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					                                                                                                                                                                                                                          ARAB TIMES, SATURDAY, AUGUST 25, 2012




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                                                                                                                                                                                                       Technology

                                                                                                                                                                                                 Facebook speeds up iPhone app

                                                                                                                                                                                         Microsoft revamps logo
                                                                                                                                                                                         ahead of big launches
                                                                                                                                                                                         SAN FRANCISCO, Aug 24,
                                                                                                                                                                                         (Agencies): Microsoft on Thursday
                                                                                                                                                                                         unveiled a new corporate logo for the
                                                                                                                                                                                         first time in 25 years as the US tech
                                                                                                                                                                                         giant geared up for a series of big
                                                                                                                                                                                         product launches.
                                                                                                                                                                                            It features a symbol made up of
                                                                                                                                                                                         four separate colored squares — rem-
                                                                                                                                                                                         iniscent of the old Windows logo fea-
                                                                                                                                                                                         turing wavy squares — next to the
                                                                                                                                                                                         name of the company. The previous
                                                                                                                                                                                         logo was simply the italicized name.
                                                                                                                                                                                            “Today’s new Microsoft logo is the
                                                                                                                                                                                         first time the company has accompa-
                                                                                                                                                                                         nied its logo with a symbol,” a
                                                                                                                                                                                         spokeswoman said.
                                                                                                                                                                                            The move comes with Microsoft
                                                                                                                                                                                         ramping up the buzz for its Windows
                                                                                                                                                                                         8 operating platform and its first
                                                                                                                                                                                         tablet computer, called Surface. The
                                                                                                                                                                                         company is also making an aggres-         A new Microsoft logo is seen on a
                                                                                                                                                                                         sive effort to gain ground in the         wall of a newly opened Microsoft
                                                                                                                                                                                                                                   store in Boston, Aug 23, 2012.
                                  This video game image released by Nintendo shows a scene from ‘New Super Mario Bros 2.’ (AP)                                                           smartphone market.                                      (AP)
                                                                                                                                                                                            “It’s been 25 years since we’ve
                                                  Time to give 3DS 2nd look with ‘NSMB2’                                                                                                 updated the Microsoft logo and now
                                                                                                                                                                                         is the perfect time for a change,” said   called it slow. Facebook Inc. is
                                                                                                                                                                                         Microsoft brand strategy manager          addressing those gripes, with the
                                                                                                                                                                                         Jeff Hansen.                              launch of a new, faster version of the

Mario’s latest gold rush doesn’t pan out                                                                                                                                                    “This is an incredibly exciting year
                                                                                                                                                                                         for Microsoft as we prepare to release
                                                                                                                                                                                         new versions of nearly all of our
                                                                                                                                                                                         products. From Windows 8 to
                                                                                                                                                                                                                                   app for Apple’s iPhone and iPad on
                                                                                                                                                                                                                                   Thursday. Rather than add a slew of
                                                                                                                                                                                                                                   new features, the company said it
                                                                                                                                                                                                                                   rebuilt the application from scratch to
              By Lou Kesten                 collection of cleverly designed, two-        race through three randomly chosen            you get your dual screens – one a                 Windows Phone 8 to Xbox services          make it speedier and less clunky.
                                            dimensional environments for Mario           levels, collecting as much gold as pos-       touch screen, the other a three-dimen-            to the next version of Office, you will      At a recent demonstration at the
                                            to scamper through, dodging monsters         sible. You can then challenge other           sional graphics display – but they’re                                                       company’s Menlo Park, California,
W      henever video-game companies
       stretch out popular franchises
for financial reasons rather than cre-
                                            and collecting treasures. The usual
                                            power-ups – flowers that let Mario
                                                                                         humans to beat your score using the
                                                                                         3DS’ StreetPass function. There’s also
                                                                                                                                       both about 90 percent larger.
