Professional Career Guidance State Agency Nodarbin bas valsts

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					    The State Employment Agency of the Republic of Latvia
Strategy for the Development of Services Provided to Employers
                         2008 – 2010
                                                            2


                                                    Contents


Contents .................................................................................................... 2
Terms used in the Strategy ....................................................................... 3

Abbreviations used in the Strategy ........................................................... 4

I Introduction ............................................................................................. 5

II Description of the situation ................................................................... 7
III Vision ................................................................................................ 10

IV Mission .............................................................................................. 10

V Analysis of strengths, weaknesses, opportunities and threats (SWOT)
of the operation ....................................................................................... 11
VI Strategic aims and tasks .................................................................... 13

VII Projected performance outcomes, activities and resources required
for their achievement ............................................................................... 16

VIII Cooperation with other institutions ................................................. 23

IX Mission .............................................................................................. 24
                                       3


                       Terms used in the Strategy

        Agency – the State Employment Agency.
        Unemployed – a person who after registration with the Agency in
compliance with provisions of the Law on Support to the Unemployed and Job-
seeker has acquired the status of an unemployed person.
        Job-seeker – a person who has registered with the Agency and in cases
prescribed by the Law on Support to the Unemployed and Job-seeker has
acquired the status of a job-seeker.
        Flexisecurity – an integrated strategy which combines the flexibility of
the labour market as well as security ensures a successful integration into the
labour market, the transition from one work place to another. Flexisecurity is
the transition: from education to work, from the household to work, from one
work place to another, from unemployment to employment, from one type of
employment contract to another type of unemployment contract.
        EQUAL – the Community initiative EQUAL is an international
cooperation programme with the aim of combating discrimination of all kinds
and inequality on the labour market as well as to support the integration of the
population exposed to the social exclusion risk into the work live.
        Long-term unemployed – a person who has received the status of an
unemployed and has been on the record with the Agency for more than a year.
        Pre-retirement unemployed – a person who has got less than five years
till the person reaches the necessary retirement age established in the country.
        Strategy – Strategy for the Development of Services Provided to
Employers by the Employment State Agency for 2008 – 2010.
                                   4


                 Abbreviations used in the Strategy

BURVIS      The system of record-keeping and information on the
             unemployed and registered vacancies
CV          Curriculum Vitae (a short description of one’s life)
EEA         European Economic Area
MoE         Ministry of Economy
ERDF        European Regional Development Fund
EU          European Union
ESF         European Social Fund
ESFMS       European Structural Fund Monitoring System
EURES       European Employment Services Network
ICT         Information and communication technologies
IS          information system
IT          Information technologies
ADSESA      Action and Development Strategy of the Employment State
             Agency for 2008 – 2010
PCGSA       Professional Career Guidance State Agency
QMS         Quality management system
MoW         Ministry of Welfare
SLI         State Labour Inspection
SRS         State Revenue Service
                                        5


                                        I
                                 Introduction

       The Strategy for the Development of Services Provided to Employers by
the Employment State Agency for 2008 – 2010 sets the main directions of the
Employment State Agency and activities to be undertaken for the improvement
and development of services for employers.
       The Strategy has been developed to ensure the formulation and
implementation of an up-to-date and employer – oriented policy at the Agency,
ensuring the provision of flexible, competitive services required by the labour
market to clients of the Agency – employers in compliance with the Action and
Development Strategy of the Employment State Agency for 2008-2010, the
Methodology approved by Order of the Director of the Agency in 18 September
2006, for the implementation of the process “Cooperation with the employer and
the registration, record-keeping and filling of vacancies” as well as on the basis
of the findings of the research study “Services of EU Employment Services for
Employers”.
       The Strategy defines the following: (1) the mission, vision and priority
lines of action for the Agency concerning services provided to employers; (2)
strategic aims and measures to be undertaken for the achievement of the given
aims in work with employers; (3) the analysis and assessment of the current
services for employers have been undertaken; (4) possibilities have been
undertaken for improving services provided to employers, taking into
consideration the labour market situation and development trends; (5)
performance outcomes have been established that should be achieved during the
operation of the Strategy.
       The target audiences of the Strategy are as follows: (1) employers who
will be provided services in finding employees corresponding to the labour
market requirements; (2) employees of the Agency who will implement the
Strategy in line with the identified aims and tasks; (3) the community at large as
by ensuring the accessibility of the Strategy for the general public, the
understanding of the society about services provided by the Agency will be
improved.
       The Strategy will be used: (1) for the improvement, planning and
coordination of services provided by the Agency to employers; (2) for the
performance of the tasks of the Agency in planning the required financial and
human resources; (3) for the planning of the information of the Agency
cooperation partners and the society thus improving their understanding about
the competence and possibilities of the Agency in implementing the
employment policy.
       The Strategy will promote the achievement of objectives set by the Action
and Development Strategy of the Employment State Agency for 2008 – 2010
                                       6


