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Mortgage Journal Hypoth caire

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					  Canadian Association of Accredited Mortgage Professionals
Reach Canada's $800 billion mortgage industry.                                                       IN PRINT AND ONLINE
                                                                                               Connecting you with CAAMP members
The Association Advantage                                                                              throughout the year
• Canadian Association of Accredited Mortgage Professionals (CAAMP) is one of the
  most prominent professional associations in Canada. Our members account for 90                                     Mortgage Journal
  per cent of all mortgage activity in the country.                                                                  Hypothécaire
• We have an annual $7 million budget for products and services.                                                     PRINT EDITION
• Mortgage Journal Hypothécaire is mailed directly to more than 17,000 readers                                       Contains up-to-date industry
  and has the highest circulation among mortgage-industry publications in Canada.                                    news, trends and information
  The Journal also includes an e-mail edition, which is sent to more than 30,000                                     published eight times per
                                                                                                                     year. Readers rely on the
  recipients.
                                                                                                                     magazine to stay up-to-date
                                                                                                                     about the latest products and
Who We Are                                                                                                           services to hit the market.
• Founded in 1994, we are the largest and most respected mortgage industry
  association in Canada and act as the voice of the industry to government, media,
  and legislators - we play an active role in the development of industry legislation.   Mortgage Journal
  We draw our members from all segments of Canada's mortgage industry.                   Hypothécaire
• We are actively involved in delivering professional development opportunities          DIGITAL EDITION
  and host regional and national events. Our objective is to ensure the Canadian         An exact replica of the print edition,
  mortgage industry evolves into full professional status supported by the highest       the digital edition is published
  standards of professional practice.                                                    eight times per year allowing for
                                                                                         unlimited online exposure and
• CAAMP members by the numbers:                                                          for your ad to be a direct link to
                                                                                         your website.
       Regional Breakdown:
       British Columbia/Yukon – 14%
       Alberta/NW Territories – 14%               Industry Breakdown:
       Saskatchewan/Nunavut – 2%                  Brokers - 80%                                                    Online Membership
       Manitoba – 2%                              Lenders/Insurers/Other - 20%                                     Directory
       Ontario – 56%                                                                                               This interactive resource is
       Quebec – 8%                                                                                                 available to members 24 hours a
       Atlantic – 4%                                                                                               day, 365 days a year. With just a
                                                                                                                   few clicks of the mouse, viewers
                                                                                                                   can find the products and
Why Advertise?                                                                                                     services they're searching for.
By participating in CAAMP print and online products, you will reach out to more than
17,000 of Canada's top mortgage professionals. Contact your Naylor account
executive today to secure your space!

For more information, please contact:
Angela Caroyannis
Publication Director
Toll-free: (800) 665-2456 x 625
Direct: (204) 975-0625
Fax: (800) 709-5551
acaroyannis@naylor.com
                                                                                                    To learn more about CAAMP, visit:
                                                                                                             www.caamp.org
 Mortgage Journal Hypothécaire

 Net Advertising Member Rates                                                                                                                                         Revisions and Proofs: $50.00
                                                                                                                                                                Position Guarantee: 15% Premium

 Full-Colour                                                            1x                            2x                             4x                            6x                  8x
                       Full Page                                   $3,109.50                      $2,949.50                      $2,639.50                      $2,329.50           $2,019.50
                       1/2 Page                                    $2,339.50                      $2,219.50                      $1,989.50                      $1,749.50           $1,519.50
                       1/3 Page                                    $1,789.50                      $1,699.50                      $1,519.50                      $1,339.50           $1,159.50
                       1/4 Page                                    $1,569.50                      $1,489.50                      $1,329.50                      $1,179.50           $1,019.50
               Double Page Spread                                  $5,189.50                      $4,929.50                      $4,409.50                      $3,889.50           $3,369.50
               Outside Back Cover                                  $4,089.50                      $3,929.50                      $3,619.50                      $3,309.50           $2,999.50
      Inside Front or Inside Back Cover                            $3,799.50                      $3,639.50                      $3,329.50                      $3,019.50           $2,709.50




 Past Advertisers
 Our communications program is made possible solely through advertiser support. We appreciate the investment that our
 advertisers make with the Canadian Association of Accredited Mortgage Professionals and strongly encourage our members
 to do business with vendors that support our association. Members know that they can confidently select the quality products
 and services featured in CAAMP publications.

