September SAP for Utilities

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September SAP for Utilities Powered By Docstoc
					September 9 -12, 2012
Westin Diplomat Resort & Spa
Hollywood, Florida

Produced by                    Supported by
You’re Invited...                                                                                    September 9-12, 2012                                           Westin Diplomat Resort & Spa
                                                                                                                                                                    Hollywood, Florida

                                                                           For the past several years, the utility industry has been on a journey of transformation
                                                                           and the SAP for Utilities conference emerged as a leading North American forum
                                                                           for utility professionals to network, share ideas and experiences, and explore critical
                                                                           SAP solutions for utilities. The energy and growth surrounding the program has
exploded since its inception in 2008, as we shifted our focus to Collaboration Fuels Innovation (2009), Sustainability for the New Energy Era (2010), and last
year’s theme of Getting Smarter (2011).

We invite you to be a part of the incredible transformation that is taking place in the industry by participating in this event and joining this important
SAP for Utilities community, where our focus is on...

Keynote Presenters
 Monday, September 10

                SAP Welcome                                                                                          The Lemonade Stand for the 21st Century
                Kevin Capitani                                                                                       Tom Kindred
                National Vice President (Utilities)                                                                  Vice President and Chief Information Officer
                SAP                                                                                                  SaskPower

                NextEra Energy: Powering Innovation
                Moray Dewhurst                                                                  Tuesday, September 11
                Vice Chairman and Chief Financial Officer
                NextEra Energy, Inc.
                                                                                                                     ASUG Welcome
                It is Time for the Era of Innovation                                                                 Bridgette Chambers
                                                                                                                     Chief Executive Officer
                Mamatha Chamarthi                                                                                    ASUG
                Vice President and Chief Information Officer
                Consumers Energy

                                                                                                                     Advancing the Utility Industry through Mobile
                Steve Cardell                                                                                        and Digital Innovation
                HCL EAS                                                                                              William Briggs
                                                                                                                     Deputy Chief Technology Officer

                                                                                                                     Tom Turco
                SAP Keynote & Innovation Awards                                                                      Principal
                Paul Carreiro                                                                                        Deloitte
                EVP & General Manager, Strategic Industries — North America
                SAP America

                SAP Utility Roadmap                                                                                  Customer Innovation Panel
                Stefan Wolf                                                                                          Lisa Dalesandro DiChristofer
                Solution Owner                                                                                       Senior Industry Principal, Utilities
                SAP Labs                                                                                             SAP America

                                                                 Early registration pricing is $2,195 per person and is valid through July 6, 2012.
 TWO WAYS TO REGISTER!                                           $2,495 per delegate for 1-4 participants registering from your organization
                                                                 $2,295 per delegate for 5-9 participants registering from your organization
 Online:                               $1,995 per delegate for 10 or more participants registering from your organization
 PhOne: +1 914-509-5354                                          *Pre-show registration closes on Wednesday, September 5, 2012. Registrations received after this date will be subject to the
                                                                 on-site cost of $2,595 per person.
Key Event Features                                                             Who Should Attend
Keynote presentations by top utility professionals, innovators,                Geared toward utility leaders, managers, directors, and other
and key SAP and ASUG personnel                                                 professionals involved with the decision-making process. SAP for
First-hand case studies featuring innovative strategies                        Utilities attendees have responsibility and influence in every sector of
implemented at utility organizations in generation, transmission,              the utility industry and are involved in many of the following areas:
distribution, water, gas, and retail                                              Power Generation                         Energy Procurement
Four subject-specific workshops to help you dive deep into                        Transmission & Distribution              Energy Supply
subject matter                                                                    Water, Waste & Gas                       Engineering
ASUG-led roundtable discussions around modifying areas                            AMI/Smart Grid                           FERC
of interest                                                                       Billing                                  Finance/Accounting
Special keynote panel discussion on customer innovation                           Customer Care                            Human Resources
moderated by Lisa Dalesandro DiChristofer, SAP                                    Information Technology                   Retail
Extensive networking with hundreds of utility professionals                       Plant Operations                         SAP Support Team
and leading experts                                                               Rates                                    Service Management
Exhibits and solution showcases from select technology                            SAP Project Team                         Enterprise Asset Management
and service partners
Opportunity to collaborate with members of the ASUG
Utilities Special Interest Group and experts behind SAP
solution development
                                                                              Co-Innovation Councils
What You’ll Take Away                                                         Wednesday, September 12 – 2:30 pm – 5:00 pm
                                                                              Smart Grid Council — Hosted by Brian Jones, Senior Industry Principal,
Critical solutions and strategies to drive real value and ROI from            Utilities, SAP, and Stefan Wolf, Solution Management, SAP
your SAP investments                                                          Topics: AMI Continuous Improvement, Demand Response, Grid
Expertise from your peers and subject-matter experts who have
solved real problems with SAP solutions for utilities                         Enterprise Mobility Council — Hosted by Lisa Dalesandro DiChristofer,
                                                                              Senior Industry Principal, Utilities, SAP, Rory Shaffer, Utility IBU, SAP, and
New relationships with key utility professionals from North America           Robert Straubinger, Solution Management, SAP
and beyond
                                                                              Topics: Enterprise Mobile Platform for Utilities covering B2C, B2B, B2E —
Tips and strategies to enhance current SAP initiatives                        SAP mCommerce, Sybase 365 and SUP platform, Mobile Applications and
                                                                              Mobility Partners
Ideas, opportunities, and trends to help you solve complex issues
you are facing today                                                          Business Analytics & Technology – HANA Analytics Council —
                                                                              Hosted by Linda Farinaccio, Industry Principal, Utilities, SAP, and
Forward-thinking techniques and tangible best practices
                                                                              Sven Bergstrom, Solutions for Industries, SAP
and methodologies
                                                                              Topics: Insight into SAP’s BI Roadmap (the right tools for the right use), and
Practical, easy-to-apply advice and solutions to immediately                  Analytic best-practices across Customer Operations, Asset Management,
improve your bottom line                                                      and Regulatory Compliance from SAP customers and partners