and the execution of tasks, in particular, Task No. 5 of the ADSESA – to ensure
the improvement and development of employer-oriented services of the Agency,
by formulating and implementing a strategy for cooperation with employers;
promoting the professional and expedient filling of vacancies registered with the
Agency as well as improving the quality of services provided to employers.
                                         7


                                         II
                         Description of the situation

       On the whole, the integration of Latvia into the European Union has had a
positive impact on the national development. The situation in the Latvian labour
market is characterised by economic activities of the population, an increase in
the number of the employed and the rise of the employment rate. Indicators
characterising employment in Latvia undergo a rapid improvement. In 2006 the
employment rate reached 66.3%, i.e., it had increased by 3 percentage points in
comparison with 2005. It means that Latvia is approaching the objective defined
in the National Lisbon Programme for Latvia – to ensure the employment rate in
2010 at the level of 67%.
       The registered unemployment rate has decreased from 8.7% at the end of
May, 2004 to 4.8 % in November, 2007, which outlines positive trends in the
Latvian labour market, however it does not testify to a rapidly growing
economy. The rise of the unemployment rate, though not very pronounced, at
the end of February, 2008, to 5.0% indicates qualitative changes in economy and
the labour market. Retraining will be required also for employees of many
enterprises in relation to the restructuring of enterprises in various sectors. Thus,
a slight increase in the unemployment rate could be forecast also for the coming
years that should also be viewed as a positive indicator of changes in the labour
market.
       The conditions of global competition have stimulated the emigration of
part of the economically active population in Latvia to European Union
countries where the labour market is open for citizens of Latvia. There has been
a considerable decrease in the availability of qualified labour force resources as
specialists of various sectors frequently choose to work abroad or in other
sectors. Employers in various sectors encounter the shortage of the labour force.
With the growth of the significance of knowledge in economy, there is an
increasingly growing demand for respectively trained qualified specialists.
       The main tasks of the Agency are linked to the improvement of the
functioning of the labour market. A relevant task is to address the problem of the
labour force shortage by forecasting a slight increase in the number of the
unemployed also in connection with the restructuring of the labour market in
coming years.
       Job placement services are provided not only by Agency, but also by
businessmen – private employment service providers. One of the functions
performed by the Agency is the licensing, record-keeping and control of those
businessmen who are engaged in the job placement of the population as their
business. After amendments that were made to normative acts in 2007,
businessmen have restricted possibilities of requiring and receiving payment
from job-seekers for the job placement service. The task of the Agency is to
                                       8


