Quick Start Guide To Sales Funnels by EirikVold

VIEWS: 4 PAGES: 20

More Info
									                   Quick Start Guide To Sales Funnels

       You Do NOT Have the Right to Edit, Copy,
                  Reprint, Resell this Report!


       You DO Have the Right To Give Away this
       Report To Others Who May Benefit From It


Share it With Others By:
       Giving it away to your blog readers
       Giving it away as a freebie to those who sign up for your mailing
        list
       Giving it away as a free bonus to your paid products
       Giving it away to members of your membership site as a free
        bonus
       Giving it away to your customers or clients as a gift
       Giving it away during a webinar as a learning tool



ALL RIGHTS RESERVED. No part of this report may be reproduced or
transmitted in any form whatsoever, electronic, or mechanical, including
photocopying, recording, or by any informational storage or retrieval system
without express written, dated and signed permission from the author.



DISCLAIMER AND/OR LEGAL NOTICES: The information presented in this
report represents the views of the publisher as of the date of publication. The
publisher reserves the rights to alter and update their opinions based on new
conditions. This report is for informational purposes only. The author and the
publisher do not accept any responsibilities for any liabilities resulting from
the use of this information. While every attempt has been made to verify the
information provided here, the author and the publisher cannot assume any
responsibility for errors, inaccuracies or omissions. Any similarities with
people or facts are unintentional.


No Fluff Reports - http://nofluffreports.com                            Page 2
                   Quick Start Guide To Sales Funnels

After You Read This Report…You’ll Understand
The Concept Of Your Sales Funnel
       The single most common marketing mistake new internet
       marketers make

       The two most important questions you have to ask yourself,
       before ever starting to plan!

       The most crucial step to building customer trust - and
       what you have to do next

       The most important secret to achieving sales funnel success -
       even if this is your first introduction to the concept

       The single most important detail you have to take care to
       set up (miss it, and you'll notice it hurts!)

Check Out This Available Resource…


                Sales Funnel Strategies
              How To Work Your Sales Funnel
                    For Bigger Profits
                                        Brought To You By: -8-Your Name-8-



                                       If you’re ready to discover how to
                                       create a powerful plan of action and
                                       work your sales funnel for bigger
                                       profits, you need to check out this
                                       40+ page guide…




Click here to check it out for yourself today
http://nofluffreports.com/sales-funnel-strategies


No Fluff Reports - http://nofluffreports.com                               Page 3
                   Quick Start Guide To Sales Funnels




 Quick Start Guide To
               Sales Funnels
About the author

                     Eirik Vold started his first business with a partner in 1996
                     and sold it five years later for millions. He used some of
                     the cash to start a second business, with services aimed
                     for Media & IR Contacts, during a period of 3 years served
                     more than one hundred thousands clients, and Eirik
                     ultimately sold that business to a larger international
                     media company.

                   After working as a consultant and marketing strategist for
                   small and medium businesses on four continents, Eirik
realized his passion and talent was helping other entrepreneurs be super-
successful (online & offline) and in 2005 coined the term Marketing Coaching
to describe his work.

Internationally recognized as a business advisor and author, Eirik has worked
with thousands of small and medium businesses whose names you’ll never
know, but whose entrepreneurial owners have pocketed a substantial sum in
increased income and proceeds from sales. (50% year over year client
growth is typical, and 100% sales increases are not uncommon) Thousands
more have read Eirik’s publications, cources and reports, including his wildly
successful website nofluffreports.com. “No Fluff Reports” has hot little reports
with topics and some of the best strategies for marketing your business
online as well as offline, to make more profits and serve your customers
better. These reports is a must read for anyone in the "biz".

No Fluff Reports - http://nofluffreports.com                              Page 4
                   Quick Start Guide To Sales Funnels



                                The Basics
One of the biggest mistakes new internet marketers make? Create a
product, launch it – and stop.


That’s only the start of your Sales Funnel.


In fact, it’s not even the beginning. (Not if you’re doing things
properly.)


What is a Sales Funnel?


It’s an open door inviting potential customers to enter. Once they step
voluntarily inside, imagine catching them up on a slide – as in a
children’s slide or waterslide – that swiftly spirals them downwards.
On the way, they are able to grab various other goodies: Which makes
it an exciting ride.


And at the end is… The Big Prize. (For both you and your customer!)