                                    Beac t
                                       on n
                                     Fr tio
                                    Loca                   Conference Location
                                                           The Westin Diplomat Resort & Spa, Hollywood, Florida
                                                           Book now and receive the special conference rate!
                                                           The special conference rate at The Westin Diplomat Resort & Spa is $209 + tax per night.
                                                           This rate is valid until August 8, 2012, pending availability. Attendees wishing to come
                                                           earlier or stay later (3 days prior to September 7 and/or 3 days after September 12) may
                                                           be able to take advantage of this special rate by booking early (based on availability).
                                                           When booking your travel, please be sure to arrive on Sunday so you don’t miss the
                                                           opportunity to participate in the kick-off events including ASUG-led roundtable
                                                           discussions, conference jumpstart session, and welcome networking reception & exhibits.
                                                           Reservations must be made through the Westin Diplomat directly.
                                                           Book Online: Visit the hotel’s dedicated website –
                                                           Call the hotel: 1-800-Westin1 (mention promotional code ‘SAP for Utilities 2012’)
Sponsors                          Become an SAP for Utilities sponsor! Call us at +1 914-509-5354 or email

                            DIAMOND SPONSOR                                                                               PLATINUM SPONSOR

                                                 HCL is the global leader in                                                             Deloitte Consulting LLP combines
                                                 end-to-end SAP services                                                                 deep technology experience with
                                                 including business                                                                      practical business strategy to help
transformation, value management, implementation, support,                                                                               utilities clients get more from their
infrastructure, and outsourcing. HCL’s innovative solutions and business                      SAP investments throughout the enterprise. We bring an unmatched range of
transformation approach have accelerated value for more than 50 utilities                     capabilities to bear on designing and implementing solutions in the age of
companies. Our solutions for the utilities industry include customer service                  SAP HANA and analytics, drawing on the experiences of our consulting
& billing, AMI/SmartGrid, and Enterprise Management.                              professionals worldwide. For organizations that understand the importance
                                                                                              of implementing mobility solutions that support their overarching business
                                                                                              strategies, talk to us. Ask us how we can help you move beyond basic
                                                                                              implementation and improvement to make strategic business moves with

                                                                           GOLD SPONSORS

                                 Accenture knows what it takes to develop, deliver, and run SAP-based systems that address a utility’s business needs. With more than
                                 30 years of experience, Accenture’s utilities industry group and SAP have a strategic alliance dedicated to helping clients exploit new
                                 technologies and drive delivery excellence. Our deep industry experience working with more than 200 utilities and 2,200 of our
                                 31,000 SAP professionals are focused on the utilities industry. Accenture’s SAP practitioners offer a unique blend of technical skills,
                                 industry insight, business consulting experience, and cultural insight to help utility companies become high performing businesses. To
                                 learn more about Accenture’s utilities group, please visit

