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					            Corporación Interamericana de Entretenimiento, S.A. de C.V.




August 2, 2004
Content




                  Business Model & Strategy


                  Operating Divisions


                  Financial Results for 2Q2004


                  Operating Results for 2Q2004 and 2004 Outlook




 August 2, 2004                                                   2
CIE today

    Leading “out-of-home” entertainment company in Latin America, Spain
    and the U.S. Latin markets
    51 million customers in 2003
    Best of breed entertainment for every budget:
                  Concerts, theater, sporting, cultural and corporate events
                  Amusement / educational parks
                  Sports Books and Gaming
                  Popular fairs, exhibitions and conventions

    Vertical Integration = multiple revenue streams and minimal risks
    Significant commercial revenue from proprietary entertainment and
    advertising properties
    Expertise organized by country and business areas = high manager
    accountability
    Free cash flow now increasing after a period of capital intensive growth



 August 2, 2004                                                                3
Geographical expansion


   United States (2001)              Spain (1999)
   Revenues 1H 2004:      .5%        Revenues 1H 2004:      4%
   Live Entertainment               Live Entertainment
   Advertising Sponsorships         Advertising Sponsorships


   Mexico (1990)

   Revenues 1H 2004:      83%        Colombia (1998)
   Live Entertainment               Revenues 1H 2004:    .2%
   Las Americas Center               Amusement Parks (Parque
   Advertising Sponsorships           El Salitre)
   Amusement Parks




   Argentina & Chile (1997-98)
   Revenues 1H 2004:      2%         Brazil (1999)
   Live Entertainment               Revenues 1H 2004: 10%
   Buenos Aires Zoo                 Live Entertainment
   Advertising Sponsorships         Advertising Sponsorships
   Radio Stations in Buenos Aires




 August 2, 2004                                                  4
Competitive advantages

     Vertical integration = maximizes revenues / minimizes risks
     Enables CIE to generate US$35 in additional revenue for every US$100
     in box-office receipts



                  US$100 in Box Office Receipts                       $35 Additional Revenue Streams
   Venue            Promotion        Artists       Expenses       Sponsorship   Ticketing   F&B/Merchandising
   US $12             US $10         US $40         US $38          US $27        US $7          US $1




         Promoter                                                               82%
            +
       Sponsorship                                              65%
            +
     Venue Operator                                       54%
            +
       Ticket Sales                                     51%
            +
   Food & Beverages                                     49%

                                0%             Maximum attendance required to breakeven     100%



 August 2, 2004                                                                                                 5
Advertising properties

    We have become an extraordinary alternative for connecting brands
    such as Coca-Cola, with segmented markets

       Music

       Amusement Parks

       Cineminutos
                                                   Audience Measurement
       Naming Rights
                                                       Ability to use an
       Overpasses                                   advertising property to
                                                       highly target the
       Venues                                        advertising customer

       Ticketing

       Corporate Events

       Radio




 August 2, 2004                                                               6
Growth and operating strategy

    Expand target audiences through new entertainment forms and price
    niches
                  Mexico, Brazil, Argentina: lower priced fairs / gaming / touring artists
                  Spain: higher priced musical theater
                  U.S. market: “real play” parks (introduction of Wannado City™)

    Increase utilization of existing venues through new attractions and
    facility upgrades
    Exploit proprietary Sports Book and Gaming opportunities in Mexico
    Strengthen commercial sales force
    Control production costs through use of local talent and production
    labor
    Leverage strategic partner synergies to increase EBITDA and minimize
    project risk
    Optimize project financing (debt, equity, sponsorships) to maintain
    healthy balance sheet


 August 2, 2004                                                                              7
Content




                  Business Model & Strategy


                  Operating Divisions


                  Financial Results for 2Q2004


                  Operating Results for 2Q2004 and 2004 Outlook




 August 2, 2004                                                   8
Operating divisions

    The Company has three operating divisions with the following businesses:



                                         3 Divisions



                  Entertainment        Commercial                 Services


              Live Entertainment       Sponsorships           Ticketing Mexico
                    Mexico
                                       Cineminutos             Ticketing Brazil
                  Las Américas
                                   Billboard Advertising /   Ticketing Argentina
              Amusement Parks            Overpasses
                                                               Ticketing Chile
                  International       Telemarketing

                      78%                   12%                     10%



                                      Revenue Contr.




