Date: February 22, 2007
For more information contact
Ann Reinke, (417) 339-4555
Concept Marketing, Inc.
Lisa Lugassy, (212) 474-5801
As The World Turns
For immediate release
Also available on www.conceptmarketinginc.com/pr.html,
For this story – we authorize use of the pictures available at
CBS DAYTIME DRAMA, AS THE WORLD
TURNS TO TAPE IN BRANSON
Branson, MO. - The world will turn its attention to Branson this summer when the
Emmy award-winning daytime drama As The World Turns comes to town. As The
World Turns Executive Producer Christopher Goutman and John Wallen, Owner of
Concept Marketing, Inc. jointly announced today that the CBS daytime drama will
tape on location in Branson on June 6th, 7th and 8th. The episodes will air in July.
In the story, young lovers Gwen and Will Munson (Emmy award-winner Jennifer
Landon and Jesse Lee Soffer) and their friend Maddie Coleman (Alexandra Chando)
will travel to “The Live Music Show Capital of the World” to further Gwen’s musical
career. Gwen’s rival Jade Taylor (Elena Goode) will follow them to Branson to stir
up trouble for the trio. In addition to Landon, Soffer, Chando and Goode, 21
production and crew members will travel to Branson to film at various locations.
Additional personnel will be hired from the Branson area to assist with the shoot.
“We are very excited about this opportunity,” said Christopher Goutman upon
making the announcement. “Branson will play a really big part in the story. We
want this to be big for both As The World Turns and for Branson.”
- MORE -
“After months of work, Account Executive, Ann Reinke will bring this terrific exposure to our
community. We are delighted about the opportunity to present Branson to this audience in
an exciting new way!” said John Wallen. “We are confident that the people of Branson will
welcome As the World Turns with open arms. Obviously we can’t disclose the story line,
but we can say that people will be talking about Branson and As The World Turns.”
The cast members will be available for media interviews and autographs on Saturday, June
9 from 10 am until 2 pm at the Grand Country Square.
As The World Turns celebrated its 50th anniversary on April 2, 2006. The show received 12
Daytime Emmy Award nominations in 2006, including Outstanding Daytime Drama Series.
Christopher Goutman is Executive Producer and Jean Passanante is Headwriter. A Procter &
Gamble Production, As The World Turns is taped in Brooklyn, NY. The show can be seen
weekdays on the CBS Television Network. (Check local listings). For photos please visit
Concept Marketing Inc. is a full service marketing company specializing in marketing
and advertising for live entertainment venues, tourism and resort timesharing. For
additional information contact Ann Reinke at firstname.lastname@example.org or 417-
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Bios Provided by Procter & Gamble Productions, Inc.:
(Madeline “Maddie” Coleman on AS THE WORLD TURNS)
Alexandra Chando joined the cast of AS THE WORLD TURNS on July 27, 2005 as Madeline
“Maddie” Coleman, Henry’s younger sister.
Chando began doing community theater at the age of 8. In high school, she participated in many
productions and performed the lead in both Anything Goes and Our Miss Brooks. Chando appeared
as Jenna on the WB series pilot House Blend and as a day player in the FOX series pilot Fertile
Ground. She also spent time in Los Angeles where she was screen-tested for a handful of pilots in
2004 and 2005. Chando was featured in the MTV True Life series, “I’m Getting My Big Break,”
which debuted May 4th.
Chando has appeared in commercials for Burlington Coat Factory and the Philip Morris Anti-
Smoking campaign. She has also sung the national anthem at Little League All Star Games for over
six years. Chando studied acting with Alan Langdon of Circle in the Square in New York and is
currently continuing her studies at Manhattan College. In her spare time, she enjoys singing, doing
yoga, and relaxing with friends.
Chando is originally from Bethlehem, Pennsylvania and has two brothers, Christopher and Benjamin.
Her birthday is July 28.
(Gwen Munson on AS THE WORLD TURNS)
Jennifer Landon joined the cast of AS THE WORLD TURNS in May 2005 as troubled teen, Gwen
Norbeck. In 2006, Landon received a Daytime Emmy Award for Outstanding Younger Actress in a
Landon is no stranger to the television spotlight as she is the daughter of Michael Landon, star of
Little House on the Prairie and Highway to Heaven. She began her acting career at a young age
when she appeared in an episode of Highway to Heaven at the age of 6. Since then, Landon appeared
in another of her father’s projects, Us, and in the movie LA, DJ in 2004.
A native of Malibu, California, Landon currently lives in Manhattan. She recently attended the Tisch
School of Arts at New York University where she appeared in a production of Rhinoceros.
In her spare time, Landon enjoys reading, writing, dancing and spending time with her 10 dogs. In
2006, Landon and co-star Jesse Lee Soffer participated in the 32nd Annual People’s Choice Awards.
Her birthday is on August 29.
(Jade Taylor on AS THE WORLD TURNS)
Goode joined the cast of AS THE WORLD TURNS on February 2, 2006, playing the role of Jade
Goode is a native of New York City and graduated from the LaGuardia School of Performing Arts,
where she participated in many productions including Misanthrope, The Heidi Chronicles, and The
Owl & the Pussycat. She has also been attending the Fashion Institute of Technology and will soon
be receiving her Bachelor’s Degree.
This is not Goode’s first time working in the soap opera genre as she previously appeared as a
dayplayer on All My Children. She also played Marie in the HBO series Undefeated, directed by John
Leguizamo. In her spare time, Goode enjoys thrift shopping, museum shopping, and being outdoors
as much as possible.
Goode was born on August 22.
JESSE LEE SOFFER
(Will Munson on AS THE WORLD TURNS)
Jesse Lee Soffer joined the cast of AS THE WORLD TURNS in August 2004 as Will Munson. In
2006, Soffer received his first Daytime Emmy Award nomination for Outstanding Younger Actor in
a Drama Series for his work on the show.
Soffer made his film debut at the age of eight in Matinee. His other film credits include the role of
Bobby Brady in The Brady Bunch Movie and A Very Brady Sequel, Safe Passage with Susan
Sarandon, and Silent Alarm.
Soffer previously played the role of Max Nickerson in 1999 on Guiding Light. Also on television,
Soffer was a regular on the ABC series Two of a Kind starring Mary Kate and Ashley Olsen. He has
also appeared in The Royale, From the Mixed Up Files..., My Family, and Wings.
Soffer is originally from North Tarrytown, New York and currently resides in New York City. He is
taking classes at New York University and loves soccer. On January 10, 2006, Soffer and co-star
Jennifer Landon participated in the 32nd Annual People’s Choice Awards.
His birthday is on April 23.