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					Rate Card No. 59
Valid from 1 January 2008
                                    Editorial Profile
                                    STERN is a print medium of the highest social reputation and is read by almost
                                    eight million Germans every week. It is older than the Federal Republic itself and
                                    better known than most brands in Germany.
                                    In today’s society, people are inundated with information. They do not need even
                                    more facts and figures thrown at them, but rather a guide to understanding
                                    them. STERN offers its readers orientation by highlighting the most important
                                    news of the times. STERN not only presents an unemotional analysis of current
                                    affairs, but above all shows the human angle behind the news. STERN offers
                                    practical advice to help make every-day decisions. STERN is as authentic as life
                                    itself, with topics ranging from business and politics, multimedia and cars to
                                    travel, fashion and lifestyle. STERN is famous for its visual strengths. STERN’s
                                    art director and his team create striking layouts and allow plenty of room for
                                    exciting photography.
                                    Market leader
                                    STERN offers quantity and quality at the same time. With 7.6 million readers
                                    each week, STERN is by far the most widely read weekly magazine. Its readers
                                    are leading lights in German society.
                                    Highest overall coverage
                                    STERN is the most widely-read of the three newsweeklies in Germany, attrac-
                                    ting 1.70 million more readers than Spiegel and 2.69 million more than Focus.
                                    Opinion leaders
                                    STERN draws half of its readership from the leading echelons of society. It is
                                    miles ahead of its competition in the most affluent and influential target groups.
                                    Top performers in modern society
                                    STERN readers are predominantly at home in the so-called “leading milieus” of
                                    German society – the 16.5 million adults who enjoy a higher socio-economic
                                    status, as well as a dynamic and proactive outlook on life.
                                    Financial decision makers
                                    STERN is the perfect medium for reaching professional target groups. For
Germany’s most widely-read          example, the 6.6 million adults with decision making authority for investments
newsmagazine                        on behalf of their companies.


English-language ad news on STERN                                                           Gruner + Jahr AG & Co KG
is available online:
www.gujmedia.com
        General Information
 1
Publisher:           Gruner + Jahr AG & Co KG            Frequency:          Weekly

Postal Address:      Magazine Group STERN/GEO/ART        Cover Price:        e 2.80 (Sept. 2007)
                     20444 Hamburg
                     Germany                             On Sale Date:       Thursday (exceptions possible)

Visitor’s Address:   Am Baumwall 11                      Guaranteed
                     20459 Hamburg                       Paid Circulation:   1,000,000 copies

Telephone:           (+49-40) 37 03          -0          Conditions of       Payment is due on the on sale date of the
                     Extensions:                         Payment:            issue in which the advertisement appears. By
                     Advertisement Director: - 29 30                         prior agreement up to 30 days’ credit may be
                                                                             allowed. Prepayment may be required from
                     Advertisement Sales: - 29 36                            some advertisers as a condition of accepting a
                     Ad Booking:             - 29 20                         booking. A discount of 2% will be allowed for
                     Copy Material:          - 29 35                         prepayment of the full amount before the on
                                                                             sale date, provided no other amounts are
Telefax:             (+49-40) 37 03          - 56 04                         outstanding. Penalty interest on arrears will
                                                                             be charged according to current bank interest
                     Order Service:          - 58 87                         rates.
E-mail:              anzeigen@stern.de                   Conditions of       All business conducted with the publisher is
                                                         Business:           subject to the publisher’s Advertising Terms of
Internet:            http://www.media.stern.de                               Trade. Complete details on request or at
                                                                             www.gujmedia.com/COB
Online Marketing:    G+J Electronic Media Sales GmbH                         For tax reasons, we ask that you include your
                     Stubbenhuk 5, 20459 Hamburg                             Company Tax Number and/or Turnover Tax ID
                     Telephone (+ 49-40) 37 03 - 73 65                       when placing an advertisement space order.
                     E-mail: anzeigen@ems.guj.de
                     Telefax (+49-40) 37 03 - 57 34                          This is a translation of the German “Preisliste
                     http://www.ems.guj.de                                   Nr. 59”, valid 1 January 2008. In the event of
                                                                             discrepancies, inaccuracies or omissions in this
Bank:                Deutsche Bank AG, Hamburg                               translation, the German original retains sole
                     Account No. 032 93 67                                   validity. Any updates or changes to this rate
                     Bank Routing Code No. 200 700 00                        card can be found under www.gujmedia.com.