                                                                                                                                          That’s a huge difference to a gamer
                                                                                                                                                                                         see a common look and feel across
                                                                                                                                                                                         these products providing a familiar
                                                                                                                                                                                         and seamless experience on PCs,
                                                                                                                                                                                                                                   headquarters, the new iPhone app
                                                                                                                                                                                                                                   opened about twice as fast as the older
                                            shoot fireballs, a raccoon suit that lets    a multiplayer mode in which Mario                                                               phones, tablets and TVs.                  version. Photos and comments also
ative ones, disenchanted customers                                                                                                     like me with vision problems. My eyes                                                       load faster. Users can now “like” com-
call it a “money grab.” It’s a charge       him jump farther – are available in          and his brother, Luigi, collaborate to        usually get tired after about 10 minutes             “This wave of new releases is not
                                                                                                                                                                                         only a reimagining of our most popu-      ments on photos, which wasn’t possi-
Nintendo has largely been immune to,        convenient locations. And most of the        collect double the loot. Both players         of looking at the original model’s 3.53-                                                    ble with the previous mobile app.
even though its most popular charac-        levels include alternate pathways, so        need a 3DS and a copy of the game,            inch-diagonal 3-D display. The XL’s               lar products, but also represents a
                                                                                                                                                                                         new era for Microsoft, so our logo           Mick Johnson, mobile product
ter, Mario, has starred in hundreds of      there’s motivation to return after           and you need to be in the same room to        4.88-inch screen means I don’t need to                                                      manager at Facebook, said program-
games.                                      you’ve conquered them.                       team up.                                                                                        should evolve to visually accentuate
                                                                                                                                       squint as much, so I can play for about           this new beginning.” The logo also        mers removed some lesser-used fea-
   That changes with “New Super                But while I enjoyed my time in               Despite the “New” in its title, the        half an hour without needing a break.                                                       tures, such as a way to view the app
                                            Mario’s latest world, I couldn’t help        latest Mario game is more of a look                                                             includes the name Microsoft in the
Mario Bros. 2” (Nintendo, for the                                                                                                      As a game reviewer, that’s a blessing             Segoe font that is used in products       horizontally, to help speed it up.
3DS, $39.99), which takes the whole         feeling like I’d been there before. The      back to the 1980s, when we were all           when I’m facing a deadline, but I think           and marketing communications,                The mobile arena presents
money-grab concept quite literally.         major new power-up is a golden block         enjoying his antics on the original           you civilians will like it, too.                  along with the new squares.               Facebook with its biggest challenge –
The whole point of the game is to grab      that screws onto Mario’s head, creat-        Nintendo Entertainment System.                   The entire package is still reason-               “The symbol is important in a          and its biggest opportunity. That’s
money – namely, the sparkling gold          ing a trail of coins. The familiar POW       Nostalgia aside, it just doesn’t offer the    ably compact, fitting into an adult-size          world of digital motion,” Hansen          where its user base is growing the
coins that have littered almost every       blocks now turn obstacles into, well,        innovations and rewards of last fall’s                                                          said. “The symbol’s squares of color      most. At the end of June, Facebook
                                                                                                                                       jeans pocket – though not exactly com-                                                      had 543 million users who accessed it
Mario release since the mid-1980s. It’s     coins. And hoops scattered across the        “Super Mario 3D Land.” Two stars out          fortably. If you resisted the 3DS when            are intended to express the compa-
an oddly mercenary approach to              skies deliver ... more coins. Some sort      of four.                                                                                        ny’s diverse portfolio of products.”      with a phone or tablet computer, up
                                                                                                                                       it came out last year, now’s a good                                                         67 percent from 325 million a year
Nintendo’s lovable little plumber, and      of prize awaits if you collect 1 million        The release of “NSMB2” coincides           time to give it a second look. (AP)                             ❑ ❑ ❑
                                            of the things, but I only made it to         with the arrival of Nintendo’s newest                                                                                                     earlier. Its overall user base grew 29
the result is one of the least inspired
                                                                                                                                                      ❑     ❑     ❑                         What was the biggest complaint         percent over the same time period, to
outings in his storied history.             10,000.                                      hand-held game device: the 3DS XL                                                                                                         955 million.
