Vol. 70 APRIL 2007 No. 10
Memphis: Be there for June Summer Convention
BY ROBYN GENTILE Would you be in Memphis if you ings will include the TPA Board of
Member services manager didn’t have barbecue at the world- Directors; a TPA Business Session,
famous Rendezvous? Of course not! including the election of ofﬁcers; a
Imagine…hearing the blues, eating Therefore, The Commercial Appeal Tennessee Press Service Stockholders’
great barbecue and taking a stroll invites attendees to be its guests for the Meeting; and a TPA Foundation Board
on Beale St. Yes, you’re in Memphis, opening event at the Rendezvous. of Trustees’ Meeting. Additionally, a
Tennessee’s largest city. But don’t The convention combines busi- special time to discuss TPA’s mission
just imagine it—plan now to join your ness, education and fun. Educational and vision statement will be included
fellow TPAers June 28 and 29 at The sessions are to include disaster pre- on the program.
Peabody Hotel for the 138th Annual paredness, marketing/promoting the Pauline Sherrer, publisher of the
TPA Summer Convention. You will newspaper, circulation, online pres- Crossville Chronicle, is slated to receive
take in the sights, tastes and sounds ence, public notice and an industry the gavel from outgoing president
of Memphis. technology overview. Sessions will be Henry A. Stokes, editor of the German-
Your Convention Committee, chaired offered Thursday afternoon and Friday town & Collierville Appeal.
by Mary Lou Brown, The Commercial morning. Fun and families are included in the
Appeal, Memphis, has planned a de- Taking care of association business planning of the convention. Golfers,
lightful convention for you. is also part of the convention. Meet- don’t worry. The annual golf tourna-
ment is set for Friday afternoon. Non-
golfers may enjoy a special outing on
the amphibious vehicles known as the
Ducks, followed by an afternoon with
polar bears at the Memphis Zoo’s newest
exhibit, Northwest Passage.
Enjoy an ice cream reception Thurs-
day afternoon in the plaza of AutoZone
THE PEABODY MEMPHIS
Park, home of the Memphis Redbirds, The Peabody Memphis, where TPAers will gather for the Summer
a minor league afﬁliate of the St. Louis Convention, opened in 1869. The last renovation was completed at the
Cardinals. end of 2005.
While the convention packet is slated
to be mailed April 27, you may go ahead Meeting Friday, June 29
and make your hotel reservations TPA Business Session 7:30 a.m.—TPAF Board of Trustees
at The Peabody by calling 1-800-THE TPS Stockholders Meeting Meeting
PEABODY. The rate is $150 plus tax Noon—Board Luncheon 8:30 a.m.—Concurrent Sessions
per night. 1:00 p.m.—Ice Cream Reception 10:00 a.m.—Concurrent Sessions
The following is the tentative sched- 2:00 p.m.—General Session 12:30 p.m.—Golf Tournament
ROBYN GENTILE | TPA
ule: 3:30 p.m.—General Session 12:30 p.m.—Ducks and Zoo Outing
Thursday, June 28 6:00 p.m.—Opening Event: Dinner at 7:00 p.m.—Reception
Mary Lou Brown, The Commercial Appeal, Memphis, left, and Gail F.
8:00 a.m.—Registration opens the Rendezvous 7:30 p.m.—Installation Banquet
Dorband,The Germantown News, talk at a meeting last fall of the Summer
9:00 a.m.—TPA Board of Directors 8:00 p.m.—Evening on one’s own 9:00 p.m.—Dessert Reception
Postal panel trims in-country rate hike from 24.4% to 18.3%
NOTE: TPA’s Postal Committee, entered at a local post ofﬁce without a ing to recommend only a 6.9 percent than a penny per piece cheaper for
chaired by Mike Fishman, worked container, and denied that charge for increase. our members than the Postal Service
with the TPA and TPS boards to tubs of periodicals mail. The new rates are expected to go into wanted.
provide ﬁnancial assistance to help The Commission noted widespread effect in early May. However, Postal “And our ‘Sack the Sacks’ campaign
NNA ﬁght for a more reasonable rate newspaper industry complaints about Service governors have the next action turned out to be a winner,” he added.
increase. Tennessee Press Service service quality in its decision: “The on accepting or rejecting the recom- “These new rates will push all of us
provided $5,000 of assistance to Commission acknowledges efforts that mendation. They also set the timing to work with postal ofﬁcials on a tubs
NNA for this effort. within-county publishers undertake of the new rates. strategy. Sacks are now an avoidable
The U.S. Postal Regulatory Com- prior to presenting their mailings to NNA President Jerry Tidwell, pub- cost in many cases.”
mission (PRC) in late February gave the Postal Service. The Commission depending upon the mail entry point lisher of the Hood County (Texas) “But,” he continued, “this decision
newspaper mailers some good news urges the Postal Service to encourage and upon the density of the bundle News, said the decision recognized the also contains storm warnings for
and some warnings of trouble ahead its managers in the ﬁeld to ﬁnd ways to and sack. The new recommendation work of NNA and the Postal Service to newspapers. The system is becoming
in recommending new postal rates prevent service delays and inconsisten- introduces hundreds of new possible move newspaper mail out of sacks and much, much tougher to use because of
to the U.S. Postal Service governors, cies and to effectively assist publishers rate calculations that will be sure to into more efﬁcient preparations. But the Time Warner proposal. We now have
the National Newspaper Association who bring persistent service problems bedevil software designers. he said the PRC decision also signals a charges on bundles and sacks that we
(NNA) reports. to their attention.” It also recommended a lower increase troubled future for many newspapers have never had before. I fear our postal
On Feb. 28, PRC refused to recommend On the negative side, the Commission than proposed for “standard enhanced in the mail. forms are going to be heavier than our
a 24.4 percent increase for “within-coun- accepted a proposal by Time-Warner carrier route mail,” the subclass most “Newspapers could have faced a much newspapers pretty soon.”
ty mail,” and instead cut the percentage Inc. to create a far more complex pro- used by newspapers for shoppers and worse spring with the new rates than we NNA Postal Committee Chairman
increase to 18.3 percent. It also denied cess for calculating rates—imposing total market coverage publications. now expect,” Tidwell said. “It appears Max M. Heath, vice president of Land-
the U.S. Postal Service (USPS) request to charges upon periodicals according to The Postal Service had requested an that by cutting the USPS proposal for
charge mailers 85 cents for mail bundles the bundle and the sack, with variations 8.9 percent increase; PRC was will- within-county, the rates will be more SEE POSTAL, PAGE 3
PRESIDENT’S COLUMN 2 NNA CONVENTION 3 AP PHOTO OF YEAR 5 NIE 6 Phone: (865) 584-5761
INSIDE FORESIGHT 3 PLANTE CARTOON 4 HINES 6 SLIMP 7 IN CONTACT Fax: (865) 558-8687
2 The Tennessee Press APRIL 2007
Meeting your newspaper’s needs
Published monthly by the Chris Fletcher, editor of The Daily Herald in for organizational business and presenting the
TENNESSEE PRESS SERVICE, INC. Columbia, took on a task for us last year that opportunity for seasonal fun, recreation and
for the settled a festering question and, as a result, will networking.
TENNESSEE PRESS ASSOCIATION, INC. make a huge difference for TPA conventions The contests event will draw from a larger
435 Montbrook Lane starting in 2008. group, honoring the outstanding journalism
Knoxville, Tennessee 37919 As chairman of the UT-TPA State Press of Tennessee newspapers. Adding the popular
Telephone (865) 584-5761/Fax (865) 558-8687/www.tnpress.com Contests Committee, Chris was asked to help training day to this event will double its value
conclude a debate over whether the contests to participants. There has been early discussion
Subscriptions: $6 annually awards should remain as a stand-alone event or about a university campus venue, which would
Periodicals Postage Paid At Knoxville,TN return to the summer convention program. YOUR add an academic ﬂavor to a program aimed at
The simplicity of this issue was deceptive. honoring excellence and career development.
POSTMASTER: Send address changes to The Tennessee Press, Contest rules were reviewed and revised the PRESIDING At the same time, the Winter Convention
435 Montbrook Lane, Knoxville,TN 37919. previous year. That helped increase participation. can focus more sharply on being a visible
Also, the awards ceremony format has begun to
REPORTER presence to our legislators. The annual reception
The Tennessee Press is printed by The Standard Banner, Jefferson City. change so as to recognize individual journalists for lawmakers draws a good crowd from the
as well as their newspapers. Henry A. Stokes Legislative Plaza. We continue an important
Greg M. Sherrill.....................................................Editor One of the goals of your president has been to tradition bringing in the governor for the
Elenora E. Edwards.............................Managing Editor increase participation in TPA activities. That means more convention’s banquet. With excellent assistance from the
Robyn Gentile..........................Production Coordinator than urging you to attend meetings and join committees. Associated Press, the Press Institute gives publishers and
Angelique Dunn...............................................Assistant It means making sure that what TPA does will meet your editors a first-hand briefing on legislative agendas and
interests and your newspaper’s needs. administrative personalities. We leave this meeting more
Interest in some traditional activities of our summer informed and better connected.
convention has declined. It is much less a family vacation As the TPA board studied the dynamics of participation
for publishers. But it appears to be an ideal time for focusing in TPA’s major events, it became clear that the key to
20 07 The Tennessee Press
is printed on recycled paper
on the issues and trends in our changing business. determining the direction of our conventions would
Tennessee Press Association and is recyclable. Linking last summer’s meetings with Southern depend on the decision of what to do with the awards
Newspaper Publishers Association’s Traveling Campus was presentation.
well received. We might do that again in future years, but for Chris and the members of his committee brought us that
The Tennessee Press is online at this summer in Memphis you’ll ﬁnd a schedule of high-value key. My thanks go to them.
topics for publishers and other newspaper leaders. Speaking of awards ceremonies, the Advertising/
The Contests Committee decided the success of the Circulation Conference reveals the winners of the annual
awards ceremony indicates we are building an event with Ideas Contest. It’s a delight to see the creative work going into
OFFICIAL WEBSITE OF THE TENNESSEE PRESS ASSOCIATION
its own customer base and ought to remain on its own rather advertising and special sections from our newspapers.
than be diluted at a Summer Convention setting or extend These are ideas you can not only appreciate, but take back
the length of the convention. with you—and make more money.
TENNESSEE PRESS ASSOCIATION Then the committee got creative. Our politics-focused This year’s event is the result of collaborative efforts
Henry A. Stokes, Germantown & Collierville Appeal.........................President Winter Convention and Press Institute has been host to a by TPA Advertising Committee Chairman Sissy Smith,
Pauline Sherrer, Crossville Chronicle..........................................Vice President day of “drive-in training” that attracts a growing legion of ad director at the Shelbyville Times-Gazette, and TPA
Tom Griscom, Chattanooga Times Free Press............................Vice President staff members and students. So the Contests Committee’s Circulation Committee Chairman Heather Nicholson,
Bill Williams, The Paris Post-Intelligencer...........................................Treasurer recommendation, adopted by your TPA board in February, circulation and marketing manager of The Lebanon
Greg M. Sherrill, Knoxville....................................................Executive Director was to move the drive-in training day to the UT-TPA State Democrat. They’ve come up with a stellar program for this
Press awards event. The changes will take place in 2008. conference.
DIRECTORS This is a huge step in giving our major meetings clear It’s April 19-20 at the Courtyard by Marriott in Nashville.
Keith Wilson, Kingsport Times-News...................................................District 1 purpose and making them appealing to more people Discounted registration and hotel deadlines are April 5. If
Kevin Burcham, The News-Herald, Lenoir City....................................District 2 overall. you miss that date, it’s still worth full price.
Tom Overton III, Advocate and Democrat, Sweetwater......................District 3 The Summer Convention will continue to offer essential HENRY A. STOKES is editor of the Germantown & Collier-
Linn Hudson, LaFollette Press..............................................................District 4 professional upkeep as well as setting aside necessary time ville Appeal, an edition of The Commercial Appeal, Memphis.
Ellen Leifeld, The Tennessean, Nashville..............................................District 6
Hulon Dunn, Lewis County Herald, Hohenwald..................................District 7
Brad Franklin, The Lexington Progress.................................................District 8
Victor Parkins, The Milan Mirror-Exchange...........................................District 9
Jay Albrecht, The Covington Leader....................................................District 10
‘Do Not Mail’ registries are proposed
Steve Lake, Pulaski Citizen/The Giles Free Press..................................At large Tonda F. Rush, director of legislative could be awesome, if these caught on added this caution: “The right strategy
affairs for the National Newspaper like “Do Not Call.” is not to give these a ton of ink. There
TENNESSEE PRESS SERVICE Association, has alerted state press as- “Bill readers aren’t always catching is signiﬁcant public opinion in support
Bob Parkins, The Milan Mirror-Exchange.............................................President sociations that more than 10 bills have them on ﬁrst glance,” she said, and of them, it would appear.”
Dale C. Gentry, The Standard Banner, Jefferson City.................Vice President been introduced in state legislatures to
W. R. (Ron) Fryar, American Hometown Publishing, Nashville...........Director require “Do Not Mail” registries.
Enroll Today in
Mike Pirtle, Murfreesboro.......................................................................Director “They differ somewhat,” she reported,
Pauline Sherrer, Crossville Chronicle.....................................................Director “but as most are written so far, they
Michael Williams, The Paris Post-Intelligencer......................................Director would affect newspapers with TMC or
Greg M. Sherrill............................................................Executive Vice President shoppers—and also would affect mail-
ings to potential subscribers, as well
as mailings to potential advertisers on
TENNESSEE PRESS ASSOCIATION FOUNDATION things like special section opportuni-
W.R. (Ron) Fryar, American Hometown Publishing, Nashville..........President ties.”
Larry K. Smith, LaFollette.............................................................Vice President Rush noted that the “ﬁrst reaction
Richard L. Hollow, Knoxville....................................................General Counsel is sometimes that these are not a bad
Greg M. Sherrill....................................................................Secretary-Treasurer idea, depending upon how the direct
mail competition is shaping up.” But,
she continued, the coverage is pretty Your newspaper can benefit!
CONTACT THE MANAGING EDITOR broad.
TPAers with suggestions, questions or comments about items inTheTennessee All newspapers would be affected
Press are welcome to contact the managing editor. Call Elenora E. Edwards,
(865) 457-5459; send a note to P.O. Box 502, Clinton, TN 37717-0502; or e-mail
to some degree, and those heavily
dependent upon mail the most. And Contact Tennessee Press Service
ElenoraEdwards@Comcast.net. The May issue deadline is April 9. the cascading effects upon the Postal at 865.584-5761, ext. 117 or e-mail:
Service, printing and related industries
email@example.com to ﬁnd out how.