If you’ve done it properly, they’ll have enjoyed the ride so much that
they’ll eagerly rush to the beginning of other slides you create (almost
faster than you can create them!) They’ll be totally confident they’re
going to have a richly-satisfying time – and you’ll have lifetime
buyers.




No Fluff Reports - http://nofluffreports.com                        Page 5
                   Quick Start Guide To Sales Funnels

But you have to guide them there by the shortest, simplest path. You
have to make it easy for your visitors to spend money – and make
sure they are going to be happy with the results when they do spend!



                Is A Sales Funnel Anything
                Like A “Pyramid” Scheme?

Absolutely not. The reason pyramid schemes are illegal in many
places? They’re dishonest.


The way they work is through preying on trusting people, telling them
falsehoods and stuffing them full of big dreams about unlimited cash.
(Sounds like some of the shadier gurus out there, doesn’t it?) Pyramid
companies encourage and often actually intimidate their gullible
victims into sucking in friends and relatives.


The hapless victim ends up spending a fortune, annoys her nearest
and dearest, and never makes any money. (In fact, many of them
report actually buying more of their own products than they’re paid –
mostly to get the “free gifts”.)


Do the big guns at the pyramid top know this? Absolutely. In fact,
they count on it.




No Fluff Reports - http://nofluffreports.com                       Page 6
                   Quick Start Guide To Sales Funnels

The few members who actually do make money from pyramid
schemes? You guessed it. The 3 or 4 levels at the top. But once those
particular levels start branching outward, the market quickly becomes
seriously oversaturated, so that the poor Joes at the widest part of
the pyramid – the base – haven’t a hope in a very hot place of making
a significant profit.



                      Using A Sales Funnel

Some internet marketers also suffer from “pyramid mentality. They
indiscriminately sign on more and more affiliates, set no boundaries,
provide unlimited PLR, unlimited Resell rights, sell shoddy, half-baked
products and take on even more affiliates – knowing the value of their
product is already outdated and that they’ve oversaturated their
market. Their disappointed affiliates quit in droves, annoyed
customers opt out and even though they make a profit, it’s not half as
big as they once hoped.


As an ethical internet marketer trying to earn an honest living, create
loyal, lifetime “repeat” customers and provide value in your services,
“pyramid mentality” shouldn’t be your problem.
But the most common reason some marketers develop “pyramid
mentality” isn’t through greed –
it’s through not having a clear picture of what they’re supposed to
be doing, and why.




No Fluff Reports - http://nofluffreports.com                       Page 7
                   Quick Start Guide To Sales Funnels

It’s easier to sell to buyers you already “own” heart and soul, than to
continually start the process all over again, working your aspidistra off
to find more new prospects. The best way to create lifetime
customers like these is through informed use of a Sales Funnel.


A Sales Funnel is nothing more than a plan for how you’re going to
run your Marketing Campaign. And make it the best Marketing
Campaign you can – for you and your customers.


1.     Decide On The Slide


You need to decide:


              What you want to sell
              Who you want to sell it to.


The second criteria is totally dependent on the first. The more
specifically you answer these two questions, the more absolute detail
you add to the picture you’re painting. The more detail, the more
successful you are likely to be in attracting pre-sold or pre-qualified
prospects.


Establish Trust


That can be done in a few seconds – if you hit the right chord.
Usually, your potential subscriber reads your landing page and if
you’ve gauged it right and you totally understand your individual
future customer, he thinks with a heartfelt gush of certainty and



No Fluff Reports - http://nofluffreports.com                        Page 8
                    Quick Start Guide To Sales Funnels

emotion, “She’s describing me!” That’s usually immediately followed
by “she’s been there!”


The certainty that you are the one they’ve been waiting for, the one
who has the missing pieces of the puzzle, has them stampeding to opt
in. Some of the emotional states they might experience at this point:


       Alert
       Alive
       Optimistic
       Excited
       Anxious
       Delighted
       Hopeful


2.     Build A Relationship


It’s a great feeling when you start to get feedback that they feel like
this: But your job is far from over, once you’ve got them to opt in – in
fact, it hasn’t even started!


Now comes the most crucial part – the one that determines whether or
not they’re going to be thrilled with your magic waterslide – or
annoyed, disappointed (or even indifferent). (In which case, watch
how fast they jump off.)


Building the relationship is where all the work you did in planning and
preparation will really pay off.