                                 Sparta Consulting is a leading provider of SAP centric advisory services and packaged applications, tailored for utilities spanning ERP,
                                 CR&B, CRM, analytics, mobility solutions, and beyond. The Sparta Utilities North America Solution (SUNAS) combines the power of the
        A KPIT Cummins Company   world’s leading utilities solution from SAP with Sparta’s pre-configured best practices to enable utilities to gain operational efficiency,
                                 improve customer services, and leverage the Smart Grid in a rapid and sustainable manner. For more information, visit

                                 eMeter, A Siemens Business, provides essential software that enables electric, gas, and water utilities to realize the full benefits of
                                 Smart Grid. Leading utilities worldwide depend on the EnergyIP platform and applications to reduce operational costs, improve
                                 customer service, and drive energy efficiency. With the most large-scale deployments in the industry and strategic partnerships,
                                 eMeter has built a reputation for unparalleled expertise that ensures customer success. For more information visit

                                                                          SILVER SPONSORS

                                 Ivara EXP is an SAP-Certified Asset Performance Management solution for utilities. Proactive mobile inspections/remote access to SAP
                                 hierarchy and work backlog; data consolidation and analysis; health indexing and more to increase reliability and reduce costs. Customers
                                 include ScottishPower, SCE, PG&E, Exelon, & AES. Ivara is an SAP Partner.

                                 Syclo is SAP’s mobile co-innovation partner for asset management and CRM field service. Our SMART Mobile Suite of ready-to-deploy,
                                 configurable mobile applications for SAP ERP, and SAP CRM gives enterprises a quick, low-risk way to mobilize key business processes like
                                 work management, field service, approvals, inventory management, and sales.

                                 IBM At IBM, our priority is to help utility companies transform energy, environmental, and sustainability issues into opportunities that
                                 positively impact the world. IBM offers smarter solutions, practices, and technology that help utilities transform into new symbols of
                                 power in the 21st century. To learn more about smarter solutions for smarter energy, visit

                                 Utegration is a full service SAP consulting company focused on the utilities industry, specializing in implementing and supporting core
                                 and emerging SAP solutions such as CR&B, BI, AMI, and mobility applications for customer-centric utilities. Our professionals possess deep
                                 solution and industry experience providing innovative SAP solutions for utilities.

                                 OpenText, a global ECM leader, helps organizations manage and gain the true value of their business content. OpenText brings two
                                 decades of expertise supporting 100 million users in 114 countries. Working with our customers and partners, we bring together leading
                                 Content Experts™ to help organizations capture and preserve corporate memory, increase brand equity, automate processes, mitigate
                                 risk, manage compliance, and improve competitiveness. For more information, visit

                                 Taulia optimizes the invoicing and payment process. With Taulia, large buying organizations can reduce their total spend and achieve
                                 double-digit returns on their cash positions, while their suppliers get paid earlier at a lower cost of capital. Taulia’s SAP-certified solution
                                 offers e-invoicing, instant vendor portals and a sophisticated dynamic payment management system.

                                 Utopia, Inc. a global data services and strategy consulting firm provides a full suite of data solutions from enterprise data strategy and
                                 systems integration to data migration, quality, and governance.

                                                                                                                                                        More Sponsors >
                                                                                           For the most up-to-date list of sponsors, visit
Sponsors                                 Become an SAP for Utilities sponsor! Call us at +1 914-509-5354 or email