APRIL 2007 The Tennessee Press 3
POSTAL: Rate increase FORESIGHT
FROM PAGE ONE 2007
mark Community Newspapers, urged F. Rush said the PRC decision was APRIL
newspapers to explore alternatives contained in a 700-plus page volume. 5: Deadline for TPA Ad/Circ
to sacks, including the use of ﬂats “The decision also contains some Conference hotel reserva-
tubs where possible. “I am personally critical signposts for NNA in dealing tions and discounted regis-
delighted that the PRC saw ﬁt to encour- with the rates of the future. Overall, tration
age our ‘Sack the Sacks’ initiative,” he the Commission seems sensitive to 19-20: TPA Ad/Circ Conference,
said. “By holding off the USPS desire our challenges, and it is attempting Courtyard by Marriott, Nash-
to charge us 85 cents for tubs, as well as
an absurd 85 cent ‘container’ charge for
bundles that aren’t even in a container,
to give us some rate relief as we cope
with Postal Service rising costs. Our
one major concern remains unresolved:
3-6: NCEW Minority Writers
We thank our sponsors for
the PRC has shown a light on a path we
“However, I cannot agree that the
the Postal Service data about our mail
are unreliable, and the Commission
has not given USPS the incentive to
Seminar, Freedom Forum
Diversity Institute, Nashville
6-9: NAA Annual Convention,
making the Press Institute
best future for the Postal Service is
to accept Time-Warner’s invitation to
make the rates so complicated that it
improve its measurements. ”
A critical force driving higher postal
rates is the Postal Service inability to
Marriott Marquis, New York,
20-23: Southern Circulation
and Winter Convention
takes a graduate degree in postal affairs
to mail a newspaper or a magazine,”
Heath continued. “The publishing
control the costs of handling ﬂat mail.
Its proposed answer is to further auto-
mate mail processing so that large ﬂat-
Managers Association Con-
ference, Hilton Daytona
Beach Oceanfront, Daytona
industry is facing serious competition sorting machines to be deployed in 100 Beach, Fla.
from the Internet. Rate systems like cities in 2008-10 will replace the sorting 30: Deadline for Summer Con-
this can make the Internet look pretty cases that carriers now use. A question vention hotel reservations Convention sponsors:
attractive.” affecting newspapers is whether the and discounted registration
NNA Director of Public Policy Tonda machines will drive rates even higher
and make service slower.
TBA: Investigative Reporters Tennessee Press Association Foundation
and Editors Conference (30th
The Associated Press
NNA appreciates rate delay anniversary of the Arizona
Project), Arizona Biltmore
Resort & Spa, Phoenix, Ariz. University of Tennessee
A delay in the implementation of
new periodicals mailing rates until
all of this change by May.”
The USPS governors apparently
28-29: TPA 138th Anniversary
Summer Convention, Pea Bowater America
body Hotel, Memphis
July 15, as other increases kick in May
14, is a welcome relief for newspaper
agreed. It noted numerous operational
analyses and other changes that USPS JULY Publishing Group of America
mailers, National Newspaper Associa- must make before the new rates could 4-7: Association of American
tion (NNA) President Jerry Tidwell, be applied from the Postal Service’s Editorial Cartoonists 50th
publisher of the Hood County (Texas) operational end. Anniversary Convention,
NNA had asked the U.S. Postal Ser-
“These are complex changes that
must be formulated and communicated
Mayﬂower Hotel, Washing- Legislative Reception sponsors:
vice governors to delay the new rates
because of the complexity injected into
to accomplish an orderly transition to
the new, complicated rate design. We
20: UT-TPA State Press Con-
tests awards event, Nashville AT&T
the rate schedule by the Postal Regu-
latory Commission’s recommended
ﬁnd that it would be imprudent and
impractical to rush implementation of
21-22: TPA Advertising & Cir-
Chattanooga Times Free Press
decision in February.
“These rates are almost incompre-
these complex changes,” the governors’
culation Managers’ Retreat,
The Commercial Appeal, Memphis
hensible, “ NNA Postal Committee
Chairman Max M. Heath, vice president
Heath said NNA would publish more
analyses of the coming new rates in
26-29: NNA 121st Annual Con- The Tennessean, Nashville
vention & Trade Show, Wa-
of Landmark Community Newspapers, his Postal Tips column in Publishers’ terside Marriott, Norfolk, Va. Citizen Tribune & Lakeway Publishers, Morristown
Shelbyville, Ky., said. “They require Auxiliary.
periodicals to calculate numbers of Increases in ﬁrst class, Standard mail
26-29: National Conference of The Courier, Savannah
Editorial Writers Convention,
bundles and sacks as well as all the other and other postal rates will occur at 12:01 Hotel Intercontinental, Kan- Crossville Chronicle
variables required up until now. There a.m. May 14. Periodicals rates—both
is no way our postal software vendors in-county and outside county—will be
sas City, Mo.
27-30: Religion Newswriters
Hamilton County Herald, Chattanooga
and our mailrooms could have absorbed effective at 12: 01 a.m. July 15. Association, The Historic Jones Media
Menger Hotel, San Antonio,
Texas The Leaf-Chronicle, Clarksville
NNA convention set Sept. 26-29 OCTOBER
4-7: 2007 SPJ Convention and
The News-Democrat, Waverly
National Journalism Confer- Tennessee Press Service
You’ll have an opportunity to visit offer, although an NNA member re-
the battleship USS Wisconsin during ceives a preferential registration rate.
ence, Hyatt Regency Wash- Chester County Independent, Henderson
the National Newspaper Association One-day registrations are available.
ington, D.C. The Covington Leader
(NNA) Annual Convention Sept. 26 The convention is geared toward com-
11-13: Institute of Newspaper The Daily Post-Athenian, Athens
Technology, Knoxville Elk Valley Times, Fayetteville
through 29 at the Waterside Marriott munity weeklies and small dailies.
Hotel in Norfolk, Va.The convention is The convention is recognized as a NOVEMBER The Greeneville Sun
an opportunity to network with peers, good opportunity to hear speakers 16-17: TPA Fall Board Meet- Grundy County Herald, Tracy City
to see what’s new in software, hardware talk on postal issues for newspapers, ing and Hall of Fame Induc- The Herald-Chronicle, Winchester
and services available to our industry generating and using market and tion, Marriott, Knoxville
The Herald-News, Dayton
at the trade show, to attend informative readership research data for com- The Humboldt Chronicle
seminars and roundtable discussions munity newspapers, convergence in
and to enjoy the hospitality of the the newsroom between print and Web, NOTICE Monroe Co. Advocate & Democrat, Sweetwater
Norfolk area. effective and creative ad ideas, open
Among other events planned are an government issues, particularly from Coverage of the Feb. 7-9 Press The Newport Plain Talk
evening at Nauticus, including a tour the community newspaper perspective, Institute and Winter Convention The News-Herald, Lenoir City
of the battleship USS Wisconsin, and a and much more. is carried in a special 20-page Rogersville Review
special ticketed day trip to Jamestown Registration information is not convention section. The managing States-Graphic, Brownsville
and Williamsburg. A newspaper does available yet, but it’s not too early editor thanks the several people The Tri-City Reporter, Dyer
not have to be an NNA member to take to begin planning and budgeting for who in various ways helped put The Tullahoma News
advantage of all the convention has to this event. it together.
4 The Tennessee Press APRIL 2007
TAPME calls for contest entries
Entries for the 2007 Tennessee Associ- A list of ﬁnalists will move on the wire
ated Press Managing Editors competi- later this spring and will be published
tion in writing and photography are now in The Tennessee Press.
being accepted. All member newspapers For rules and entry information and
are invited to submit entries for work forms, one should go to www.ap.org/
published in calendar year 2006.Entries tennessee.
must be postmarked by Friday, April 6.
for the Chattanooga Times Free Press
of the Association
of American Editorial Cartoonists
Newsprint consumption down TRACKS
Newsprint consumption by U.S. daily supply at the end of Janaury 2007,
Chattanooga Times Free Press
Sherry Hasty was the February Em-
newspapers was down 9.1 percent in Jan- compared with 44 days a year earlier. ployee of the Month at The Tullahoma P.O. 1447/400 E. 11th St.
uary 2007, compared with January 2006, Stocks were down 7.4 percent.There News. Employed in the accounting Chattanooga, TN 37403
according to the monthly newsprint were four Sundays in January 2007 and department, she has been with the
statistical report from the Newspaper ﬁve Sundays in January 2006. newspaper more than 22 years. She has
Association of America. Details can be found at the NAA Web won the honor before.
Final inventories averaged 45 days’ site, www.naa.org. 423-757-6588 or (cell) 423-316-7174
the Blues and
to cure it.
June 28-29, 2007
The Peabody Hotel
APRIL 2007 The Tennessee Press 5
Tennessee AP Photo of the Year 2006
PHOTOS BY DAVID SNODGRESS I HERALD-TIMES
Members of the Hoosier State Press Association
(Indiana) judged the 2007 UT-TPA State Press
Contests March 8 in Indianapolis. Member Services
Manager Robyn Gentile coordinated the judging
and was assisted by Administrative Assistant
of The Tennessee Press ANGELA LEWIS | CHATTANOOGA TIMES FREE PRESS
is April 9. Angela Lewis, staff photographer with the Chattanooga
Please send news Times Free Press, was winner of the AP Tennessee Photo
of the Year for 2006. Her picture shows Kenneth Sutter-
and photos to ﬁeld and Jena Alexander consoling each other on March
CONVENTION SPONSOR ElenoraEdwards@Comcast.net.
13, 2006 by the charred remains of an Evensville house.
Nine of their family members died in the ﬁre. Her photo
was the March Photo of the Month. Lewis received a
Lewis check for $100.
TPA wishes to thank the following individuals for judging the Virginia Press
Association’s advertising contest on March 2 in Nashville and The Tennes-
Sales Manager sean for hosting the event.
624 Crofton Park Lane
Lillian Abernathy The News-Examiner, Gallatin
Franklin, TN 37069 Shirley Bradley Ashland City Times
(800) 671-2150 Laura Dougherty The Paris Post-Intelligencer
Cellular: (615) 604-8294 Fax: (615) 591-4364 Hulon Dunn Lewis County Herald, Hohenwald
Mary Ann Gant The Paris Post-Intelligencer
firstname.lastname@example.org Emily Goad The Daily Herald, Columbia
Rhonda Graham The City Paper, Nashville
Angel Gresham The Williamson Herald, Franklin
Hugh Jones Shelbyville Times-Gazette
Valerie Laprad The Middle Tennessee Times, Smithville
Melony Leazer Austin Peay State University
Shelagh Mason The Lebanon Democrat
Keith McCormick Herald-Citizen, Cookeville
Steven Napoli Gish, Sherwood & Friends
Heather Nicholson The Lebanon Democrat
James Otto Gish, Sherwood & Friends
Wendell Pedigo The Tennessean, Nashville
Sandra Shelton The Leaf-Chronicle, Clarksville
Faye Weichman The Middle Tennessee Times, Smithville
Special thanks to Tasoula Gaddis, The Tennessean, for coordinating the event.
6 The Tennessee Press APRIL 2007
There’s positive news for TPA members
There could be positive news on the horizon for are still considering a move. markets of states having primaries. All with the process so extended. Voters say they hate
the newspaper industry. Despite dire predictions Why the push for more ad spending? of their news ﬁts into a 30- or 60-minute negative campaigning. Candidates always say
initially for minimal advertising growth during For one thing, of course, there’s no time slot. For newspapers, that can they will avoid it. Yet, time after time, mudsling-
2007, earlier-than-usual presidential primaries incumbent. So all the parties are seeking add an extra four pages to any section ing starts early and lasts longer than anyone
could change that forecast for the better. Initially candidates. This is the ﬁrst election in quickly. wants it to.
considered a slow year because of the absence of 80 years in which neither major party TV news is a locked-in format. Howev- Several ﬁrsts make this an interesting campaign.
elections and an Olympics, 2007 will see an increase has an incumbent president or vice er, with the convergence of media today, For the ﬁrst time, we have major party, serious
in ad spending after all. Moving more presidential president running for the nation’s many television stations will quickly be candidates who are black, Hispanic, female and
primaries to January and February of 2008 will top spot. “Ralph Nader for President adding special Web productions that can Mormon. One candidate even formally announced
create a jump start on the campaign season. 2008” items have been on sale for the PRESSING carry candidates’ messages. Perhaps on the “Late Show with David Letterman.”
Although television will again garner the big- perennial third-party or independent Tennessee newspapers will plan a simi- How soon will the White House ad push begin?
gest bucks in a free-for-all campaign expected to candidate for months already. Other ISSUES lar strategy to incorporate such print Campaigning has already begun among several
top $1 billion in spending, Tennessee newspapers blips on the radar screen are expected ads into their own Web editions. Democratic candidates. Snide remarks were ex-
still stand to proﬁt from the many candidates who from the Constitution Party, the Green Randy Hines But if everybody jumps into the ad- changed back in February between Hillary Clinton
need to gain early recognition in 2007. Party and the Libertarian Party. Many vertising circus early, will there by any and Barack Obama. Many experts are thinking
As more and more critics complain about all pundits are already predicting one of funds left for the real campaign? Not a paid messages will start appearing soon, certainly
those empty sound bites, it’s possible that issues the most wide-open contests in the last dozen or so problem, according to political experts. Some are by this summer, especially in the above-listed states
could be explored in more detail via the printed elections. That may not hold true by next spring, even suggesting that a new face or two may appear with those early contests. Will your paper be ready?
page. Issue ads should be encouraged by news- after all those primaries narrow the ﬁeld. But for after the ﬁrst round of early shootouts. Former VP
paper advertising departments. It’s still one of now the advertising opportunities are also wide Al Gore, fresh off his Oscar performance, is one DR. RANDY HINES, former Tennessee educator,
the best places to reach intelligent, high-income open for newspapers. veteran being encouraged to enter the crowded teaches in the Department of Communications
voters with crucial information. Another plus for newspapers is the push in many Democratic fray. at Susquehanna University in Selinsgrove, Pa.
Slated for January are primaries for one or both states to ban those annoying recorded phone calls Another side of the coin is to ask if American 17870. He can be reached at (570) 372-4079 or
parties in Iowa, Nevada, New Hampshire and that are made to residences by parties and candi- citizens will be overexposed to political campaigns email@example.com.
South Carolina. States tentatively adopting Febru- dates during the 11th hour of most campaigns. If
ary for at least one of their presidential launches you’ll recall, you probably had a half dozen per day
are Alabama, Arizona, Arkansas, California, during the two weeks leading up to Election Day
Colorado, Delaware, D.C., Florida, Hawaii, Idaho, in 2006. I actually received one on that Tuesday,
Illinois, Kansas, Louisiana, Maine, Michigan, only one hour before the polls closed. If these
Missouri, Montana, New Jersey, Nevada, New unpopular pitches are banned, newspapers may
Mexico, North Dakota, Ohio, Oklahoma, Tennes- again pick up a few more of those remaining ad During March every year, newspa- Newspaper activities build on stu-
see, Utah, Virginia, West Virginia and Wisconsin. dollars. Naturally, you’ll want to retain your pay- pers across America celebrate Newspa- dents’ knowledge and interests because
More than half of the U.S. population will have in-advance policy for political candidate ads. pers in Education Week or Month—the their local newspaper’s content is about
the opportunity to vote in those ﬁrst two months Discussion among television executives centers ﬁrst week of the month is designated their community as well as events and
of 2008. Pennsylvania debated a move to the new on what happens when all the candidates want to as Newspapers In Education Week, but people of interest to them. The NAA
Feb. 5 Super Tuesday but may wait. A few others place their TV plugs on the evening news in key many newspapers choose to extend the Foundation stated in the publication
celebration throughout the month. “UPDATE” that newspapers are highly
NIE teachers are encouraged to motivational for young people because
spend at least one complete school day they are seen as an adult medium and
teaching subjects using only their local NIE include something of interest for a wide
newspaper as the textbook. The goal range of readers.
is to reinforce a positive and relevant CURRENTS Every newspaper section contains its
lifetime reading habit in students by own text structures, which are predict-
engaging them with an authentic text, Lu Shep Baldwin able. When students become familiar
their local newspaper. with text structures, they will have better
Again this year, the Newspaper control over them and will ﬁnd it easier
Association of America Foundation created to read the newspaper.
an NIE curriculum entitled, “Now I Get It! The Daily Post-Athenian NIE program includes
Improving Comprehension With Newspapers” almost 100 teachers and 47 sponsors. DPA NIE par-
as well as a teacher’s guide containing activities ticipating teachers are 100 percent trained, which
designed to help students polish their reading makes for a strong foundation for a successful NIE
comprehension. These are designed so that the program. Parents and sponsors are encouraged to
teacher controls the difﬁculty of each activity attend NIE Teacher Workshops.
through individual selection of newspaper texts During March, The DPA NIE program had a display
for each exercise. table in the lobby of the newspaper ofﬁce, along with
The activities are correlated to national multiple handouts for anyone interested in knowing
teaching standards. Through the generosity of more about the NIE program.
