Dealing with Selection:
• Getting in: an introduction to self
• dealing with selection processes
• online recruitment
• interview role play
• managers and professionals: ‘how I
got where I am today….’
Getting In: an introduction
to self marketing
• Your job seeking strategy is a
marketing campaign! - McCarthy’s 4p’s
• Product = you!
• Price = £$£$£$!!
• Place = Where?
• Promotion = Selling the product!
Self marketing: Product!
• What are your attributes?
• The self knowledge database, diary1
• career diagnostic questionnaires
• what are your USP’s?
Self Marketing: Price!
• What are you worth in the labour
• What’s happening to graduate salaries
• What’s the ‘going rate’ for people who
do what you do?
• Would you be prepared to work for
less to get a ‘foot in the door’
Self Marketing: Place!
• What’s your preferred location?
• How flexible are you?
• Are there domestic or family ties?
• Does area affect cost of living and is
this reflected in your salary?
Self marketing: Promotion!
• Undertake market research
• find information on jobs and
organisations that interest you
• write a ‘selling’ CV (resume) - see the
UoD Career Development Centre www.
• Applying direct - cold calling?
• Networks - personal connections
Graduate Job Search: UK
• Graduate directories
• job ads on the internet - see later
• specialist journals
• recruitment fairs
• newspaper advertising
• what are the advantages and disadvantages of
these from the employer’s - and the candidate’s
point of view?
The 2-Way Brand Dilemma
• Employer brand
• University brand
• do students in focusing on blue-chip
employers miss out on potentially
• Do employers in discriminating against
some Universities shut out potentially
• What are the processes commonly
used in graduate recruitment?
• (also selection for work experience)
• Interview strategies - the candidate
• assessment centres
Types of Interview
• Structured or Informal
• One to One or Panel
• Single Stage or Multiple
• on its own or with other
• Research the organisation
• Annual Reports
• keyword search
• Promotional Material
• Library, Careers Centre, web
• Clear on WHEN, WHERE and HOW to
• Decide what to wear - If unsure, play
• Read all the literature sent - do not
miss important details
• Get documentation together
• Get a good night’s sleep!
• Personal presentation
• Eye contact
• body language
• positive and upbeat
• would I want to work with this person?
• open and closed questions
• body language
• asking for feedback
• what next?
Why do employers use
• Improved reliability and validity
• get a view of the candidate in work
• longer timescale for observation
• ability to cope with pressure
• interpersonal/team working skills
What can be involved?
• Identify some of
components of an
• identify WHY
Preparing for success
• What are they looking for? Examine
the job -job description?
• Is there a person specification?
• Do a practice psychometric test.
• Set up a mock interview.
• Practice giving presentations.
Strategy on the Day
• Be early
• the assessment NEVER
• Don’t try to hard to
dominate or make an
• be a good mixer in the
social time or meal times -
but don’t over-do it!
• Ask for feedback - by telephone if
• Reflect on your own performance
• how can I improve on the areas that
most concern me?
• Do it better next time!
• Work in pairs
• you will both be interviewer and
interviewee - so will need to prepare!
• Exchange jobs/CV’s
• run the interview - make it realistic!
• review the interview and get feedback