David Finn Presentation - Session 3

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David Finn Presentation - Session 3 Powered By Docstoc
					    How Technology
  Can Help in Fighting
Counterfeiting and Piracy

                David Finn
         Associate General Counsel
World-wide Anti-Piracy and Anti-Counterfeiting
            Microsoft Corporation
Counterfeiting and piracy:
A high-tech economic and societal problem

 Threat to economy, jobs, taxes, innovation, creativity
 Threat to IT security and systems integrity
                 of websites offering access to pirated software,
        25%      counterfeit product keys and crack tools attempt to
                 install malicious or unwanted software




                 of counterfeit product key generators and crack tools
        59%      downloaded from peer-to-peer networks contain
                 malicious or unwanted software


                  IDC, The Risks of Obtaining and Using Pirated Software, Oct. 2006
Physical piracy:
Faster evidence preparation

 CD/CD-ROM/DVD production: vast and diverse
Physical piracy:
Faster evidence preparation

 Traditional disc matching: manual and slow

       Traditional matching of unknown discs must be done by
       microscope, compared by a trained eye, disc by disc.
Physical piracy:
Faster evidence preparation

 Opportunity to automate comparison with known
  exemplars: ‘FRED’
Internet piracy:
Faster identification, removal, deterrence

 Internet piracy is a very high-volume business
Internet piracy:
Faster identification, removal, deterrence

 Better use of technological tools
 Pro-active government enforcement
 Improved public-private cooperation

				
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posted:9/30/2012
language:English
pages:7