                                                                                        Rate Card No. 59, Valid from 1 January 2008
         Basic Rates/Discounts
  2

                                                Rate Zone 1       Rate Zone 2         Average         Rates for Multi-Page Advertisements: Rate Zone 1              Rate Zone 2         Average
                                               1 Jan. – 29 Feb.   1 Mar. – 31 May      Rate                                                      1 Jan. – 29 Feb.   1 Mar. – 31 May      Rate
                                               1 June – 31 Aug.   1 Sep. – 31 Dec.   (Not Bookable)                                              1 June – 31 Aug.   1 Sep. – 31 Dec.   (Not Bookable)
Mono/Multi-colour ads:                                                                                 5 pages                                     205,200           215,600            211,267
Full page (inner)                       51,300                      53,900             52,817          6 pages                                     243,200           255,500            250,375
Full page (IFC,OBC)                     56,400                      59,300             58,092          7 pages                                     280,100           294,300            288,383
Double page (inner)                    102,600                     107,800            105,633          8 pages                                     316,000           332,000            325,333
Double page (1st double page in issue) 112,900                     118,600            116,225          9 pages                                     350,900           368,700            361,283
Double page (IFC + page 3)             133,400                     140,100            137,308         10 pages                                     384,800           404,300            396,175
                                                                                                      11 pages                                     417,600           438,700            429,908
The average rates shown are weighted averages for the entire year. These                              12 pages                                     449,400           472,200            462,700
rates cannot be booked. Issues are allocated to rate zones according to
their on sale dates.                                                                                  Additional discounts are possible for several multi-page advertisements placed
                                                                                                      during a single contractual period. A multi-page advertisement from a single
Colour Advertisements:                                                                                advertiser can be included with other ads he places for volume discount
Special arrangements must be made for colours or tones which cannot be                                purposes.
created from the basic colour printing scale. Further details on request.
                                                                                                      Culture Discount:
Discounts:                                                                                            A 20% discount is granted on culture advertisements, which include
Series              6 insertions 3%          12 insertions 5%               24 insertions 10%         advertisements from book publishers, audio and video software, art and culture
                                                                                                      (exhibitions, museums) and music publishers.
Volume                             3 pages        4%                         8 pages          10%
                                   4 pages        5%                         9 pages          12%     Discounts on Special Ad Formats:
                                   5 pages        6%                        12 pages          15%     In addition to series and volume discounts on advertisements, STERN also
                                   6 pages        8%                        18 pages          16%     offers discounts based on gross expenditure on special ad formats.
                                   7 pages        9%                        24 pages          17%
                                                                                                      Special Technical Requests:
Discounts on loose, bound and glued inserts: Information on request.                                  Individual details available on request.
Multi-page advertisements must have the placement of all ad pages on                                  Further information is available on:
immediately successive pages in the normal issue production. This offer can                           STERN FOTOGRAFIE
either be booked by a single advertiser or by several advertisers who jointly                         STERN GESUND LEBEN
place a single space order. Minimum number of pages: 5.                                               NEON
                                                                                                      VIEW
                                                                                                      EBAY-MAGAZIN

                                                                                                      – brochure service
                                                                                                      – express (fast-closing) ads
                                                                                                      – regional advertising.

All rates are shown in euros and are exclusive of the German Value Added Tax (MwSt./VAT).
Issues are allocated to rate zones according to their on sale dates.                                                                             Rate Card No. 59, Valid from 1 January 2008
         Advertisement Sizes and Rates
  3



Full page                     2/3 page vert.           2/3 page horiz.          3/6 page**               1/2 page vert.           1/2 page horiz.           1/3 page vert.               1/3 page horiz.
TA: 200 x 268 mm              TA: 130 x 268 mm         TA: 200 x 178 mm         TA: 130 x 197 mm         TA: 98 x 268 mm          TA: 200 x 132 mm          TA: 63 x 268 mm              TA: 200 x 87 mm
TS: 215 x 289 mm              TS: 137 x 289 mm         TS: 215 x 192 mm                                  TS: 105 x 289 mm         TS: 215 x 146 mm          TS: 70 x 289 mm              TS: 215 x 101 mm




1/4 page square **            1/4 page horiz.          1/6 page horiz.          1/6 page vert.                       Double pages TA: 416 x 268 mm                  1-1/2 pages (1 + 1/2 vert.)
TA: 98 x 132 mm               TA: 200 x 64 mm          TA: 130 x 64 mm          TA: 63 x 132 mm                                   TS: 430 x 289 mm                  TA: 311 x 268 mm
                              TS: 215 x 78 mm                                                                                                                       TS: 321 x 289 mm




                                                                                                                                                                                       TA: Type Area
                                                                                                                                                                                       TS: Trim Size*

                                                                                                                                                                                       Illustrations
                                                                                                                                                                                       are not binding
                                                                                                                                                                                       for
                                                                                                                                                                                       ad placement

1-1/3 pages (1 + 1/3 vert.)                      1-1/3 pages (2 x 2/3 horiz.)               Full page (2 x 1/2 horiz.)                  2/3 page (2 x 1/3 horiz.)
TA: 276 x 268 mm                                 TA: 416 x 178 mm                           TA: 416 x 132 mm                            TA: 416 x 87 mm
TS: 286 x 289 mm                                 TS: 430 x 192 mm                           TS: 430 x 146 mm                            TS: 430 x 101 mm

* For bleed allow 5 mm on all sides. ** Corner ads: 20% surcharge for only ad on page.
Co-op ads subject to a surcharge.

Issues are allocated to rate zones according to their on sale dates.
                                                                                                                                                       Rate Card No. 59, Valid from 1 January 2008
Special formats**
TA: Type Area
TS: Trim Size*

Further Special
formats on request.



                         Maxi-Tunnel Ad (2 x 3/6 2 columns)            Central Ad (2 x 1/2 p. vert. spread)         Two Mini-Island Ads            Broadband 1/2 (2 x 1/2 horiz. spread)
                         TA: 276 x 197 mm                              TA: 212 x 268 mm                             (2 x TA: 95 x 95 mm)           TA: 416 x 132 mm
                         TS: 276 x 211 mm                              TS: 212 x 289 mm                                                            TS: 430 x 132 mm



