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					Mercedes-Benz at the 2012 Geneva Motor Show                                                Press Information

Two world premieres and three European                                                     6 March 2012
premieres in Geneva

 Contents                                                                            Pag
                                                                                       e
 Short version
 Mercedes-Benz at the 2012 Geneva Motor Show                                           2

 Long version
 World premiere: A-Class                                                             DV
 "A stands for 'attack'                                                               D

 European premiere: E 300 BlueTEC HYBRID                                             DV
 The world's most fuel-efficient luxury-class model                                   D

 European premiere: SL-Class                                                         DV
 Light, athletic, luxurious                                                           D

 World premiere of the SL 63 AMG, European premiere                                  DV
 of the 63 AMG and the SLK 55 AMG                                                     D
 High-performance and then some

 C-Class Sport                                                                       DV
 The C-Class has never been sportier                                                  D

 C 180 and E 220 CDI BlueEFFICIENCY Edition                                          DV
 Shining beacons of efficiency                                                        D

 CL "Grand Edition"                                                                  DV
 Exclusive luxury                                                                     D

 Viano PEARL                                                                         DV
 Exclusive, stylish and dynamic                                                       D

 Vito E-CELL                                                                         DV
 First seven-seater with electric drive                                               D

The descriptions and information in this press kit apply to Mercedes-Benz's German
model range. Different specifications may apply in other countries.




Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
Two world premieres and three European premieres in Geneva                  Page 2


Dynamism and efficiency

Geneva/Stuttgart. The beating pulse of a new generation: the
centrepiece of Mercedes-Benz's appearance at the Geneva Motor
Show (8 to 18 March 2012) will be the world premiere of the new A-
Class, the sporty Mercedes in the compact segment. Also totally
new is the SL 63 AMG, offering high performance par excellence.
The E 300 BlueTEC HYBRID – the world's most fuel-efficient model
in the luxury segment – will be on show for
the first time in Europe, as will the lightweight, athletic and luxurious
SL-Class and the ML 63 AMG. The SLK 55 AMG will be appearing for
the first time in Switzerland. The C-Class Sport offers a new
dimension
in sportiness, while the C 180 and E 220 CDI BlueEFFICIENCY
Edition
are shining beacons of efficiency. The CL "Grand Edition" stands for
the ultimate in elegant luxury.


With the A-Class, Mercedes-Benz is opening a new chapter in the
compact segment: emphatically emotional in design, dynamic, with
engines rated from 80 kW (109 hp) to 155 kW (211 hp), highly efficient
with emission values as low as 99 g CO2/km. The A-Class is a clear
statement on the dynamism of the Mercedes-Benz brand. At the same
time, it also highlights the fact that safety
is not a matter of price at Mercedes-Benz – with standard-fit features
including the COLLISION PREVENTION ASSIST radar-based assistance
system. The new A-Class (length/width/height: 4292/1780/1433
millimetres) will be making its way to European dealers in September
2012.


"A stands for 'attack': the A-Class is a clear statement on the new
dynamism
of the Mercedes-Benz brand," says Dr Dieter Zetsche, CEO of Daimler
AG
and Head of Mercedes-Benz Cars. "It is new down to the last detail. Such
an opportunity to begin with a blank sheet is rare in the field of car


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
development. Our engineers and designers have seized this opportunity          Page 3
in convincing style."


The design of the A-Class: emotional with a very sporty character


The design credentials and dynamism of the new A-Class are
immediately apparent at first glance as it crouches up to 18 centimetres
lower on the road than its predecessor. The design idiom presented with
the "Concept A-CLASS" has been adopted wholeheartedly in the series
production vehicle: with a
new interpretation of the classic two-box design, the Mercedes designers
have created an emotional exterior with a very sporty character. "
Applying the
new dynamic style of Mercedes-Benz to the compact class was a
challenge
that we thoroughly enjoyed"," relates Gorden Wagener, Head of Design
at Mercedes-Benz. "The sculptural aspect of the A-Class design is
typically Mercedes. The feature lines on the sides in particular lend the A-
Class structure and a welcome edginess."


The aim in designing the interior was to complement the exterior's sporty
appearance. The interior additionally derives a quality feel which is unique
in the compact segment from the design idiom, the selection of high-
quality materials and the available combinations of materials. And as with
the Concept A-CLASS, a smartphone can be fully integrated into the
control and display system. A dedicated app allows full use of the
functions offered by the iPhone®, with other smartphones to follow in the
future.


All trim surfaces feature an electroplated finish in "silver shadow", giving
them a genuine metallic surface with "cool touch" effect. "This is just one
example of the way in which the quality of the A-Class's interior is not
defined by classic trim elements but by consistent design and by the
specific materials used", explains Hartmut Sinkwitz, Head of Interior
Design. "The motto we used
when designing the interior was 'pure sportiness, newly interpreted'."




Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
Sporty exclusivity: the Sport edition redefines dynamic performance             Page 4


The performance specialists from AMG were involved for the first time at
an early stage of the development process for the compact car. This
involvement has spawned the model line's most dynamic version – the A-
Class Sport
Edition engineered by AMG, whose looks reveal a particularly close
affinity
to the Concept A-CLASS – by virtue of the new diamond grille, for
example.


The drive: new engines for petrol and diesel fuel


A broad range of petrol and diesel engines covers all power requirements
while defining a new benchmark in efficiency: for the first time ever, a
Mercedes-Benz will emit only 99 g of CO2 per kilometre.


The new generation of petrol engines with a displacement of 1.6 and 2.0
litres covers an output spectrum ranging from 90 kW (122 hp) in the A
180 through 115 kW (156 hp) in the A 200 to 155 kW (211 hp) in the A
250. Features common to all these engines are the combination of direct
injection with
exhaust-gas turbocharging, an enhanced combustion process and
extended stratification ranges for lean-burn operation by means of fast-
acting injectors for multiple fuel injections and multiple ignition according
to the prevailing requirements. The 1.6-litre engine features the world
premiere of the
innovative CAMTRONIC system. As a result of adjustment of the valve lift
at the intake end the quantity of fresh gas is limited in the partial load
range, reducing fuel consumption.


The diesel engines also boast extreme efficiency and environmental
friendliness, thanks to state-of-the-art injection technology and
turbocharging. The A 180 CDI kicks off at 80 kW (109 hp) and offers
maximum torque of up
to 250 Nm, while in the A 200 CDI the maximum power output stands at
100 kW (136 hp), accompanied by maximum torque of 300 Nm. The A
220 CDI has a displacement of 2.2 litres and generates 125 kW (170 hp)


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
of power and                                                                   Page 5
350 Nm of torque, enabling outstanding performance in the A-Class.


All engines of the new A-Class feature the ECO start/stop function as
standard. The engines can be combined with the new six-speed manual
transmission or optionally with the 7G-DCT dual clutch automatic
transmission.


Other highlights: chassis and suspension, aerodynamics, safety


The chassis realises the dynamism which is promised by the design and
the drive technology. The substantially lowered centre of gravity and the
new four-link rear axe provide the basis for the effective transmission of
power to the road and for the potential deployment of 4MATIC all-wheel
drive. The customer has a choice of various chassis and suspension set-
ups, including the optional sports suspension with Direct-Steer system.
The electromechanical steering
of the A-Class has been redesigned. The electric motor of the servo
assistance system is now located in space-saving configuration directly
on the steering gear as a high-precision dual pinion EPS system.


The perfect aerodynamics of the A-Class grant it a Cd value of 0.26 – a
new benchmark in its class. The standard-fit roof spoiler concealing all
the aerials on board the A-Class is also a contributory factor here.


The A-Class is the only car in its segment to feature a radar-based
collision warning system with adaptive Brake Assist as standard, which
lowers the risk of rear-end collisions. The COLLISION PREVENTION
ASSIST system gives a visual and acoustic warning to alert a possibly
distracted driver to identified obstacles, and prepares Brake Assist for the
most precise possible braking
response. This is initiated as soon as the driver emphatically operates the
brake pedal.


The PRE-SAFE® preventive occupant protection system is available for
the
first time in the A-Class. This marks the debut in the compact class of this
innovation which was premiered in the S-Class back in 2002.


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
E 300 BlueTEC HYBRID: the world's most fuel-efficient luxury-class             Page 6
model


The new E 300 BlueTEC HYBRID is all set for its market launch with
record efficiency values of 4.2 l diesel/100 km and 109 g CO2/km,
accompanied
by increased torque and power output. Its modular hybrid concept with
lithium-ion battery does not impose any compromises on space and offers
an
impressive driving experience thanks to start/stop, recuperation, boost
effect, all-electric driving and sailing. The E 300 BlueTEC HYBRID is the
world's most fuel-efficient model in the luxury segment.


Mercedes-Benz is setting new standards for luxury-class business
vehicles: the E 300 BlueTEC HYBRID, which is available as a saloon and
an estate, boasts truly impressive performance. Its 4-cylinder diesel
engine generates 150 kW (204 hp) of power and 500 Nm of torque. The
diesel engine combines with an electric motor rated at 20 kW and 250 Nm
to produce a harmonious overall concept.


"The E 300 BlueTEC HYBRID represents the continuation of our
comprehensive hybrid offensive. The modular technology paves the way
for us to quickly
introduce hybrid models to complement other model series," explains
Professor Dr Thomas Weber, Daimler Board Member for Group Research
and Head of
Mercedes-Benz Cars Development. "By clearly focussing on the different
requirements of the global markets, we are able to offer precisely the
models that our customers want."