                                                                                                                                         Follow Lou Kesten on Twitter at                 about Facebook’s iPhone app? Users
   That’s not to say this is a bad game.       And then there’s Coin Rush, in            ($200), an extra-large version of the
It’s exactly what you would expect: a       which Mario has one life with which to       3DS machine introduced last year. So          http://twitter.com/lkesten


                                                        Cinema
                                 From Last day of Ramadan to Wednesday 29/08/2012

      Teta Rahiba (2D-Digital)              Marina 1   14:15, 19:15 (Daily)                                                                                                                                                                   (Allu Arjun, Lleana)
(Mohammad Hindi, Emme Samir Ghanem)         Avenues 10 12:30 (Sat to Thu)                                                                                                                                                          Ajial 3       15:30, 21:30(Daily)
Sharqia 1  11:45 (Sat to Thu)
                                                       15:00, 17:30, 20:00,
                                                       22:30, 00:45 (Daily)
                                                                                                                                        How to find us                                                                             Metro 2       16:45 (Thu, Fri, Sat, Mon)
Sharqia 2  15:30, 20:00, 22:15 (Daily)                                                                                                                                                                                                           19:45 (Daily)
           00:30 (Daily)
                                            360° 7     14:00, 16:30, 19:00, 21:30,           1. 360°                           Zahra’a Area, South Surra, 6th Ring Road, corner of King Faisal Highway
                                                       00:05                                                                                                                                                                          18 Vayasu: (2D-Digital) (Tamil)
Muhalab 1 12:15 (Sat to Thu)
           14:30 (Daily)
                                            Al-Kout 4  12:15 (Sat to Thu)                    2. Ajial                          Ajial Complex, Fahaheel
                                                       17:30, 22:00 (Daily)                                                                                                                                                                    (Johnny, Gayathri)
Muhalab 3 15:45, 20:15, 22:30, 00:45
            (Daily)
                                            Bairaq 3   16:45, 21:15                          3. Al Bairaq                      Between Jaber Al Ali East & Al Agalia West                                                          Ajial 2       15:30, 18:30, 21:30     (Daily)
Fanar 3    14:00, 18:30 (Daily)
Fanar 4    12:45 (Sat to Thu)
                                            For Greater Glory: The True Story                4. Al Fanar                       Al Fanar Complex, Salem Al Mubarak Street, near Sultan Center, Salmiya                                 Eppadi Manasukkul Vandhai
           15:00, 17:15, 19:30, 21:45,           of Cristiada (2D-Digital)                                                                                                                                                                     (Tamil)
           00:15 (Daily)                              (Andy Garcia, Oscar Isac)              5. Al Kout                        Al-Kout Complex, at the end of the Coastal Road, Fahaheel                                                     (Tanvi Vyas, Vishwa)
Marina 3   18:00, 20:15, 22:30, 00:45       360° 2         11:30 (Sat to Thu)                                                                                                                                                      Metro 1       16:45 (Thu, Fri, Sat, Mon)
            (Daily)                                        14:30, 17:30, 20:30 (Daily)       6. Al Muhalab                     Al Muhalab Complex, Behind Hawalli Clinic, Hawalli
                                                                                                                                                                                                                                                 19:45 (Daily)
Avenues 1 12:45 (Sat to Thu)                               23:30 (Thu, Fri, Sat, Mon)
            15:00, 17:15, 21:45, 00:05      360° 14        15:30, 22:00 (Daily)              7. Al Sharqiya                    Arabian Gulf Street, Souq Sharq, near the Amiri Hospital
           (Daily)                          Al-Kout 4      12:00 (Sat to Thu)                                                                                                                                                                           IMAX
           19:30 (Wed to Mon)                              17:00, 22:00 (Daily)              8. Granada                        Abraq Khaitan, off the Old Airport Road                                                              Imax film programme at The Scientific
Avenues 5 12:45 (Sat to Thu)                Bairaq 3       11:30 (Sat to Thu)                                                                                                                                                          Center from Aug 19 to Aug 25.
