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					Via Via Travellers Cafés
     21st of March 2001
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



                                Introduction
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion




       A few questions:

       • Where did the idea come from?
       • Working progress?
       • Interesting project?
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion


      • Our presentation:
                1. Concept
                2. History of the Via Via Cafes
                3. Different Via Via Cafes
                4. Future plans
                5. Via Via Heverlee
                6. Our site
                7. Conclusion
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



                                      Concept
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



     • Inspiration:
           1. Respect
           2. Astonishment
           3. Openness
     • Main goal  ameliorate contact with locals
     • Concrete:teach how to travel
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



           History of the Via Via Cafes
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



     • SY Tour => Youth and Student Tourism
                1. 1971
                2. classic way of travelling
                3. not appreciated by tourguides

      • Joker
                1. 1981
                2. What is Joker?
                3. In the beginning…
                4. Later...
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion




       • Core philosophy
            1. Respect
            2. Astonishment
            3. Openness
        Travellers should fit in
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion




       • Competition
       • Repositioning
            1. Create stronger profile
            2. Brainstorming
            3. Concept of Via Via cafes (1995)
       • The name: “Via Via”
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



    • Administrative organisation
    • A Livingstone cafe  A Joker travellers
      cafe
    • Livingstone =
           financial back-up
           owns the Via Via cafes
           shareholder
           overall organisation or group
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



                  Different Via Via Cafes
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



      •   June 1995 : Belgium                           Leuven (Heverlee)
      •   Mai 1996:     Indonesia                       Yogyakarta
      •   Mai 1997:     Senegal                         Dakar
      •   August 1997 : Belgium                         Antwerp
      •   Mai 1998 :    Spain                           Can Festis
      •   March 1999: Honduras                          Copan
      •   March 2000: Tanzania                          Arusha
Introduction |Concept |History |Different Cafés | Future plans |Heverlee |Our site |Conclusion

                                Future Plans
Introduction |Concept |History |Different Cafés | Future plans |Heverlee |Our site |Conclusion




     • Keep the existing Via Via cafes in the run
     • Open new Via Via Cafes
                - near future:
                       Morocco (Marrakech)
                       Cambodia (Sien Reap)
                       Canada
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



                         Via Via Heverlee
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion


      •   Founded: June 1995
      •   Book Corner
      •   Special food&drinks
      •   Events:
                 • Slide shows
                 • Performances
                 • Exhibits
                 • Theme nights
                 • Cooking lessons
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site |Conclusion



                                 Our website


                www.kuleuven.ac.be/iccp/iccp16
Introduction |Concept |History |Different Cafés |Future plans |Heverlee |Our site | Conclusion

                                 Conclusion


       •   new concept
       •   still growing
       •   www.viaviacafe.com
       •   www.kuleuven.ac.be/iccp/iccp16

				
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posted:10/25/2012
language:English
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