                                                     Rate Zone 1                                           Rate Zone 2                            Average
                                                   1 Jan. – 29 Feb.                                      1 Mar. – 31 May                            Rate
                                                   1 June – 31 Aug.                                      1 Sept. – 31 Dec.                     (Not Bookable)
                                                   mono/multi-colour                                     mono/multi-colour                    mono/multi-colour
Full page (inner)                                        51,300                                                53,900                              52,817
Full page (IFC, OBC)                                     56,400                                                59,300                              58,092
2/3 page                                                 36,400                                                38,300                              37,508
3/6 page**                                               30,300                                                31,800                              31,175
1/2 page                                                 30,300                                                31,800                              31,175
1/3 page                                                 22,300                                                23,400                              22,942
1/4 page**                                               18,200                                                19,100                              18,725
1/6 page                                                 12,900                                                13,500                              13,250
Double page (inner)                                     102,600                                               107,800                             105,633
Double page (1st double page in issue)                  112,900                                               118,600                             116,225
Double page (IFC + page 3)                              133,400                                               140,100                             137,308
1-1/2 page                                               81,600                                                85,700                              83,992
1-1/3 page                                               73,600                                                77,300                              75,758
1-1/3 page (2 x 2/3 horiz.)                              72,800                                                76,600                              75,017
Full page (2 x 1/2 page horiz.)                          60,600                                                63,600                              62,350
2/3 page (2 x 1/3 page horiz.)                           44,600                                                46,800                              45,883
Maxi-Tunnel Ad (2 x 3/6 2 columns)                       80,400                                                84,400                              82,733
Central Ad (2 x 1/2 p. vert. spread)                     83,000                                                87,200                              85,450
Two Mini-Island Ads (2 x 95 x 95 mm)                     67,500                                                70,900                              69,483
Broadband 1/2 (2 x 1/2 horiz. spread)                    79,100                                                83,100                              81,433
* For bleed allow 5 mm on all sides. ** Corner ads: 20% surcharge for only ad on page.
Co-op ads subject to a surcharge.

All rates are shown in euros and are exclusive of the German Value Added Tax (MwSt./VAT).
Issues are allocated to rate zones according to their on sale dates.                                                                       Rate Card No. 59, Valid from 1 January 2008
                                 Closing Date Schedule and Special Features
     4
                                                                                                  Normal         Express                Last-Minute                   SPECIAL Editorial Features, Specials*
                                                                                               Advertisements Advertisements           Advertisements                           and Watch it!*




                                                                                                                                                                                                                             Online-EXTRA***
                                                                   Calendar Week
                                                                                               Ad Closing,     Ad Closing,     Ad Closing &
                                                    On Sale Date
                                                                                               Copy &          Copy &          Cancellation   Copy Delivery
                                    Issue No.



                                                                                               Cancellation    Cancellation    Dates          to Printer




                                                                                   Split Run
                                                                                   Possible
                                                                                               Dates           Dates           by             by
                                                                                               Mono/Multi-     Mono/Multi-     12 .00 AM      10 .00 AM
                                                                                               Colour          Colour          Latest         Latest          Topic                 Main Focus

                                    2            3 Jan. 08           1                          6 Dec. 07      18 Dec. 07      21. Dec. 07    27 Dec. 07
                                    3           10 Jan. 08           2               x         13 Dec. 07      28 Dec. 07       4 Jan. 08      7 Jan. 08
                                    4           17 Jan. 08           3                         20 Dec. 07       8 Jan. 08      11 Jan. 08     14 Jan. 08
              1 June - 31 Aug.
              1 Jan. - 29 Feb.
Rate Zone 1




                                    5           24 Jan. 08           4               x          3 Jan. 08      15 Jan. 08      18 Jan. 08     21 Jan. 08
                                    6           31 Jan. 08           5                         10 Jan. 08      22 Jan. 08      25 Jan. 08     28 Jan. 08
                                    7            7 Feb. 08           6               x         17 Jan. 08      29 Jan. 08       1 Feb. 08      4 Feb. 08
                                    8           14 Feb. 08           7                         24 Jan. 08       5 Feb. 08       8 Feb. 08     11 Feb. 08
                                    9           21 Feb. 08           8               x         31 Jan. 08      12 Feb. 08      15 Feb. 08     18 Feb. 08      Travel**              ITB/Trends 2008
                                   10           28 Feb. 08           9                          7 Feb. 08      19 Feb. 08      22 Feb. 08     25 Feb. 08      CeBIT
                                   11            6 Mar. 08         10                x         14 Feb. 08      26 Feb. 08      29 Feb. 08      3 Mar. 08      Motoring
                                   12           13 Mar. 08         11                          21 Feb. 08       4 Mar. 08       7 Mar. 08     10 Mar. 08      Style                 Fashion (spring, summer) and cosmetics
                                   13           19 Mar. 08         12                x         27 Feb. 08      10 Mar. 08      13 Mar. 08     14 Mar. 08      Building & Living**
                                   14           27 Mar. 08         13                           4 Mar. 08      14 Mar. 08      19 Mar. 08     20 Mar. 08      Style                 Men: fashion and grooming
                                   15            3 Apr. 08         14                x         11 Mar. 08      25 Mar. 08      28 Mar. 08     31 Mar. 08      Money
                                   16           10 Apr. 08         15                          18 Mar. 08       1 Apr. 08       4 Apr. 08      7 Apr. 08      Travel                Mini-breaks and city trips
              1 Mar. - 31 May
              1 Sep. - 31 Dec.
Rate Zone 2