Abitibi Consolidated, the guide and curriculum Look classy and smart by spending time reading
were free of charge your local newspaper!
“Today, young people are missing out on
something important, ‘the ﬁne art of holding LU SHEP BALDWIN is educational services director
a newspaper,’” stated Garrison Keillor, writer for Jones Media, Greeneville. She is based at Athens.
for “The Week” at the Chicago Tribune. NIE One can reach her at firstname.lastname@example.org.
can help to remedy that.
Service handled this
much advertising for
TPA member newspapers:
February 2007: $637,749
Year* to date: $2,167,913
*The Tennessee Press Service, Inc., ﬁscal year runs Dec. 1 through Nov. 30.
APRIL 2007 The Tennessee Press 7
Lightroom not replacement for Photoshop HOW TO CONTACT US
Tennessee Press Association
BY KEVIN SLIMP drawback of Photoshop, if you want room is its abil- Mail: 435 Montbrook Lane,
TPS technology director to call it that, is that it has become so ity to work with Knoxville, TN 37919
feature-ﬁlled that it’s impossible for Camera Raw
In late 2005, I re- anyone to know everything about the images quickly Phone: (865) 584-5761
ceived an e-mail application. There is so much to it, users and easily. Users
from a colleague at often feel overwhelmed by the number of Photoshop CS Fax: (865) 558-8687
Apple concerning of buttons, tools and palettes. Light- and CS2 will be
the release of their room is much more streamlined. amazed at how Web: www.tnpress.com
product, Aperture. This brings up another point. Light- much faster
Aperture is a photo- room isn’t meant as a replacement for Lightroom E-mail: (name)@tnpress.com
editing program Photoshop. You probably won’t design handles these
developed with the ads or create many of Photoshop’s images. Those with boxes, listed
professional pho- Slimp special effects in Lightroom. What you T h e r e ’s s o alphabetically:
tographer in mind. can do is edit photos so they will look much more I Users can compare two or more photos as they work in
A few days after getting the e-mail their best when printed. And you can could tell you Adobe Lightroom. Laurie Alford (lalford)
from Apple, I received a message from do it faster than you can in Photoshop. about Adobe
Adobe announcing the beta release I edited a few pictures of my family Lightroom. But it might be more ef- MB RAM and a 1024x768 resolution Moody Castleman
of their new photo-editing program, to send to the print shop this week. I fective for you to download the free screen. Adobe Photoshop Lightroom (mcastleman)
Lightroom, also geared toward the was amazed at how quickly and easily 30-day demo from adobe.com and try is a Universal Binary application that
professional photographer. Betas are I could edit photos in Lightroom with it yourself. Pam Corley (pcorley)
software used during the development no special training. Adobe is of-
of applications. Usually only insiders When you open Lightroom, you see fering a $100 Angelique Dunn (adunn)
get their hands on these betas. Adobe, a single window, which can contain discount for
however, tried a new strategy with a single or multiple images, with a Lightroom pur- Beth Elliott (belliott)
Lightroom. By releasing the beta to ﬁlmstrip along the bottom. The work- chases through
the public, they hoped to create a loyal space seemed somewhat familiar from April 30, 2007. Charity Elliott (celliott)
following of Lightroom users before my experience using Aperture, with After that, the
the product was placed on the market. libraries and folders located in panels price will be $299 Robyn Gentile (rgentile)
Some of you were present at the on the left side of the screen. To begin, (US). Recom-
Winter Convention as Rob Heller led an users import photos into libraries. The mended system Kathy Hensley (khensley)
overview of Aperture and Lightroom. Library module has controls used to requirements
His opinion was that the applications search for and display speciﬁc photos are Macintosh Barry Jarrell (bjarrell)
were very similar. He liked Apertures, and data. The library also lets you group OSX 10.4.3, 1
because he has been using it since the photos into collections or a temporary GHz PowerPC Adobe Lightrooms allows users to see the original photo Brenda Mays (bmays)
2006 session of the Institute of Newspa- collection called a Quick Collection, or G4 processor or on one side of the screen and the edited version on the
per Technology. But, he added, he might use keyword tags and metadata to ﬁnd Microsoft Win- other side. Amanda Pearce (apearce)
like Lightroom just as much if he was your photos. dows XP SP2, will run natively on PowerPC and new
as familiar with the application. Comparing photos is as simple as Intel Pentium 4 Processor, and 768 Intel-based Macintosh systems. Brandi Richard (brichard)
I guess I’m an insider. Many of the clicking on the photos you wish to view
larger software companies send me and pressing the Survey View button. Greg Sherrill (gsherrill)
their products to try out before releas- Then, with the click of a mouse button,
ing them to the public. In February, you can eliminate photos on the screen Kevin Slimp (kslimp)
a few weeks before it was shipped to until you have just one or two in the
customers, Adobe sent me a copy of image window. Advertising e-mail:
Lightroom 1.0. Once I found the image I wanted to
I had tried the free beta available from work on, I moved to the Develop module Knoxville ofﬁce:
Adobe’s Web site, but I couldn’t wait to to make adjustments. While working in email@example.com
take the real thing for a spin. this module, I especially appreciated the
Although the commercial version var- ability to see the original photo next to Tennessee Press Service
ies greatly from Photoshop, the product the adjusted image. The images are in
is titled Adobe Photoshop Lightroom. sync, meaning if I zoom in or move Mail: 435 Montbrook Lane,
I suppose Adobe hopes the goodwill around the original image, the corre- Knoxville, TN 37919
toward its ﬂagship photo editing soft- sponding image moves with it.
ware will rub off on Lightroom. Upon Tools including Temp, Tint, Exposure, Phone: Knoxville,
opening the application, new users will Recovery, Light, Blacks, Brightness, (865) 584-5761
immediately take note of the simpler Contrast, Vibrance and Saturation
interface, compared to Photoshop. appear to the immediate right of the TPA Members Receive Fax: Knoxville,
Let me interject a side note. I love images, making adjustments a snap. A (865) 558-8687
Photoshop. I’ve been using this industry tonal curve lies just below these tools.
standard since the 80’s, and it’s been In addition, preset tonal adjustments,
thirteen years since I taught my ﬁrst including options like Medium Con-
FREE ONLINE TRAINING Phone: Nashville area,
Photoshop class in Chattanooga. One trast, Strong Contrast and Grayscale InDesign Photoshop Acrobat & PDF
Conversion, are available on the left - Creating Preferences - Creating Color Settings - Distiller Settings
Fax: Nashville area,
side of the screen. - Keyboard Shortcuts - Using the Bridge & Browser - Adding Font Locations
- Strokes and Fills - Hue & Saturation - Setting Up Watched Folders
There is also a nice
- Working with Photos - Getting Good Scans - Saving EPS & PDF Files
Red Eye tool below Web: www.tnpress.com
- Getting & Using Scripts - Photo Editing Basics - Step One of PDF Creation
the image area.
EPS & Postscript Options
T he Devel op Tennessee Press
QuarkXPress 7.0 OS X - Combining PDF Files
module offers a Association Foundation
- Palettes & Drop Shadows - Working with System - Finding Problems in PDFs
Crop Tool and
- Transparencies Preferences in OS X - Using PDF Optimizer
Straighten Slider, Mail: 435 Montbrook Lane,
as well as sliders to If your staff isn't taking advantage of TPA online training, now is the Knoxville, TN 37919
and color to re- time to begin. Simply email firstname.lastname@example.org to receive a user name
Phone: (865) 584-5761
duce noise. and password. Then click on the TRAINING link on the tnpress.com home
One of the most page. You're ready to begin! Don't wait another minute. Sign up now. Fax: (865) 558-8687
Loading photos into Adobe Lightroom is as simple as w r i t t e n - a b o u t
importing them into a library. features of Light- A service provided by Tennessee Press Association and Tennessee Press Service Web: www.tnpress.com
8 The Tennessee Press APRIL 2007
Open-government apathy provokes concern for the future
BY J. TODD FOSTER portant and what you have to lose when of convicted felons to craft new laws of And nationally, what kind of president you this promise: As long as I’m in
Managing editor corrupt leaders hide in the shadows. You jurisprudence. targets whistleblowers for exposing this chair, the Bristol Herald Courier
Bristol Herald Courier might have seen several Sunshine Week Meanwhile, back here at home, open- waste and corruption? The House bill will be a burr under the saddle of any
news stories and editorials that ran in government efforts in Tennessee—long to enhance whistleblower protections bureaucrat or politician who hoards
I’ll bet if we had asked our readers this newspaper last week. a state of secrets and state secrets—are passed 331-94, which means plenty of public records and conducts him or
about Britney Spears shaving her And how did the most-secretive White moving slowly. Republicans joined with Democrats, herself in secret.
head or about the latest “American House in history respond to such legisla- A proposal to create an open records including sponsor Rep. Henry Wax- We will ask (nicely at ﬁrst), then cajole,
Idol” episode, scores would have taken tive affronts as protecting government ombudsman would give a voice to Ten- man (D-Calif.), chairman of the House then shame and, if we have to, even sue
the poll. whistleblowers, forcing bureaucrats nesseans being stonewalled by state Oversight and Government Reform governmental agencies that try to stop
Instead, we asked readers how im- to better respond to Freedom of In- bureaucrats. But some lawmakers were Committee. us from telling you how they operate.
portant was it for them to have access formation Act requests and barring reluctant to go along. “For the past six years, we have had These records are not theirs to hide:
to government records and meetings. presidents from keeping their records Native son and new Lt. Gov. Ron an administration that has tried to op- They belong to you. And that ought to
A whopping seven people responded and library donors secret? Ramsey initially opposed the idea and erate in secrecy, without transparency, be more than “somewhat important”
—over two weeks—and four of them George W. Bush threatened to veto expressed that view in public. By late without the public having knowledge to you.
answered it was only “somewhat im- every one of them. This is a president last week, he had a change of heart about their actions,” Waxman told The Quote of the day: “More crime, im-
portant.” Two others conceded it was who has vetoed only one bill—about and said he would support the om- Associated Press. morality and rascality is prevented by
“important,” while one respondent stem-cell research—since he entered budsman after all. He said his initial “Well, this week, Congress is ﬁnally fear of exposure in the newspapers than
“didn’t care.” the Oval Ofﬁce and not once has lifted reaction reﬂected confusion about the pushing back.” by all the laws, moral and statute, ever
I fear for our country. a veto ﬁnger against any of the massive ombudsman’s role. Speaking of push-backs, I’ll make devised.” – Joseph Pulitzer, newspaper
WE ARE A nation of apathy, and spending bills that have my children Tennessee Gov. Phil Bredesen, mean- publisher, 1878
many of those who do care do so along and yours in hock for the rest of their while, is a strong backer.
ideological lines—lemmings ready to lives. “I think it [the ombudsman] will make
follow a shallow president and other The biggest of the big-government a signiﬁcant difference in opening up
like-minded politicians off a cliff and
into a sea of wrongheadedness.
Last Wednesday, the U.S. House of
spenders does not want Americans to
pull back the curtain on his warped
version of Oz.
records to people who don’t want to—or
don’t have the ability to—write large
checks to lawyers for something that
Have a job opening?
Representatives passed four important Maybe Vice President Dick Cheney is in contest,” Bredesen told a large
bills during the nationwide observance
of Sunshine Week.
can talk some sense into our com-
mander-in-chief. Oh, that’s right,
gathering of journalists in defending
the ombudsman position.
Post your open positions and review resumes
Launched in 2005, Sunshine Week is
the brainchild of journalists and open-
Cheney has been holding secret meet- Tennessee’s stinginess with public in the employment area of
ings for six years with the energy lobby records has been studied for years and
government advocates to impress upon to craft an American energy policy. is well documented; it’s time to end the www.tnpress.com.
you why open records are so vitally im- Maybe next he can convene a meeting practice.
TENNESSEE NEWSPAPER HALL OF FAME
Since its formation in 1976, the Tennessee
Press Association Foundation (TPAF) has Blanket Legal Hotline Coverage
Tennessee Press Association Foundation has worked with Tennessee Press
Association for many years on a special program that recognizes the outstanding
disbursed more than $440,000 to support contributions an individual has made to the Tennessee newspaper industry over
TPAF has contributed $10,000 each Hall Fame has inducted
an entire lifetime. The Tennessee Newspaperof theofpast two years to 44
a wide variety of newspaper-related causes. newspaper professionals into this elite group since its beginning in 1966, when it
a founded the cost of providing TPA and the University coverage
was help oﬀsetas a joint project betweenblanket Legal Hotline of Tennessee.
TPAF’s endowment has grown from only for all 129 TPA member newspapers.
Every even-numbered year, the Association solicits nominations for individuals who
$9,910 initially to more than $1.1 million have made such outstanding accomplishments over their career. Only those who
five Hotline considered. In the spring of
have been deceased for at least Theyears may beallows newspaper staﬀ each
today, which includes its brand new odd-numbered year, the Association will announce the names of the inductees, if
to get quick legal advice
any meet the stringent criteria used by the selection committee. on issues
headquarters facility in Knoxville.
ranging from closed meetings to
Once the inductees are named, TPAF provides financial assistance to the Associa-
members of libelous to content.
tion to allow the friends and family potentially the inductees ad attend the formal
In 2006, TPAF provided $37,960 of Legal advice is fall of odd-numbered
induction ceremony, which is held in Knoxville during theprovided by the
years. It is important to have family members of the inductee(s) present to accept
assistance to several worthwhile programs. few words Hollow, rm
the award on their behalf, as well as having a Hollow &provided byﬁa former
colleague or associate of the inductee. A large portrait of the inductee(s) is framed
of long-time TPA coun-
We will be highlighting some recent pro- and displayed prominently in the halls of the School of Journalism and Electronic
sel Richard L. Hollow.
Media in the Communications Building of the UT-Knoxville campus.
grams over the next several months to inform
During the next few weeks, we will expect an announcement from the unnamed
readers about how their press association To access the legal hot-
selection committee as to which individuals, if any, will be inducted to the Tennes-
foundation is working to better the see Newspaper Hall of Fame during the TPA Fall Board Meeting in Knoxville on
line, call 865.769.1715.
November 16 of this year. Please watch The Tennessee Press or www.tnpress.
newspaper industry of Tennessee. com for more information on this year’s induction.
