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					Research Aarkstore Enterprise     Google vs. Carriers: SWOT
Analysis and Future of Telecom and Commerce


It is no secret that Google has expanded beyond its core search business to expand
into numerous telecom and ICT areas including applications, commerce, content,
and communications. What is less obvious is that there are certain areas that Google
is positioned to take significant market share and even potentially dominate. With
their own core service offerings becoming increasingly commoditized, the existing
carriers (traditional wireline/fixed and wireless network operators) cannot afford to
neglect certain high revenue growth and profitable business opportunities that
Google may assume in absence of credible competition.

This report evaluates current trends and predicts the future of several key areas
including mobile commerce, mobile marketing, social commerce, over-the-top
(OTT) service deployment, alternatives to traditional communications, and more.
This research includes SWOT (Strengths, Weaknesses, Opportunities, and Threats)
analysis for Google vs. the Carriers. This report is a must-read for anyone within
the carrier ecosystem including their vendors, partners, support service providers,
device manufacturers, and of course the carriers themselves.

Target Audience:

Google and their competitors

Media companies and portals

Incumbent network operators

Banks and other financial institutions

Application development companies

Mobile marketing/commerce companies

Telecommunications infrastructure providers

Wireless device and personal electronics companies

For more information please visit link:


             Aarkstore Enterprise






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