                                   17           17 Apr. 08         16                x         27 Mar. 08       8 Apr. 08      11 Apr. 08     14 Apr. 08      Lifestyle             Wining & dining
                                   18           24 Apr. 08         17                           3 Apr. 08      15 Apr. 08      18 Apr. 08     21 Apr. 08      Trends                Summer 2008; lifestyle and technology
                                   19           30 Apr. 08         18                x          9 Apr. 08      21 Apr. 08      24 Apr. 08     25 Apr. 08      Style**               Interior design
                                                                                               26 Mar. 08*                                                    Watch it!*
                                   20            8 May 08          19                          16 Apr. 08      28 Apr. 08       2 May 08       5 May 08       Travel                Sport and fitness trips
                                   21           15 May 08          20                x         22 Apr. 08       5 May 08        8 May 08       9 May 08       Motoring
                                   22           21 May 08          21                          28 Apr. 08       9 May 08       15 May 08      16 May 08       JHB + Money           Insurance
                                                                                               15 Apr. 08*                                                    STERN SPECIAL*        Golf
                                   23           29 May 08          22                x          7 May 08       20 May 08       23 May 08      26 May 08       European Football
                                                                                                                                                              Championship
                                  24    5 June 08    23        15 May 08             27 May 08     30 May 08      2 June 08
                                  25   12 June 08    24   x    22 May 08              3 June 08     6 June 08     9 June 08
                                  26   19 June 08    25        29 May 08             10 June 08    13 June 08    16 June 08
                                  27   26 June 08    26   x     5 June 08            17 June 08    20 June 08    23 June 08
                                  28    3 July 08    27        12 June 08            24 June 08    27 June 08    30 June 08
               1 June - 31 Aug.
               1 Jan. - 29 Feb.
 Rate Zone 1




                                  29   10 July 08    28   x    19 June 08             1 July 08     4 July 08     7 July 08
                                  30   17 July 08    29       26 June /13 June 08*    8 July 08    11 July 08    14 July 08    STERN SPECIAL*       Outdoor activities
                                  31   24 July 08    30   x     3 July 08            15 July 08    18 July 08    21 July 08
                                  32   31 July 08    31        10 July 08            22 July 08    25 July 08    28 July 08
                                  33    7 Aug. 08    32   x    17 July 08            29 July 08     1 Aug. 08     4 Aug. 08
                                  34   14 Aug. 08    33        24 July 08             5 Aug. 08     8 Aug. 08    11 Aug. 08
                                  35   21 Aug. 08    34   x    31 July 08            12 Aug. 08    15 Aug. 08    18 Aug. 08    Style                Fashion (autumn, winter) and cosmetics
                                  36   28 Aug. 08    35         7 Aug. 08            19 Aug. 08    22 Aug. 08    25 Aug. 08    IFA 2008
                                  37    4 Sept. 08   36   x    14 Aug. 08            26 Aug. 08    29 Aug. 08     1 Sept. 08   Motoring
                                  38   11 Sept. 08   37        21 Aug. 08             2 Sept. 08    5 Sept. 08    8 Sept. 08   Style                Interior design
                                  39   18 Sept. 08   38   x    28 Aug. 08             9 Sept. 08   12 Sept. 08   15 Sept. 08   Photography          Photokina
                                  40   25 Sept. 08   39         4 Sept. 08           16 Sept. 08   19 Sept. 08   22 Sept. 08   Trends               Autumn 2008: lifestyle, technology
                                  41    2 Oct. 08    40   x    11 Sept. 08           23 Sept. 08   26 Sept. 08   29 Sept. 08   Style                Men: fashion and grooming
                                  42    9 Oct. 08    41        17 Sept. 08           29 Sept. 08    2 Oct. 08     6 Oct. 08    Money                Money
                                  43   16 Oct. 08    42   x    24 Sept. 08            7 Oct. 08    10 Oct. 08    13 Oct. 08    Travel**             Overseas travel
                                                                7 Sept. 08*                                                    Watch it!*
               1 Mar. - 31 May
               1 Sep. - 31 Dec.
 Rate Zone 2




                                  44   23 Oct. 08    43         1 Oct. 08            14 Oct. 08    17 Oct. 08    20 Oct. 08    Style                Fashion and cosmetics
                                  45   30 Oct. 08    44   x     9 Oct. 08            21 Oct. 08    24 Oct. 08    27 Oct. 08    Cars & Money         Insurance and financing
                                  46    6 Nov. 08    45        16 Oct. 08            28 Oct. 08    31 Oct. 08     3 Nov. 08    Style                Watches & jewellery
                                  47   13 Nov. 08    46   x    23 Oct. 08             4 Nov. 08     7 Nov. 08    10 Nov. 08    Gifts
                                  48   20 Nov. 08    47        30 Oct. 08            11 Nov. 08    14 Nov. 08    17 Nov. 08    Home Entertainment
                                  49   27 Nov. 08    48   x     6 Nov. 08            18 Nov. 08    21 Nov. 08    24 Nov. 08    Lifestyle            Drinks for pleasure; menus and recipes
                                  50    4 Dec. 08    49        13 Nov. 08            25 Nov. 08    28 Nov. 08     1 Dec. 08    Money                Money
                                  51   11 Dec. 08    50   x    20 Nov. 08             2 Dec. 08     5 Dec. 08     8 Dec. 08
                                  52   17 Dec. 08    51        26 Dec. 08             8 Dec. 08    11 Dec. 08    12 Dec. 08
                                  1/09 23 Dec. 08    52         2 Dec. 08            12 Dec. 08    17 Dec. 08    18 Dec. 08
Delayed delivery of copy material can effect ad position and print quality. No subsequent complaints will be recognized.
*     STERN SPECIALs and “Watch it!”are single-topic supplements that appear as an "issue in an issue" (see section 5).
** Brochure Service possible.
*** STERN editorial features and specials can also be booked as a cross-media package with the Internet site stern.de.
Information: www.ems.guj.de/stern.de                                                                                                           Rate Card No. 59, Valid from 1 January 2008
         STERN SPECIAL Supplements and Watch it!
  5




STERN SPECIAL GOLF                           STERN SPECIAL Outdoor & Wellness               Watch it!