           Aequor                                                              Dominion Lending Centres                                               Mortgage Intelligence
           AGF Trust Company                                                   Effort Trust                                                           Mortgage Protection Plan
           Alderney Real Estate Appraisals                                     Equity Financial Trust Company                                         Optimum Mortgage
           Applied Business Software                                           Fidelity Information Services                                          Real Mortgage Associates, Inc.
           Appraisal Institute of Canada                                       First Line Mortgages                                                   Rocca Dickson Andreis, Inc.
           Bridgewater Bank                                                    First National Financial LP                                            Royal Bank ofCanada
           Canada Guaranty Mortgage                                            Fisgard Capital Corporation                                            Solidifi
           Insurance Company                                                   Genworth Financial Canada                                              Stewart Title Guaranty Company
           Canada Mortgage and Housing                                         Home Loans Canada                                                      Syndicate Mortgages
           Corporation                                                         HomEquity Bank                                                         TD Canada Trust
           Canadian National Association of                                    Home Trust Company                                                     The Equitable Trust Company
           Real Estate Appraisers                                              ICICI Bank Canada                                                      The Mortgage Group Canada, Inc.
           Canadiana Financial Corp.                                           ING Mortgage Broker Services
           Capital Direct Lending Corp.                                        Invis, Inc.
           Concentra Financial                                                 MCAP
           Credit Counselling Society                                          Morcan Financial
           D&H                                                                 Mortgage Centre, The




                                                                             We appreciate your support!

Advertiser indemnifies Naylor and the Association against losses or liabilities arising from this advertising. Naylor assumes no liability whatsoever, except
to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions
have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue
accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of
a contract cancellation, the advertiser or agency agrees to repay Naylor any discounts granted for multiple insertions less any discount applicable for the
number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions
are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). CIM-H0612 (LR 7/23/2008 CIM-H0608)

   Canadian Association of Accredited Mortgage Professionals                                                                                                                     www.caamp.org
 Mortgage Journal Hypothécaire

 Net Advertising Non-Member Rates                                                                                                                                     Revisions and Proofs: $50.00
 All rates include an eLink in the digital edition of the magazine.                                                                                             Position Guarantee: 15% Premium

 Full-Colour                                                           1x                             2x                             4x                            6x                  8x
                       Full Page                                   $3,609.50                     $3,429.50                      $3,069.50                       $2,709.50           $2,349.50
                       1/2 Page                                    $2,669.50                     $2,539.50                      $2,269.50                       $1,999.50           $1,739.50
                       1/3 Page                                    $2,029.50                     $1,929.50                      $1,729.50                       $1,519.50           $1,319.50
                       1/4 Page                                    $1,769.50                     $1,679.50                      $1,499.50                       $1,329.50           $1,149.50
               Double Page Spread                                  $6,149.50                     $5,839.50                      $5,229.50                       $4,609.50           $3,999.50
               Outside Back Cover                                  $4,589.50                     $4,409.50                      $4,049.50                       $3,689.50           $3,329.50
      Inside Front or Inside Back Cover                            $4,299.50                     $4,119.50                      $3,759.50                       $3,399.50           $3,039.50




 Past Advertisers
 Our communications program is made possible solely through advertiser support. We appreciate the investment that our
 advertisers make with the Canadian Association of Accredited Mortgage Professionals and strongly encourage our members
 to do business with vendors that support our association. Members know that they can confidently select the quality products
 and services featured in CAAMP publications.

              Aequor                                                            Dominion Lending Centres                                             Mortgage Intelligence
              AGF Trust Company                                                 Effort Trust                                                         Mortgage Protection Plan
              Alderney Real Estate                                              Equity Financial Trust Company                                       Optimum Mortgage
              Appraisals                                                        Fidelity Information Services
                                                                                                                                                     Real Mortgage Associates, Inc.
              Applied Business Software                                         First Line Mortgages
                                                                                                                                                     Rocca Dickson Andreis, Inc.
              Appraisal Institute of Canada                                     First National Financial LP
                                                                                                                                                     Royal Bank ofCanada
              Bridgewater Bank                                                  Fisgard Capital Corporation
                                                                                                                                                     Solidifi
              Canada Guaranty Mortgage                                          Genworth Financial Canada
                                                                                                                                                     Stewart Title Guaranty Company
              Insurance Company                                                 Home Loans Canada
                                                                                                                                                     Syndicate Mortgages
              Canada Mortgage and                                               HomEquity Bank
                                                                                                                                                     TD Canada Trust
              Housing Corporation                                               Home Trust Company
                                                                                                                                                     The Equitable Trust Company
              Canadian National Association                                     ICICI Bank Canada
                                                                                                                                                     The Mortgage Group Canada, Inc.
              of Real Estate Appraisers                                         ING Mortgage Broker Services
              Canadiana Financial Corp.                                         Invis, Inc.
              Capital Direct Lending Corp.                                      MCAP
              Concentra Financial                                               Morcan Financial
              Credit Counselling Society                                        Mortgage Centre, The
              D&H




                                                                           We appreciate your support!