No Fluff Reports - http://nofluffreports.com                        Page 9
                   Quick Start Guide To Sales Funnels

3.     Nurture The Relationship


They’ve bought a product from you – but here’s no time to breathe a
sigh of satisfaction. You should be too busy continuing to provide them
with meaningful contact, valuable content and more offers – both paid
and free. No matter how sincere you are, a Sales Funnel will definitely
provides a structured way to enhance this process significantly.


5.     The Metamorphosis


It may be a little fanciful, but think of a caterpillar. It goes through its
cocoon stage and emerges as a fully-fledged butterfly, with wings of
its own, able to fly away.


A subscriber who has made it all the way through your Sales Funnel
should emerge the same way. Encouraged by the small successes your
high quality content and low cost report helps them achieve in
their hobby, personal life or business (depending on what you sell),
they buy your higher end products. They join your membership
site. Perhaps they become enthusiastic affiliates, and help you sell.
They join your mastermind group. Eventually, if you’ve pre-qualified
subscribers with the money to spend, they sign up for one-on-one
coaching.




No Fluff Reports - http://nofluffreports.com                         Page 10
                   Quick Start Guide To Sales Funnels

If what you’re selling relates to internet marketing services or
products, be prepared for a select few to approach you and suggest
joint ventures – ones that will benefit both of you. These quality
customers have given you excellent, sales-inducing testimonials along
the way – and now it’s your turn to reciprocate, if it works out for both
of you.


And if you’re sitting there thinking, “I’m too new. Planning all that stuff
is way too advanced for me – I’ll be happy if I make a few sales” –
relax. We’ve all been there. And the big helpful secret I can tell you,
with unhesitating certainty? Work sincerely and smartly, and you’ll
learn along the way.


It won’t seem so hard, if you focus on moving forward one step at a
time, setting smaller “interim” goals for yourself.


But what may help more than anything in setting goals and providing
a clear picture of where you’re headed – and what you need to
do – is using a Sales Funnel. It’s not hard to use – in fact it will make
your marketing life easier! And it will get you much faster to the point
where you’re bringing in the ideal income you’ve decided you need.


So here is a diagram. Not of how you need to do things – that’s a
process you’ll be working on for a while. This is just a diagram of what
you need to know about your ultimate ideal sales “map”. It details the
steps you will want to be taking and set in place to launch a
strong Marketing Campaign.




No Fluff Reports - http://nofluffreports.com                        Page 11
                   Quick Start Guide To Sales Funnels




A natural part of your Sales Funnel will be watching some customers
bow out early. Don’t panic when this happens – just observe and
analyze. Disqualification often has nothing to do with the quality of
your products or any communication mishandling on your part. It may
be a result of factors outside your control – such as the customer just
not being able to afford a higher end product right now; or already
being a member of a different membership site.




No Fluff Reports - http://nofluffreports.com                     Page 12
                   Quick Start Guide To Sales Funnels

That’s why it’s absolutely vital for you to spend adequate time on
identifying who your ideal visitor would be – before they even
land on your site. (And perhaps provide migration options for those
who leave.)


Always remember, the focus should never be on sales, sales, sales…
but on the relationship – sometimes it is better to sacrifice the sale,
to keep a good customer. That’s what you do at the “front end”
(the wide part) of your Sales Funnel. You provide “free” products, trial
memberships and other demonstrations of your value (or pay your
affiliates high commission rates) to build trust and attract new
subscribers towards your high end and residual offers.



             5 Steps Towards A Successful
                     Sales Funnel

It is important to remember that not every sales model you create has
to follow every single step in the sales model diagram on the previous
page. The diagram is a only a guide. But you need to be aware of
your options, so you don’t leave the money sitting on the counter.


And knowing how to create a Sales Funnel is a proven way to ensure
this doesn’t happen.




No Fluff Reports - http://nofluffreports.com                       Page 13
                   Quick Start Guide To Sales Funnels

To run over the steps you need to take:


       Create interest (by measuring interest and matching your
       content to the need)


       Ask yourself some hard questions. Is it worthwhile developing
       this particular Sales Funnel? Will you and your customer both
       profit, if you go ahead and meet this need?


       Build a relationship with your subscriber, a “dialogue” that
       leads him to buy


       Don’t let your subscribers get “stuck” in your Sales Funnel. Be
       vigilant – watch to see if there are any weak spots slowing their
       progress through and remove obstacles


       Don’t get stuck yourself – don’t obsess over one stage, but keep
       the “big picture” always in mind.


