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Hertz Global Holdings, Inc. (HTZ) - Financial and Strategic SWOT Analysis Review

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Hertz Global Holdings, Inc. (Hertz) is a car and equipment rental brand in the US. The company is also a prominent airport car rental brand in the US. Hertz provides car and equipment rental services principally in the US, Canada, and Europe. The company also provides its car rental services at airports and off-airports. The company, along with its independent licensees and associates, provides its services in more than 8,500 locations in about 150 countries around the world. Hertz has classified its business under two reportable segments, namely, CarRental and Equipment Rental. Hertz is headquartered in Park Ridge, New Jersey, the US.

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									                Hertz Global Holdings, Inc. (HTZ) - Financial and Strategic SWOT
                                        Analysis Review
        Reference Code: GDAUT33564FSA                                                                                          Publication Date: JUL 2012

          225 Brae Boulevard                                 Phone              +1 201 3072000                  Revenue          8,298.4 (million USD)
          Park Ridge, NJ                                     Fax                +1 302 6555049                  Net Profit       176.17 (million USD)
          07656-0713                                         Website            www.hertz.com                   Employees        32,000
                                                                                HTZ [New York Stock
          United States                                      Exchange                                           Industry         Automotive
                                                                                Exchange]

       Company Overview
       Hertz Global Holdings, Inc. (Hertz) is a car and equipment rental brand in the US. The company is also a prominent airport car
       rental brand in the US. Hertz provides car and equipment rental services principally in the US, Canada, and Europe. The
       company also provides its car rental services at airports and off-airports. The company, along with its independent licensees and
       associates, provides its services in more than 8,500 locations in about 150 countries around the world. Hertz has classified its
       business under two reportable segments, namely, CarRental and Equipment Rental. Hertz is headquartered in Park Ridge, New
       Jersey, the US.
       Key Executives                                                                SWOT Analysis
                      Name                                 Title                      Hertz Global Holdings, Inc., SWOT Analysis
         Mark P. Frissora                    Chairman                                 Strengths                              Weaknesses
         George W. Tamke                     Director
                                                                                      Balanced Customer Mix                  Revenue Concentration
         Barry H. Beracha                    Director
                                                                                      Strong Partnerships                    Declining Cash Reserves
         Brian A. Bernasek                   Director
         Carl T. Berquist                    Director
        Source: Annual Report, Company Website, Primary and Secondary
                                                                                      Opportunities                          Threats
        Research, GlobalData
                                                                                      Expansion Initiatives                  Competitive Pressures
       Share Data
                                                                                      New Launches                           Stringent Regulations
         Hertz Global Holdings, Inc.
        Share Price (USD) as on 23-Jul-                                11.73
        2012                                                                         Source: Annual Report, Company Website, Primary and Secondary Research,
                                                                                     GlobalData
        EPS (USD)                                                        0.40
        Market Cap (million USD)                                       5,343
        Enterprise Value (million USD)                                16,174
        Shares Outstanding (million)                                     420
       Source: Annual Report, Company Website, Primary and Secondary
       Research, GlobalData

       Financial Performance




       Source: Annual Report, Company Website, Primary and Secondary
       Research, GlobalData




Hertz Global Holdings, Inc. (HTZ) - Financial and Strategic SWOT                                                              Reference Code: GDAUT33564FSA
Analysis Review
Source : www.globalcompanyintelligence.com                                                                                                                     Page 1
© GlobalData. This report is a licensed product and is not to be copied, reproduced, shared or resold in any form
       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
          List of Figures ................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       Hertz Global Holdings, Inc. - Key Facts .............................................................................................................................................. 4
       Hertz Global Holdings, Inc. - Key Employees ..................................................................................................................................... 5
       Hertz Global Holdings, Inc. - Key Employee Biographies ................................................................................................................... 6
       Hertz Global Holdings, Inc. - Major Products and Services ................................................................................................................ 7
       Hertz Global Holdings, Inc. - History .................................................................................................................................................. 8
       Hertz Global Holdings, Inc. - Company Statement ........................................................................................................................... 11
       Hertz Global Holdings, Inc. - Locations And Subsidiaries................................................................................................................. 13
          Head Office ................................................................................................................................................................................... 13
          Other Locations & Subsidiaries ..................................................................................................................................................... 13
       Section 2 – Company Analysis ......................................................................................................................................................... 14
       Hertz Global Holdings, Inc. - Business Description .......................................................................................................................... 14
       Hertz Global Holdings, Inc. - Corporate Strategy ............................................................................................................................. 16
       Hertz Global Holdings, Inc. - SWOT Analysis................................................................................................................................... 17
          SWOT Analysis - Overview........................................................................................................................................................... 17
          Hertz Global Holdings, Inc. - Strengths ......................................................................................................................................... 17
             Strength - Balanced Customer Mix............................................................................................................................................ 17
             Strength - Strong Partnerships .................................................................................................................................................. 17
             Strength - Strong Market Presence ........................................................................................................................................... 17
          Hertz Global Holdings, Inc. - Weaknesses.................................................................................................................................... 17
             Weakness - Revenue Concentration ......................................................................................................................................... 17
             Weakness - Declining Cash Reserves ...................................................................................................................................... 18
          Hertz Global Holdings, Inc. - Opportunities ................................................................................................................................... 18
             Opportunity - Expansion Initiatives ............................................................................................................................................ 18
             Opportunity - New Launches ..................................................................................................................................................... 18
             Opportunity - Growth in Car Rental Industry ............................................................................................................................. 18
          Hertz Global Holdings, Inc. - Threats ............................................................................................................................................ 19
             Threat - Competitive Pressures ................................................................................................................................................. 19
             Threat - Stringent Regulations .................................................................................................................................................. 19
             Threat - Increase in Fuel Prices ................................................................................................................................................ 19
       Hertz Global Holdings, Inc. - Key Competitors ................................................................................................................................. 20
       Section 3 – Company Financial Ratios ............................................................................................................................................. 21
       Financial Ratios - Capital Market Ratios........................................................................................................................................... 21
       Financial Ratios - Annual Ratios ...................................................................................................................................................... 21
       Performance Chart ........................................................................................................................................................................... 23
       Financial Performance...............
								
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