Director Design Men's Wovens in NYC NY Resume Paisley Shaler

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Director Design Men's Wovens in NYC NY Resume Paisley Shaler Powered By Docstoc
					                                      PAISLEY SHALER
linkedin.com/in/paisleyshaler                                                  (347) 603-5160
New York, NY 10019                                                   paisley.shaler@gmail.com




Men’s Woven Bottoms Designer with extensive experience in the design rooms of leading
global lifestyle brands. Background includes inspirational market research and development of
fabrications and vertical garment packages, presentation of concept and trend boards, garment
proto development , technical flat design sketching, color development and color management,
design line plan, business development and adherence to sku line plan. Well versed in
presenting and developing market trends into market ready product in heritage better
fabrications and finishes, fancy and plain woven fabrics and market driven styling. Outstanding
ability to interpret a menswear design trend into a brand specific iconic garment for maximum
style and sell through.


PROFESSIONAL EXPERIENCE

Polo Ralph Lauren Blue Label , New York, NY                                        1993 – 2012
Director of Fabric R& D Men’s Design (2004 – 2012)
Reported to Men’s Design V.P, overseeing all Men’s Fabric and Materials for roughwear
bottoms and iconic jackets.. Design line plan spans wovens plain and fancy, active, printed
goods and color wash processes and vertical garment package development. Accountable for full
product design development from color palette to inspirational fabric and silhouette presentation
to market ready product, including haberdashery , tailored items, khaki twills, military looks,
English tweeds, Italian wool cotton blends, Indian Madras , Colored bottoms twill and plain,
Garment dyed, Iconic pinstripes, herringbones and glen plaids seasonally reinterpreted for
market impact and proven sales.

Seasonal Achievements
● Directed Fabric research in the initial design area of men’s bottoms category of fabrications
   and garment packages for Polo Classics and Concepts , Golf and Special projects from
   concept development through market ready product for the RL global business.
● Led the initiative to maintain fresh fashion forward fabric and silhouette design for core
   heritage bottoms , shorts and trousers in both twill and plain weave in the vein of ‘Hampton
   Chino’ colored bottoms.
● Pioneered key relationships with suppliers for design development capabilities and profit
   advantages that were used across brands for their flexibility in heritage weaves, yarn dye
   capacity and garment finishing, washing and dying excellence.
● Instrumental in bringing European , South American and Asian suppliers to the design
   table to produce exclusive yarn dye selections for classic bottoms, a highly lucrative
   reverse chino short program ,Cotton fancy ‘Gents’ exclusive trouser designs, stone washed
   and silk blends.
● Created a 1st sample design protocol with local independent factories and wash facilities
   to create sample lines for use in making proprietary designs. Seasonally led fabric trend
   presentation of directional garments and wash trials to Design V.P. and key merchants.
● Initiated and developed a long term business Strategy with select Global suppliers,
  seasonally developed proprietary fashion forward fabrics; used this leverage to build
  finishing techniques.




Key Project Initiatives Achieved
● Established unique vendor relationship in S.A. for vertical garment dye programs in Pima
   cotton two ply twill, for Polo classics and Golf core business resulting in a four year success
   story with competitive margins and advantageous duty.
● Brought in an Asian niche vertical supplier to achieve a new core products category in men’s
   bottoms. For the First time in brand history the men’s pants top sales performer (second only
   to classic chino) was a Silk blend casual pant.
● Challenged to design a product ladder with this trading partner , resulting in sand and
   garment washed garment dye category of year round men’s bottoms in a full range of silk
   cotton, silk cotton linen, linen cotton, and tri-blends. Developed concept specific designs
   seasonally from rugged silk to parachute weight.
● Created an original program of a cotton cavalry plain and fancy twill in a ‘miracle’ micro
   sueded finish design that fulfilled both profit margins and a demanding design aesthetic.
● Designed color and layout combinations in a classic vintage menswear pinstripe that were
   custom woven with a niche supplier leading to a ten year run of Classic Irish linen and Linen
   blend laundered pinstripes. This iconic menswear fabric was also adopted in other design
   areas including women’s, Rugby, accessories, and a highly profitable FOA category.
● Directed a staff for Men’s Rugby brand Bottoms and Jackets at a time of rapid expansion,
   bringing Polo mens iconic looks and twisting design expertise and vendor leverage to create
   more youthful Collegiate heritage looks in a boutique sales driven , less flexible design cycle.

Roughwear Men’s Pants and Shorts Designer (1996– 2004)
Played a vital role in men’s rough wear Bottoms design; responsible for inspirational
market research while managing in house customers and service areas, graphics, art dept, logo
development , fabric sourcing, label and trim areas , handing off to PD for spec packs, garment
fittings with TD team .Accountable to RL design aesthetic and Merchandising design plan .
Product Manager Men’s Roughwear Design (1993 – 1996)
Reported to Men’s Roughwear Design Director while overseeing inspiration proto design
making, flat sketching , market research, garment fittings , Presentation to RL, design concept
directors and merchandising line plan.

British Khaki, New York, NY                                                         1990 – 1993
Head Designer
Directed Assistant , Head Pattern maker and design sample room, Color and Fabric design; led
all facets of design development lifestyle in Men’s casual bottoms, Roughwear, Gentleman’s
Trousers and Women’s separates, and Accessories, made in Asia, India, Europe and USA.
● Expanded product line in both men’s and women's design of exclusive vintage preppy style
     prints, madras , khaki , surplus and military inspired looks, color management and key item
     styles for private label and better specialty stores.

                                          EDUCATION

Bachelor of Fine Arts, Apparel Design, Rhode Island School of Design, Providence, RI

				
DOCUMENT INFO
Description: Paisley Shaler is a Men’s Woven Bottoms Designer with extensive experience in the design rooms of leading global lifestyle brands. Paisley's background includes inspirational market research and development of fabrications and vertical garment packages, presentation of concept and trend boards, garment proto development , technical flat design sketching, color development and color management, design line plan, business development and adherence to sku line plan.