                                                           16:15, 21:15 (Daily)              9. Laila Gallery                  Salem Al Mubarak Street, near Sultan Center, Salmiya
           15:00, 17:15, 19:30, 21:45
           00:05 (Daily)                                                                                                                                                                                                                               Sunday
                                                        Brave (3D-Digital)                   10. Marina                        Marina Mall, Between Salem Al Mubarak Street & Arabian Gulf Street, Salmiya                         To The Arctic 3D         2:30pm, 3:30pm,
Avenues 11 11:30 (Sat to Thu)
           13:45, 16:00, 18:15, 20:30           (Kelly MacDonald, Billy Connolly)                                                                                                                                                           4:30pm, 5:30pm, 6:30pm, 7:30pm,
                                                                                             11. Metro                         Metro Complex, Farwaniya, near Crowne Plaza Hotel & Farwaniya Garden                                       8:30pm, 9:30pm, 10:30pm, 11:30pm
           22:45 (Daily)                    Sharqia 1      19:00 (Daily)
           01:00                            Sharqia 2      11:00, 13:15 (Sat to Thu)         12. Plaza                         Salem Al Mubarak Street, near Sultan Center, Salmiya
360° 5     12:00 (Sat to Thu)                              17:45 (Daily)                                                                                                                                                                               Monday
           14:15, 16:30, 18:45, 21:00       Muhalab 3      11:15, 13:30, 18:00 (Daily)       13. The Avenues                   The Avenues Mall, Al Reggai near Al Rai, 5th Ring Road & Ghazali Road Intersection                  To The Arctic 3D          10:30am, 11:30am,
           23:15 (Daily)                    Fanar 5        11:15 (Sat to Thu)                                                                                                                                                                          12:30pm, 1:30pm 2:30pm,
360° 7     13:15 (Sat to Thu)                              13:30 (Daily)                     14. The Scientific Center Opp Holiday Inn, Salmiya, Gulf Road                                                                                              3:30pm, 4:30pm, 5:30pm,
           15:30, 17:45, 20:00, 22:15                      18:30 (Thu to Tue)                                                                                                                                                                           6:30pm, 7:30pm, 8:30pm,
            (Daily)                         Fanar          18:30 (SPS Wed for NBK)
                                                                                                 IMAX                                                                                                                                                 9:30pm, 10:30pm, 11:30pm
           00:30 (Daily)                    Marina 1       17:00 (Daily)
360° 10    11:30, 13:45, 16:00 18:15        Marina 3       11:15 (Sat to Thu)                NB: Friday no show before 1:30 pm                                                                                                                         Tuesday
           20:30, 22:45, 01:00                             13:30, 15:45 (Daily)                On Sunday, Tuesday and Wednesday no show before 3.30 pm and after 11.15 pm in Sharq, Mohalab,                                       To The Arctic 3D          10:30am, 11:30am,
360° 11    11:30 (Sat to Thu)               Avenues 1      19:45 (Tue SPS for KNPC)          Fanar, Marina, Al Kout, Bairaq, 360 and Avenues.                                                                                                          12:30pm, 1:30pm 2:30pm,
           13:45, 16:00, 18:15, 20:30,      Avenues 6      13:00 (Sat to Thu)                  On Sunday, Tuesday and Wednesday no show before 5:30 pm in Plaza, Laila, Ajial, Metro and                                                                3:30pm, 4:30pm, 5:30pm,
           22:45 (Daily)                                   15:15, 17:30, 19:45, 22:00,       Granada.                                                                                                                                                   6:30pm, 7:30pm, 8:30pm,
           01:00 (Daily)                                   00:15 (Daily)                       Regular show KD3:000; 3D-Digital — KD3.500; VIP show — KD6.000. ‘On Monday, price is KD1.500                                                           9:30pm, 10:30pm, 11:30pm
 360° 12   12:30 (Sat to Thu)               360° 3         11:45 (Sat to Thu)
                                                                                             except Digital movies.