achieve a situation when clients – employers and job-seekers prefer free services
offered by the Agency.
       The Agency continues successfully its international cooperation with
foreign partners and colleagues as well as its operation in the European
Employment Services Network. The Agency provides consultations and
information within the frame of the EURES to job-seekers about employment
options, living and working conditions in European countries as well as provides
an opportunity for employers to find suitable employees and provides the
required information and consultations to job-seekers and employers of cross-
border regions. Many job-seekers find employment independently, by using the
vacancy database that is available in the EURES portal.
       Several large-scale research studies have been undertaken within the
frame of the 2004 – 2006 ESF planning period about the demand on the labour
market, research studies for the assessment of the conformity of the qualitative
composition of the target groups of the unemployed to the labour market
demand and the assessment of job placement, regional studies for determining
the social-psychological portrait of the unemployed, research studies for the
assessment of client satisfaction with services provided by the Agency and the
assessment of the operation of branch offices of the Agency as well as the
evaluation of the information of the population about the Agency and its
provided services. Research findings are gradually incorporated in the daily
operation of the Agency, by planning the necessary services and developing
procedures for implementing these services that have taken into account the
identified labour market needs.
       One of the most significant research studies aimed at acquiring
information about services provided by employment services of all EU countries
to employers in order to stimulate the use of the best experience accumulated in
other EU countries in planning the development of services provided to
employers in employment services of other EU countries, was the research study
“Services of EU Employment Services for Employers”, which was conducted in
2007 by the limited liability company “Sociological Research Institute”
(“Socioloģisko pētījumu institūts“) at the request of the Agency.
       The employer has become one of the most important clients of the
Agency in ensuring a better balance of the labour market. Employers are those
who in the most direct way encounter the outcomes of the operation of the
Agency – the unemployed or job-seekers who have undergone training within
the frame of professional training or retraining for the unemployed or have been
involved in other employment active or preventive activities. At the same time
employers are also those to commission activities that should be implemented
by the Agency - employers provide information to the Agency: what
professions and qualifications of employers will be required by enterprises and
institutions represented by employers. The employer has the opportunity to
commission the training of employees that the enterprise needs within the frame
                                        9


of employment activities organised by the Agency. The present labour market
situation encourages the Agency and employers to develop mutual cooperation
in reducing the shortage of the labour force in terms of quantity and quality. The
Agency uses various forms of cooperation in strengthening the cooperation with
employers – seminars for the information of employers about services offered
by the Agency and discussions of the correspondence of the current quality of
services to employers’ needs, advisory councils of employers, individual
meetings etc. Employers have the opportunity of presenting their own proposals
for the development of services of the Agency. The Agency plans the
development of services that could be provided to employees who have been
laid off in the event of the restructuring of enterprises announced by employers.
Both parties are interested in the provision of these services - employers whom
such activities help to reduce the potential social tension at their enterprises as
well as the Agency, which through an expedient reaction to changes in the
labour market situation may reduce the risk that considerably more financial
resources might be required for addressing the situation in future. During the
coming three years activities to be undertaken by the Agency will focus on
improving cooperation with employers as well as on promoting a coordinated
and innovative approach of the Agency and employers to address employment
issues.
       In 2007 the Agency started to use a modern system of record-keeping and
information on the unemployed and registered vacancies, corresponding to
contemporary needs to enable the unemployed and job-seekers at any branch
office of the Agency to acquire information about all vacancies registered by
employers. Additional financial investments are required for providing a
publicly accessible, reliable and updatable information about vacancies offered
by employers and job-seekers’ CVs. An additional service is planned to be
implemented within the frame of the development of the information system –
the electronic information of clients about topical services and options, the
electronic registration for the receipt of the chosen service and the
implementation of other electronic services.
       The Agency constantly improves the existing services as well as starts the
implementation of new services. The operation of the Agency is directed
towards improving job-placement and finding resources of the Agency for the
study of employers’ needs and the implementation and provision of quality
services.
                                       10


                                      III
                                    Vision

      From the advertising of services and the information of clients to ensuring
the quality of services.




                                      IV
                                   Mission

       To be the bridge connecting the employer and the employee, stimulating
the decrease of unemployment and the improvement of the employment
situation in the country.
                                                                V
            Analysis of strengths, weaknesses, opportunities and threats (SWOT) of the operation