                                        Clevest Solutions provides software for                                            Sierra InfoSys, Inc. Sierra is known for its
                                        mobile workforce automation and smart grid                                         Pay-As-You-Use SAP Post Support and
                                        deployment and post-deployment                                                     solutions include ERP, CR&B, ISU/CCS, Work
                                        operations exclusively for electric, gas, and                                      Force Analytics, Financial Simulations, Utility
                                        water utilities.                                                   Customer E- Services, Meter Data
                                        Autodesk model-based solutions improve
                                        the way utilities plan, design, build, and                                         Basis Technologies help many utilities
                                        manage transmission and distribution                                               achieve efficiencies in managing SAP change;
                                        networks, generation facilities, and substations                                   reporting performance across large data
                                        equipment documentation and design.                                                environments and resolution of business
                                                                              process exceptions. In today’s competitive
                                                                                                                           and customer centric business environment,
                                        Itron is the world’s leading provider of                                           Utility companies need to optimize their
                                        energy and water management solutions                                              processes to serve their customers better and
                                        that optimize the delivery and use of                                              faster. Basis Technologies has helped Utility
                                        resources for utilities around the world.                                          companies save millions of dollars and to
                                                                                                    significantly improve their customer service
                                        Synactive’s extendable GuiXT solutions
                              | GuiXT   enable utilities using SAP to maximize their                                       AlertEnterprise eliminates silos and
                                        investment by making changes directly to                                           uncovers blended threats across IT security,
                                        the SAP interface. Improve productivity                                            Physical Access Controls, and SCADA Systems.
                                        online and offline.                                                  AlertEnterprise provides continuous Incident
                                                                                                                           Management, Monitoring, and Response for
                                                                                                                           substations and control rooms, featuring
                                        Esri mapping and spatial analysis solutions                                        behavior analytics for actionable
                                        reveal relationships and patterns in data,                                         intelligence. AlertEnterprise automates
                                        resulting in new insights and actionable                                           Onboarding/Offboarding of Contractors and
                                        decisions. Maps transform data into stories.                                       Employees while automating the entire
                                                                                                     NERC Compliance process.
                                        The Mosaic Company is an industry-leading
                                        consulting, training, and organizational                                           Revelation Software Concepts (RSC)
                                    ®   change management firm whose passion                                               specializes in simplifying change control for
 Elevate Human Performance™
                                        and purpose is to help organizations succeed                                       SAP solutions. With RSC’s change control
                                        by improving the performance of their                                              software Rev-Trac, automate and enforce a
                                        people. Our goal is to be the premier leader                                       range of SAP change control activities and
                                        of enterprise change initiatives within our                                        processes or use RSC’s change intelligence
                                        chosen industry — energy and utility.                                              software Salt to monitor change activity to
                                                                                         know the state of change across SAP systems.
                                        Vesta is a professional services firm with
                                        deep domain expertise in maintenance and                                           Riva Modeling Systems is the leading
                                        reliability. We provide complete SAP EAM                                           software provider of integrated advanced
                                        implementations that deliver significant                                           asset planning and optimization solutions
                                        financial and operational improvements. Our                                        allowing asset intensive SAP clients to
                                        approach combines industry best practices                                          strategically manage their infrastructure.
                                        with practical technology solutions that                                 
                                        provide our asset intensive customers with a
                                        competitive edge.
                                                                                                                           Platinum DB Consulting specializes in
                                                                                                                           Project and Portfolio Management Centric
                                        PwC power and utilities professionals provide                                      Solutions, Resource Management, Change
                                        a full spectrum of SAP services that help our                                      Order Management, Primavera P6, and PLM
                                        mutual clients with business transformation                                        services for Utilities. Our solutions and
                                        initiatives and driving performance                                                consulting services includes: hosting, basis,
                                        improvement. As business integrators, we                                           and development services for: Desktop
                                        focus on strategy, structure, people, process,                                     Analyzer (Exce-PPM), BPM, PPM, MRS, Project
                                        and technology across the organization in                                          Systems, Business Objects Planning and
                                        order to help companies meet their strategic                                       Consolidations, and Strategy Management.
                                        Rolta From day-to-day operations to strategic
                                        planning, Rolta offers comprehensive
                                        Enterprise IT, Operations, Analytics, and                                       MEDIA PARTNER
                                        Geospatial solutions that enhance performance,
                                        reduce costs, and create efficiencies for utilities.
                                                                                           Electric Light & Power is the authoritative
                                                                                                                           source of electric utility news for utility
                                        Winshuttle software enables customers to                                           executives and management.
                                        build and adapt Excel and SharePoint-based
                                        interactive forms and workflows for SAP
                                        without programming, improving the way
                                        business-users work with SAP.