           14:45, 17:00, 21:30 (Daily)                     14:00, 16:15, 18:30, 20:45,                                     Movies inquiries and Fax Back hotline 1803456                                                                           Wednesday
           23:45 (Daily)                                   23:00, 01:15 (Daily)                                                                                                                                                    Space Junk 3D            10:30am, 9:30pm
           19:15 (Wed to Mon)               Al-Kout 2      11:00 (Sat to Thu)                                                                                                                                                      To The Arctic 3D        11:30am, 4:30pm,
           19:15 (SPS for NBK)                             15:30, 17:45 (Daily)          Bairaq 2       18:45                          23:15                                        Metro 2       17:45 (Sun, Tue, Wed)                     5:30pm, 7:30pm, 8:30pm, 10:30pm
Al-Kout 1  12:30 (Sat to Thu)               Bairaq 1       11:15 (Sat to Thu)            Plaza          17:45, 23:15 (Daily)                           (Daily)                                                                     Born to be Wild 3D               12:30pm
           15:00, 17:15, 19:30, 21:45                      13:30, 15:45, 18:00 (Daily)   Laila          19:45 (Daily)                  360° 9         13:30, 16:45, 20:00, 23:15      Shirin Farhad Ki Toh Nikal Padi (Hindi)      The Last Reef 3D                  6:30pm
            (Daily)                         Plaza          15:30 (Thu, Fri, Sat, Mon)    Ajial 4        23:00 (Daily)                                  (Daily)                            (Bomman Irani, Farah Khan)
           00:05                            Laila          17:30 (Daily)                 Marina 1       00:05 (Daily)                  360° 13        11:15 (Sat to Thu)                                                                              Thursday
Bairaq 1   20:15, 22:30, 00:45 (Daily)      Ajial 3        15:30 (Daily)                                                                              14:30, 17:45 (Daily)          Ajial 4       20:45 (Daily)                    To The Arctic 3D       10:30am, 12:30pm,
Bairaq 3   12:00 (Sat to Thu)               Ajial 4        16:30 (Thu, Fri, Sat, Mon)             The Dark Knight Rises                               21:00 (Tue to Sun)                                                                     5:30pm, 6:30pm, 8:30pm, 9:30pm
Ajial 2    15:30 (Thu, Fri, Sat, Mon)                                                                  (2D-Digital)                                   21:00 (SPS for NBK)            Ek Tha Tiger: (2D-Digital) (Hindi)            The Last Reef 3D        11:30am, 11:30pm
           20:00 (Daily)                                The Expendables 2                 (Christian Bale, Joseph Gordon-Levitt)       360° 14        12:15 (Sat to Thu)                  (Salman Khan, Katrina Kaif)              Born to be Wild 3D                4:30pm
                                               (Sylvester Stallone, Jason Statham)       Sharqia 3      12:30 (Sat to Thu)                            18:45 (Daily)                 Fanar 5       15:45 (Daily)                    Space Junk 3D                     7:30pm
      Interview with a Hitman               Sharqia 3      19:15, 00:45 (Daily)                         16:00, 21:30 (Daily)           Al-Kout 3      11:15 (Sat to Thu)                          21:00, 23:45
             (2D-Digital)                   Muhalab 2      11:00 (Sat to Thu)            Muhalab 2      13:15 (Sat to Thu)                            14:30, 17:45, 21:00 (Daily)   Avenues 7     12:30 (Sat to Thu)                                    Friday
      (Luke Goss, Caroline Tillette)                                                                                                                  00:15 (Daily)                               15:15, 18:00, 20:45 (Daily)      Space Junk 3D            2:30pm, 8:30pm
                                                           16:30, 22:00 (Daily)                         18:45, 00:15 (Daily)
Sharqia 1     14:15 , 00:050 (Daily)        Fanar 1        11:30 (Sat to Thu)            Fanar 2        11:00 (Sat to Thu)             Bairaq 2       12:15 (Sat to Thu)                          23:30 (Daily)                    To The Arctic 3D 3:30pm, 5:30pm, 7:30pm,
Muhalab 1     16:45, 21:45 (Daily)                         13:45, 18:00, 22:30 (Daily)                  14:15, 17:30, 20:45 (Daily)                   15:30, 18:45, 21:00 (Daily)   360° 6        13:30, 16:15, 19:00, 21:45,                              9:30pm, 10:30pm
Fanar 1       16:00, 20:15 (Daily)                         00:45 (Daily)                                00:05 (Daily)                                 00:15 (Daily)                               00:30 (Daily)                    The Last Reef 3D                 4:30pm
Fanar 3       11:45 (Sat to Thu)            Marina 1       12:00 (Sat to Thu)            Marina 2       12:00 (Sat to Thu)             Plaza          20:00 (Daily)                 Ajial 1       15:45, 18:45, 21:45 (Daily)      Born to be Wild 3D               6:30pm
              23:00 (Daily)                                22:00 (Daily) 00:15 am                       17:45, 21:00, 00:15 (Daily)    Laila          22:00 (Daily)