                            Strengths                                                   Weaknesses
   A work team oriented towards changes and development         Insufficient professionalism of the staff in work with
    that ensures the provision of professional and quality         clients.
    labour market services.                                      Failure to fully ensure the provision of services of
   A flexible organisation of work has been established, a       equally high quality at all branch offices of the Agency.
    good geographical accessibility of entities of the Agency    Insufficient capacity of the Agency, including the
    has been provided.                                             technological equipment for the development and
   A uniform standard in servicing clients has been               implementation of new services.
    established, emphasising individual work with the client.    The role of the Agency as a strategic cooperation
   The quality management system has been introduced in          partner has not been duly valued.
    the operation of the Agency that promotes the quality        Insufficiently functioning databases and information
    implementation and control over provided services.             systems.
   Clients of the Agency are provided free services.            Insufficient data exchange and compatibility with the
   A modern system of record-keeping and information on           CBS, obstructed acquisition of operational and
    the unemployed and registered vacancies (BURVIS) has           comprehensive information.
    been introduced and the application of the system has        There are no cooperation mechanisms with sectoral,
    been started.                                                  professional and regional employers’ organisations
   A comparatively wide range of services provided to             and associations.
    employers.                                                   A comparatively small offer of registered vacancies in
                                                                   highly qualified professions as well as medium and
                                                                   senior level positions.
                       Opportunities                                                       Threats
 To identify the reserve of the labour force in Latvia thus     Insufficiently developed small and medium business
  ensuring the use of the labour force reserve for the             activity; a sufficient number of new jobs is not
                                                                12


    efficient functioning of the labour market.                     developed in the country (in particular, in the eastern
   To increase the labour force supply and to improve the          districts of the country); insufficient support is
    labour force skills in line with the labour market demand       provided to starting self-employment or commercial
    thus reducing the shortage of the qualified labour force.       activity.
   The preparation of human resources in line with the           Uneven regional development of the country which
    development of sectors and regions.                             causes the appearance of economically and socially
   To promote the professional and geographical mobility of        depressed territories (districts and parishes).
    the labour force.                                             There is a high level of illegal employment in the
   To improve and develop electronic services.                     country.
   To use the experience of European Union countries in          Insufficient regional and professional mobility of the
    addressing employment promotion and unemployment               population in the country.
    reduction problems.                                           The registered labour force reserve does not correspond
   To use the EURES for the improvement of the                    to the labour market requirements.
    international competitiveness of the labour force in          Bureaucracy that obstructs the implementation of
    Latvia.                                                         measures and the attraction of new cooperation
   To develop cooperation with private employment                  partners.
    agencies.                                                     Unclear prospects of the economic development which
   To undertake the short-term labour force forecasting in         obstruct the planning of the preparation of the human
    cooperation with employers’ organisations – the LEC on          resources in the medium term.
    the basis of the concluded cooperation agreement.
                                         13


                                        VI
                           Strategic aims and tasks

       The goal of the Strategy is to ensure the development and implementation of
an up-to-date and employer-oriented policy at the Agency to ensure the
introduction of the principle – from the advertising of services and the formal
information of clients to ensuring the quality of services - at the Agency by
achieving the following aims and criteria, related to the Action and Development
Strategy of the Employment State Agency for 2008 – 2010, as well as by providing
a significant contribution in executing the basic employment guidelines contained
in the Lisbon Integrated Guidelines for Growth and Employment 2008–2010:
      an improved coordination of the labour market demand and supply;
      job-seekers in the whole of the European Union have the possibility of
    getting acquainted with job offers that have been entered into the Agency’s
    information data base BURVIS;
      the ratio of cooperation partners of the Agency’s cooperation partners –
    employers increases by 14 % annually;
      by 2010 services of the Agency will be used by 60% of enterprises
    registered in the country.
    The Strategy is a document that outlines challenges and prospects of further
growth in the development of the Agency, in expanding and improving its
cooperation networks, in improving and implementing services provided by the
Agency to employers and in introducing new services.
       Eight key tasks (development directions) have been identified in the Strategy
for the achievement of the set objectives alongside with subtasks (areas of activity)
appropriate for these directions:
                                          14

1. To improve the process of registering, publishing and filling the vacancies:
Tasks:
1.1. To develop and ensure distance vacancy registration options (on the Internet,
    via e-mail);
1.2. To develop and provide appropriate vacancy registration support mechanisms
    for employers;
1.3. To continue to develop and advertise options of distance vacancy registration.

2. To develop and improve the IT infrastructure and user-friendly databases:
Tasks:
2.1. To ensure the accessibility of up-to-date information about vacancies, training
     and retraining options in line with the labour market demand and other
     services etc;
2.2. To establish Internet access units (self-service stations) at branch offices of the
     Agency and in public places, to develop interactive electronic services for
     clients of the Agency.

