MNGT 361 Principles of Management by bHRHJDZ

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									                    FALL 2012

                 MNGT 375
International Business: Theory and Practice
         Section 001: 10:00 to 10:50 am
         Section 002: 11:00 to 11:50 am
        Monday-Wednesday-Friday, ST210

                  Prof. Don Kopka, Ph.D.
                     Management Dept.
                      Office: ST 114B
    Office Hours: Monday-Wednesday, 12:30 to 2:00 pm
                email: dkopka@towson.edu
                Office phone: 410-704-3234
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                 Cell phone: 443-414-8655
                             What to do?
Your employer has no               Your company’s main product
involvement in international       suddenly experiences a 30% sales
sales, but receives a surprising   decline due to competing products
inquiry from a foreign firm        imported from China. What would
interested in buying your          you have to consider in order to deal
company’s products. What           with this competing product?
would you do to get the product
to the foreign buyer?

Your boss thinks your company      What sources of information would
should do more international       you use to answer these questions?
business and suggests you
identify countries with good
                                   What would you prepare if your boss
business prospects. The boss
                                   told you to develop a briefing paper
indicates it should be a nice
                                   for a business trip to a foreign
place to visit in January and
                                   country?
February. How do you think you
would try to identify a suitable
foreign market?                                                         2
            Beginnings
STUDENT INFORMATION SHEET

 – What are you interested in learning
   about international business from this
   course?

 – You MUST have and use a
   towson.edu email account for this
   course
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                 Textbook
Global Business Today, seventh edition,
 2011

by Charles W. L. Hill




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       Kopka’s Course Web Page
http://pages.towson.edu/kopka/mngt_375.htm

• Go to Kopka’s course web page indicated above for
  “MNGT 375 – International Business,” to download,
  print, read syllabus and course schedule; available by
  Tuesday afternoon, September 4, 2012

• Syllabus and schedule discussed on Wednesday
  September 5, 2012
• For Friday, August 31, read Chapter 1 in textbook
  and “Ikea” handout
• For Wednesday, September 5, 2012, read and be
  prepared to discuss the article “It’s a Flat World,
  After All,” available at
  http://pages.towson.edu/kopka/career_management/         5

								
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