Advertiser indemnifies Naylor and the Association against losses or liabilities arising from this advertising. Naylor assumes no liability whatsoever, except
to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions
have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue
accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of
a contract cancellation, the advertiser or agency agrees to repay Naylor any discounts granted for multiple insertions less any discount applicable for the
number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions
are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s). CIM-H0612 (LR 7/23/2008 CIM-H0608)

   Canadian Association of Accredited Mortgage Professionals                                                                                                                     www.caamp.org
Mortgage Journal Hypothécaire
Print Advertising Specifications
Magazine Trim Size: 8.375" x 10.875"
                                                                          Production Services
        Double Page                Full Page         Full Page            Naylor provides professional ad assembly to
        Spread Bleed                Bleed            No Bleed
                                                                          non-agency clients at no charge.


       17" x 11.125"         8.625" x 11.125"       7" x 9.5"             Artwork Requirements
                                                                          All digital colour and greyscale artwork must be
         1/2 Page           1/3 Page                1/4 Page
        Horizontal         Horizontal               Vertical              supplied at 300 dpi. Line art must be supplied at 600
                                                                          dpi. High-res PDF, EPS, TIFF and JPEG files are accepted.
                                                                          Images from the Web are not suitable for printing. All
                                                                          colour artwork must be in CMYK mode;
      7" x 4.583"           7" x 3"             3.333" x 4.583"           black-and-white artwork must be in either greyscale or
                                                                          bitmap mode. RGB mode artwork is not accepted and if
                                                                          supplied will be converted to CMYK mode, which will
Note: Text placed outside the live area within any full-page or DPS       result in a colour shift. All screen and printer fonts as
ads may be cut off. Please keep text within the live area at all times.   well as linked images must be supplied if not
                                                                          embedded in the file.
DPS Live Area: 15.417" x 9.5"
Full-Page Live Area: 7" x 9.5"
                                                                          Ad Material Upload
                                                                          Go to the Naylor website at www.naylor.com and under
                                                                          the Client Support section click “Ad Upload.” Locate
                                                                          your publication code, advertising order number and
                                                                          advertising code in the box at the top right-hand side
                                                                          of your advertising space contract. Simply fill in your
                                                                          company’s contact information along with these three
                                                                          pieces of information, browse for your file and click
                                                                          “Submit.” Changes or corrections resulting from
                                                                          problems of supplied material will be billed at cost plus
                                                                          15%.

                                                                          Proofs and Revisions
                                                                          Proofs of ads produced by Naylor are available upon
                                                                          request at a charge of $50. Revisions are rework for
                                                                          Naylor and are subject to a $50 surcharge.




 Canadian Association of Accredited Mortgage Professionals                                                    www.caamp.org
Mortgage Journal Hypothécaire
Digital Edition – http://www.caamp.org/info.php?pid=70
In addition to print, Mortgage Journal Hypothécaire is also available to members in a fully interactive digital version. Viewers
can virtually flip through the pages, forward articles of interest to colleagues and click on ads to be redirected to the advertiser's
website.

                                            Extend your print advertising investment with the unique
                                            benefits of digital media:
                                            •   Link your ad to the landing page of your choice
                                            •   Increase traffic to your website
                                            •   Interact with viewers to facilitate the buying process
                                            •   Generate an immediate response from customers

                                            Members and readers receive each issue via e-mail and each new issue is posted
                                            on the association's website. A full archive of past issues is available, ensuring
                                            longevity for your online presence.

With the digital edition, readers can:
• Bookmark pages and insert notes                                  • Read the issue online or download and print for later
• Perform a keyword search of the entire magazine                  • Share articles on third-party news and social networking sites
• Navigate and magnify pages with one click                        • Use tabs to view archives, find a list of articles for one-click
• View issues instantly from most smart phones                        access and more



Ad Positions




                                                                      eToolbar | $2,709.00
                                                                         Your company name is displayed as a button on the
                                                                         toolbar, found in the top-right corner of every page of the
                                                                         digital edition next to frequently used navigational icons.
                                                                         When viewers click the button, a box containing
                                                                         descriptive text about your company and a link to your
                                                                         website will appear.

                                                                      eSkyscraper | $3,709.50
                                                                         The eSkyscraper ad displays the entire time the digital
eSponsorship | $3,709.00                                                 edition is open, giving your message consistent and
  Your message will be prominently displayed directly                    lasting exposure.
  across from the cover of the magazine. Animation
  and video capabilities are available.                               Ad "Jolt" Upgrade | $299.50
                                                                         Transform your static print advertisement into an
eLink | Included in display ad rates                                     attention-grabbing animated message. The digital edition
  eLinks increase traffic from your ad in the digital                    of the magazine offers dynamic capabilities not available
  edition to your company's website or a corporate                       in the print version.
  e-mail address. All of our advertising options include
  this upgrade.