Avenues 2     12:00 (Sat to Thu)            Marina 2       15:30 (Daily)                 Avenues 3      11:15 (Sat to Thu)             Ajial 3        00:05 (Thu to Tue)                      Sudigadu (Telugu)                                       Saturday
              14:15, 16:30, 18:45, 21:00    Avenues 9      11:45 (Sat to Thu)                           13:30, 14:30, 16:45, 17:45     Ajial 4        17:30 (Daily)                       (Allari Naresh, Monal Gajjar)            To The Arctic 3D        10:30am, 12:30pm,
              23:15, 01:15 (Daily)                         14:00, 16:15, 18:30, 20:45,                  20:00, 21:00, 23:15, 00:15                                                                                                                   2:30pm, 3:30pm, 5:30pm,
360° 7        13:15, 15:30, 17:45, 20:00                                                                                                                                            Metro 1       15:30, 18:30, 21:30
                                                           23:00 (Daily)                                (Daily)                                The Amazing Spider-Man               Metro 2       22:45 (Daily)
                                                                                                                                                                                                                                                      6:30pm, 8:30pm, 9:30pm
              22:15, 00:30                                 01:15 (Daily)                                21:00 (Tue to Sun)                           (3D-Digital)                                                                  Journey to Mecca                  11:30am
Al-Kout 4     14:45, 19:45, 00:45 (Daily)   360° 1         13:00 (Sat to Thu)                           21:00 (Sps for KNPC)                (Andrew Garfield, Emma Stone)                                                          Born to be Wild 3D       1:30pm, 10:30pm
Bairaq 3      16:45, 21:15 (Daily)                                                                                                                                                      Devudu Chesina Manushulu                   Space Junk 3D                      4:30pm
                                                           15:15, 17:30, 19:45 (Daily)                  00:15 (Daily)                  360° 4         12:15 (Sat to Thu)                        (Telugu)
Bairaq 3      14:15, 19:00, 00:05 (Daily)                  22:00 (Fri to Wed)            Avenues 4      11:15 (Sat to Thu)                                                                                                         The Last Reef 3D                   7:30pm
                                                                                                                                                      15:00, 17:45, 20:30, 23:15               (Ravi Teja, Lleana)
Ajial 1       00:30 (Thu to Tue)                           22:00 (SPS for NBK)                          14:30, 17:45 (Daily)                          (Daily)
                                                           00:15 (Daily)                                21:00 (Tue to Sun)             Metro 2        00:30 (Thu to Tue)            Metro 1       22:45 (Daily)                    Notes: All films are in Arabic. For English,
            Just Crazy Enough               360° 14        13:00                                        21:00 (SP Show)                                                             Metro 2       15:30 (Thu, Fri, Sat, Mon)       headsets are available upon request. “Fires of
               (2D-Digital)                 360° 15        12:00 (Sat to Thu)                           00:15 (Daily)                                                                             18:30, 21:30 (Daily)             Kuwait” is in English. Arabic headsets are
  (Chris Kattan, Brooke Anna Leedy)                                                                                                      Madagascar 3: Europe’s Most                Ajial 3       18:30 (Daily)
                                                           14:15, 16:30, 18:’45, 21:00   Avenues 8      13:30, 16:45, 23:15 (Daily)                                                                                                available upon request. Film schedule is sub-
                                                                                                                                                  Wanted
Sharqia 1     16:15, 21:15 (Daily)                         23:15 (Daily)                                20:00 (Wed to Mon)                                                                                                         ject to changes without notice.
Muhalab 1     18:45, 23:45 (Daily)          Al-Kout 2      13:15 (Sat to Thu)                           19:45 (SPS for KNPC)                     (Ben Stiller, Chris Rock)                                                         For information call 1 848 888 or visit
Fanar 3       16:15, 20:45, 01:00 (Daily)                  20:00, 22:15, 00:30 (Daily)   360° 8         13:30, 15:30, 16:45, 20:00,    Laila          15:30 (Thu, Fri, Sat, Mon)                 Julai (Telugu)                    www.tsck.org.kw

				
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