Here and there
(Clockwise from top left) Gov. Phil Bredesen helps camerapeople
with white-balancing as they get ready to interview him after the
Feb. 8 Legislative Planning Session. Tom Overton, chairman of
the TPA Press Institute and Winter Convention, left, and Adam
Yeomans, AP bureau chief for Tennessee, as the Legislative
Planning Session begins. Delila Vassar, AP, sets up an AP banner.
Carolyn McAtee Cerbin, The Commercial Appeal, Memphis, reads
TheTennessean before a morning session. Hershel Lake kisses his
granddaughter, Madeline, being held by her father, Steve. Henry A.
Stokes, TPA president. Bruce Hartmann escorts UT Head Football
Coach Phil Fulmer, who made an impromptu talk to TPAers.
PHOTOS IN THIS SECTION BY ELENORA E. EDWARDS | TPS
EXCEPT AS NOTED
2 - Convention The Tennessee Press APRIL 2007
TENNESSEE PRESS ASSOCIATION MEETINGS
TPA Contests Committee Chairman TPA Lobbyist Bo Johnson, Johnson Poss
Chris Fletcher, The Daily Herald, Government Relations, Nashville TPA President Henry A. Stokes, Germantown &
TPS President Bob Parkins, The Milan Collierville Appeal
Mirror-Exchange, makes a report. Columbia
(Above) Listening to TPA board discussions, from left, Michael Williams, The Paris Post-
Intelligencer; F. Gene Washer, The Leaf-Chronicle, Clarksville; W.R. (Ron) Fryar, American
Hometown Publishing, Franklin; Joe and Connie Albrecht, Cookeville; Buddy Shaw, Shaw
Lawrence and Associates, Hendersonville; and Stephen Anderson, Aﬂac, Hendersonville.
(Below) From left, Mike Pirtle, The Murfreesboro Post; David Critchlow Jr., Union City Daily
TCOG Executive Director Frank
Messenger; Kevin Slimp, TPS; Scott Critchlow, Union City Daily Messenger; Kent Flanagan, (Above) TPS President Bob
MTSU, Murfreesboro; John W. Finney and Elizabeth K. Blackstone, Kennedy Newspapers, Parkins, The Milan Mirror-
Columbia; Bo Johnson, Johnson Poss Government Relations, Nashville; and Jim Charlet, Exchange, left, and Scott
Brentwood. Whaley, Chester County
( r i g h t ) To m O ve r t o n ,
Monroe County Advocate
& Democrat, Sweetwater,
2 0 0 7 Pr e s s I n s t i t u t e
and Winter Convention
Committee chairman, who
will handle the same job
for 2008; (below right)
W.R. (Ron) Fryar, American
Journalism Education Committee
Chairman Kent Flanagan
(Left) NNA State
C h a i r m a n fo r
C h a i r m a n (Left)TPATechnology Committee
Mike Fishman, Chairman Scott Critchlow;
Citizen Tribune, (above) FOI Committee
Morristown Chairman Michael Williams
APRIL 2007 The Tennessee Press Convention - 3
Dan Hammond, American Hometown Publishing, Carol Parkins, The Milan Mirror-Exchange, left; TPA Vice President for Non-
Bob Levey, University of Memphis, and Rep. Gerald Nashville, and Connie Albrecht, Cookeville dailies Pauline Sherrer, Crossville Chronicle; and State Sen. Randy McNally,
McCormick, Chattanooga Oak Ridge
Rep. George Fraley, Winchester, left; Tom Griscom,
Chattanooga Times Free Press; and Penny Douglas, TVA,
Knoxville John W. Finney, left, and Betty Kennedy, Kennedy Newspapers,
Columbia, and Nate Crawford, Tennessee National Guard,
Tom Griscom, ChattanoogaTimes Free Press, left, has the
ear of House Speaker Jimmy Naifeh, Covington.
Sherry Shearer; Rep. Bob Bibb and Dr. Robert Shearer, all of
From left, Rep. Jimmy Eldridge,
Jackson; TCOG Executive
Director Frank Gibson,
Doug Horne, Republic Newspapers, Knoxville,
Nashville; and Rep. Randy
and Hershel Lake, Pulaski Publishing
(Left) Frank Thornburg, Bradenton, Fla.,
left, and Nate Crawford, Tennessee
National Guard, Nashville
(Above) Tom Griscom, Chattanooga Times Free
Press, left, and Rep. Rob Briley, Nashville Sam Kennedy, Kennedy Newspapers, Columbia, talks
Harpist Phyllis Taylor Sparks with Lt. Gov. Ron Ramsey, Blountville.
4 - Convention The Tennessee Press APRIL 2007
From left, Frank Trexler, The Daily Times, Maryville; Derby Jones
Jimmy Hart, The Daily News Journal, Murfreesboro, From left, Rep. John Litz, Sen. Steve Southerland, both and Sam Hatcher, Main Street Media, Lebanon; and Alan Broyles,
and Brad Franklin, The Lexington Progress of Morristown, and Mike Fishman, Citizen Tribune, Johnson City Press
From left, House Speaker Jimmy Naifeh, Covington; Rep. Susan Lynn, Mt.
Juliet; Tom Griscom, publisher, Chattanooga Times Free Press; and Paul
Goode. ﬁeld representative for Sen. Bob Corker State Rep. Doug Overbey, Maryville, and Rep. Joey Hensley,
Brenda Moulton, TVA, Knoxville, and Bruce
Hartmann, News Sentinel, Knoxville
Carolyn McAtee Cerbin, Rick Locker, center, and TPA
President Henry A. Stokes, all of The Commercial Appeal, Austyn, left, and Casen Dunnebacke of Hendersonville,
Rep. John J. DeBerry Jr., Memphis, left, and Rep. Craig Fitzhugh, grandsons of Bob and Dorris Parkins
From left, State Rep. Jim Hackworth, Clinton; Rep. Joanne Favors,
Chattanooga; and Kevin Rhoten, an attorney with the Department Sam Stockard, left, and Jimmy Hart, center, The Daily
of Human Services, Nashville News Journal, Murfreesboro, and Bill Williams, The Joel Washburn, The McKenzie Banner, and Claudia Johnson,
Paris Post-Intelligencer Cumberland Business Journal
APRIL 2007 The Tennessee Press Convention - 5
TENNESSEE PRESS SERVICE
Report to the TPA business session
Tennessee Press Service President sales staff on selling and presentation that one TPA member converted to an Classified networks, you are really would otherwise have been spent on
Bob Parkins, The Milan Mirror- skills. This spring, TPS staff will attend online publication and therefore was missing out on some significant purchasing software. Kevin is already
Exchange, made the following report workshops on sales skills and selling ineligible for membership. revenue! hard at work to make sure the 10th
to stockholders Feb. 7 at the Press for community newspapers. • $537,782 was placed in the Statewide •We’re receiving a lot of interest anniversary session of the Institute is
Institute and Winter Convention in •2006 saw strong growth in the 2x2 Classiﬁeds program, which is down in the Statewide Classiﬁed program bigger and better than ever.
Nashville. program.This program is now in 12% from 2005. The main reason for this from area realtors. It seems that as the • Online advertising started in earnest
Accomplishments over the last year: its fifth year and continues to earn decline is that fewer ads are coming to housing market slows, we may beneﬁt this past year. In ﬁscal year 2006, we
•During ﬁscal year 2006, which ran signiﬁcant revenue for TPS and your Tennessee from surrounding states, from an increased amount of real handled $56,500, or just under 1% of our
from Dec. 1, 2005 to Nov. 30, 2006, TPS newspapers by using remnant space. over which we have little control. estate advertising. total placement, in online advertising
placed more than $7.5 million dollars $308,225 was placed in 2x2 advertising Of the total gross sales, however, •The 2006 session of the Institute through our ROP department. All
worth of ROP (display) advertising in in 2006, of which $64,571 was disbursed $108,627 was disbursed to participating of Newspaper Technology was the industry trends point to the fact that
our stockholders’ newspapers. For the to participating newspapers as the pool newspapers as the pool share, which most successful session to date. Fifty- this will be our largest area of increase
third year in a row, this is a company share. This reflects a 26% increase is a 30% increase since more of our two students from 14 states were over the next few years. TPS has
record! This represents an increase in total sales from 2005, and a 31% business is now coming from TPA represented at this ninth session developed special policies for handling
of approximately $1.3 million, or increase in the pool share back to members selling into the network. To since the Institute started in 1997. your online ad placements effectively,
17%, over ﬁscal year 2005. Healthcare newspapers! To date, 71 newspapers date, 78 newspapers are participating Thanks to Kevin Slimp’s leadership and will work with clients to make sure
advertising was one of the largest areas are participating with a combined with a combined circulation of 617,085. and his strong relationships with they take advantage of this vital avenue
in which we saw an increase. circulation of 449,631, down from 72 If your member publication is not software developers, the Institute to reach a whole new base of readers.
•The TPS Board has been working with newspapers one year ago due to the fact selling into either the 2x2 or Statewide netted TPS more than $12,000 that
TENNESSEE PRESS ASSOCIATION FOUNDATION
Report to the TPA business session
TPAF President W. R. (Ron) Fryar pre- after the TPA Business Session. Task •Future capital campaigns 4. The Foundation again has spon- ond year in a row to TPA to help offset
sented this report to the TPA board at its Force groups were put in motion to •Set annual meetings sored “Drive-In Training” at the Press the cost of providing blanket Legal
meeting Feb. 7 at the Press Institute and handle nine vital objectives: 2. Update on “What a Difference a Institute and Winter Convention. 2007 Hotline coverage for all TPA member
Winter Convention in Nashville. •Develop a comprehensive communi- Page Makes”: is the eighth year of sponsoring a day- newspapers.
1. The Foundation has reached an ex- cations plan •The five-year campaign raised long session of concurrently running 6. TPAF has pledged a ﬁve-year con-
citing milestone. With new rental agree- •Redeﬁne TPAF’s role in the Tennessee $338,041 toward the endowment. training sessions speciﬁcally designed tribution to Southern Newspaper Pub-
ments in place from TPA and TPS, more Newspaper Hall of Fame •72 newspapers participated during for newspaper staff. Training has been lishers Association for providing the
money is available than ever before for •Grant funding request and selection the ﬁve-year campaign. a primary mission of this foundation, no-charge, quality Traveling Campus
projects. Trustees met in Cookeville procedures 3. Current status of the endowment: and our hope is that these inexpensive newspaper training programs which
during October for a Strategic Plan- •Succession planning $ 96,316.00 cash; $1,010,371.00 building yet easy to schedule one-day sessions have been ongoing since 2002. More than
ning Retreat to chart the future for this •Develop strategies for funding and land; ($242,527.00) less mortgage will involve new staff members to TPA 1,000 TPA newspaper staff members
growing organization. Trustees drafted •Update bylaws balance; $864,160.00 TOTAL as of Nov. activities. have attended these workshops already,
a new Vision and Mission Statement, •Retire debt service 30, 2006. 5. TPAF provided $10,000 for the sec- and two more are planned for Tennessee
which will be voted on in our meeting during 2007.
Dr. Michael Wirth, UT, Knoxville, left, and Dale
Gentry, The Standard Banner, Jefferson City, meet
as the Journalism Education Committee begins
its meeting. Also present were the chairman, Kent
Flanagan, MTSU, Murfreesboro (right), and Dr. Peter
Gross, UT, Knoxville.
At the Public Notice Committee meeting, from left, Scott
Whaley, Chester County Independent, Henderson; W.R.
(Ron) Fryar, American Hometown Publishing, Franklin; The Nominating
Jay Albrecht, The Covington Leader (also at right); F. Gene Committee
Washer, The Leaf-Chronicle, Clarksville and Sam Kennedy, prepares to begin
Kennedy Newspapers, Columbia. its session. From
left are past
Lake and (right)
6 - Convention The Tennessee Press APRIL 2007
LEGISLATIVE PLANNING SESSION
Gibson reviews TCOG efforts Ethics director Androphy asks patience;
BY ELENORA E. EDWARDS
Managing editor Commission new, has many mandates
Frank Gibson, executive director information on the lobbyist and notice
BY ELENORA E. EDWARDS
of the Tennessee Coalition for Open of the Ethics Commission’s meetings.
Government (TCOG), Nashville, up- Androphy said information on both
dated TPA Press Institute and Winter is on the Web site.
Asking for patience, Bruce Androphy,
Convention attendees on the status of John M. Jones Jr., The Greeneville
executive director of the new Tennes-
open government efforts. Sun, asked about whether, after a report
see Ethics Commission, spoke to the
He said the Sunshine in Government can be made on a complaint, it will be
Tennessee Press Association on Feb. 8.
legislation had been ﬁled and that those made. Androphy said it would. Right
“”Because (the Commission) is (new),
interested should let legislators know now, ﬁnancial reports are not posted
and because of so many mandates, I ask
that it needs to be extended. Referring but will be next year and available on
that you be patient,” Androphy said.
to the strange election of county com- the database.
“I consider the press a friend. I want
missioners in Knox County and the Bill Williams, The Paris Post-Intel-
to work with you, cooperate with you,”
allegations that deals were made outside ligencer, questioned whether the law
the view of the people, Gibson reminded allows presentation of the content of a
Ethics through the years have in-
people that there is no penalty for viola- Gibson complaint or whether one had been ﬁled.
creased in importance, and part of that
tion of the Open Meetings, or Sunshine, Androphy said he was not sure.
is because of the press, Androphy said. Androphy
Law, inconsistent fees and difﬁculty governor, Gibson said. There was talk
“The press has reﬂected that people Tom Overton, Monroe County Advo-
in getting fees paid even when a news of such a person being in the attorney 3. Give advice. “My number one job
no longer want to see people acting cate & Democrat, Sweetwater, asked
medium or citizen wins a suit. “It hurts general’s ofﬁce, but that was seen as is to keep people acting ethically.” He
unethically,” he said. how quickly the Commission will try
people’s conﬁdence in government,” he a problem since he represents every said he would prefer to prevent things
Since he began his job at the end of to solve complaints. The time will
said. “Our priority,” he said, “is an open state agency. on the advisory side than on the com-
September, Androphy related, he has depend on the nature of the complaint,
government authority, an ombudsman; Florida has a mediation program, plaint end.
been given support from many people, Androphy said.
an independent agency or position in the executive director said. Of 12 4. Take complaints and see that they
and “it is truly appreciated,” he said. He said the Commission is trying to
government.” complaints, 95 have been resolved in are investigated by staff.
“My job is to foster relationships.” meet monthly and that its next meeting
Gov. Phil Bredesen has supported favor of the public, he said. 5. “Maybe the most important,” An-
He said he had tried to be forthcoming would be Feb. 15.
the idea but not in detail and couldn’t Gibson said the ombudsman needs drophy said, is to educate the public, to
in sharing information. Androphy said the ﬁrst annual report
pursue it earlier because of running to be in a place where citizens can let people know what is going on in the
He said the Ethics Commission has had been ﬁled two days earlier. The Web
for re-election. The attorney general, ﬁle a complaint and get the matter ﬁeld of ethics. He said the Commission
ﬁve things to do: site is www.tn.gov/sos/tec.
Bob Cooper, is familiar with the idea, resolved. has a “fabulous” Web site.