STERN SPECIALs are single-topic supplements that appear as an “issue in an issue”           WATCH IT! is the high-circulation German-language medium for lovers of fine
in STERN.                                                                                   watches. It appears as an “issue in an issue” in STERN, GEO and ART.
Distribution: Germany and Europe (without on-board circulation and reader’s circles).       Distribution: Germany and Europe with on-board circulation (without reader’s circles).
Discounts: According to series or volume discount scale (see section 2). Alternatively,
the discount earned for the total edition of STERN can be used. Advertisements in           Discount:              2 pages 3%            5 pages 6%
STERN SPECIAL will not be added to STERN for discount purposes.                                                    3 pages 4%            6 pages 8%
                                                                                                                   4 pages 5%            8 pages 10%
Culture Discount:
A 20% discount is granted on culture advertisements, which include advertisements           When booking both issues of WATCH IT! an on-top discount of 10% will be granted.
from book publishers, audio and video software, art and culture (exhibitions,               Alternatively, a discount earned for STERN can be applied.
museums) and music publishers.                                                              Advertisements in WATCH IT! do not have an effect on discounts in STERN.
Dates and Topics STERN SPECIAL and Watch it!:                                               Advertisement Sizes and Rates:
Issue On Sale        Calendar   Ad Closing, Copy &                                          Page                   Trim Size (For bleed allow     Ad Rates Mono/Multi-colour
No.   Date           Week       Cancellation Date                                           Units                  5 mm on all sides)             STERN SPECIAL Watch it!
                                                                                                                   Width mm Height mm             p                p
22      21 May 2008        22             15 Apr.     2008       STERN SPECIAL Golf
30      17 July 2008       29             13 June     2008       STERN SPECIAL Outdoor      Double page            384           260              49,000              106,500
                                                                                            Full page              192           260              24,500               56,500
19      30 April 2008      18             26 March 2008          Watch it!                  1/2 page vert.          94           260              14,500               33,300
43      16 Oct. 2008       42              7 Sept. 2008          Watch it!                  1/2 page horiz.        192           128              14,500               33,300
                                                                                            1/3 page vert.          62           260              10,700               24,600
Trim Size: 192 mm wide, 260 mm high (7-9/16“x 10-1/4“)                                      1/3 page horiz.        192            85              10,700               24,600
Copy Material: See section 7.                                                               Double page
Special Ad Formats: On request.                                                             (IFC + page 3)         384           260                                  117,150
                                                                                            Full page (IFC, OBC)   192           260                                   62,150