3. To improve the current services and to introduce new services for
    employers:
Tasks:
3.1. To perform the evaluation of the demand for current services and their
    efficiency;
3.2. To develop and improve the candidate selection and the information of
    employers about the selected candidates;
3.3. To start the training of the employed persons;
3.4. To develop the involvement of employers in training programmes;
3.5. To promote the development of the labour force regional mobility.

4. To develop cooperation with private employment agencies (PEA):
Tasks:
4.1. To improve and advertise the job placement of highly qualified job-seekers
     (VIP group clients) through PEA;
4.2. To develop cooperation with PEA for ensuring the circulation of information.
5. To establish efficient communication with society and clients, balancing
    the ratio of advertising and marketing activities:
Tasks:
5.1. To organise information campaigns and activities for improving the
    information of employers about services provided by the Agency;
5.2. To develop the labour market demand and supply research by improving the
    mechanism for identifying requirements and expectations of employers;
5.3. To develop cooperation with sectoral, professional and regional employers’
    organisations and associations.

6. To promote the professional capacity of the staff of the Agency:
                                       15

Tasks:
6.1. To improve and upgrade methodology for organisation of cooperation with
      employers;
6.2. To develop and introduce Agency staff training programmes for work with
      employers.

7. To improve cooperation and to develop contacts with employment
    services of other countries and other European information networks as
    well as to use the experience of European Union countries in the planning
    of new services of the Agency as well as for the improvement of the
    current services:
Tasks:
7.1. To organise visits for the exchange of experience as well as study visits to
      employment services of other EU countries;
7.2. To develop cooperation with employment services of Latvia, Lithuania and
      Estonia concerning innovations in the work of the given services with
      employers, changes, new services, their development etc.

8. The collation, systematization and regular updating of information about
   employers cooperating with the Agency:
Task:

8.1.   To systematize, amplify and update information about employers – Agency
       cooperation partners.
                                       16


                                      VII
Projected performance outcomes, activities and resources required
                     for their achievement

No.    Projected performance             Measures required for the
       outcomes                          achievement of the given outcomes


1. To improve the process of vacancy filling, registration and publication

1.1. To develop and ensure possibilities of distance vacancy registration (on the
Internet, via e-mail)
1.1.1. the receipt of a feedback from To develop methodological material for
         the employer about a filled users of the CV/vacancy portal
         vacancy is provided
1.1.2. An operational exchange of To update the Agency methodology for
         information between the branch work with employers
         office of the Agency and the
         employer is provided
1.2. To develop and provide appropriate vacancy registration support
mechanisms for employers
1.2.1. Employers,               structured To develop vacancy registration
         according to their legal status support mechanisms, differentiating:
         and turnover, register their 1) enterprises, institutions that are
         vacancies in line with the relevant for the region and large-scale
         specific character of the (features – the number of employees,
         enterprise (institution)          the turnover );
                                           2) medium and small enterprises,
                                           institutions;
                                           3) public agencies.
1.3. To continue developing and advertising distance vacancy registration options
1.3.1. Improvement of the job To organise targeted information
         placement       quality       and campaigns and regular information
         individual work with clients      work at branch offices of the Agency

2. To develop and improve the IT infrastructure and user-friendly databases

2.1. To ensure the accessibility of update information about vacancies, training
and retraining options in line with the labour market demand and other services
                                          17