 August 2, 2004                                                                    9
Entertainment Division – Live entertainment Mexico

   Strategic JV with Televisa
              Partnerships/JV with renowned groups, thus securing CIE’s leading position.

   Leading live entertainment company in Mexico
   Operates 12 live entertainment venues in Mexico; installed capacity
   686,00 seats
   Musical, theatrical, sporting, family / cultural and corporate events
              Diversified array of tailored productions

   3,391 live events produced in 2003; 5.6 million attendees
   Opportunities:
             Utilize assets to build additional revenue streams
             New Sporting events: Nautical Racing, Motor Cross, Monster Trucks, Beach
             Volleyball, Triathlons, etc
             Strongest concert calendar in years (for 2004)
             Leverage synergies afforded by Televisa relationship
             Auto racing
 August 2, 2004                                                                             10
Entertainment Division – Las Américas

   Mexican government concessions
              Horse race track 25 years
              Surrounding areas 50 years
              License to operate 45-off track betting centers / number based games

   Horse race track attracted 600,000 fans in 2003
   Centro Banamex, the largest exhibition and convention center in Latin
   America, held 47 expositions in 2003 that attracted over 2.0 M visitors
   28 Sports Book / Yaks now open in prime retail locations in Mexico
   One of the only companies in Mexico to have multiple gaming licenses
   3,391 live events produced in 2003; 5.6 M attendees
   Opportunities:
              Granja Las Américas children’s park - $7.5 m projected revenues annually
              Ten new Sports Books / Yaks ($25 - $30 million total investment, 2004)
              Development to be supported by strategic and financial partners


 August 2, 2004                                                                          11
Entertainment Division – Amusement Parks

    CIE is Latin America’s leading operator / developer of amusement parks
    Number of attendants in 2003 reached over 10 million
    Selective incorporation of amusement parks, whose facilities and price
    make them appropriate for low- and medium – level incomes
    Operation of 10 amusement parks in 10 cities
              Mexico City (5), Acapulco (1), Guadalajara (2)
              Bogotá (2)

    Development of Wannado City™ in Miami Florida
    Opportunities:
             Wannado™ is the first “real-play” park in the world, combining
            entertainment and educational experiences for children with retail, restaurant
            and sponsor-based attractions
                  Investigating opportunities for Wannado™ roll-out throughout U.S.
             Enhancing Salitre Mágico in Colombia with new attractions and
            sponsorships


 August 2, 2004                                                                              12
Entertainment Division – International

   Operates live entertainment venues in Brazil (4), Argentina (2) and Spain (3)
   1,796 live events produced in 2003; 2.3 M in attendance
   Operates the Buenos Aires Zoo and eight radio stations in Argentina
   Production of live events in the Latin U.S. market
   Achievements:
             Formed alliance with Stage Holding in Amsterdam (theatrical rights)
              Successful local productions in medium-sized cities in Brazil and Argentina
              Healthy attendance at Buenos Aires Zoo and live events in Argentina

   Opportunities:
             Cats, Phantom of the Opera and Cabaret: major Broadway-type productions
             in Madrid, Spain
             Evaluate new Spanish markets for theatrical productions
             Expand local productions in Brazil and Argentina
             Divest AM radio stations in Argentina

 August 2, 2004                                                                             13
Commercial Division – Advertising Properties

    Sponsorships of CIE live events / naming rights for CIE venues
    Dynamic advertising in 1,342 movie theaters (“Cineminutos”)
    475 Billboard sponsorships on 132 pedestrian overpasses
    Rotating advertising for 12 Mexican soccer teams
    Indoor and outdoor advertising at airports
    Telemarketing services (in partnership with Sitel Corporation)
    Achievements:
              Consolidation of all commercial activities into one division= market leverage
              141 new movie theaters / 16 new overpasses (58 new billboards)

    Opportunities in 2004:
              Additional movie theaters / additional overpasses
              Advertising space on the uniforms of First Division soccer teams
              Expand airport advertising
              Promote comprehensive sponsorship packages