1. Regulate lobbyists—Lobbyists are Chad Roedemeier, AP, asked if there
because earlier he was counsel to the To a question from AP reporter Beth had been complaints since the Com-
to ﬁle who their employers are by May
14. He noted that all such information Rucker, Androphy said the Commission mission began its work. Androphy said
will be posted on the Commission’s has no jurisdiction on possibly unethi- there had been but they either were not
Web site. cal acts before Oct. 1, 2006. legitimate or were on matters occurring
2. Handle conﬂict of interest state- He explained the process: After the before Oct. 1.
ments from the governor and his staff. ﬁling of a complaint, a conﬁdential Stan Voit, The Mountain Press, Se-
These are due May 15. Some 6,000 local investigation takes place. The results vierville, asked at what point the object
ofﬁcials also must ﬁle. Androphy said are sent to the attorney general. The of a complaint will know. Androphy
his staff is working on how to make Commission then might go public, but answered, within three days.
these available. He said for the present, he said he was not sure whether the John M. Jones Jr. asked how long the
people can come in and look but that Commission will do that. Commission had to respond to a com-
Listening to Frank Gibson are, from left, at front, TPA President Henry A. next year, they will be available to see From the audience someone said two plaint. The answer was 10 to 15 days.
Stokes, Steve Lake, Hershel Lake, Pauline Sherrer and Doug Horne. them electronically. things were missing from the ethics law,
Conventioneers hear from Cooper, new attorney general
BY ELENORA E. EDWARDS The ﬁrst is consumer protection, to Cooper said to elect the attorney mation was kept on ﬁle and whether it
Managing editor serve as an advocate for consumers and general would completely change the would be made public.
business related to fraud and unfair dynamic. He said the matter falls into On informal requests, in which the
“I consider myself the luckiest lawyer business practices. An important area the category of “if it ain’t broke, don’t attorney general advises, some mat-
in the state,” Attorney General Bob is computer fraud and identity theft. ﬁx it.” ters involve attorney-client privilege.
Cooper told TPA on Feb. 8. He said Another area is the environment, He said he thought the ofﬁce functions On formal requests, one can ask for a
serving as attorney general was an Cooper said, or protecting natural re- well, that there has been a series of formal written opinion, which then is
“incredible honor.” He said the func- sources through environmental laws. outstanding attorneys general. He said circulated.
tions of his ofﬁce were a combination The third is health care fraud and to make the ofﬁce an elective one would Keith Wilson, Kingsport Times-News,
of law and public policy. And he said abuse. mean the person needed to be a good asked whether the attorney general
the staff were “hard-working, talented, As for criminal matters, he said the politician rather than a good lawyer was working on a deﬁnition of “equal
dedicated lawyers who truly believe in ofﬁce would continue to work with local and time spent campaigning and raising and free education” for all Tennessee
public service.” district attorneys. money. He said it would be difﬁcult to students.
Chad Roedemeier, AP, who introduced Frank Gibson, TCOG executive direc- get an objective opinion. Cooper said he was not sure he was
Cooper, said the attorney general was tor, Nashville, thanked the attorney Beth Rucker, AP, said that there were ready to comment on that since it might
sworn in Nov. 1 for an eight-year term. general for signing on to an amicus different forms of requests going to the be in litigation and he would not want
Before that he was general counsel to brief involving a reporter’s shield case Cooper attorney general and asked if the infor- to take a premature position.
Gov. Phil Bredesen and earlier was with in San Francisco.
Bass, Berry & Sims, Nashville.
He said the attorney general has two
Bill Williams, The Paris Post-Intel-
ligencer, asked whether Cooper had
that his ofﬁce was not the best place,
since that person would need neutrality
Stanley resigns from TPA board
major functions, to serve as a lawyer an opinion about an ombudsman be- and independence. The District 5 seat on the Tennessee Henry Stokes, president of TPA,
for the state and to represent all Ten- ing located in the attorney general’s Sam Kennedy, Kennedy Newspapers, Press Association Board of Directors is said the position will remain open
nesseans in handling and protecting ofﬁce. Cooper said he agreed that an Columbia, noted there had been dis- vacant as a result of the resignation of until the next election of ofﬁcers at
the laws of Tennessee. ombudsman was a good idea and had cussion about whether the attorney Dennis Stanley, publisher of the Smith- the Summer Convention June 28 and
He said there are 17 divisions in the talked with Gov. Bredesen on how to general should be elected and asked ville Review. He cited time constraints 29 in Memphis.
ofﬁce and three main focuses. implement it. He said he also agreed Cooper to comment. as the reason for resigning.
APRIL 2007 The Tennessee Press Convention - 7
LEGISLATIVE PLANNING SESSION
Gov. Bredesen tells of plan for state ombudsman
BY ELENORA E. EDWARDS with overseeing local government, he ombudsman should be fairly well paid eighth and 10th grades as well as the 11th
Managing editor said, and Morgan is committed to open and perhaps be a lawyer. to identify speciﬁc deﬁciencies which
government. Bredesen said he thought Eric Schelzig of AP asked whether then could be worked on.
Gov. Phil Bredesen told the Tennessee this move would make a signiﬁcant the governor was concerned about Rucker said there had been a report
Press Association Feb. 8 that he had difference in resolving problems with the legislature putting pressure on an that he or someone in his administra-
placed money in the 2007-08 state budget, local governments. ombudsman, and Bredesen said no, tion had asked Shelby County and
to be submitted to the legislature soon, However, he said he didn’t see this since the comptroller’s ofﬁce is con- Memphis not to talk with Toyota on
for an ombudsman. He said the person move as the end of the matter—just stitutionally charged with overseeing the prospect of locating in Tennessee.
would be placed in the ofﬁce of the one step. local government. Bredesen said he was not aware of that
comptroller, John Morgan. Beth Rucker of the AP asked how Someone asked the governor if the and that it was his job to get industry
The comptroller is the person charged quickly he thought the ombuds- ombudsman would have open meetings for the state. He said he thought that
man would be in place, and open records, and the governor said did not come from his ofﬁce.
and Gov. Bredesen an- he or she would. David Yawn, Memphis Daily News,
swered, by spring of Keith Wilson, Kingsport Times-News, asked about the dual educational track.
2008. asked about the meaning of a high Bredesen said he had some hesitation
He said he couldn’t school diploma, referring to a speech about an early choice of a track. He said
remember the dollar the governor had made earlier. he thought children were “vastly more
amount placed in the Bredesen said the American College complex” than that and that it “seems
budget but thought the Test would be administered in the somehow un-American.”
AP’s Mark Humphrey takes photos of the governor. Bruce Androphy, left, and others listen to a question.
Adam Yeomans, AP, right, greets Gov. Phil Bredesen.
Party leaders talk health care, taxes, education, immigration
BY ELENORA E. EDWARDS asked how the legislature might deal He also mentioned driving certiﬁcates
Managing editor with the nursing shortage. because of how they are used to obtain
Black said the shortage was not other services.
State Sen. Diane Black and State Rep. critical but that the matter needed Williams asked why people come
Glenn Casada, Republican Party lead- to be looked at. She said she thought to Tennessee, and Casada said it was
ers, talked with TPAers about important males who had left the ﬁeld needed to because of health care and education.
topics they expected the Tennessee be attracted to return. But she said a He said it would bankrupt the state if
Legislature to take up. problem is that there are not enough not addressed in the near future.
Black is a senator from Gallatin, schools or space in schools to provide The legislators were asked about
chairman of the Republican caucus, and the education. measuring progress in education. Black
Casada is from College Grove. Bill Williams, The Paris Post-Intel- said there is not a deﬁnite correlation
The ﬁrst topic Black addressed was ligencer, asked what Black and Casada between dollars spent and results.
health care. She said she is a registered would like to see the legislature do about “We have to ﬁnd a way to make kids
nurse and is passionate about and immigration. love going to school,” she said. She said
understands health care. Casada again mentioned demagne- the state needs to look at creative things
She said one concern is how to handle tizing the state by setting up a 1-800 being done in other states, realize that
long-term care. She said an answer is number through which employers can boys and girls learn differently—“think
needed for how to care for people be- get information and determine whether outside the box.”
tween being at home and nursing home, Rep. Glenn Casada, left, and Sen. Diane Black talk issues. an I.D. is legitimate.
how to fund it and how to let people be
a part of the decision-making.
Second, she talked about taxes. Black
the tax by one-half cent a year until
there no longer was a tax and that would
possible to “demagnetize” the state for
cited the approval of a constitutional reduce revenue from that source by $35 The third topic was education. • Number of participants, including • Associate members represented: 15
amendment to freeze taxes on senior million to $37 million a year. Black said she was heartened that the newspapers, associate members, (including ﬁve colleges and universi-
citizens, and she said she wanted to Casada commented on illegal im- governor has made it his top priority. speakers, guests and staff: 303 ties)
keep the process simple. She said also migration, saying some think it is a She said the state needs payoff for the • Member newspapers represented: 44 • Newspaper with the most attendees:
that she thought it was a necessity to federal issue but that immigrants are investment in better test scores and (22 dailies, 22 non-dailies) The Lebanon Democrat, with 19
reduce the sales tax on food. She said costly to educate, for law enforcement other elements. • TPA district with the most newspa- • Drive-In Training attendees: 131
Sen. Mae Beavers’ bill would decrease and health. He said he thought it is Keith Wilson, Kingsport Times-News, pers represented: District 6, seven • Governor’s Banquet attendees: 132
8 - Convention The Tennessee Press APRIL 2007
LEGISLATIVE PLANNING SESSION
New political dynamic exists in legislature, senator says
BY ELENORA E. EDWARDS
When Sen. Jim Kyle was late for a Leg-
islative Planning Session segment, Rep.
Gary Odom quipped, “This is a situation
I ﬁnd myself in frequently—waiting
for the Senate.” Both are Democratic
Odom noted that he had been in the
legislature 20 years and that sessions are
always full of choices, some easier than
others. He noted that Gov. Phil Bredesen
was planning to add at-risk children and
pre-kindergarten education measures
to the budget.
He said he thought there would be an Sen. Jim Kyle, right, talks about legislation. Rep. Gary Odom is with him.
increase in the cigarette tax. He added
that there are at-risk children in every more would require additional tax. look at the comptroller’s report.
school system and that to help them Odom said he thought Tennesseans He said the amendment says a city
would be beneﬁcial to all. understood the state has one of the low- may and a county may give relief and
He said Tennessee’s cigarette tax is est cigarette taxes. He said few thought that how it is applied can vary from
one of the lowest in the country but that a cigarette tax increase would pass. county to county.
the state has one of the highest numbers Chad Roedemeier of AP hands a microphone to Rep. Gary Odom. Odom said that he thought it was Someone asked about a ban on smok-
of children beginning to smoke. important to take a siginifant portion of ing in the workplace and whether it
Odom said the House Democratic On immigration, Odom said the Kyle continued that the last time there any increase to beneﬁt rural areas. and the cigarette tax could pass in the
caucus would release its own agenda, House Democratic Caucus will propose was a large initiative, it was under Gov. Kyle said the “story most difﬁcult same year.
which would include a funding stream immigration legislation. He said there Ned McWherter. He said people on both to write” was implementation of the Odom sad the ban is popular, that there
for any initiative. was little the state can do since there is sides of the aisle voted for it but when it constitutional amendment to give tax is more public awareness of smoking’s
He said they would look at funding for no border patrol, no checkpoints. came to voting to fund it, only one side relief to senior citizens. He said it was impact on health and the cost of health
non-traditional students and see how After Kyle arrived, he said there was a of the aisle did. He said he hoped that very complex. care services.
they can help thousands of students who new political dynamic in the legislature wouldn’t be true this time. Kyle also said he thought the discus- Kyle said the workplace ban is more
almost have a degree. He mentioned as a but mostly the same people. He said Eric Schelzig of AP asked whether sion would be contentious. He said there problematic than the tax, and Odom
possibility a program to forgive loans if the talk should no longer be on health the cigarette tax and education were are many questions to be raised if the agreed.
people go into certain ﬁelds, perhaps to care, but what to do to make it better. tied together. press asks them and they won’t be asked He also said legislation may be pro-
those who have served in Afghanistan He said he generally was a supporter Kyle said the governor had balanced if it doesn’t. He asked those present to posed to leverage lottery assets better.
and Iraq. of Bredesen’s proposals. the budget with the present tax. To do
Ramsey says restoring trust is one of his biggest tasks
BY ELENORA E. EDWARDS Ramsey was asked about open
Managing editor government. He said he wants to see
government be as open as possible but
State Sen. Ron Ramsey, the ﬁrst Repub- the law shouldn’t be written so that
lican lieutenant governor in Tennessee people end up breaking the law when
in 140 years, spoke to Tennessee Press they don’t mean to.
Association Feb. 8 in Nashville. He Another question was on the elimina-
said when he asked his wife, Cindy, if tion of the sales tax on food. He said he
she could ever have imagined he would would like to see the tax rolled back in
become lieutenant governor, she said, increments so that the state can live
“Not in my wildest dreams.” within its means and replace the money
Ramsey said he thought expectations through growth.
were not high that he would be elected Another person questioned whether
but that he won 18 to 15, “kind of blowing Ramsey was saying that there would be a
the top off the Capitol.” tax on cigarettes. He said not necessarily
He said he intended to remodel his but that the votes “would probably be
new ofﬁce every 36 years, referring to there” for it.
the length of time former Lt. Gov. John
Wilder used the ofﬁce.
“Someone said I should have been Lt. Gov. Ron Ramsey Tom Overton welcomes the new lieutenant governor. NAA has new address
lieutenant governor two years ago,” The Newspaper Association of
Ramsey said. He said he was “kind of accountability. “I assure you there are very many Ramsey said he didn’t think one America has moved, its address now
like having a red shirt year” in which He noted that people no longer work good men and women serving and who should get a driver license or be able being 4401 Wilson Blvd., Suite 900,
to bulk up. for the same company 35 years and then are there for the right reasons.” to register to vote unless he or she is a Arlington, Va. 22203-1867. The telephone
He said he knew the eyes of Tennessee retire, so the state needs to provide Eric Schelzig, AP, asked Ramsey his citizen. He said he had come to accept number is (571) 366-1000, and the fax
would be on the legislature. retraining and thus needs to focus on opinion of the cigarette tax. that one can’t get certain things done number is (571) 366-1195.
Ramsey said that at the State of the higher education. The lieutenant governor said it was a without immigrants’ help. Truth, consequences
State address, he listened to the gover- Ramsey said one of the biggest things “little premature to say the tax would Bill Williams, The Paris Post-Intel-
nor talk about education. “Obviously, he can do as the leader of the Senate be needed or how much.” ligencer, asked if he thought illegal “Any government that claims to be a
each and every one of us knows how is to restore trust in the institution. “I Art Powers, Johnson City Press, aliens should be able to work toward democracy but does not have a freedom
important it is.” He said some differ- understand people look at me and say, asked about driver license certiﬁcates citizenship, and Ramsey said he thought of information act is lying to its
ent things were mentioned such as ‘You’re good; the rest are crooks.’ for immigrants. that was a federal issue. citizen.” Kevin Goldberg, ASNE, 2004
APRIL 2007 The Tennessee Press Convention - 9
( A b o v e l e ft ) K a y R o s e ,
talking with Bill Williams, The
Paris Post-Intelligencer, and
William Mitchell, Shelbyville
Times-Gazette, talking with
UT President John Petersen.
(Above right) UT President
John Petersen, left, and Tom
Griscom, Chattanooga Times
Darrell Richardson, The Oak Ridger, Oak Ridge, left, and Rep. Dennis
Al Cross, Institute for Rural Journalism and Community Issues, Lexington, Ky., Ferguson, Lenoir City
and Alan Whitt, The Tennessean, Nashville
Hugh and Kay Braddock, Robertson County Times, Springﬁeld From left, Sharon Pirtle, Murfreesboro; Harold and Kay Rose, Shelbyville Times-Gazette; and Rep.