2.1.1.    An improved CV /vacancy To improve the vacancy updating
          portal                             system and monitoring in every branch
                                             office of the Agency, including the
                                             system      of     record-keeping      and
                                             information on the unemployed and
                                             registered vacancies (BURVIS)
 2.1.2. An improved information              To ensure the improvement and
          system BURVIS                      development of the information system
                                             BURVIS, providing for the expansion
                                             of its functionality and accessibility for
                                             employers as well as job-seekers
2.2. To establish Internet access units (self-service stations) at branch offices of
the Agency and in public places, to develop interactive electronic services for
clients of the Agency
 2.2.1. Electronic client registration The development and testing of the
          services are introduced            required software and technical
                                             solutions to enable the client to register
                                             with the Agency electronically.
                                             The introduction of the electronic client
                                             registration at the Agency as of 2010.
 2.2.2. The establishment of the The development and testing of the
          distance client servicing system required software and technical
                                             solutions to enable the client to receive
                                             information about services of the
                                             Agency electronically.
 2.2.3. Additional sets of computers To organize the required procurement
          and printers are purchased and procedures for the purchase of the
          installed                          Agency’s computer equipment, to
                                             conclude respective agreements
2.2.4. ICT options are used for              As of 2010 to introduce ICT methods
          finding an appropriate work        in job-seeking and finding an
          place, the shortage of the         appropriate work place:
          labour force is reduced            1) to prescribe the task for the
                                             unemployed person to seek appropriate
                                             work places in the Agency’s vacancy
                                             during a specific period of time;
                                             2) to prescribe the obligation for the
                                             unemployed persons who have an
                                             Internet access, in their individual job-
                                             seeking plan to report on-line to the
                                             branch office about job-seeking results
                                             (once a week or once in a fortnight);
                                             3) to apply ICT options in following up
                                             the performance of the unemployed
                                        18

                                          persons obligation “to seek a job” and
                                          the acceptance of the offer of an
                                          appropriate work place.

3. To improve the current services and to introduce new services for
employers

3.1. To perform the assessment of the current demand for services and their
efficiency
3.1.1. Measurements are undertaken To develop a uniform methodology for
         of the quality and efficiency of determining quality criteria of services
         services provided to employers
3.2. To develop and improve the selection of candidates and the information of
employers about the selected candidates
  3.2.1. The cooperation of the            To organise meetings of the employer
          Agency and employers is          and the potential employee at branch
          promoted for the provision of offices of the Agency as well as
          a quality job-placement          enterprises of employers
          service
  3.2.2. The monitoring of the vacancy To improve the provision of a feedback
          filling service is promoted      to get information about the
                                           correspondence of the selected
                                           candidates to employers’ requirements
3.3.To start the training of the employed persons
  3.3.1. A new preventive                  To develop the procedure for the
          unemployment risk reduction implementation of the measure and to
          service is offered               introduce a new service
  3.3.2. Support is provided for the       To motivate employers to provide
          promotion of the professional timely warnings to the Agency about
          mobility of employed persons redundancies.
                                           To organise negotiations with
                                           employers who have informed the
                                           Agency about their restructuring plans,
                                           in order to ensure the timely
                                           reorientation of employers to be laid to
                                           other areas of work or work at other
                                           enterprises.
3.4. To develop the involvement of employers in training programmes
  3.4.1. An opportunity is provided to To develop the procedure for the
          train the unemployed at          implementation of the measure and to
          enterprises of employers in      introduce a new service
          line with the employer’s
          requirements
                                          19

3.5. To stimulate the development of the regional mobility of the labour force

  3.5.1. Support is provided for the       To develop the procedure for the
         promotion of the regional         implementation of the measure and to
         mobility of employed persons      introduce a new service
         by providing financial support
         for the coverage of rental and
         transport costs

4. To develop cooperation with private employment agencies (PEA)

4.1. To improve and advertise the job placement of highly qualified job-seekers
(VIP group clients) through PEA
4.1.1.    VIP group clients receive       To develop the efficiency and
          quality job placement services popularity of the service
          – an appropriate offer of
          vacancies
4.2.To develop cooperation with PEA to ensure the circulation of information
  4.2.1. The PEA is provided the          To formulate regulations for the
          accessibility of information    cooperation of the Agency with PEA
          about job-seekers registered
          with the Agency
  4.2.2. The monitoring of the PEA is To conclude cooperation agreements
          developed by involving public on the exchange of information and
          agencies responsible for        participation in the monitoring of
          migration policy, law           businessmen.
          enforcement agencies,           A system for monitoring businessmen
          professional associations and   will be established in 2009.
          societies as well as
          foundations.