                                                                                               For the most up-to-date list of sponsors, visit
Conference Schedule
                Sunday, September 9 — Arrival Day
12:00 - 7:00    Registration
                ASUG-Led Roundtables:
 1:00 - 3:00
                • Analytics • CRM • Mobility
                Conference Jumpstart:
                Paul Kurchina, Connector, Analyst, and Community Catalyst in the SAP Ecosystem, KurMeta Group
 4:30 - 5:30
                Marc Rosson, Enterprise Architect, Snohomish County PUD
                Stefan Wolf, Solution Owner, SAP Labs
 5:30 - 7:00    Welcome Networking Reception & Exhibition

                Monday, September 10 — Conference Day One
                                Track 1                                    Track 2                                            Track 3                                            Track 4
                         Managing Assets                         Customer Engagement                      Performance Management                                           Water Utilities
 7:00 - 8:00    Breakfast & Exhibition
                SAP Welcome:                       Kevin Capitani, National Vice President (Utilities), SAP
                Host Utility Welcome:              Moray Dewhurst, Vice Chairman and Chief Financial Officer, NextEra Energy, Inc.
                                                   NextEra Energy: Powering Innovation
8:00 - 10:00    Keynote Presentation:             Mamatha Chamarthi, Vice President and Chief Information Officer, Consumers Energy
                                                  Steve Cardell, President, HCL EAS
                                                  It is Time for the Era of Innovation
                SAP Keynote & Innovation Awards Paul Carreiro, EVP & General Manager, Strategic Industries — North America, SAP America
10:00 - 10:45   Morning Refreshment Break & Exhibition
                SAP Next Generation EAM                    Providing for “The New Customer             PANEL: Moving Utilities into the                     Let SAP Do What SAP Does,
                Rory Shaffer, SAP Labs                     Engagement”                                 Connected Economy CEO Study                          Let GIS Do What GIS Does
                [Beginner]                                 Lisa Dalesandro DiChristofer,               & Panel Discussion                                   Dax Wolfinger,
                                                           SAP America                                 Moderated by: Michael Valocchi, IBM                  Imperial Irrigation District
10:45 - 11:30   AU                                         [Beginner]                                  Global Business Service                              Maribel Garcia,
                                                                                                       Panelists:                                           Imperial Irrigation District
                                                            TD RE WW GA                                Sam Jaffe, IDC Energy Insights                       [Intermediate]
                                                                                                       Gary Hayes, CenterPoint Energy
                                                                                                       Matt Guarini, National Grid                          AU
                                                                                                       Paul Carreiro, SAP America
                BC Hydro’s Successful Smart Grid           A Foundation for SmartSacramento            [Beginner]                                           ROUNDTABLES:
                Modernization, Lessons Learned             Paul Nelson, SMUD                                                                                1. Mobility: Improving End-to-End
                and the Road Ahead                         Bob Simpson, HCL                             AU
                Ann-Margaret Tait, BC Hydro                [Intermediate]                                                                                      Ron Schell, MUD Omaha
11:45 - 12:30
                Stephen Russell, Capgemini
                [Intermediate]                              TD RE WW GA                                                                                     2. Linear Asset GIS Integration
                                                                                                                                                               Kevin Morrow, SAP Labs
                 TD RE WW GA

12:30 - 2:00    Lunch & Exhibition
                GIS and Location Analytics: Building       Using Electric Vehicles as a Tool to        Asset Analytics — The Art of the                     A Total Mobility Solution for
                an Integrated, Smarter Grid                Redefine Customer Engagement                Possible                                             Operations and Maintenance
                Steve Benner, ESRI                         Chris Chen, SDG&E                           Corrie Oukes, Hydro One                              Greg Rimmer, Water Corporation
 2:00 - 2:45    [Beginner]                                 Sam Jaffe, IDC                              Rob Massoudi, Space-Time Insight                     of Western Australia
                                                           [Beginner]                                  [Intermediate]                                       [Intermediate]
                                                            TD RE                                       TD                                                  AU

                                                           End-to-End Management of Critical           Revenue Assurance Powered                            Pump It Up! Data Management on
                                                           Customer Communications                     by SAP HANA                                          Steroids: No Programming Required!
                                                           Venkata Rachapudi, TXU                      João Luiz Barbosa, CEMIG                             Trinita Houser, City of Dallas
                                                           Alex Ninan, TXU                             Denis Maia, Choice Technologies SA                   [Beginner]
 3:00 - 3:45
                                                           Keith Osberg, Utegration                    [Intermediate]
                                                           [Beginner]                                                                                       AU
                                                            TD RE