All rates are shown in euros and are exclusive of the German Value Added Tax (MwSt./VAT).
                                                                                                                                       Rate Card No. 59, Valid from 1 January 2008
            Inserts
  6
                       Loose inserts                                            Tip-ons                                               Bound inserts
Definitions            Loose inserts are products supplied ready for            Tip-ons are products supplied ready for processing    Bound inserts are printed materials/brochures from
                       processing and loosely enclosed within the               and gummed to a carrier ad (min. full page) in such   a single advertiser that are firmly bound into the
                       magazine.                                                a way that they can be easily removed and used by     magazine. They can either be delivered ready for
                                                                                interested readers.                                   processing by the advertiser or produced by us on
                                                                                                                                      request.
Rates per      Weight up to               Total*      Subs         Regional                         Total*   Subs      Regional       Volume up to       Total* Subs   Regional
1,000 copies   20 g                       E 81        p 101        p 104        a) Postcards         E 38    E 43      E 44            4 page inserts    E 91   p 98   p 102
(no discounts) 30 g                       E 89        p 116        p 119        b) Product samples, CD-ROMs, booklets etc              8 page inserts    E 106  p 115  p 119
                       40 g               E 97        p 131        p 134        weight up to                                          12 page inserts    E 116  p 125  p 130
Rate Zone 1            50 g               E 105       p 146        p 149        10 g                 E 57    p 69      p 71           16 page inserts    E 126  p 135  p 141
1 Jan. - 29 Feb.. 08   Per add. 10 g     +E 8        +p 15        +p 15         20 g                 E 71    p 90      p 92           Per 4 add. pages + E 10 + p 10 + p 11
1 June - 31 Aug. 08                                                             30 g                 E 85    p 111     p 113
                                                                                40 g                 E 99    p 132     p 134
                                                                                Per add. 10 g     + E 14 +p 21 +p 21
Rates per      Weight up to               Total*      Subs         Regional                         Total*   Subs      Regional       Volume up to       Total* Subs   Regional
1,000 copies   20 g                       E 85        p 106        p 109        a) Postcards         E 40    p 45      p 46            4 page inserts    E 96   p 103  p 107
(no discounts) 30 g                       E 94        p 122        p 125        b) Product samples, CD-ROMs, booklets etc              8 page inserts    E 111  p 121  p 125
                       40 g               E 102       p 137        p 140        weight up to                                          12 page inserts    E 122  p 131  p 136
Rate Zone 2            50 g               E 110       p 153        p 156        10 g                 E 60    p 73      p 75           16 page inserts    E 132  p 141  p 148
1 Mar. - 31 May 08     Per add. 10 g     +E 8        +p 15        +p 15         20 g                 E 75    p 95      p 97           Per 4 add. pages + E 10 + p 10 + p 11
1 Sept. - 31 Dec. 08                                                            30 g                 E 89    p 116     p 119
                                                                                40 g                 E 104   p 138     p 140
                                                                                Per add. 10 g     + E 14 +p 21 +p 21
Rates for co-op inserts from more than one advertiser and combination products (loose, bound Insert with tip-on) on request.
These rates include any German Post Office surcharges which result from booking the postal (subscription) split run. For discounts on special ad formats, please refer to
section 2 of this rate card. Rates for special ad formats may increase if their inserting hinders processing in any way.
Booking and            Reservations are possible for 4 weeks, after which a binding an order takes priority until the ad closing date. Please provide a sample (x 5) when placing your
cancellation           order, and not later than 10 days after the copy deadline. The order only becomes binding upon the publisher once a sample has been provided and accepted.
deadline
Booking                *Total or domestic split run                             *Total or domestic split run                          *Total or domestic split run
                        (with or without subscriptions)                          (with or without subscriptions)                       (with or without subscriptions)
Insert format          Min. size:         105 x 148 mm                          Min. size:                          55 x 85 mm        Size: Final trimmed      210 x 289 mm.
                       Max. size:         195 x 269 mm                          Max. size printed matter:          171 x 210 mm             Final untrimmed    219/229 x 295 mm
                                                                                Max. size product samples:         100 x 150 mm
Paper weight           2-page inserts:             115 - 170 g/m2               Postcards:                  150 g/m2                   4-page inserts:            100 - 150 g/m2
                       4-page inserts:              80 - 170 g/m2               Other tip-ons:              on request                 8-page inserts:             70 - 135 g/m2
                       8-page inserts:              60 - 115 g/m2               Max. weight:                25 g                      12-page inserts:             65 - 100 g/m2
                       Larger inserts:              55 - 80 g/m2                Max. thickness:             1.5 mm                    16-page inserts:             56 - 100 g/m2
All further information on request and will also be supplied with the order confirmation.
All rates are shown in euros and are exclusive of the German Value Added Tax (MwSt./VAT).
Issues are allocated to rate zones according to their on sale dates.                                                                         Rate Card No. 59, Valid from 1 January 2008
        Technical Data
 7
Trim Size:              215 mm wide x 289 mm high (8-7/16“ x 11-3/8“)           Delivery:             Prinovis Itzehoe GmbH & Co. KG
                        plus 5 mm trimming edge on every side. Live matter                            Kundenteam Anzeigen
                        should be at least 5 mm removed from trimming edge.                           Am Vossbarg
                                                                                                      25524 Itzehoe, Germany
Copy:                   For rotogravure copy and line work the following                              The data carrier must be marked with the name and
                        minimum width is requested.                                                   issue of the magazine it is intended for, with the
                        Positive:                minimum 25/100 mm                                    advertisement name, telephone number and name of
                        Negative black/white:    minimum 30/100 mm                                    data manufacturer clearly listed on a data protocol.
                        Negative four-colour:    minimum 35/100 mm
                        Negative copy should be at least 8 point; fine serifs   Contact:              Kundenteam Anzeigen / Print Service
                        should be avoided.                                                            Tel.:(+49-48 21) 7 77 - 3 69
                                                                                                      Fax:(+49-48 21) 7 77 - 7 39
Printing Process:       Cover - Rotogravure                                                           E-Mail: Anzeigen.bh-iz@prinovis.com
                        Inner pages - Rotogravure
                                                                                Telecommunication/    For information on data transmission, please call
                        Split run - Offset
                                                                                ISDN:                 (+49-48 21) 7 77 - 3 69
Binding Method:         Saddle-stitched                                         Data Formats:         Digital Data for Rotogravure (PSR-LWC)
                                                                                Rotogravure / Cover   PDF 1.3 (PDF/X3 recommended) CMYK Mode,
Copy Material:          Digital data                                            and Inner pages       unseparated, Reference: Adobe Distiller
Rotogravure /           in PSR Prozess Standard Rotogravure for                                       all fonts integrated, CT 120 L/cm (304.8 dpi).
Inner pages and Cover   LWC-Paper
                        without UCR/GCR                                         Offset / split run    Digital offset data (ISO 12647-2), Paperclass 1-2
                        ICC profile available at http://www.eci.org                                   PDF 1.3 (PDF/X3 recommended) CMYK Mode,
                        Digital copy prepared according to PSR Prozess                                unseparated, Reference: Adobe Distiller
                        Standard will be converted at our printing facilities                         all fonts integrated, CT 120 L/cm (304.8 dpi).
                        through a standard conversion to the rotogravure
                        printing process.                                                             The quality of JPEG compressed photos is
                                                                                                      to be determined by the data manufacturer.
Offset / split run      Digital offset data, ISO 12647-2 (ISOcoated)                                  Embedded ICC profiles will not be evaluated.

                        with a proof that must be produced 1:1 from the         Note:                 Slight variations in tone or colour may occur within the
                        digital data supplied according to the standard used.                         normal tolerances of the printing process. Any
                                                                                                      complaints which are the result of faulty copy material
                                                                                                      will not be recognized. Proofs will not be sent.
                                                                                                      Further technical information on the nature and
                                                                                                      acceptability of copy material is available from the
                                                                                                      publisher or under www.druckunterlagen-online.de

                                                                                                      An updated version of this information which
                                                                                                      includes any possible additions or changes can be
                                                                                                      found under www.gujmedia.de

                                                                                                                    Rate Card No. 59, Valid from 1 January 2008
        Online Advertising/Cross-Media – www.stern.de
 8
stern.de – Portrait
                                                                           Book an online presence and profit from
The STERN website presents the day’s most interesting and exciting         a guaranteed media performance.
news items, background reports, pithy columns, brilliant photo
sequences and any amount of service. With this selection and               You can find our binding offers under
execution of themes appropriate to STERN, stern.de offers its users an     www.ems.guj.de/festpreise, e.g.:
overview of the day’s current affairs, stimulating entertainment,          Wallpaper for one week*:
competent advice and counselling, and an opportunity to share
information and opinions with a lively online community. stern.de          Homepage         e 39,700 / 2,700,000 AI
systematically transfers the STERN brand’s core competence to the          Car              e 34,500 / 2.560,900 AI
Internet, showing its confidence in the strengths of this online medium.   Politics         e 20,200 / 1,500,000 AI