 August 2, 2004                                                                               14
Services Division – Ticketing

    JV w/ Ticketmaster for operations in Mexico (1991), Argentina & Chile
    (1998) and Brazil (2000)
    Leading ticketing business in the region, with medium- to long-term
    contracts with venues, promoters and events
    Operations through call centers, box offices, internet and outlets in the
    region
                                         Outlets:           Chile
                                                                               Mexico              Feria del Disco
         Country              Community                   Start-up
                                                                                MixUp              Multitienda Falabella
         Mexico                Mexico City *                1992                Liverpool          Almacenes Paris
                               Monterrey                    1993
                               Guadalajara *                2001                Music&More
                                                                                                 Brazil
                                                                                Mr.CD
         Argentina             Buenos Aires                 1998                                   Tiendas Levis
                                                                                Farm. Ahorro
         Chile                 Santiago                     1998                                   Riachuelo
                                                                                Discolandia
                                                                                                   Librerias FNAC
         Brazil                Sao Paulo *                  2000
                               Rio de Janeiro                                                      Librerias Saraiva
                               Salvador
                                                            2001
                                                            2001
                                                                               Argentina
                                                                                 Tower Records

                                                                               www.ticketmaster.com.mx
         * On-line activities are currently carried on in Mexico and Brazil.
                                                                               www. ticketmaster.com.br
 August 2, 2004                                                                                                        15
Content




                  Business Model & Strategy


                  Operating Divisions


                  Financial Results for 2Q2004


                  Operating Results for 2Q2004 and 2004 Outlook




 August 2, 2004                                                   16
Operative Highlights
                                2Q03    2Q04    % Chg     1H03    1H04     %Chg
Events
  Live                          1,329   1,423      7.1%   2,489   2,577      3.5%
  Racetrack (racing days)          52      39   (25.0%)      84      73   (13.1%)

Ticketmaster Tickets (Mil.)
  Mexico                          3.2     3.1    (1.9%)     5.9     6.6    12.0%
  South America                   1.2     1.4    20.9%      2.9     3.8    29.8%
  Total                           4.3     4.5      4.3%     8.8    10.4    17.9%

Attendence (Mil. of people)
 Live Events                      1.6     1.9     19.9%     3.1     3.3      6.1%
 Amusement Parks                  2.1     1.9    (9.0%)     4.2     3.6   (15.2%)
 Hipódromo de las Américas        0.2     0.1   (24.2%)     0.3     0.3   (15.0%)

Sports Books & Yaks
 Per capita consumption (Ps.)    613     567     (7.6%)    598     634     (5.7%)
 Shops                            19      28     47.4%

Pedestrian Overpasses
 Structures in operation         123     189     53.7%
 Billboards                      467     667     42.8%

Cineminutos
 Movie Theaters                 1,261   1,356     7.5%


 August 2, 2004                                                                     17
Financial Highlights


                                                      2Q03        2Q04     % Chg    1H03     1H04   % Chg


Revenue                                               1,673        1,932   15.5%    3,109   3,541   13.9%

EBITDA                                                  388         437   12.7%       719     797   10.9%
EBITDA Margin                                         23.2%       22.6% (57 pb)     23.1%   22.5% (61 pb)

Operating Income                                         273         311   14.0%     499     545     9.3%

CCF                                                        38        115 204.8%       89     219 144.8%


Current Assets                                       4,411 4,555             3.3%
Assets L.T. & Other Assets                          10,136 9,939           (1.9%)
Total Assets                                        14,547 14,494          (0.4%)

Debt                                                  4,500        4,881    8.8%
Total Liabilities                                     6,455        7,351   13.9%

Stockholders’ Equity                                  8,091        7,143 (11.7%)


Note: Figures are expressed in millions of Mexican pesos as of June 2004



  August 2, 2004                                                                                            18
Revenue by Division


                                                       2Q03    2Q04                      1H03           1H04


Entertainment                                          75.6%   77.5%                  75.6%          76.4%
Commercial                                             13.8%   12.4%                  13.7%          13.1%
Services                                               10.5%   10.2%                  10.7%          10.5%