 3:45 - 4:15    Afternoon Refreshment Break & Exhibition
                Keynote Presentation:              Stefan Wolf, Solution Owner, SAP Labs
                                                   SAP Utility Roadmap
 4:15 - 6:00
                Keynote Presentation:             Tom Kindred, Vice President and Chief Information Officer, SaskPower
                                                  The Lemonade Stand for the 21st Century
 6:00 - 7:00    Cocktail Reception & Exhibition
 6:00 - 7:00    Women in Utilities Reception
 7:00 - 8:30    Evening Under the Stars

                                                                                                         AU   All Utilities    GA   Gas   GE   Generation    RE   Retail    TD   T&D   WW   Water/Waste
                Tuesday, September 11 — Conference Day Two
                                 Track 1                                                 Track 2                                                 Track 3                                                 Track 4
                         Managing Assets                                    Customer Engagement                                 Performance Management                                               Gas Utilities
 7:00 - 8:00    Breakfast & Exhibition
                ASUG Welcome:           Joshua Blair, Senior Vice President, ASUG
                Keynote Presentation: William Briggs, Deputy Chief Technology Officer, Deloitte
                                      Tom Turco, Principal, Deloitte
8:00 - 10:00
                                      Advancing the Utility Industry through Mobile and Digital Innovation
                Panel Discussion:       Customer Innovation Panel
                                        Moderated By: Lisa Dalesandro DiChristofer, Senior Industry Principal, Utilities, SAP America
10:00 - 10:45   Morning Refreshment Break & Exhibition
                Aquarion Water Company’s Migration                   360 Degree Customer Communication                       Uniting TECO Energy’s Businesses                        ROUNDTABLES:
                to Mobile Work Manager                               at Hydro One                                            through SAP                                             1. Opportunities and Challenges with
                John G. Norko Jr.,                                   Ian McIntyre, Hydro One                                 J. Denise Jordan, TECO                                     AMI and Gas Operations
                Aquarion Water Company                               Robert Thiele, OpenText                                 [Beginner]                                                 Chris Chen, SDG&E
10:45 - 11:30   Florian Ganz, Energy4U                               [Intermediate]
                [Intermediate]                                                                                                TD RE GE GA                                            2. Coregas for Gas Transportation
                                                                      TD                                                                                                                Processes: The EDM Enhancement
                AU                                                                                                                                                                      for the Gas Industry
                                                                                                                                                                                        Dr. Peter Rügge, CX4U AG

                How PG&E Plans to Enhance Human                                                                              ROUNDTABLES:                                            Case Study: The Best Latin
                Resources Efficiency through Analytics                                                                       1. Using Data Visualizations to                         American ISU Implementation
                Janet Lee Redmond, PG&E                                                                                         Maximize the Value of Large Data                     —Awarded by SAP
                Ramelle Ruff, PG&E                                                                                              Gabriel Chong, Sempra Energy                         Paula Brzovic Cordero, Lipigas
                [Intermediate]                                                                                                                                                       Josefa Ayarza, Lipigas
                                                                                                                             2. SAP’s Best-Kept Secrets for                          [Intermediate]
11:45 - 12:30   AU                                                                                                              Improved Performance
                                                                                                                                Daniel Reid, SAP                                      GA
                                                                                                                                Kerry Brown, SAP
                                                                                                                                Ray Kowalski, SAP
                                                                                                                             3. Using Supplier Analytics to Drive
                                                                                                                                Greater Cost Savings
                                                                                                                                Dion Graham, SAP
12:30 - 2:30    Lunch & Exhibition
                Executive Analytics at Your Fingertips:              ROUNDTABLES:                                            Supporting BC Hydro’s Business                          ERP and Mobile Integration Strategy
                Analytics Gone Mobile                                1. The Opportunity a High Bill Can Present              Transformation                                          to Improve Emergency Response
                Gabriel Chong, Sempra Energy                            Diane Woolgar, SMUD                                  Ann-Margaret Tait, BC Hydro                             Jeff Chenoweth, NW Natural
                Piyush Pansare, Sparta                                  Denise Arebalo, HCL                                  Moira Chicilo, BC Hydro                                 [Intermediate]
                [Intermediate]                                                                                               [Expert]
                                                                     2. Tricks for Improving Usability in                                                                             AU
 2:30 - 3:15    AU                                                      an Upgrade Project                                    AU
                                                                        Bala Nair, Deloitte
                                                                     3. Right Rate for the Right Customer:
                                                                        Utilizing SAP CRM to Segment,
                                                                        Market, & Communicate with
                                                                        Customers in their Preferred Channel
                                                                        Tim Stafford, Accenture
                ROUNDTABLES:                                         Developing a Mobile Strategy at                         Leveraging SAP for Sustainable Critical                 Confidential Actual Labor Processing:
                1. Implement SAP ALA: Enhancing Fixed                CenterPoint Energy                                      Infrastructure Protection                               No More Variances
                   Asset Accounting at CenterPoint                   Glenn Gallia, CenterPoint Energy                        Lawanda Parnell, CPS Energy                             Kim Ford, Spectra Energy
                   Jessica Thayer, CenterPoint Energy                Shachella James, CenterPoint Energy                     [Intermediate]                                          Kevin Heard, Capgemini
                   Brian Cornwall, Utegration                        Wei Li, Utegration                                                                                              [Expert]
 3:30 - 4:15                                                         [Intermediate]                                           AU
                2. SCE’s Phased Approach to EAM                                                                                                                                       AU
                   Implementation                                     AU
                   Paul Joseph, SCE
                3. How SAP EAM Supports Asset Lifecycle
                   Len Harms, Vesta Partners
                Partner Night