The new SL-Class: light, athletic, luxurious


The all-new SL sees Mercedes-Benz continuing a tradition that began 60
years ago, since when "SL" has always stood for a symbiosis of
sportiness, style and comfort – and for trailblazing innovations. The SL
consists almost entirely of aluminium for the first time and weighs in at up
to 140 kilograms lighter than its predecessor. The highly rigid all-
aluminium body-in-white provides the basis for emphatically sportier, agile


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
handling accompanied by exemplary                                             Page 7
ride and driving comfort.


New BlueDIRECT engines provide for enhanced driving dynamics; they
are more powerful and at the same time up to 29 percent more fuel-
efficient than the previous generation of engines. Totally new features are
the Frontbass system, a world-first that transforms the luxury sports car
into a concert
hall irrespective of whether the top is up or down, and the MAGIC VISION
CONTROL adaptive wiper/washer system, which applies water to the
windscreen from the wiper blade in the required quantities and according
to the wiping direction.


SL 63 AMG: high-performance roadster


The latest version of the Mercedes-Benz SL 63 AMG high-performance
roadster impresses on several counts: systematic lightweight
construction, increased output and enhanced driving dynamics, all
combined with a 30 percent
reduction in fuel consumption and emissions. Thanks to an all-aluminium
bodyshell, similar to that of the SLS AMG supercar, the vehicle has shed
125 kilograms. With a kerb weight of 1845 kilograms and an output of 395
kW (537 hp) or 415 kW (564 hp), the new model boasts the perfect
ingredients for unparalleled dynamism and a sublime driving experience
that is truly unique.


A further boost in performance comes courtesy of a winning combination:
a further improved AMG sports suspension based on Active Body
Control, new AMG speed-sensitive sports steering, the AMG high-
performance compound braking system and the AMG SPEEDSHIFT
MCT 7-speed sports transmission. An enticing mix of stylish design,
extensive standard equipment and a high level of safety.


Intelligent lightweight construction is one of the major factors behind the
low fuel consumption figures. The SL 63 AMG is built around a lightweight
all-aluminium bodyshell similar to that of the SLS AMG supercar.
Compared to
the outgoing model, this design not only delivers a weight reduction of


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
around                                                                          Page 8
110 kilograms, it also greatly enhances rigidity, safety and comfort. The
boot
lid helps to further trim the weight. For the first time on a volume-produced
model, the inner support is made from lightweight carbon-fibre composite.
The extremely rigid carbon-fibre component is bonded to the plastic outer
shell, resulting in a weight saving of five kilograms compared to a
conventional boot lid.


SLK 55 AMG: top figures in all disciplines


The Mercedes-Benz SLK 55 AMG is the most powerful SLK of all time. Its
newly developed naturally aspirated AMG 5.5-litre V8 engine with cylinder
shut-off system combines ultimate performance with minimised fuel
consumption. With a maximum output of 310 kW (422 hp) and peak
torque of 540 Newton metres, the SLK 55 AMG outperforms all of its
direct competitors. The
SLK 55 AMG accelerates from zero to 100 km/h in 4.6 seconds, and
reaches a top speed of 250 km/h (electronically limited). Its fuel
consumption of 8.4 litres per 100 kilometres (NEDC combined) and CO2
emissions of 195 grams per kilometre are some 30 percent lower than the
figures for its predecessor.


ML 63 AMG: efficiency and superlative performance


The new Mercedes-Benz ML 63 AMG stands for efficiency and
performance, exclusivity and a superlative driving experience. Burning
11.8 litres of fuel
per 100 kilometres (NEDC combined, 276 g CO2/km), the high-
performance SUV undercuts its predecessor by 28 percent. The basis for
the low fuel
consumption and top-class performance is provided by the AMG 5.5-litre
V8 biturbo engine. The eight-cylinder unit extracts a maximum power
output of 386 kW (525 hp) and 700 Newton metres of torque from its
displacement of 5461 cc. In conjunction with the AMG Performance
package, these figures rise to 410 kW (557 hp) and 760 Newton metres.
Both variants of the ML 63 AMG deliver sports car-like performance: the
sprint from 0 to 100 km/h takes


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
4.8 seconds and 4.7 seconds respectively, while top speed stands at 250        Page 9
km/h (electronically limited).


C-Class Sport: the C-Class has never been sportier


Mercedes-Benz is sharpening the profile of the C-Class: with the new
"Sport" Coupé models developed with AMG and the new "AMG Plus
Sports package", there has never been a wider choice of sporty versions.
The new models are available from June 2012. The AMG Plus Sports
package can be combined
with all body and engine variants.


