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2012 Capital Area Local Chapter Sponsorship Document by HZPSpuY5

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									Capital Area Local Chapter
Washington, DC
www.hdicapitalarea.com
President@hdicapitalarea.com


                        HDI CAPITAL AREA LOCAL CHAPTER
                              SPONSORSHIP for 2012

         HDI Capital Area Local Chapter provides a unique opportunity for our sponsors. We hold
meetings monthly and rotate them between Southern Maryland, Northern Virginia and
Washington DC. We are different in the fact that our members and attendees are over 90%
managers and above. This means the decision makers are in the room with you. In addition,
because we rotate our meetings, different business segments attend our meetings in the different
locations. This allows our sponsors to strategically plan what meetings they need to attend in
order to target their audience. Sponsoring our chapter will provide your company or organization
exposure to federal agencies, state agencies, local government agencies, healthcare, higher
education, large IT systems integrators, commercial companies, schools, and small businesses.

        You will have the opportunity to network and dine with the decision makers at every
meeting. In addition, your company will reach our members and attendees through advertising on
our newsletters and meeting announcements. The opportunities are endless. We have over 32
federal agencies that attend our meetings. Your company will gain access to over 500 members,
and over 950 participants and attendees. Our chapter is made up of 46% federal government and
contractors and 50% commercial and IT system integration organizations, 2% healthcare, 1%
higher education, and 1 % other company types. This is an opportunity you can’t afford to miss.
Our typical meetings usually have between 40 and 75 attendees, and our special events usually
have between 75 and 180 attendees.

Motivators for vendor association with HDI local chapter:

       Visibility within the Service Desk and ITIL industry
       Potential customers, networking
       We bring the decisions makers right to your table
       Applicable venue
       Assessment of needs in the industry/insight
       Speaking and presenting opportunities

What we both need – Members and Customers!
HDI Capital Area Local Chapter
2012 Chapter Sponsorship
Page 2 of 3
We want to create a win-win understanding that vendors have an opportunity to provide more
value to their customers by promoting HDI and the local chapter events. Through the value
provided in our programs, vendors can help us increase our membership while our venue can
help to increase your exposure and customer-base.




Ways vendors can contribute to the chapter:

               speak at a meeting / expertise, “case study” practices
               host a meeting
               potential members – bring guests, share user lists
               encourage participation by your own help desk staff
               donate gifts for drawings
               monetary contributions/meeting sponsorship
               advertise in the newsletter or on the website


As a sponsor, your organization supports the most highly recognized help desk industry
organization in the world. Participation in a professional organization gives you credibility
and status in the industry. As a result of your participation, you will have an opportunity
for more exposure.

$500 - Supporter
        Acknowledgement at meetings and in the newsletter (1 time each)
        Table with vendor brochures (1 meeting)

$500 to $900 - Prize Sponsorship
         HDI Members, who enter the drawing at a meeting by submitting a business card or
           filling out the equivalent of the information
         The drawing will be held at the end of the meeting and drawing entries will be
           provided to the donor
         acknowledgement at meetings and in the newsletter (2 times each)
         table with vendor brochures (2 meetings)

$1000 - Bronze Sponsorship
       Acknowledgement at meetings and in the newsletter (2 times each)
       Table with vendor brochures (2 meetings)
          Representative at a table with brochures in the sign-in area (2 meetings)

$1500 - Silver Sponsor
       Acknowledgement at meetings and in the newsletter (2 times each)
       Table with vendor brochures (2 meetings)
       Representative at a table with brochures in the sign-in area (2 meetings)
       Introduce self and product briefly before 1 meeting
       Link to vendor website on our website

$2500 - Gold Sponsor
       acknowledgement at meetings and in the newsletter (2 times each)
       table with vendor brochures (2 meetings)
       representative at a table with brochures in the sign-in area (2 meetings)
       introduce self and product briefly before 1 meeting
HDI Capital Area Local Chapter
2012 Chapter Sponsorship
Page 3 of 3
          link to vendor website on our website
          prime spot ad on our website for 6 months (home page sidebar perhaps)
          1 free Bronze HDI Membership

$5000 - Platinum Sponsor
        Acknowledgement at meetings and in the newsletter (11 newsletters)
        Table with vendor brochures (11 meetings)
        Display signage at meetings (11 meetings)
        Representative at a table with brochures in the sign-in area (2 meetings)
        Introduce self and product briefly before 3 meetings
        Include vendor information on 6 email communications
        Recognition at our Annual Awards Luncheon in December and included in marketing
           materials for that meeting
        Link to vendor website on our website
        Prime spot ad on our website for 1 year
        Free vendor table at our Annual Event in October
        3 free HDI Bronze Memberships

$6500- Platinum Plus Sponsor
        Acknowledgement at meetings and in the newsletter (12 newsletters)
        Table with vendor brochures (12 meetings)
        Display signage at meetings (12 meetings)
        Representative at a table with brochures in the sign-in area (4 meetings)
        Introduce self and product briefly before 4 meetings
        Include vendor information on 8 email communications
        Recognition at our Annual Awards Luncheon in December and included in marketing
            materials for that meeting
        Link to vendor website on our website for 12 months
        Prime spot ad on our website (vendors corner) for 12 months
        Free vendor premium table at our Annual Event in October
        4 free HDI Bronze Memberships
        1 free pass to Dec AOY event

$8000 Diamond Sponsor
      Acknowledgement at meetings and in the newsletter (12 newsletters)
      Table with vendor brochures (12 meetings)
      Display signage at meetings (12 meetings)
      Representative at a table with brochures in the sign-in area (4 meetings)
      Introduce self and product briefly before 4 meetings
      Include vendor information on 10 email communications
      Recognition at our Annual Awards Luncheon in December and included in marketing
       materials for that meeting
      Link to vendor website on our website for 12 months
      Prime spot ad on our website (vendors corner) for 12 months
      Free vendor premium table at our Annual Event in October and large banner sign and
       give away bag for every attendee, ability to offer prize drawing to collect business cards,
       and 10 minute overview of company
      6 free HDI Bronze Memberships
      Prime sponsor of our June cruise with heavy advertising, web site and give away bag for
       every attendee. Includes table on boat for advertising materials, table signs
      2 free passes for the Dec AOY event.

								
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