Even when you’re new to the Sales Funnel process, making sure you’re
staying on target doesn’t have to initially involve the complex sales
pipeline skills that top gurus learn to develop. The good news is, the
simple formula I’m about to suggest is easy.


My tried-and-true secret formula?


Always focus on providing value that over delivers. Make building
that relationship with your customer more important than calculating
ratios and profits – and the profits will follow.


No Fluff Reports - http://nofluffreports.com                      Page 14
                   Quick Start Guide To Sales Funnels

Especially if you don’t neglect using your Sales Funnel!


                        Wait! Before You Go. . .


                Sales Funnel Strategies
              How To Work Your Sales Funnel
                    For Bigger Profits

Discover how to create a powerful plan of action and work your sales
funnel for bigger profits with my 40+ page guide!


                                       You’ll discover:


                                          Know what to do when a customer
                                       "leaks" out of your funnel


                                          Discover 8 vital progressions every
                                       successful Sales Funnel has to make


                                          Learn the single most important
                                       "rule" you must factor in to create an
organically flowing Sales Funnel


   Keep in mind 6 crucial factors you must consider, when setting up
your Sales Funnel flow


   Use 5 powerful strategies for tripling your affiliates traffic leads (and
your affiliates will love you for this!)


   Teach you the "Golden Rule" of planning you probably haven't heard
No Fluff Reports - http://nofluffreports.com                           Page 15
                   Quick Start Guide To Sales Funnels

much of (and the answer may actually surprise you!)


   Reveal the secret key function your Sales Funnel has to perform -
and the hidden benefit this will give you


   The single most overlooked marketing strategy that could be your
best friend - when you most need it


   The two opposing choices you must seriously consider if you
discover your prize product is a "one trick pony"


   The powerful natural law that Euclid, Pythagoras and Da Vinci made
use of


  The single most important thing you must ensure for your customers
- whether they opt out or in


   2 essential attributes every strong Sales Funnel must exhibit


   The single most powerful way to stop blockages in your Sales
Funnel flow


Click here to check it out for yourself today
http://nofluffreports.com/sales-funnel-strategies




No Fluff Reports - http://nofluffreports.com                       Page 16
                             Quick Start Guide To Sales Funnels


                         Success Strategies for Marketing Your Online Business
                         Offline
                         If you're ready to go offline in a big way, be sure to grab a copy of my new report,
                         "Success Strategies for Marketing Your Online Business Offline." It covers
                         everything you need to get started with offline marketing, no matter what business
                         you're in.
                         Click here to check it out for yourself today
                         http://nofluffreports.com/success-strategies-for-marketing-your-online-business-offline




                         Breakout SEO - Powerful Strategies That Get YOU
                         Organic Traffic
                         Search Engine Optimization is an important part of growing a successful business.
                         “Breakout SEO – Powerful Strategies That Get YOU Organic Traffic” takes the
                         guesswork out and shows you how to get the job done for serious results.
                         Click here to check it out for yourself today
                         http://nofluffreports.com/powerful-seo-strategies-that-get-you-organic-traffic



                         Link Building Battle Plan
                         Speaking of saving precious time, I’m a big fan of shortcuts. Why re-invent the wheel
                         and research facts I’ve already spent weeks putting together? Just download the
                         complete battle plan today!
                         Click here to check it out for yourself today
                         http://nofluffreports.com/link-building-battle-plan



                         Keyword Treasury - Discover The Hidden Gold In Your
                         Keywords
                         Want to know even more about conducting keyword research and using keywords to
                         build a sustainable, profitable online business? Be sure to grab a copy of Keyword
                         Treasury today. It's packed full of valuable information about researching and using
                         keywords, including the five places your keywords must appear if you want your site
                         to rank well.
                         Click here to check it out for yourself today
http://nofluffreports.com/keyword-treasury-discover-the-hidden-gold-in-your-keywords


                           Business Advertising in a Social Media World
                           If you need more information – instantly – on exactly what services each Social
                           Media platform offers, you can find mini-reviews on 18 of the most popular in my
                           Special Report.
                           Click here to check it out for yourself today
                           http://nofluffreports.com/business-advertising-in-a-social-media-world




No Fluff Reports - http://nofluffreports.com                                                                       Page 17
                             Quick Start Guide To Sales Funnels