5. To establish efficient communication with the society and clients by
balancing the ratio of advertising and marketing activities

5.1. To organise information campaigns and activities for the improvement of the
information of employers about services provided by the Agency
5.1.1.    Efficient public relations and To choose the most effective
          social marketing activities are communication channels:
          provided to inform the society 1) to develop the information of
          and clients about services of employers via e-mail and on the
          the Agency                      Internet;
                                          2) to ensure the development and
                                          targeted distribution of quality printed
                                          information material (booklets,
                                            20

                                            brochures etc.);
                                            3) to improve the operation of the
                                            Agency’s free call centre by providing
                                            a regular updating and availability of
                                            information for employers about issues
                                            of the Latvian labour market, the
                                            Agency and its services;
                                            4) to develop information material
                                            “Employer’s Manual for Cooperation
                                            with the Agency” that is issued at the
                                            Enterprise Register to every new
                                            registered enterprise together with
                                            registration documents.
5.1.2.      Individual       work      with To continue the organisation of
            employers is promoted           information and educational seminars
                                            for employers at branch offices of the
                                            Agency
5.1.3.      The        publication      and To organise Job fairs on the whole
            accessibility of vacancies are territory of Latvia, in particular in
            activated                       places with a high registered
                                            unemployment rate.
5.1.4.      The advertising of the public To provide the organisation of special
            image of the Agency             cooperation activities for employers
                                            (outside the direct area of the operation
                                            of the Agency) (congratulations to
                                            employers, cooperation promotion
                                            activities, certificates of recognition for
                                            successful cooperation etc.)
5.2.     To develop the research of the labour market demand and supply by
         improving the mechanism for identifying requirements and expectations of
         employers
5.2.1.      Cooperation is developed To collate and analyse on systematic
            between the Agency and basis              references      and    proposals
            employers      in    addressing presented by employers concerning the
            labour market problems.         improvement of the work of the
                                            Agency with employers and the
                                            improvement of its services.
                                            To react operatively to proposals of
                                            employers concerning the improvement
                                            of services and to the submitted
                                            complaints.
5.2.2.      The current and new services To stimulate the use of labour market
            are developed on the basis of research findings in improving the
            findings of the labour market current services of the Agency and in
                                       21

          analysis                       the introduction of new services
5.3. To develop cooperation with sectoral, professional and regional employers’
       organisations and associations
5.3.1.    The training of the labour     To organise on-going cooperation
          force is effected in line with (meetings, seminars, work groups) with
          the development of sectors and experts of the LEC about problems of
          regions                        the labour market, employment
                                         promotion possibilities and the
                                         reduction of unemployment in Latvia

6. To promote the professional capacity of the staff of the Agency

6.1. To improve and upgrade methodology for the organisation of cooperation
with employers
6.1.1.    Standards are established for   To improve the methodology for the
          the organisation of cooperation organisation of cooperation with
          and for the provision of        employers by formulating the standard
          services to employers           for the organisation of cooperation and
                                          the provision of services to employers
6.1.2.    The capacity of cooperation     To increase the number of the staff
          with employers is strengthened responsible for cooperation with
                                          employers (at least 2 responsible staff
                                          members at the small branch offices of
                                          the Agency, 3 – at the regional branch
                                          offices of the Agency).
6.2. To develop and introduce a programme for the training of the Agency staff
for work with employers
6.2.1.   The professional capacity of To organise regular seminars for the
         the responsible staff members staff of branch offices of the Agency
         of the Agency is strengthened who work with employers, for the
                                       promotion of client servicing that is
                                       upgraded, professional and focused on
                                       addressing labour market problems
6.2.2.                                 To perform regular reviews and control
                                       at branch offices as well as to
                                       undertake the analysis of the practical
                                       work with employers at branch offices

7. To improve cooperation and to develop contacts with employment services
of other countries and other European information networks, as well as to
use the experience of European Union countries in planning new services of
the Agency and in the improvement of the current services
                                        22

7.1.     To organise visits for the exchange of experience and study visits to
         employment services of other EU countries
7.2.     To develop cooperation among employment services of Latvia, Lithuania
         and Estonia about innovations in the work of the said services with
         employers, new services, their development etc.