                                                 Affinity-Index            People           e 18,100 / 2,200,000 AI
                                stern.de         stern.de users            Economy          e 14,600 / 2.400,000 AI
                                users %          All users = 100           *Minimum booking volume E 4,500
Gender
Male                                 59                    106
Female                               41          93
Age                                                                        Example: Cross-Media Co-Integration
20 – 39                              21                   106
40 – 59                              22                  101                                                Sample Rate Calculation:
Income                                                                                                      Total of individual
Net mtl. hshld. inc. under e 2,000 40                      109                                              media rates:             E 139,291
e 2,000 – 4,000                    44                    102
e 4,000 +                          15                        115                                            Of which:
                                                                                                            online media             E 63,532
Education
Intermediate                         36           95                                                        Cross-media
“A”-Levels/University                36                            123                                      package rate*:             E 98,700
Specially interested in                                                                                     * Package rate (valid all year)
Telecommunications products          14                              130                                    contains a full page advertise-
                                                                                                            ment, a co-branded 1/3 page
Consumer electronics                 18                              130                                    action advertisement, as well as
Books                                34                            122                                      the online media volume indica-
Films on DVDs, videos                17                              129                                    ted. Eligible for cross-media
Music CDs                            24                            122                                      pass-along discount.
Source: internet-facts I/2007