 Canadian Association of Accredited Mortgage Professionals                                                                www.caamp.org
Online Membership Directory
The official online resource of CAAMP

About the Online Membership Directory –
http://naylornetwork.com/caampdirectory/
The CAAMP Online Membership Directory is a user-friendly forum designed to bring
suppliers and end-users together. Available 24 hours a day, 365 days a year, the interactive
Online Membership Directory makes it easy to locate products and professional services
geared to the mortgage industry. With hyperlinks, multiple search capabilities and richer
search results, our Online Membership Directory is designed to drive the purchasing
process and bring customers to your site with a few clicks.

The Online Membership Directory is a reference at your fingertips:
• Cross-promoted in other CAAMP publications and communication pieces
• Optimized to drive traffic from search engines and the CAAMP home page
• Categorical layout allows efficient browsing with fewer clicks
• The Add Search to Browser function allows users to set the Online Membership Directory as
   their default browser, bringing them directly to your listing when they search the Web
• Directs visitors to the landing page of your choice to learn more about your business         Online Membership Directory Stats:
• Vertical search capability with Google™ integration returns richer results                    • More than 32,000 average page views per month
• Consumers come to you when they are ready to buy                                              • 13.2 page views in an average visit
• Various ad sizes and display options make it easy to customize your listing and enhance
  content




                                                             Top Banner | $1,100
                                                               Horizontal banner appearing at the top of every page! (Maximum
                                                               five rotating per position). No matter what page visitors click on,
                                                               your message will be prominently displayed!

                                                             Vertical Banner | $825
                                                               The Vertical Banners are placed and sized to catch attention and are
                                                               located on every page. (There are maximum five rotating per
                                                               position.)

                                                             Tile Ad | $550
                                                               Appears on every page. There is a maximum of five rotating per
                                                               position.




                                                                                                          Continued on next page...




 Canadian Association of Accredited Mortgage Professionals                                                           www.caamp.org
Mortgage Journal Hypothécaire
Online Membership Directory
Online Specifications
For more information, visit: www.naylor.com/clientSupport-onlineGuidelines.asp


                                                                       *Digital Edition Flash Guidelines
Digital Edition
                                                                       • Publish or export .SWF file for Flash Player 9 and ActionScript 3.0
eSponsor                                                               • Set the frames per second (FPS) to 24
• 550 x 480 pixels                                                     • Do not add buttons or any clickable actions; Please supply the
• JPG, GIF, Flash/SWF*, AVI, MPG, MOV, FLV or Real Player accepted       intended URL to your Naylor account executive
• Animation and video no longer than one minute in duration            • Avoid any ActionScript that can affect the Nxtbook engine, such
                                                                         as the _parent layer of the animation, _level0 and
eSkyscraper
                                                                         _rootreferences, or global functions like setTimeinterval
• 200 x 783 pixels
• JPG only (no animation)                                              • Bitmaps should have “smoothing enabled” for best presentation
                                                                       • All fonts, images, and support animations files should be
eToolbar                                                                 embedded within the file
• 250 x 50 pixels; 50 character limit (initial eToolbar button)        • Do not use flash stage color as background; Create a bottom layer
• JPG only (no animation)                                                and draw a solid filled box
                                                                       • Animation time limit is approximately 25 seconds (including
                                                                         multiple loops); A stop action is needed at the end of the
                                                                         animation



Online Directory
Spotlight Tile
• 125 x 125 pixels
• JPG, GIF or Flash/SWF* accepted

Vertical Banner
• 120 x 240 pixels
• JPG, GIF or Flash/SWF* accepted
Horizontal Banner
• 468 x 60 pixels
• JPG, GIF or Flash/SWF* accepted



*Online Directory Flash Guidelines
• Publish or export .SWF file for Flash Player 9 and              • Create a proper ActionScript 2.0 button as follows:
  ActionScript 2.0                                                  1. Symbol type needs to be “button”
• Bitmaps should have “smoothing enabled” for best                  2. Set action script code exactly as below:
  presentation                                                           on (press) {
• All fonts, images, and support animations files should be                 getURL(url, ”_blank”);
  embedded within the file                                               }
• Do not use flash stage color as background; Create a                 NOTE: Do not type your intended URL in the code.
  bottom layer and draw a solid filled box                             The purpose of setting up your Flash creative like this is so that we
• Animation time limit is approximately 25 seconds                     can control the landing page. Please supply the URL to your Naylor
  (including multiple loops); A stop action is needed at the           account executive.
  end of the animation




 Canadian Association of Accredited Mortgage Professionals                                                                   www.caamp.org

				
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