Docstoc

Social Media Marketing: Tips For Using This Hot Strategy

Document Sample
Social Media Marketing: Tips For Using This Hot Strategy Powered By Docstoc
					Social Media Marketing: Tips For
Using This Hot Strategy
Author:

                                             Social media marketing has a reputation for being an
                                             extremely complex advertising plan, but this is
                                             untrue. It is actually one of the easiest options out
                                             there and requires no fiscal investment. Using social
                                             media allows the business owner to interact on a
                                             more personal level with his or her audience and
                                             create a ripple through the internet. One simple video
                                             can turn into a plethora of traffic if the below advice is
                                             considered.

Find out about the different tools associated with social networks. They will help you find your
niche, post content and have access to your accounts faster. You could use tools like ReFollow if
you have a Twitter account or toolbars offered by social networks in order to always have access
to your notifications.

Do not forget to post a link to your website or blog on your social network profiles. If someone
hears about your products on a social network, they will need to have access to more information
and see what you use as a storefront before they can decide to buy anything.

Bringing social medias to your stores could be a good idea. Diesel gave the opportunity to their
customers to take pictures of themselves in dressing rooms and upload them to Facebook on
location. You could do something similar, or you could add signs to remind your customers to
update their status or use the 'check in' Facebook feature to let everyone know they are in your
store.

When considering a company blog, don't forget to invite in a guest blogger from time to time. A
guest blogger can add new interest to your site and really pick up the conversation. They can
help you re-engage an audience if your blog has slowed or stalled, and they might bring in a new
customer or two as well.

Use social media to market your business! Offer incentives to people who share your page with
others. Doing so can lead to hundreds or even thousands of people being sent invitations to your
page. This can be done through coupons, free samples or whatever else you may think of. It will
make your customer happy to spread the word about your business for you!

Try to test and experiment with new and different social media marketing techniques and
opportunities. There are literally thousands of different ideas to increasing your social media
presence and boosting your marketing online. If you get stuck in one simple strategy, you may be
missing out on a new technique that could significantly help your business.

Consider hiring a freelance writer to create interesting content for your tweets, Facebook pages,
and blog posts. This will allow you time to focus your energies on growing your business, and it
is especially important if writing is not one of your best skills. You should still provide the topics
and proofread everything before it is posted.

Try to obtain a Twitter handle that is very close to your business name or brand name. Avoid
handles like Jane7592 because nobody will remember you.. You want your name, and your
brand, to be remembered so that consumers will look for it when they are shopping online or at
the store.

Get to know your customers and cultivate relationships that will generate into sales. When you
communicate with your customers and ask them to come into your business and meet you, you
get to know them on a personal level as well as a social media level. It can be a valuable way to
receive input on how your business is doing and how to keep your customers happy.

Your headline is crucial to a good post. Most social networks encourage you to keep your posts
short, and if you were to post a long article, chances are no one would take the time to read it. Try
posting a link to your article with a good headline that both grabs your readers' attention and
explain what the article is about.

Get the competitive edge in social media marketing by using it to listen to your customers. Most
businesses are bad at this, so if you truly listen to your customers and work to make change
accordingly, you will be highly respected by those that matter most. Allow your customers to
make suggestions and work to understand their concerns to increase your business.

Interact with your customers by asking them to share their stories. You could, for instance, ask
them to post on your Facebook wall about their best memory linked to one of your products, or
simply tell a story unrelated to your industry. Select the best stories or pictures and feature them.

When it comes to social media marketing, you're going to want to get involved in all areas that
you can get your hands on. You're going to want to get yourself involved in YouTube, Facebook,
Twitter, blogs, and other media outlets that can help your business reach all possible people.
When you reach out to more people, your potential exposure is limitless.

If you can harness the power of social media sites, you can achieve incredible results! Whether
you'd like to promote your website, sell a product, or help your business make a name for itself,
social media marketing is the way to do it. These article has given you all the information you
need to get started, so start utilizing social media today!

Are you looking for a good way to market online but not sure how to? Then you have to take a
look at social Commerce .

Do you want to know how to learn how to scale up your business exponentially? Then you have
to take a look at social media marketing.

				
DOCUMENT INFO
Shared By:
Categories:
Stats:
views:10
posted:10/7/2012
language:English
pages:3
harry881 harry881
About