* The total may not add up to 100% due to rounding

                                                               Revenue Distribution by Division


                                                                                                  +15%
               +18%
                        1,496                                                  3 ,0 0 0 .0               2,704
1,6 0 0 .0
                                                                                                2,350
1,4 0 0 .0
             1,266                                                             2 ,50 0 .0

1,2 0 0 .0
                                                                               2 ,0 0 0 .0
1,0 0 0 .0
                                                                               1,50 0 .0
  8 0 0 .0
                                                                                                                               +9%
  6 0 0 .0                                     +3%                             1,0 0 0 .0                                                   +12%
                                                                 +11%                                                    426        464
                                         232         240                                                                                  333       372
  4 0 0 .0
                                                               176       196      50 0 .0
  2 0 0 .0
                                                                                     0 .0
     0 .0                                                                                        Ent ret .               C o mmerc.       Servic.
                Ent ert .            C o mmerc.                Servic.

                                                                                                                 1H0 3      1H0 4
                                2 Q0 3     2 Q0 4


Note: Figures are expressed in millions of Mexican pesos as of June 2004


   August 2, 2004                                                                                                                                         19
 EBITDA and EBITDA Margin
                                        470                                                                                                                                          30%



                                              25.9% 25.8%                                                                                                       436           437

                                                                    24.4%          24.2%                                               423                                           25%
                                                            24.8%
                                        420
                                                                          24.4%                          23.1% 23.5%           23.1%         23.1%
                                                                                                                                                     23.2% 22.9% 22.5%
                                                                                           23.5% 23.2%                 23.6%            23.1%                                      22.6%
                                                                                                                                                           398
                                                                                                                                                                      22.4%
                                                                                                                                                     387
                                                                                                                                                                                     20%
       Millions of pesos as of Jun.04




                                        370                                                                                    359                                    360
                                                                                                                       357




                                                                                                                                                                                           EBITDA Margin
                                                          EBITDA          Margin                         347
                                                                                                                                                                                     15%
                                                                                                               334
                                                                                                 330                                         331
                                                                                    324
                                                                            316            317
                                        320
                                                                    307
                                                                                                                                                                                     10%

                                                            282

                                              266
                                        270
                                                                                                                                                                                     5%
                                                    249




                                        220                                                                                                                                          0%
                                              4Q99 1Q00 2Q00 3Q00 4Q00 1Q01 2Q01 3Q01 4Q01 1Q02 2Q02 3Q02 4Q02 1Q03 2Q03 3Q03 4Q03 1Q04 2Q04


Units opened       1                                         2        1       1             1             3      1      1               4     4            2     2     2       3
Units in operation 1                                         3        4       5             6             9     10     11              15    19           21    23    25      28

 Note: Figures are expressed in millions of Mexican pesos as of June 2004


   August 2, 2004                                                                                                                                                                                          20
Debt

  As of June 2004, CIE’s debt was Ps.4,881 million. Of this, 54% is in pesos,
  43% is in UDIS, and the remainder is in other currencies
                                                                                         Jun.04
                  - Allocation -

                                    AMH
                                    21.9%             Debt
                                                        Bank Loans                         2,213
                                            Parques
                                             1.3%       Securitized Loans                  2,668
                                                        Total                              4,881

                                             Int.     Cash                                  641
                                            1.7%
        Holding
         75.0%                                        Net Debt                             4,240

                                                      Interest Paid                         111
                  - Maturities -
                                    S.T.              Stockholders’ Equity                 7,143
                                   18.8%

                                                      EBITDA 2Q04                            437
                                                      EBITDA LTM                           1,633

                                                      Ratios
                                                       EBITDA-to-Interest Expense          3.92x
                                                       Net Debt / Stockholders’ Equity     0.59x
         L.T.
        81.2%                                          Net Debt / EBITDA LTM               2.60x

 August 2, 2004                                                                                    21
Content




                  Business Model & Strategy


                  Operating Divisions


                  Financial Results for 2Q2004


                  Operating Results for 2Q2004 and 2004 Outlook




 August 2, 2004                                                   22
Entertainment Division – Live Entertainment Mexico

 Live Events :
    “Vive Latino” and Latin events (p.e. Chayanne and Bosé) drive 2Q04
    New family-style events (p.e. Tiany Circus and Holiday on Ice)
    Repositioning of multi-annual cultural events:
    “España Baila Flamenco”, “Tanguera”, “Carmina Burana”


