ABCs of a Coffee Franchise by davidkurniawan


									ABCs of a Coffee Franchise

One thing   that is often overlooked about running a business by those
hoping to   run one of their own is that it isn't an easy proposition. If
running a   successful business were easy, there would be many more people
doing it.   The good news is that a franchise, such as a coffee franchise,
makes the   running of your business seem as simple as ABC.

Accounting. Franchises often have a unique method of accounting for the
money earned, money owed, inventory on hand, inventory needed, and
countless other details that are often learned by other business owners
through painful sessions of trial and error. Learning these accounting
practices makes financing the business, operating the business, paying
taxes, payroll, and ordering new supplies much less painful than they
have the potential to be. Little details such as this are often
overlooked during the planning stages though vitally important to the
success of a business.

Business management. This is a skill that isn't inherent in most people.
There are things that must be learned in order to properly manage a
successful coffee franchise, or any other business. Managing a business
requires the ability to see the big picture while still paying attention
to the minutest details. You need to be able to make sure the store is
clean, the staff is in proper uniform, the coffee is being stored and
prepared properly, and that the money is going where it needs to be when
it needs to be there. This is a skill that is taught during training
sessions with most franchises and one that needs to be remembered and

Customer Service. When you buy a coffee franchise you will discover that
your customers are your most valued assets. You will also learn that your
employees and staff are you biggest tool in keeping customers or loosing
them. A coffee franchise is part of the service industry and you need to
stress this fact to anyone on your staff. Good customer service is
essential for your business.

Demand. Before you build a coffee franchise you need to see if there is
enough demand in the area to warrant a new business. Some markets are
quickly becoming saturated with coffee franchise stores because of their
popularity and relatively low start up costs. Do not allow your business
to be a victim of low demand. Build in an area that is underserved or
that has an unusually high amount of traffic to meet the demand (such as
an exceptional location).

Exceptionality. Competition is fierce in the coffee franchise industry.
You must be exceptional in every aspect of building your business in
order to stand heads and shoulders above the rest. Offer customers the
most delicious coffee, the best service, and the nicest atmosphere and
you will find that your customers are loyal to your business. Fail to do
this and you will find your customers going to the coffee shop down the

Let the alphabet be your guide and think of other ways you can make your
coffee franchise stand out among the crowd.

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