                Wednesday, September 12
                Workshops: • Developing a Future-Proof Big Data Strategy
 8:30 - 2:30
                           • Build a Mobile Strategy

 2:45 - 5:30    Co-Innovation Councils

    7:00        Co-Innovation Councils Dinner sponsored by

Women in Utilities Cocktail Reception                                                                                  Monday, September 10 — 6:00pm –7:00pm
                        As the utilities industry continues to transform itself for the future, there is no doubt that today’s “Women in Utilities” are leading the way during these years of great change and opportunity. From driving
                        innovations across customer service and operations to leading from the executive office, women across the industry have served as powerful change agents in responding to difficult market conditions,
                        increasing customer and stakeholder expectations, changing regulatory requirements, and new advances in technology. Please plan to join us as we celebrate our impact, and become better acquainted
                        with other terrific “Women in Utilities.”

                                                                                                             Conference content and speakers are subject to change. Please visit our website at for updates.
Workshops                                                Choose from these highly relevant conference workshops, available to conference attendees only.
                                                         All workshops are optional and separately bookable. Space is limited, so book early!

Wednesday, September 12, 2012 — Workshops 1-4
Time: 8:30 am - 2:30 pm             Cost: $795

                                                             WORKSHOP                       1                                                                     WORKSHOP                     2
 Stop Standing Still: Make Your Move to                                                                   Building a Winning SAP Usability Game Plan

                    kshop                                                                                                   kshop
 Organizational Excellence                                                                                Jeff Woods, Head of Product Evangelism, SAP

                Wor ger                                                                                                 Wor ger
 Michael Doane, Executive Consultant, CGI                                                                 Many of the initial SAP applications were designed for a smaller audience than use them
                                                                                                          today. Users have new requirements for their interactions with SAP—casual users need
 Peter Warren, Business Development Representative, CGI                                                   access, mobile users need access anywhere, and expert users want consumer-grade
 Paul Kurchina, Connector, Analyst, and Community Catalyst

                  o Lon le                                                                                                o Lon le
                                                                                                          experiences. SAP has undertaken a range of investments in initiatives across SAP with
 in the SAP Ecosystem, KurMeta Group                                                                      the intent of leading the market for applications in user experience across the lifecycle
                                                                                                          of ownership: The SAP Experience. This session will help you understand what SAP

                N                                                                                                       N
 Attendees of this workshop will gain research-based insight into the best practices                      is delivering today on user experience, what the roadmap is, how you navigate the
 for getting the most benefit from SAP over a long horizon. At the heart of this event is                 options, and how you can take action to get out in front of the issue of usability inside

                    ailab                                                                                                   ailab
 the Center of Excellence: how it works, how it provides business benefit, and how it is                  your enterprise.
 constructed. Join this workshop and learn how to break down business processes by key

                 Av                                                                                                      Av
 performance indicators that can be targeted for measurable improvement. Presenters will
 demonstrate three levels of improvement (common sense, technical, and SAP-driven) that
 will drive measurable business benefit. Toward this end, presenters will show how newer
 SAP technologies, especially Solution Manager, are being applied in the utilities industry
 that enable the best practices discussed in the course of this workshop. The concluding
 segment is dedicated to supporting end users as the drivers of business process
 fulfillment, and thus a key to achieving measurable benefit.