 Theater: renewal of the theatrical offering
    Joseph and his Amazing Technicolor Dreamcoat premiered in April at the Centro Cultural
    Telmex
     Les Miserables ended its 22 month season in August; will be replaced by Fiddler on the Roof


 Fairs: focused on consumption geared towards the low-income market
     2Q04: “La Feria de la Ciudad de Mexico” (April)
     3/4Q04: Pachuca and Texcoco in Sept/Oct and Oct/Nov 2004, respectively


 Automotive Sports Racing: 2004 Advances
    “Desafio Corona 2004”: NASCAR-style cars
    Gran Premio de México Telmex Gigante (Nov. 5-7, 2004);
    advanced ticket sales begin in August



 August 2, 2004                                                                                    23
Entertainment Division - Las Américas

 Books and Yaks: opening of units in Villahermosa, Querétaro and Torreón
 for a total of 28 units in 2Q04; six new units in 2H04
             Tonalá                       Ciudad Neza                Chihuahua
             Hermosillo                   Morelia                    Monterrey

 Granja Las Américas: recent opening (July 3, 2004)
    1.4 Hectares and 9,000 m2 of construction; an extreme sports area and 21 theme pavillions
    An investment of Ps.82.3 million, primarily covered by sponsorships
    Able to receive 3,000 visitors per day in two shifts; 540,000 visitors budgeted for the first year
    of operations




 August 2, 2004                                                                                          24
Entertainment Division - Amusement Parks

 Wannado City™ Miami initiates operations on August 12, 2004
     Eleven confirmed sponsorships by the end of 2Q04; three more in progress.




 Divertido Mexico City: closed in October 2004;
 partial relocation of assets to other parks



 Naucalli Mágico: negotiations for the park closing
 completed

 Upcoming attractions in parks in Mexico City: the
 Coca-Cola Tower at La Feria, and Globo Nestlé at
 Planeta Azul

 August 2, 2004                                                                  25
Entertainment Division - International

                                      Argentina:
                                        Exclusive operations for 10 years in the Obras Sanitarias
                                        Arena(5,500 seats) in Buenos Aires




              - Obras Sanitarias -



 Brazil:

    Renovation of the theatrical content with the departure of
    La Flor de mi Buen Querer and the opening of Chicago in
    Sao Paulo


 Spain:
    Trend towards a slow recuperation in attendence at theatrical productions after March
     11, 2004
    Phantom of the Opera ended its season; Cats and Cabaret continue running through
    2005; Mama Mía runs through the end of 2004


 August 2, 2004                                                                                     26
Commercial Division - Overpasses

 Acquisition of Keenneex, Mexico’s third largest pedestrian overpass operator;
 Publitop ensures its position as a leader in the country
 Publitop’s capacity increased 43% to 218 concessions and 189 installed
 structures as of June 2004:
                                          Concessions            Structures
                                    Jun.04 Dec.03 Chg.    Jun.04 Dec.03     Chg.
                  Publitop
                   Monterrey           82    82    N.A.      72     70      2.9%
                   Tlalnepantla        33    33    N.A.      33     29     13.8%
                   Coacalco             9     9    N.A.       9      9      N.A.
                   Nuevo Laredo        10    10    N.A.       8      8      N.A.
                   Tonalá              13     8   62.5%      13      6    116.7%
                   Puebla               2     2    N.A.       2      2      N.A.
                   S.L.P.               7     7    N.A.       7      7      N.A.
                   Mazatlán             1     1    N.A.       1      1      N.A.
                   Total              157   152    3.3%     145    132      9.9%

                  Keenneex
                   Aguascalientes       6     -    N.A.       1       -     N.A.
                   Cuernavaca           3     -    N.A.       3       -     N.A.
                   Zapopan             47     -    N.A.      35       -     N.A.
                   El Salto             4     -    N.A.       4       -     N.A.
                   Chapala              1     -    N.A.       1       -     N.A.
                   Total               61     -    N.A.      44       -     N.A.

                  Grand Total         218   152   43.4%     189    132    43.2%

 August 2, 2004                                                                    27

				
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