8. Collation, systematization and regular updating of information about
   employers who cooperate with the Agency

8.1.     To systematize, amplify and update information about employers –
         cooperation partners of the Agency
8.1.1.     A clearly established            To develop a database on employers
           information about the number     and to update it on regular basis
           of employers who cooperate
           with the Agency, contact
           information etc.
8.1.2.     The quality of e-mail services   To develop a database of employers’ e-
           offered by the Agency is         mail addresses
           improved
                                       23


                                     VIII
                   Cooperation with other institutions

       In order to perform the everyday functions of the Agency and at the same
time to provide the purposeful and optimal implementation of the strategy it is
necessary to strenghthen the cooperation of the Agency with its main cooperation
institutions and to develop and strenghthen cooperation with cooperation partners
both on the national and local level.
       Cooperation institutions and cooperation partners of the Agency:
       Ministry of Welfare;
       Ministry of Education and Science;
       Ministry of Economy;
       Office of Citizenship and Migration;
       State Labour Inspectorate;
       State Social Insurance Agency;
       Other ministries, institution under direct supervision of the ministries;
       Employer’s Confederation of Latvia;
       Latvijas Pašvaldību savienība;
       Employers;
       Local municipalities;
       Educational institutions;
       Investment and Development Agency of Latvia;
       Latvian Adult Education Association;
       Associations and foundations, including different organizations that unify
disabled people;
       Mass media.
                                           24


                                           IX
                         Implementation of the strategy

       To achieve the goals defined in the Operation and Development Strategy of
the State Employment Agency for 2008-2010 (Nodarbinātības valsts aģentūras
darbības un attīstības stratēģijā 2008.–2010.gadam), the Management contract is
prepared and signed for the timeframe of the strategy. The Management contract is
signed by the Minister of Welfare and the Director of the Agency. Accoring to the
current labour market situation, labour market development prognosis and the
financial resources acvailable for the year in question (the approved annual budget)
the Agency sets its operation priorities every year (currnet operation directions)
and the tasks that refer to the priorities. The priorities are set by the Agency are
introduced in the Operation Plan of the State Employment Agency. The
Consultative Board of the Agency examines and the Minister of Welfare approves
the priorities of the Agency and the Operation Plan of the Agency that set the tasks
to be accomplished, the implementation dates and the responsible structural units.
The priorities of the Agency and the Operation Plan of the Agency are approved
every year.
       The activities are carried out on yearly basis in the whole duration period of
the strategy. The activities need to be developed and improved gradually in
accordance with the rapidly changing labour market situation, the international
obligations of Latvia regarding reduction of unemployment and provision of free
movement of labour force as well as providing implementation of administration
of the ESF functions delegated to the Agency.
       The measures included in the operation plans of the Agency are dependant
on the stated tasks and the corresponding actions (activities), thus, providing
implementation of the aims stated in the strategy. When updating the operation
plans for the respective year (stating priorities to fulfill the tasks of the strategy and
providing consistent implementation of this operation plan), the Agency within the
scope of its competency will be able to react flexibly on possible changes of
government policy in the field of employment.
       The actions and the services of the Agency are financed from the state
budget subprogrammes: 07.01.00 „The Adminiostrastion of the Agency and the
Development of the Active Labour Market Measures”, 07.03.00 „Acqusition and
Restoration of Working Skills”, 07.05.00 „The Implementation of the European
Social Fund (ESF)”, 07.06.00 „The Development of the Employment
Infrastructure Financed by the European Regional Develoment Fund (ERDF)”,
07.07.00 „Refund in the State Main Budget on the Financing of the European
Social Fund”, 07.08.00 „Support to the Implementation of the European Social
Fund”, as well as from the subprogramme of the State Special Insurance Budget
04.02.00 „Employment Speacial Budget” etc. other projects financed by the
European Commission.
                                        25

      The achievable policy and operation indicators of the Agency within the
framework of the allocated financing are stated in accordance with the Operation
Strategyu of the Ministry of Welfare of the Republic of Latvia for 2007-2009. To
achieve the indicators stated for the Agency, the achievable indicators and the
financing necessary to implement them are stated also for each Local Employnent
Office of the Agency every year. In accordance with the Operation and
Development Strategy of the State Employment Agency for 2008–2010, the
achievable indicators of the Agency will be included in the new Management
Agreement. Taking into account the available budget resources for the current year
and the satiation in the labour market, the policy and operation indicators that are
included in the Management Agreement, are updated every year.

				
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