are a few resources that might help you on your journey:

1. If I could go back I would have started with keyword research. This program will help
you learn how to pick the right keywords for your niche

2. CPA is by far the easiest way to make money fast. If you want to learn about this
method of marketing and see if it will be a good fit for you, click here to find out.

3. List building is what I am doing to create a valuable asset in my online business.
This Report is the system that I am using to build a high quality list of buyers.

4. Affiliate Marketing is another method that I am using to build my business and start
making money. Here is a great affiliate marketing program.

5. Learn how to take create a website and turn it into a money making machine. You
don’t need to have a list or products either. Find out how here.

6. I get all my hosting done through Hostgator. Click here to purchase the right
package for your websites.

7. Along with hosting, you need a place to pick your domain names. I personally use
Namecheap.com.




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Description: Within the last year I've learned a lot about internet marketing. Mostly, though, what not to do. Fortunately you can learn from my mistakes and cut some time off your learning curve.
Kevin Dahlberg Kevin Dahlberg Manager of Operations http://www.ftpro.org
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