Current rates and coverage of stern.de can be found under www.ems.guj.de/english                            Rate Card No. 59, Valid from 1 January 2008
                                G+J Media Sales                    Sales Office South-West
                                                                   Gruner + Jahr AG & Co KG
                                                                                                      Denmark, Norway
                                                                                                      Mark Hjortkilde
                                                                                                                                             Japan
                                                                                                                                             Hiroshi Iwai
                                                                                                                                                                                   Sweden, Finland
                                                                                                                                                                                   Sten Johannisson-Thörne
                                                                   Wilhelmsplatz 11                   Adbizz Denmark ApS                     Mediahouse Inc.                       Adbizz Sweden
                                                                   70182 Stuttgart                    Holte Stationsvej 14, 1st floor        2-3-6, Kudankita                      Fatburs Brunnsgata 29
                                                                   Telephone (+49-711) 228 46-0       2840 Holte                             Chiyoda-ku                            118 28 Stockholm, Sweden
                                                                   Telefax (+49-711) 228 46-33        Denmark                                Tokyo, 102-0073                       Telephone (+46-8) 714 06 00
                                                                   Email: vb.sued-west@guj.de         Telephone (+45) 45 46 91 00            Telephone (+81-3) 32 22 78 11         Telefax (+46-8) 641 07 75
                                                                                                      Telefax (+45) 45 46 91 01              Telefax (+81-3) 32 34 11 40           Email:
                                Germany                            International                      Email: markhjortkilde@adbizz.dk        Email: mediahouse@mediahs.com         sten.johannisson@globemedia.se
                                Sales Office North – Berlin        Asia (excl. Japan and Korea)       France                                 Portugal                              Switzerland
                                Gruner + Jahr AG & Co KG           Godfrey Wu, MHI Limited            Yves Swartenbroekx                     Paulo Andrade                         Hans H. Otto
                                Dorotheenstrasse 33                1305 C.C. Wu Building              Gruner + Jahr International            Ilimitada Publicidade Internacional   Gruner + Jahr (Schweiz) AG
                                10117 Berlin                       302 - 308 Hennessy Road            Services Marketing et Media S.à.r.l.   Av. Eng. Duarte Pacheco, Amoreiras    Zeltweg 15
                                Telephone (+49-30) 25 48 06-50     Wanchai, Hong Kong SAR             21, avenue Kléber                      Torre 2, Piso 5, Sala 1               8032 Zurich
                                Telefax (+49-30) 25 48 06-51       China                              75116 Paris                            1070-102 Lisboa, Portugal             Telephone (+41-44) 269 70 70
                                Email: vb.nord-berlin@guj.de       Telephone (+852) 25 91 10 77       Telephone (+33-1) 53 93 73 93          Telephone (+351-213) 85 35 45         Telefax (+41-44) 269 70 71
                                                                   Telefax (+852) 25 72 51 58         Telefax (+33-1) 53 93 73 90            Telefax (+351-213) 88 32 83           Email: guj.schweiz@guj.de
                                                                   Email: gwu@mhi.com.hk              Email: gruner.paris@guj.de             Email: pandrade@ilimitadapub.com
                                Sales Office North –               Australia, New Zealand             Greece, Cyprus                         South Africa                          Turkey
                                Hamburg/Hanover                    Moira Penman                       Sophie Papapolyzou                     Gisela Albrecht                       Dr. Reha Bilge
                                Gruner + Jahr AG & Co KG           The Media Company                  Publicitas Hellas S. A.                Intern. Media Representatives Ltd.    Media Ltd.
                                Stubbenhuk 5                       Suite 5, 134 Military Rd           4, Kastorias & Messinias Streets       3rd Floor Mutual Place                Ali Sami Yen Sk. No. 2 Kat 3
                                20459 Hamburg                      Neutral Bay, Sydney                15344 Gerakas                          3 Mutual Road, corner Rivonia Blvd.   34394 Gayrettepe/Istanbul
                                Telephone (+49-40) 37 03-0         NSW 2089, Australia                Athens, Greece                         Rivonia 2128, South Africa            Telephone (+90-212) 275 84 33
                                Telefax (+49-40) 37 03-56 90       Telephone (+61-2) 90 04 78 79      Telephone (+30-211) 106 03 00          Telephone (+27-11) 234 98 75          Telefax (+90-212) 275 92 28
                                Email: vb.nord-hamburg@guj.de      Telefax (+61-2) 90 04 38 64        Telefax (+30-210) 661 84 77            Telefax (+27-11) 234 98 77            Email: medialtd@medialtd.com.tr
                                                                   Email: mpenman@themediaco.com.au   Email: info@publicitas.gr              Email: gisela@imrsa.co.za
                                Sales Office West                  Austria and South Tyrol            Hungary                                South America                         United Kingdom, Ireland
                                Gruner + Jahr AG & Co KG           Erwin W. Luthwig                   David Keresztes                        Jorge Pflucker                        David Hardy
                                Heinrichstrasse 24                 Gruner + Jahr Verlagsges. mbH.     Standard Capital Kft.                  Netcorp Media                         Gruner + Jahr Limited
                                40239 Düsseldorf                   Parkring 12                        Bródy Sándor u. 27. I em. 5.           Av. Libertadores #325, San Isidro     Silver House, 31 Beak Street
                                Telephone (+49-211) 618 75-0       1010 Vienna                        H-1088 Budapest, Hungary               Lima 27                               London W1F 9SX
                                Telefax (+49-211) 61 33 95         Austria                            Mobile (+36) 30 954 4016               Peru                                  United Kingdom
                                Email: vb.west@guj.de              Telephone (+43-1) 512 56 47-0      Telephone (+36-1) 483 26 00            Telephone (+511) 222 80 38            Telephone (+44-20) 7437 4377
                                                                   Telefax (+43-1) 512 57 32          Telefax (+36-1) 483 26 01              Telefax (+511) 222 88 30              Telefax (+44-20) 7437 4378
                                                                   Email: luthwig.erwin@guj.de        Email: dkeresztes.ujhazy@nextra.hu     Email: jpflucker@netcorpmedia.com     Email: hardy.david@guj.de
                                Sales Office Central               Belgium, Luxembourg,               India                                  South Korea                           U.S.A. East Coast
                                Gruner + Jahr AG & Co KG           Netherlands                        Marzban Patel                          J. G. SEO                             Claudia Guzowski
                                Adalbertstrasse 44-48              Kathy Rosseel                      Mediascope Publicitas (I) Pvt. Ltd.    DooBee Inc.                           Huson International Media
                                60486 Frankfurt                    Gruner + Jahr AG & Co KG           51, Doli Chambers                      8th Floor, DooBee Bldg.,              350 Fifth Avenue, Suite 4614
                                Telephone (+49-69) 79 30 07-0      Coupure rechts 64/1                Arthur Bunder Road, Colaba             11-3, Jeong-dong,                     New York, N.Y. 10118
                                Telefax (+49-69) 77 24 60          9000 Gent, Belgium                 Mumbai - 400 005                       Jung-gu, Seoul 100-120, Korea         USA
                                Email: vb.mitte@guj.de             Telephone (+32-9) 235 02 10        Telephone (+91-22) 22 04 88 90         Telephone (+82-2) 37 02 17 42         Telephone (+1-212) 268-33 44
                                                                   Telefax (+32-9) 235 02 11          Telefax (+91-22) 22 87 57 18           Telefax (+82-2) 37 02 17 77           Telefax (+1-212) 268-33 55
                                                                   Email: guj.benelux@guj.de          Email: marzban@media-scope.com         Email: dbi@doobee.com                 Email: claudia@husonusa.com
                                Sales Office South                 Canada                             Italy (excl. South Tyrol)              Spain                                 U.S.A. West Coast
                                Gruner + Jahr AG & Co KG           Richard Brown                      Elia Blei                              Silvia Dudda                          Ralph Lockwood
                                Elisenstrasse 3 A                  Victor Brown Associates Corp.      Blei S.p.A.                            GPS - G+J Group                       Huson International Media
                                80335 Munich                       15 Zorra Street                    Via degli Arcimboldi, 5                C/ Ancora 40                          1999 South Bascom Avenue
                                Telephone (+49-89) 208 05-0        Toronto, Ontario                   20123 Milan                            28045 Madrid                          Suite 1000
                                Telefax (+49-89) 208 05-200        Canada M8Z 4Z6                     Telephone (+39-02) 722 51-274          Spain                                 Campbell, CA 95008, USA
                                Email: vb.sued@guj.de              Telephone (+1-416) 259 96 31       Telefax (+39-02) 722 51-251            Telephone (+34-91) 347 03 59          Telephone (+1-408) 879 66 66
chlorfrei - umweltverträglich




                                                                   Telefax (+1-416) 259 96 34         Email: e.blei@bleispa.it               Telefax (+34-91) 575 12 80            Telefax (+1-408) 879 66 69
                                                                   Email: r.brown@vicbrownmedia.com                                          Email: sdudda@gps.gyj-mpib.es         Email: ralph@husonusa.com
                                Contact for Online Advertising
                                G+J Electronic Media Sales GmbH
                                Stubbenhuk 5
                                20459 Hamburg
                                Telephone (+49-40) 37 03 - 73 83
                                Telefax (+49-40) 37 03 - 57 34                                                       Gruner + Jahr AG & Co KG
                                E-mail: anzeigen@ems.guj.de


                                010-08-01 E

				
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