The name says it all – the new coupé models C 250 Sport and C 250
CDI Sport are decidedly dynamic, as the performance specialists at AMG
were
heavily involved in their development. In addition to the visually enhanced
AMG Plus Sports package, both models have technical features which
further increase driving enjoyment. Cornering and handling characteristics
are more dynamic thanks to an AMG sports suspension, more direct
speed-sensitive sports steering, a sports exhaust system and a more
sporty transmission
configuration in S and M mode. The matt paint finish "designo magno
platinum" is exclusively available for the Sport models.


C 180, E 220 CDI BlueEFFICIENCY Edition: shining beacons of
efficiency


Presenting the most economical E-Class diesel and C-Class petrol
models to date: with fuel consumption of 4.5 litres/100 km and emissions
of 119 g CO2/km for the E 220 CDI BlueEFFICIENCY Edition and
5.8 litres/100 km and 136 g CO2/km for the new C 180 BlueEFFICIENCY,
Mercedes-Benz is giving an impressive demonstration of just how much
potential is still left in the internal-combustion engine. Take the C-Class,
for instance: since its predecessor was launched in 2000, the output of
the C 180 has increased by 21 percent, whilst consumption has been
reduced
by 37 percent. The present version of the C-Class is nearly twice as



Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
efficient                                                                      Page 10
as its predecessor.


The E 220 CDI BlueEFFICIENCY Edition that is available from March
2012
is simply one of the most economical cars in its segment. Thanks to a
bundle
of efficiency-boosting measures, including an Aerodynamics package,
electric power steering (EPS), a longer final-drive ratio and size 205/55 R
16 tyres with low rolling resistance, the model emits just 119 g CO2/km –
ten grams or nearly eight percent less than before and equates to 4.5
litres of diesel per
100 km. The E 220 CDI BlueEFFICIENCY Edition has an output of 125
kW
(170 hp) and is available with a 6-speed manual transmission only.


The turbocharged 1.6-litre four-cylinder petrol unit is the brand new entry-
level engine for the C-Class. With fuel consumption of 5.8 l/100 km and a
CO2 figure of 136 g/km, the improvement compared to the previous C 180
when similarly equipped is as much as 21 g/km, or just under 1 l/100 km.
This makes the
C 180 BlueEFFICIENCY one of the very first petrol models to be ranked
in energy efficiency class B. The 115 kW (156 hp) engine is very light
when
compared to its competitors and delivers impressive agility from standstill
– peak torque of 250 Nm is on tap from just 1250 rpm all the way up to
4000 rpm.


CL "Grand Edition": exclusive luxury


The exclusive "Grand Edition" of the CL from Mercedes-Benz features
attractive exterior paint finishes and more exclusive interior appointments.
The range of paint finishes offers a choice between designo platinum
black metallic, designo magno cashmere white and designo mocha black.
The exclusive appearance is rounded off by 20-inch light-alloy wheels.
Inside, the "Grand Edition" offers single-tone aniline leather in porcelain,
armagnac or deep black. The "Grand Edition" is available as a CL 500,
CL 500 4MATIC and CL 600.


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
Viano PEARL Limited Edition: exclusive touring van                            Page 11


The vision presented at the Frankfurt International Motor Show has now
become reality in the form of the Viano PEARL touring van, which
indulges
its occupants with the finest materials. The front seats and the four
individual seats in the rear are upholstered in finest two-tone nappa
leather, for example, and the rear boasts a real walnut floor. The
electrochromatic glass of the rear side windows can be darkened at the
touch of a button. A "BeoSound Viano" sound system from Bang &
Olufsen, produced and tuned specifically for the Viano PEARL Limited
Edition, provides for superior on-board audio quality. There is a choice of
two powerful V6 engines – a diesel rated at 165 kW
(224 hp) and a petrol version rated at 190 kW (258 hp).


Vito E-CELL crewbus: first seven-seater with electric drive


The Vito E-CELL crewbus is the first seven-seater vehicle worldwide to
offer local emission-free mobility ex-factory as standard. With its range
of around 130 km it is ideal for use in environmentally sensitive areas,
such as pedestrian zones, city centres or health resorts. The electric
motor
(60 kW, 280 Nm), power electronics, transformer and AC/DC charger are
accommodated under the bonnet. The generated power is transmitted to
the front wheels. The powerful and robust lithium-ion batteries are
accommodated under the passenger compartment floor.




Contacts:


Sofia Eleftheriadou, Public Relations at Mercedes-AMG,


Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand
Tel.: +49 (0)7144 302-581, sofia.eleftheriadou@daimler.com          Page 12


Wolfgang Zanker, Global Product Communications Mercedes-Benz Cars
Tel.: +49 (0)711 17 75847, wolfgang.zanker@daimler.com



Further information about Mercedes-Benz is available online:
www.media.daimler.com and www.mercedes-benz.com




Daimler Communications, 70546 Stuttgart/Germany
Mercedes-Benz – A Daimler Brand

				
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