Curt Cobb, Shelbyville
10 - Convention The Tennessee Press APRIL 2007
Governor focuses on environment, conservation
Wants smokefree workplace, to buy forestland
EDITOR’S NOTE: Phil Bredesen,
having just begun his second
term as Tennessee governor,
spoke for the ﬁfth time at
the annual Tennessee Press
Association Winter Banquet Feb.
8 in Nashville. Henry A. Stokes,
TPA president, introduced
the governor. The text of the
governor’s speech follows.
Thank you, Henry, for that introduc-
tion. It’s a pleasure to be here tonight,
and please let me start by thanking
Henry, along with Tom Overton, Greg
Sherrill and the rest of the executive
board and staff of the press association
for the opportunity to join you again
I’d also like to acknowledge University
of Tennessee President John Petersen
and thank him for the job he’s doing. And
ﬁnally, my friends in the legislature who
are with us tonight. As another busy
and productive session gets underway,
I look forward to working with each and
every one of you to make Tennessee
an even better place to live, work and
raise a family.
For ﬁve years now, I have had the
privilege of joining this ﬁne organiza-
tion for your winter meeting. I thank
you for the invitation and for your
years of friendship and counsel. The Gov. Phil Bredesen speaks on his concern about the air Tennesseans
work you do—both as individual news breathe.
organizations and in this group as a
whole—has a profound impact on the 160,000 Tennessee children ranging in which enables students of all age
lives and livelihoods of every Tennes- age from birth to ﬁve years old look groups to use their local newspaper as
sean. A strong, independent press is forward to receiving a book each month a learning tool. It’s a great program for
vital to a healthy democracy, and our in the mail. TPA has been there from our children and our communities.
state is the better for it. the beginning, and I thank you for your Three days ago, I stood before the
I’d also like to offer my personal participation and your leadership. General Assembly for a ﬁfth time as
thanks once again for the role the Ten- Finally, I know the Books From governor to deliver my State of the State
nessee Press Association has played— Birth program isn’t the only area in address. My message Monday night was
and continues to play—in the success which the TPA—and your individual about educating our children, the most
of our Books From Birth Foundation newspapers—are working to improve fundamental responsibility of govern-
and the Imagination Library program education in Tennessee. I’m talking ment. I spoke about our responsibility
it oversees. Today, Books From Birth is speciﬁcally about your involvement in as adults, about my belief that it’s our
up and running in all 95 counties, and the Newspaper in Education program, job to make things better for the next
I believe it must start with education,
and I laid out a plan that I believe will
allow us to take the next steps toward
a better future for our children and for
our children’s children.
Education is the keystone to achiev-
ing that goal. But there are other
improvements we must make to ensure
our success, improvements in areas
like health care and the economy and
our environment. I’m sure we will have
a wide-ranging discussion after my
presentation, but I’d like to devote my
time during my formal presentation
talking about one of those areas in
particular, our environment. When we
talk about the environment, we often do
so in expansive ways, and I will do so in
a moment. It is also an issue in much
Those at the head table stand as the Tennessee and American ﬂags are smaller and more personal ways.
presented. From left areTPA President Henry A. Stokes, Gov. Phil Bredesen, What can be more fundamental than
TPA Vice President for Non-dailies Pauline Sherrer and, behind Sherrer, The Army National Guard Recruiting and Retention Battalion presents the
UT President John Petersen. SEE GOVERNOR, PAGE 11 colors as the banquet begins.
APRIL 2007 The Tennessee Press Convention - 11
TPA President Henry A. Stokes
FROM PAGE 10 to provide for our families,
without risking our health
breathing and having our children—re- in the process. No one should
ally, all Tennesseans—breathe clean, have to choose between their
healthy air, both outside and inside? personal livelihood and their UT President John Petersen, right, talks as TPA and state dignitaries prepare to enter the banquet room. From left are
Outside, we spend billions to clean that health. All workers have the TPA Treasurer Bill Williams, The Paris Post-Intelligencer; W.R. (Ron) Fryar, American Hometown Publishing, Franklin; TPA
air up. And inside, what can we do more right to breathe clean air. President Henry A. Stokes, Germantown & Collierville Appeal; Gov. Phil Bredesen; and TPA Vice President for Non-dailies
quickly and effectively than getting the I don’t need to tell any of you Pauline Sherrer, Crossville Chronicle.
cigarette smoke out of it? of the dangers of smoking.
I propose that we pass this year one Last year, former Surgeon General
of the single biggest things we can do to Richard Carmona painted a picture of by ignoring this clear and preventable
improve our health and leave our state just how harmful second-hand smoke danger.
with a healthier environment, a work- can be. A smokefree workplace law, combined
place smoking ban in Tennessee. According to Dr. Carmona’s report on with my proposal to increase the ciga-
Last year, we took an important step involuntary exposure to tobacco smoke, rette tax by 40 cents, will be a powerful
with the passage of legislation that nonsmokers exposed to secondhand force in ﬁghting the detrimental effects
banned smoking in all state-owned smoke increase their risk of develop- of smoking, both for the physical health
buildings. It was a good step. Finally, ing heart disease by 25 percent and of of our citizens and for the long-term
schoolchildren visiting their state developing lung cancer by 20 percent. ﬁscal health of our state. Some perspec-
Capitol can walk through the halls of Additionally, among children and tive: Studies have shown that use of
Legislative Plaza without being sur- infants, secondhand smoke is a known tobacco by Tennessee smokers, not even
rounded by clouds of toxic cigarette cause of sudden infant death syndrome, counting the effects from secondhand
smoke. State workers can go about respiratory problems, ear infections smoke, adds up to $2 billion in health
their business without risking their and asthma attacks. If we’re going to care costs every year, including more
health. It was a good step, but it’s not uphold our commitment to Tennessee’s than $600 million in TennCare alone.
nearly enough. kids, we need to go all the way. While Efforts to decrease smoking in Ten-
Every Tennessean deserves—frankly, we put great resources and energy into nessee have already received strong
every one of us has the right—to go to our kids’ education, safety and health, bipartisan support in the General
work, to earn a paycheck, to eat a meal, it makes no sense to sabotage ourselves Assembly, with folks like Senators Roy
Herron, Diane Black and Bill Ketron
and Rep. Craig Fitzhugh leading the
Times are changing here in Tennes-
see, as they are elsewhere. Tobacco is no
longer the top crop; in fact it’s struggling
to even be in the top 10. Most tobacco
farmers have moved on to grow other
crops, and in my proposals earlier this Gov. Phil Bredesen, seated, enjoys TPA President Henry A. Stokes’
week, there is yet more help for the remarks.
agriculture community to complete
this transition. It’s time to complete On a different scale, two years ago I remaining privately-owned forested
the circle and take smoking out of proposed an effort to begin conserving tracts in the Northern Cumberland
the privileged position it has enjoyed the beautiful land that is so much a part region and home to at least 15 species
for years. I hope that not only health of Tennessee’s character and heritage. of migratory birds, and land like the
advocates, but farmers and others, will That effort has been spectacularly suc- Briggs Tract on the Wolf River in West
recognize that this is something that cessful. The Heritage Conservation Tennessee, which is prime territory for
makes sense and support it. Trust Fund has helped preserve more deer hunting, bass ﬁshing, bird watch-
W.R. (Ron) Fryar, American Hometown Publishing, Franklin, asks Gov. Government has a duty to protect the than 15,000 acres of land across Tennes- ing and canoeing.
Phil Bredesen a question. Bill Williams, The Paris Post-Intelligencer, is at public’s health. A workplace smoking see: Land such as Skinner Mountain
Fryar’s right. ban is the right thing to do. in East Tennessee, one of the largest SEE GOVERNOR, PAGE 12
12 - Convention The Tennessee Press APRIL 2007
BANQUET, DESSERT RECEPTION
GOVERNOR: Talks about environment, conservation
FROM PAGE 11 In addition to these projects, I have This includes the rights to all of Love ments that allow working lands to land on this earth, and we must do what
also issued a challenge to those parties and Bird mountains, almost doubling continue to produce economic beneﬁts; it takes to protect it for our children’s
The Trust Fund has leveraged its involved in our land conservation ef- the size of Frozen Head State Natural conservation easements that provide children, for all time.
money well, making investments of forts to come up with some big projects, Area. This initiative will allow us to protection without removing lands Tonight I’ve spoken about two fun-
approximately $10 million alongside and they have done so. In the spirit of protect majestic woodlands on the from the property tax rolls; and in lieu damental ways we can improve our
organizations such as The Nature Con- the Heritage Conservation Trust Fund northern Cumberland Plateau, which of tax payments made by the state on environment for the next genera-
servancy, the Wolf River Conservancy and to forward its mission, our goal is are some of the most important forests, properties purchased outright to help tion—ﬁrst from what I’d term a “micro”
and the Land Trust for Tennessee to to leverage the state’s commitment by mountains, streams and wildlife habi- further protect the economies of local perspective, through a new smoke-free
protect lands valued at roughly twice working with partners and leveraging tats left in North America. At the core of communities. workplace law. And second, through a
that. In the budget I will present to other sources of funding. In the capital this property is the Martha Sundquist Ultimately, this project will help more “macro” strategy of protecting
the legislature later this month, I will budget I will present to the legislature Wildlife Management Area. This land protect a natural corridor for wildlife, and preserving important lands for
request an additional $10 million in later this month, there is an $82 mil- was acquired by Gov. (Don) Sundquist, increase tourism, protect old-growth the future.
non-recurring funds to continue the lion bond issue, which combined with but the state unfortunately did not at forests and provide opportunities for Both are equally important, and I’m
momentum created by the Heritage investments being made by the Nature the same time acquire the timber rights public access and recreation for hunt- here to ask for your help in accomplish-
Conservation Trust Fund. Conservancy and Lyme Timber Co., a to the property, leaving the possibility ers and fishermen, day hikers and ing these goals. Everyone in this room
In a separate transaction through forestland investor that seeks proper- that we could ﬁnd ourselves with tens of campers. tonight is a leader in his or her com-
an appropriation last year, we also ties with high conservation value, will thousands of acres of stumps. This ap- I’m very aware that this is a larger munity, and with that leadership comes
acquired 16,000 acres of spectacular secure for future generations about propriation includes about $30 million conservation investment than usual, the responsibility I spoke of earlier, the
tracts of land, including Laurel Snow 124,000 acres of forest land valued at to secure control of the timber rights but the world is changing fast and this responsibility of leaving our state a bet-
and Virgin Falls, that are especially nearly $150 million in a contiguous and thereby protect that property and is a once-in-a-lifetime opportunity to ter place than how we found it
beautiful or especially important to area in Scott, Campbell, Anderson and its habitat for future generations. establish a core that we can build upon I look forward to working with you
our state parks. Morgan counties known as the Heart This project incorporates creative in the years ahead. God has blessed Ten- on these important goals. Once again,
of the Cumberlands. tools such as working forest ease- nessee with some of the most beautiful thank you for having me here tonight.
Mia Rhodarmer and Tommy Millsaps, Monroe County
Advocate & Democrat, Sweetwater
From left, Art Powers, Johnson City Press; Ellen Leifeld, The Tennessean,
Nashville; and Jay Albrecht, The Covington Leader Anne Whitworth and Chris Mitchell, UT students
E l i z a a n d J a ck
(Above) John Cook, Macon County Chronicle, Lafayette, left, and Blackstone,children
Doug Horne, Republic Newspapers, Knoxville. of Elizabeth and Billy
Nashville lights from
Victor Parkins,The Milan Mirror-
(Left photo) Ralph Baldwin, The
Daily Post-Athenian, Athens, left,
and Mike McCloud, MMA Creative,
Cookeville. (Right photo) From left,
Alan Broyles, Johnson City Press;
Frank Trexler and David Goddard,
The Daily Times, Maryville
APRIL 2007 The Tennessee Press Convention - 13
PHIL FULMER VISIT
BY ELENORA E. EDWARDS
TPAers got a surprise treat the sec-
ond morning of the convention when
University of Tennessee Head Football
Coach Phil Fulmer paid a call.
Fulmer was in a UT Athletics Club
meeting next door. When that was
discovered, Bruce Hartmann, publisher
of the News Sentinel, Knoxville, asked
him to speak brieﬂy to TPA.
Convention Chairman Tom Overton (Above) UT Football Coach Phil
teased TPAers as they waited. Was the Fulmer talks about his devotion to
special guest to be Dolly Parton? Elvis UT. (Above right) Fulmer, with News
Presley? Sentinel, Knoxville, Publisher Bruce
Fulmer exhibited warmth and grace Hartmann, meets Richard Esposito,
as he talked to conventioneers about publisher of The Oak Ridger, Oak
the UT football program. “I’m not just Ridge.
passing through Tennessee,” Fulmer He related that he hadn’t planned
said, indicating he cared about the state on going to the Super Bowl because of
and the school and noting that he had recruiting but that Manning called him
played for UT himself. and was excited. Fulmer said he and
“I’m not looking for my next job,” he David Cutcliffe and their wives went
also said, adding he was proud of what down for the game. When Manning
had been accomplished at UT. called him later, Fulmer said, he was
When asked about Peyton Manning, “darn giddy.”
the UT quarterback-turned-profes- He said Manning had an excellent
sional who a few days earlier had led work ethic, was intelligent and “is a
(Above) Robyn Gentile, TPA, left, and Delila Vasser, AP,
the Indianapolis Colts to a Super Bowl pretty good football player too.”
with UT Head Football Coach Phil Fulmer. (Left) Bruce
victory, the coach said he didn’t know As Fulmer left, he paused for pho-
Hartmann, publisher of the News Sentinel, Knoxville,
if there had ever been a greater ambas- tos.
sador for UT.
API’s Newspaper Next: Spot opportunities, develop ‘game plan’
BY ELENORA E. EDWARDS
“This is not a doom and gloom session.
I get excited when I talk about the future
of newspapers,” Steve Buttry said to
TPAers as he began a session titled
“Newspaper Next.” It took place Feb. 8
at the TPA Press Institute and Winter
The presentation was based on the
report from a $2.5 million American
Press Institute project, “Blueprint for
Transformation.” Mike Fishman, Citizen Tribune,
Buttry explained that a ﬁrst step for Morristown, introduces Buttry.
newspapers, which now operate in a
Tom Overton, Monroe County Advocate & Democrat, Sweetwater, left,
fragmented media world, is to seek
out opportunities, or ﬁnd jobs to be Buttry alternatives did they use? How well did
done, and then develop potential solu- ers—identify important, unsatisﬁed novation; and that advertiser jobs are those meet their needs?
tions, by forming innovative business 1. Maximize the core—that is, use advertiser/business jobs and offer new fulﬁlled and those and other elements 3. Advertisers/business: How do you
models and providing services that jobs-to-be done thinking and create models that get jobs done better than measured. make money? What are the things that
others don’t. niche jobs-based products suited to the traditional models did. Buttry provided questions that can be keep you up at night? What do you cur-
Additional steps are to do an assess- one’s market. 4. Create innovative structures and asked as jobs-to-be-done interviews are rently use to help you? How would you
ment of the proposed solutions by 2. Build audiences by fulﬁlling jobs enablers—build a common “language,” conducts, such as the following: describe the “perfect solution?”
testing and making adjustments and, beyond news—assembling relevant dedicate resources to innovation, de- 1. To consumers: What are things, One can download the report from
if necessary, abandoning a solution if databases, unlocking local collective velop an innovation process and create related to availability of local informa- www.americanpressinstitute.org. In
it is determined not to be workable. And wisdom and providing platforms for jobs-to-be-done channels for feedback. tion, that you have the most trouble addition, Buttry and Steve Gray, also of
after testing indicating success, launch formation of communities, as well as The project provides chart material trying to do? Why and when do you the API staff, are available to support
of new projects. using building blocks to craft solutions for senior management, to make sure seek to do this: newspapers that undertake a transfor-
The project’s view of the most promis- targeting speciﬁc jobs not done. the core needs are there and understood; 2. Employees: What are some things mation project. They can be reached at
ing areas for transforming a newspaper 3. Use new models to fulfill jobs that audiences are built; that enablers, that customers have asked us to do in email@example.com or
in the current “climate” is as follows: for both current and new advertis- or staff members, are involved in in- the past that we could not do? What firstname.lastname@example.org.