                                                             WORKSHOP                       3                                                                     WORKSHOP                     4
 Developing a Future-Proof Big Data Strategy                                                              Build a Mobile Strategy
 Sutej Kapur, Senior Principal –Value Engineering, SAP America                                            Robert Straubinger, Solution Management Utilities,
 Eric Olsen, Principal Solution Architect, SAP America                                                    SAP Labs Canada
 Many advanced analytics scenarios require extracting actionable information from data that               Rory Shaffer, IBU Utility Field Services Expert, SAP Labs
 comes from a variety of disparate data sources. The growth in data volume and the increases              Kim Obermair, Director Enterprise Mobility, SAP America
 in the velocity of data, coupled with the increasingly complex relationships between data,
 create the need to evolve the systems that support business professionals. SAP’s vision is to            Join this workshop to learn from SAP about functional and technical aspects when
 provide utilities one logical data platform for all transaction and analytics workloads. Doing           mobilizing your business. The presentations and discussions include the SAP mobile
 so will enable the transition from data visualization, automated data storing and retrieval, or          strategy, the SAP mobile platform, and several mobile solutions and supporting tools.
 generic statistical routines of individual systems such as OMS, SCADA, and MDM, to artificial-           The workshop covers both enterprise app and consumer app scenarios. Several strategies
 intelligence-based software tools that extract actionable information from combined data.                and case studies to build, deploy, and manage mobile solutions will be discussed.

 In this workshop, you will learn how to transition your organization from a data storage
 and management landscape built on traditional RDMS and specialized databases such
 as Teradata, to a landscape able to transact, move, store, process, and analyze next-
 generation “big data” in near real-time, and seamlessly, while reducing TCO costs. You will
 also learn how to apply value management methodologies to develop strong business
 cases supporting investments in new database technologies.

  SAP Solution Demos
  See the Latest SAP Solution Demonstrations & Innovations                    Looking to Innovate for the Future? Join SAP in the exhibit hall to speak with solution
  experts and see live demonstrations of the latest technology, including: mobile solutions, in-memory computing, analytics, dashboards, and cloud-based applications.
  SAP looks forward to meeting you and showing you how to:
  •	 Understand	and	leverage	the	benefits	of	new	technologies	in	your	utility                 •	 Proactively	manage	risk	and	compliance
  •	 Ensure	your	assets	are	performing	at	peak	levels	to	cost-effectively	                    •	 Engage	your	customers	with	better	service	and	greater	control	
     deliver reliable service                                                                    over their own usage
  •	 Prepare	for	a	changing	workforce                                                         •	 Get	the	most	from	your	SAP	investments

  ASUG-Led Roundtables
  Join the ASUG Utilities Community for three exciting and informative roundtable discussions on:                         Analytics, CRM, and Mobility
  Hear about call center efficiency ideas from your peers, hot topic results and discussion from SAPPHIRE NOW, participate in a discussion
  about influencing change, and discuss future activities for our community. We will provide a quick update on all of these areas in the first
  20 minutes together, then break out into the three roundtable discussion groups for detailed discussions with your peers on challenges,
  opportunities, and best practices. The ASUG utilities leadership team will facilitate getting to know the members of each breakout
  group. The contacts you make here will be some of the most valuable assets from this meeting!
318 S. Clinton Street, Suite 300
Syracuse, NY 13202

                        SAP for Utilities Social Media
                        The SAP for Utilities social media forums create an extraordinary opportunity for the community to stay
                        connected throughout the year by sharing stories, swapping ideas, and learning from one another.
                        We hope you will join the conversations and remain an active part of this global community.
                        Follow us on LinkedIn, Facebook, and Twitter @sapforutilities
                        Tweet #saputils

                                                          September 9 -12, 2012
                                       Westin Diplomat Resort & Spa, Hollywood, Florida

                                                     A collaboration of SAP, ASUG and The Eventful Group

   For more information or to register, please call us at 877-411-4675 or 914-509-5354, or visit our website at

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