14 - Convention The Tennessee Press APRIL 2007
Heath talks Cultivate sources, plan ahead, Hipps urges
about latest ship by emphasizing
in postal rules the importance of
said it’s important
BY ELENORA E. EDWARDS to create an atmo-
Managing editor sphere of teamwork
in your newsroom
Max M. Heath, an expert on U.S. Postal and recommended
Service (USPS) rules and regulations several ways to do
so, such as having Stewart
on periodicals, led two sessions during
Drive-In Training Feb. 9 in Nashville. brown-bag lunches, celebrating birth-
Both sessions were well attended, with days and decorating the ofﬁce over the
the audience including four people from holidays.
From left, Alex Miller, William Bowers and Skyler Swisher, The Daily Hipps then talked brieﬂy about how
the USPS. Herald, Columbia
Heath is a vice president for circula- she felt a newsroom should be run. She
tion/postal/acquisitions of Landmark said employees should be allowed to talk
Part one guidance for people recently promoted
Community Newspapers, Shelbyville, freely among themselves so they can
to editor roles. blow off steam. Hipps also said this can
Ky., and longtime chairman of the BY ALEX LOWE Mary Beth Davis with the Governor’s
Postal Committee of the Newspaper produce a creative atmosphere where Hipps
School of Journalism Books From Birth Foundation said
Association of America (NNA). everybody helps to develop a story. She
and Electronic Media Hipps’ presentation would signiﬁcantly
Heath has represented NNA in talks then talked about how conﬂict in the memo,” so you’ll know what is expected
UT, Knoxville help her improve her skills on the job.
with postal ofﬁcials for years and often newsroom should be resolved. Hipps of you. Hipps also said not to be afraid
“I really liked her information on said when ﬁghts break out, editors of hiring someone smarter than you,
has, with other newspaper people, been “You don’t manage people; you man- management and leadership skills as
successful in fending off or reducing need to act as mediators and make their because they can only make you better
age things. You lead people.” well as the listening techniques she
proposed postal hikes. (See Page 1 of the employees solve their problems face to at your job.
That’s a quote by Admiral Grace provided,” Davis said.
main section of The Tennessee Press.) face. She then stressed the importance In an interview after the session,
Hooper with which Managing Editor
Heath’s articles on various postal Part two of disciplining people behind closed Hipps said she hoped everybody could
Amelia Hipps of The Lebanon Dec-
matters relating to newspapers are doors. Hipps said if you don’t do this, take something away from the Drive-in
mocrat began her presentation Feb. 9
carried in NNA’s monthly Publishers’ BY MATTHEW STEWART you’ll kill your newsroom’s morale and Training. For instance, she said she
at the TPA Press Institute and Winter
Auxiliary, and they often are reprinted School of Journalism probably lose an employee. hoped journalists who weren’t inter-
Convention in Nashville.
in The Tennessee Press. and Electronic Media Hipps ended the session by talking ested in management positions might
The title of Hipps’ workshop was
Postal updates can be found on www. UT, Knoxville about how a good editor can inﬂuence learn organizational and interpersonal
“Newspaper Leadership.” She talked
nna.org. not only those underneath him or her, tips. Hipps said she especially wanted
about the roles and responsibilities of
One can reach Heath at (502) 633-4334 Amelia Hipps, the managing editor but those over him or her as well. One people to understand the importance of
journalists, the roles of newsroom lead-
or email@example.com. for The Lebanon Democrat, resumed of the ways she recommended was cultivating sources, being honest with
ers and provided team-building tips.
her discussion on newspaper leader- asking an employer for a “mission editors and planning ahead.
Based on her experience, she provided
Max Heath with the famous USPS tub William Mitchell, Shelbyville Times- Patsy Washer, U.S. Postal Angel Gresham, Main Street Media, Lebanon, and Teresa
Gazette Service, Nashville Gentry, The Standard Banner, Jefferson City
Jim Mudd, left, and Clyde Prosser, U.S. Postal Service, Nashville Max Heath and Beth Thompson, The Courier, Savannah Dennis Wiley, U.S. Postal Service,
APRIL 2007 The Tennessee Press Convention - 15
Flanagan explains how to obtain and use public records
BY CHRIS MITCHELL
School of Journalism
and Electronic Media
public records daily
to get new ideas.
But obtaining most
records is difﬁcult
agencies will do
their best to prevent
the records from be-
ing seen. Mitchell
At the “Public Records and Resources” Marc Perrusquia, The Commercial Appeal, Memphis, left, and Brad
session, the discussion centered on Schrade, The Tennessean, Nashville Frank Trexler, The Daily Times,
how to obtain and use public records Maryville
The session was conducted by Kent
Flanagan of Middle Tennessee State Kent Flanagan
University, Murfreesboro; Marc Per-
rusquia of The Commercial Appeal, window into how an agency works and people you work with to obtain records.
Memphis; and Brad Schrade of The how they deal with the public.” Smaller towns are tougher to obtain
Tennessean, Nashville. Perrusquia described some of the public records.”
Schrade said he has found public problems he comes across. He said a Schrade encourages being a member
records important. He said that records lot of the agencies they deal with in of Investigative Reporters and Editors
have some nugget of information he Memphis stonewall them. “City Hall (www.ire.org), an organization dedi-
has found useful. “Police reports are in Memphis requires all requests go cated to investigative journalism.
vital.” through the city attorney’s ofﬁce.” Both Schrade and Perrusquia en-
Schrade also mentioned how im- Brian Mosely, Shelbyville Times-Ga- courage reading the Media Guide to
portant it is to get whatever records zette staff writer, thought the session Tennessee’s Legal System, which can be
you can. Some records can open unex- went well and thought it was interesting found on the Tennessee Supreme Court
pected doors. He said when covering to see that other newspapers run into the site, (www.tsc.state.tn.us/geninfo/Pub-
businesses, “get rosters, latest agency same problems as smaller ones. lications/store/MediaGuidetoTNLe-
yearbook with pictures. Records are a Mosely said, “Keep a rapport with galSystem.pdf). Shelly Carr, left, and Jean Henderson, Citizen Tribune, Morristown
Five trends are for the better, say McCloud and Kopp
BY CHRIS MITCHELL are ﬁve future trends and they are for
School of Journalism the better in their session “Podcasts,
and Electronic Media Videocasts and Blogs.”
UT, Knoxville The ﬁrst trend is “You will not sell
your own Web banners.” It will be an
The future of on- automated system and Google does it.
line journalism is McCloud said that “as opposed to
changing, and there subscribers, you are looking for im-
is nothing we can pressions.”
do about it, like it Second, “You will make more money
or not. via online subscribers.” There will be
However, Mike no need for a printing press, circulation
McCloud and Mike department or delivery mechanisms.
Kopp of MMA Cre- There will be less overhead.
ative, a Cookeville- Mitchell Third, “You will know more about
based company, propose that there your subscribers or else.” This involves
(Left photo) Frank Trexler, The Daily Times, Maryville, left, and Alan Broyles, Johnson City Press. (Right photo)
Owen Driskill, The Greeneville Sun, and Mary Beth Davis, Books From Birth Foundation, Nashville
getting their demographic informa- and videocasting are important to as citizen journalism, it is okay. An
tion. small community newspapers. “More administrator must look out for libel
McCloud mentioned that an easy interactive tools means more trafﬁc and legal issues prior to posting. If
way to get this information is to tell which means more buying.” citizens try to dispute facts, do not post
your subscribers if they want to keep The success of Youtube shows that their items. Youtube is a good example
getting items for free, such as journals, eyeballs and trafﬁc matter. of citizen journalism.
go to your company’s Web site and ﬁll Finally, “You’ve got to embrace citizen (www.mmacreative.com/index.
out a form. journalism.” As long as it is identiﬁed php?ﬂash=1)
The fourth trend is “You will integrate
and learn how to mediate.” Allowing
citizens to make posts on a Web site Have a job opening?
will have to be approved by an admin-
istrator ﬁrst. Post your open positions and review resumes in
Kopp McCloud McCloud believes that podcasting
the employment area of www.tnpress.com.
16 - Convention The Tennessee Press APRIL 2007
Lightroom and Aperture meant for professional photographers
BY ANNE WHITWORTH Ambiguous: cartooning. I thought it was neat to have
School of Journalism “I like a program where you can know a program that just does photo adjust-
and Electronic Media nothing about it and still ﬁnd your way ments instead of the odds and ends.
UT, Knoxville around. I think that’s useful.” I have a lot of photographer friends,
Price: He said for Aperture it is $300 so I’ll take this back to them.”—Beth
Adobe and Apple or so. For Lightroom, the prices start Cravens, with the Weakley County
recently released at $200 for those who download the Press, Martin.
products targeted Beta version. Heller described the programs as
at p ro f e s s i o n a l The two programs have similar set-ups similar and very useful for manag-
photographers, ac- but different looks in that Aperture is ing and editing photographs but said
cording to a lecture gray and white and Lightroom is black journalists working in the newspaper
Feb. 9 at the TPA and gray. business have limited use for them. The
Press Institute and Of the two programs, Heller has heard amount of editing work the programs
Winter Convention that the printing capabilities are better help with is large, and Heller cited
in Nashville. Whitworth in Lightroom. such editing work as impractical for
Rob Heller, a pro- “We’re seeing the old PageMaker ver- photojournalists.
fessor at the University of Tennessee, sus Quark kind of battle,” Heller said,
spoke about the two newest programs in reference to the fact that Aperture is
in digital asset management, Adobe’s only available for those with Macintosh
Like a hammer
Photoshop Lightroom and Apple’s computers, while Adobe is available on “Prior restraints fall on speech with a
Aperture, to a group of journalists at any computer. brutality and a ﬁnality all their own...
the convention. From the audience: A criminal statute chills. The prior
Heller said the two companies are us- “I thought it was pretty cool. I don’t restraint freezes.”
ing these programs to court professional do a lot of photography. I do graphic Alexander Bickel
photographers. The programs are a step design, advertising and some editorial Legal scholar, 1971
above Adobe’s Photoshop or Apple’s
iPhoto because they don’t include
unnecessary extras. “We don’t need
all of those extras as photographers,”
Both programs are what he called Rob Heller
“non-destructive programs” in that
any image edited inside the program He related this to “the old PageMaker taken within a minute of each other, or
is saved in its original form and its versus Quark kind of battle.” 30 seconds, or whatever.
edited form. Nothing ever happens to Heller was skeptical about the useful- Using the light table feature, you can
the original image. ness of the programs for photojournal- pull multiple pictures onto a working
Both programs also have a light table ists. He said he wasn’t sure how much surface. This enables you to make-
feature, where multiple images may be a newspaper could ethically use the changes to several pictures at once,
pulled onto the screen and edited at once. programs. Instead, the programs are as well make layout arrangements.
This is especially useful when creating more useful for individuals wanting a Also, like a traditional light table, it
photo layouts. more effective way of ﬁling and editing has a loupe tool that allows you to
Heller also said the programs were their photographs. magnify pictures on the screen the way
useable even without thorough knowl- Heller’s lecture was received enthu- a photographer would with a picture If it’s not in the newspaper,
edge of all the features. siastically by the audience. on a light table. You can even use it on
“I like a program where you can Beth Cravens, a graphic designer and thumbnail images. how will you know?
know nothing about it and still ﬁnd editorial cartoonist with the Weakley You also don’t have to save things.
your way around. I think that’s useful,” County Press in Martin, said, “I thought They are automatically saved. It gives Zoning changes in your
Heller said. it was neat to have a program that you the option of saving pictures neighborhood. A proposal to
Heller did mention that both programs just does photo adjustments instead outside the program. What it saved increase your property taxes.
require powerful computers. He said of the odds and ends. I have a lot of in the program is the original. He did
the original images, called previews, photographer friends, so I’ll take this advise that the previews would be re- Information on how public
are automatically saved as very large back to them.” ally high-quality, so users should set officials are spending your
ﬁles. Unless the user changes these Advantages: their preferences to a lesser quality so tax dollars. These are just a
preferences, the programs could slow “They are what we call non-destruc- that it doesn’t take up all the space on few of the topics — topics
down the computer. tive programs. … You are not doing a hard drive.
Heller also said that while the editing anything to the original image. That It’s made especially for photogra- that affect your family and
capabilities of the programs are vast, has been locked away, stored in a vault phers. “Apple has done a good job your community — local government officials are required to publish
they do not yet include the ability to somewhere. That’s where the non-de- of sort of courting to professional in the local newspaper.
remove dust spots and other similar structive part comes in. … It’s really photographers.”
imperfections from pictures. To do just like having the original negative It doesn’t have all those unneces-
these kinds of edits, Photoshop is still —nothing ever happens to the original sary extras that Photoshop has. It’s Your local newspaper fulfills an essential role in serving your right to
necessary. negative. That’s the equivalent here.” designed speciﬁcally for photographers know. After all, it shouldn’t be your responsibility to know how to
Both programs have a variety of key- If you’re shooting raw ﬁles, which and includes more of what they need. look ... where to look ... when to look ... and even what to look for in
board shortcuts to aid the user in more means that your camera collects so “We don’t need all of those extras as order to be informed about public information. It is the government’s
quickly pulling up tools, but Heller said much data that you can change things photographers.”
the shortcuts don’t make sense logically. (like the f-stop) on the computer as if Disadvantages: responsibility to notify you of public information, and your local
Heller said the user can’t undo shortcuts you did it while you were taking the “They both need powerful comput- newspaper is the most accessible place to find it.
logically, either. Instead of being able pictures, then you can do a lot in these ers.”
to reverse a command with the same programs. You don’t have to move to “You can’t, at least not yet, get rid
command, it is sometimes a completely an outside program for anything. This of dust spots,” etc. You have to go into
different keyboard command. information is stored in a metadata Photoshop to ﬁx that.
When comparing the two programs, section. Throughout the entire lecture,
Heller said that Aperture is only avail- You can stack (group) photos. You can Heller continually mentioned that the
able on Macintosh computers, while also do an auto-stack by time. So you can keyboard shortcuts don’t make sense PUBLIC NOTICES IN NEWSPAPERS.
Lightroom is available for Macs and PCs. set the program to group all the pictures logically (not common sense). Where public information is accessible to the public.
APRIL 2007 The Tennessee Press Convention - 17
Economic reporting role includes effecting change
BY ANNE WHITWORTH
School of Journalism
and Electronic Media
ing is more than
reporting on the
business life in a
ers Al Cross, of the
Institute for Rural
Jour nalism and
at the University of Whitworth
Kentucky, Lexing- Amy Nolan
ton, and Amy Nolan, of the Greater Al Cross From left, interns Bobbie Maynard and Heather Stitt,
Knoxville Business Journal, said at Cumberland Business Journal, Cookeville, and Amanda
the TPA Press Institute and Winter Russell, MMA Creative, Cookeville
“Convention Economics and Business Even if reporters are unable to what lands are ofﬁcially available in a
Reporting” session. make editorial-type commentary on community and thus dispel rumors that
Instead, the two speakers emphasized economic issues, Cross said they should land might or might not be available for utility company and ask if the business “When you work on the local level, it’s
that economic reporters have larger still be in the practice of encouraging an industrial building. has paid its light bill. In most cases, this hard to get the information (you need).
responsibilities than just covering busi- entrepreneurship and helping build up She also said information about information will be a public record. That was very informative. … We get so
ness in a community. Among these are community assets with their articles. banks in the community is on the Web. In cases where it is not, there may local-focused, we don’t even think about
covering any changes in the economic Cross and Nolan emphasized an Through this, reporters can ﬁnd the still be ways to get the information. using national sources,” said Evan Mc-
strategies being used by community economic reporter’s role as one of a status of wealth in a community and For example, Nolan said the Knoxville Morris, a staff writer for The Lebanon
leaders and reporting the status of job truth-teller. “It’s the responsibility of information on housing permits and Utilities Board is private, but since the Democrat in Wilson County.
recruitment and retention. Cross even journalists to not let rumors rule the bankruptcy. Cross injected that the com- membership is appointed by the mayor, The session ran more like a class
said the role of an economic reporter roost,” Cross said. munity has a right to know both who it is arguable to say that utility informa- discussion than a formal lecture, with
is to effect economic changes within Nolan listed numerous Web sites that owns what and who owes what, because tion is a matter of public record. members of the audience raising their
the community. aid reporters in gaining a full scope it affects the local economy. The audience received the informa- hands to contribute or offering ques-
“If the stats are changing, then you of information for their articles. She Nolan said a simple way to ﬁnd out if tion positively, sometimes breaking in tions and comments regarding their
need to be covering that, and you also said reporters can ﬁnd information on any business is in trouble is to call the with their own suggestions. experiences in economic reporting.
need to be commenting on it.”
Some revenue ideas will work in any market
BY CHRIS MITCHELL
School of Journalism
and Electronic Media
For businesses to
operate, they must
There are many
ideas on how to
and different ideas
work for different
There are a few Mitchell TPA President Henry A. Stokes,
ideas that will work Derby Jones, Main Street Media, Germantown & Collierville Appeal
in any market, depending on the time Lebanon
frame in which they are used. ementary school children designed the crat said the session was very good. “I
Jerry Lyles, vice president of pub- Christmas ads. There were also letters am going to take back some of these
lisher relations, Publishing Group of Jerry Lyles, left, and Stephen Dorris, Publishing Group of America, to Santa as editorial columns. Of 100 ideas and implement them. I really like
America (www.pubgroupofamerica. Franklin ads designed, 97 were bought. Most of the kids doing greetings.” He also said
com), was on hand for the “Revenue- the advertisers said thanks for doing he likes the monthly business journals,
Generating Ideas for Newspapers” As for how often these ideas should want,” Lyles said. “Choose an activ- something different. which can really generate revenue.
session. He was quick to point out that be implemented, Lyles said to judge ity appropriate for your area, such as Roger Wells of The Lebanon Demo-
his company’s name is publisher, not frequency on your own. He also said golf, tennis, car shows, outdoors or
public relations. to think outside your market. “People running.”
He went on to discuss ideas for rev- can come into yours; might as well do He also said the “industry needs to
enue, such as wedding guides, tourist
publications, coupon guides and fact
As for other ideas, annual or monthly
business publications highlighting
share good products and good prices.” If
you get a good price from an advertiser
or received good service, let another
A SPECIAL THANKS
Lyles said fact books are best to do each different companies work. Implement company know. The industry needs to to Bonnie Hufford, journalism instructor at UT, Knoxville, for
year. “It is a prime time to go out and subscriber-based publications that are work together to get the best out of it. supervising the coverage of Drive-in Training by her jour-
get advertisers.” He has found college more feature-oriented such as restau- Lyles also mentioned toying around
kids using fact books to inquire about rant reviews. with out-of-the-box ideas. He talked nalism students. And thanks to those students, Alex Lowe,
an unfamiliar area. “Special sections are what readers about how in one market, local el- Chris Mitchell, Matthew Stewart and Anne Whitworth.
18 - Convention The Tennessee Press APRIL 2007
If you must run an out-of-focus photo, run it small
BY ANNE WHITWORTH
School of Journalism
and Electronic Media
Attendees of Ray
Wong’s “Design Cri-
tique” session at the
TPA Press Institute
and Winter Conven-
tion in Nashville
were given a chance
to see newspapers
from around the
state side by side Whitworth
and hear advice on
how to make their own newspapers
better. Darrell Richardson, left, and Scott Fraker, The Oak Ridger, Oak Ridge
The newspapers used in the critique
were submitted by attendees. subheads and alternative headline reader. This involves strong headline
Wong, a professor in the College of styles. He gave an example of a page writing, where you adhere to the rules.
Mass Communication at Middle Ten- that had three very similar headlines For example, don’t separate a preposi-
nessee State University, Murfreesboro, and an eight-deck headline. Both of tion from its object over two lines.
emphasized picture use as a major these are bad, he said. •He said the more important elements
design issue. He said poor reproduction Poor content/display of images: Wong on the page should shift left.
of pictures is inexcusable. “You should said the reader wants to start looking •If you use a three-deck head, the
not have bad printing today, with what somewhere where there’s a picture longest line should be the second line
is out there,” he said. package of a headline with multiple if at all possible.
Wong said a common problem he levels. •Don’t use pictures that are all the
sees in picture use is the tendency to Poor use of spot color: Don’t use color same thing or all the same size. Also, if
run bad pictures too large. He said an for the sake of color. It adds to printing the words are more important than the
out-of-focus picture should be used only Ray Wong costs and detracts from content. image, use mugs. It will save space.
if necessary, and if used, it should be He then went through a lot of newspa- •Consistency in pictures: When using
sized to make it look best. pers that had been sent in for critique. a row of mugs, you need to make the
A point of contention with the audi- Of the things he mentioned: heads the same size. Also, don’t run
ence members was Wong’s continued in- •He likes a lot of white space. “A lot mug shots huge.
sistence that important elements should of papers today are afraid to use white •Wong said to place pictures ﬁrst, then
always shift to the left-hand side of each space.” He said you can use too much put in the story. “You place the pictures
page, especially below the fold. white space, but it’s good to use it. ﬁrst. You always put the pictures in
Wong called Americans “creatures •He called Americans “creatures of ﬁrst.”
of habit,” saying that the tendency to habit.” •He said, “The more columns you have,
read from top to bottom and left to right “We read from top to bottom, left to the more ﬂexible your design will be.”
creates a “Z” pattern. He said design- right.” This creates a Z pattern. To work •Wong said that pictures should be
ers should work with this pattern and with this pattern, he said to put a visual cropped to create impact. “Go to the
include an entry point at the bottom left element on the bottom left side to create meat of the action is what I’m getting
of each page when possible. an entry point. at here.”
Wong showed several examples of •Entry points are important. If you
papers that used pictures as entry points
on the bottom right-hand side of the
have separated a headline from the story
with an image, a drop-cap is a good way
New calendar events
front page and said the pictures should to create an entry point. Those attending the TPA Board of
have been on the left-hand side. He also •Mug shots should always be in the Directors meeting at the Press Institute
showed examples of papers that used a second column of a story, on the left and Winter Convention in February in
ﬁve-day weather forecast graphic in the side of the column. He said it will draw Nashville were reminded of the follow-
bottom right corner and said the graphic the reader from the end of the headline ing events:
should have been placed on the left. to the beginning of the story without 138th Annual Summer Convention,
Members of the audience defended the straining the reader. June 28 and 29, Memphis
Ronda Newberry, left, and Lawanda Fralix, Marshall County Tribune,
choice of placing a dominant element in •Do not put pictures behind text if it Fall Board Meeting and Hall of Fame
the bottom corner, saying that it leads will create confusion. Induction, Nov. 16-17, Knoxville
the reader to the next page. But Wong ments in his class, he’s always looking content and display of pictures and •Do not print a bad picture (like as Press Institute and Winter Convention
said that designers should use the Z for ﬁve things. He says that these ﬁve poor use of spot color. one out of focus) large. Smaller size is 2008, TBA, Nashville
pattern and use a dominant image in things are all you have to do to have a Reproduction: “You should not better if the quality of the picture will 139th Annual Summer Convention
the opposite corner. Readers will always nicely designed newspaper. He said you have bad printing today, with what is be better that way. 2008, TBA, Johnson City
look to a picture or graphic ﬁrst, Wong need good photography (“This is what out there.” You need to provide good •The ﬁve-day weather forecast should 141st Annual Summer Convention
said, and designers should make sure captures attention. Readers love photo- pictures. go in the bottom-left corner, not the bot- and Tri-State Convention 2010, TBA,
readers are looking at the information graphs.”), strong headlines that aren’t Placement of impact images: The tom-right, as most papers do it. Tunica, Miss.
on the bottom of the page. too wordy, a dominant package (could dominant image on the front page needs •When running briefs down the side
Wong also encouraged designers to be a centerpiece story or a photograph), to go above the fold. Other pictures, of the front page, Wong suggested the Smorgasbord
make use of white space. consistent spacing (“One of the biggest especially those below the fold, need to right-hand side of the page. He said
“A lot of papers today are afraid to use problems I see in today’s newspapers is be smaller. Also, he said that pictures that it’s harder to design the rest of the “Some news ought to be upsetting.
white space,” he said. there’s not consistent spacing.”), and of people need to include faces. page if you do that, but it will lock the Some news ought to intellectually
Wong admitted that there is such a simplicity (less is more). Headline use: “We’re used to these designer into a more consistent design upend you and, if possible, make you
thing as too much white space, but he He also talked about common ﬂaws headlines that we write that are one- strategy. uncomfortable. This is a journalist’s
said it is a must for having a clean page made in newspaper design. He listed liners. … What are these headlines •He said, “Newspaper readers are a sacred duty.”
that doesn’t look too busy. poor reproduction, poor placement of supposed to do? They’re supposed to dying breed.” He said that one way to Richard Cohen, The Washington
He said that when he grades assign- impact images, poor headlines, poor attract attention.” He said to use decks, get them back is to attract the casual Post, 2004
APRIL 2007 The Tennessee Press Convention - 19
Hollow reviews major points of libel and privacy
BY MATTHEW STEWART
School of Journalism
and Electronic Media
“Legal Issues: Libel
and Privacy” ses-
sion was an interest-
ing and informative
delivered by one
of America’s best
Hollow started by Stewart
explaining the history of these two
areas of the law. He said defamation and
invasion of privacy are “restrictions on
speech.” He said the framers of the U.S.
Constitution worried about two things:
licensing and censorship, which are
forms of prior restraint. He said the
framers sought to forbid governmental
prior restraint, which they considered Sonya Thompson, The Portland Leader, and another attendee listen to
to be an impermissible restriction on Hollow.
freedom of speech. He mentioned two defenses against privilege comes out of a “need-to-know”
Hollow then talked about what defa- defamation lawsuits. The ﬁrst defense is relationship, such as that of a boss and
mation is, noting that libel is printed truth. The second defense is privileges, an employee.
defamation and slander is spoken. He of which there are three categories, con- Hollow then discussed invasion of
further broke it down by talking about stitutional, qualiﬁed and conditional. privacy. He deﬁned it as the violation of today.” The fourth category is intrusion, year after the ﬁrst date of publication
defamatory per se and per quod. He He said the constitutional privilege is someone’s right to be left alone. Hollow which Hollow said is closely akin to a in the plaintiff ’s county of residence.
said per se defamation is defamatory a result of the Times v. Sullivan case, mentioned four categories of invasion Fourth Amendment violation. He noted that defamation lawsuits
on its face. Examples would be words and the Supreme Court has the right of privacy. The ﬁrst category is appro- He ended his presentation by talking are non-actionable after one’s death,
like quack and hypocrite. Hollow said to decide what is or isn’t a constitu- priation, or taking someone’s image for about the limitations on defamation because the courts consider defamation
something has to be added to a pro quod tional privilege. Hollow said qualiﬁed proﬁt. Second is the publication of pri- lawsuits. Hollow pointed out that to be so uniquely personal.
statement to make it defamatory, such privilege comes from reporting on vate facts about someone that would be lawsuits are only actionable for one
as saying a woman is a “black widow” matters of privilege and deals with highly offensive to the average person.
and all of her husbands were heavily the free exchange of information that The third category is false light. He said
insured when they died. happens in court. He said conditional it is “the greatest threat to journalists
June 28-29, 2007
The Peabody Hotel
Melissa Spradlin, educational services manager of newspapers can have some type of program. Both
at The Tennessean, Nashville, left, and Lu Shep show notebooks containing materials to guide in the
Baldwin, educational services director for Jones managing of NIE programs. These and others can be
Media, Greeneville, share the basics of setting up downloaded free from the Newspaper Association of
a Newspaper in Education program at a breakfast America Foundation Web site, www.naafoundation.
meeting Feb. 9 at the Press Institute and Winter org. Such programs foster literacy in the community
Convention. Their presentation noted that all sizes and secure readers for newspapers.
20 - Convention The Tennessee Press APRIL 2007
(Above) Richard Stevens, editor of The Leaf-Chronicle,
Clarksville, checks out the day’s news, as does (right)
Kevin Burcham, publisher ofThe News-Herald, Lenoir City.
(Below) Lucy Carter, publisher, and Terry Anderson, editor,
The Elk Valley Times, Fayetteville. (Lower right) Stephanie
Frank Gibson, executive director of the Tennessee Coalition for Open Sturgis, Weakley County Press, Martin, in training.
Government, entertained TPAers Feb. 9 with tales of his adventures as a
reporter and editor. He retired in 2005 as political editor ofTheTennessean,
Nashville. Drawing on his “blessed 40-year career in journalism, Gibson
kept people laughing. He related how he lost his beard at a Society of
Professional Journalists meeting and how Al Gore, who later became vice
president of the United States, wrote a Christmas parade story while the
two worked together at The Tennessean.
(Above) Arthur Melton, right, accepts fromTPA President Henry A. Stokes a
plaque denoting his 50 years’ attendance at the Press Institute and Winter
Convention. Melton has been with the Union City Daily Messenger since
1951. (Below) Melton with the third generation of Critchlows with whom
he has worked, Scott, left, and David. Melton joked that he didn’t intend
to train the fourth generation.
ROBYN GENTILE | TPA
(Above) W.R. (Ron) Fryar, American
Hometown Publishing, Franklin,
president of the TPA Foundation,
speaks at the Friday luncheon.
(Above right) Dale Gentry, The
Standard Banner, Jefferson City,
and Darrell Richardson, The Oak
Ridger, Oak Ridge, talk. (Right)
Kevin Slimp, TPS technology
director, begins a presentation on