                        Business Blogger’s Manual - How To Increase Your
                        Business Income…
                      The Business Blogger’s Manual: “How To Increase Your Business Income With A
                      Blog” is a 20 page informative report that will get you blogging, or improve what you
                      are already doing with your blog. This report is designed to help you increase the
                      bottom line of your business. It helps you by showing you exactly what you need to do
                      to get you blog of the ground the right way. Everything you need to know is packed
into this report that was created to help your blog attract quality traffic. You may not have another chance
to grab a report this valuable.
Click here to check it out for yourself today
http://nofluffreports.com/business-bloggers-manual-how-to-increase-your-business-income-with-a-blog



                          Information Product Brainstorm - From Ideas To
                          Creation
                          It really is possible to create an information product empire. Getting started might be
                          the hardest part, but my report: Information Product Brainstorm, will help you earn
                          the title Information Marketer in record time. Grab a copy today, and you'll get your
                          first product online quickly and easily.
                          Click here to check it out for yourself today
                          http://nofluffreports.com/information-product-brainstorm-from-ideas-to-creation



                        Passive Income Blueprint - Strategies For Earning Big
                        With Info Products
                        Once you make the decision to start an information marketing business and a passive
                        income stream there are a number of questions you’ll want to answer. You’ll want to
                        choose and research a profitable niche – one you’re interested and/or passionate about.
                        You’ll need to decide on the who’s, what’s, where’s, when’s and why’s of your first
                        information product.
                        You need a plan …a blueprint!
                        Click here to check it out for yourself today
http://nofluffreports.com/passive-income-blueprint-strategies-for-earning-big-with-information-products



                          Marketing With Content
                          If you want to learn how to create and market your business with content, this report is
                          really a must read. It will help you learn how to use content to build your business for
                          long-term success. If you want real results, marketing with content is the best way to
                          get it.
                          Grabbing this report is the best way to go to learn all you need to know to get your
                          content marketing campaign started today. Don’t miss this chance to learn and grow
                          your business with the power of content.
Click here to check it out for yourself today
http://nofluffreports.com/marketing-with-content


                           Membership Sites Roadmap
                           Not sure a membership site is right for you? Don't worry! A membership site can
                           work in any niche from weight loss to real estate to gardening. Anything people
                           want or need to learn about a topic, there's room for a membership site, because the
                           truth is, people will pay for quality information. If you can fulfill that need, then you
                           owe it to yourself to grab a copy of Membership Site Roadmap.
                           Click here to check it out for yourself today
http://nofluffreports.com/membership-sites-roadmap


No Fluff Reports - http://nofluffreports.com                                                                Page 18
                              Quick Start Guide To Sales Funnels

                            Niche Marketing - Busting the Saturation Myth
                            Did you know that most new businesses fail? Don’t be a statistic. Do your research,
                            find a great niche, and in no time at all you’ll be one of those marketers who only
                            work a few hours a day. Go get your copy of “Niche Marketing: Busting the
                            Saturation Myth” and get started right away.
                            Click here to check it out for yourself today
                            http://nofluffreports.com/niche-marketing-busting-the-saturation-myth



                           Online Membership Site Manual
                           So many people are looking for ways to either start their own online business or
                           increase the profits of their current Internet business. One way to create more money
                           for you is to start a membership website. The benefits of owning a membership site
                           are numerous.
                           If you're looking for a way to increase your online business profits or even start your
                           very first business on the web, I recommend you take a look at this in-depth report all
                           about membership sites. You'll learn what they are, how they work and even get
                           ideas for starting your own quickly and affordably.
Click here to check it out for yourself today
http://nofluffreports.com/online-membership-site-manual




                          The Essential Guide To Outsourcing Online
                          You can't afford not to look at how outsourcing can have a positive impact on the
                          profits of your business. So, hurry over and get your copy of this informative and
                          business changing report right now.
                          You'll learn how to quickly implement outsourcing in your business so you can start
                          increasing your profits without wasting any precious time.
                          Click here to check it out for yourself today
http://nofluffreports.com/the-essential-guide-to-outsourcing-online


                          Product Launch Wealth - How To Successfully Launch
                          Your New Product
                    Have Them Begging to Buy Your Info Product. Info product creators everywhere are
                    missing out on something by quickly throwing together a product and sales avenue
                    online. They're missing out on a whole lot of money that COULD be in their pocket if
                    they would just do one thing before they rush to get their product up and selling.
                    With info products, it's all about the pre-launch! You've got to get your prospects
                    excited about what you're going to offer. Make them really anticipate the launch and
want your product before it ever even hits the web.
Click here to check it out for yourself today
http://nofluffreports.com/product-launch-wealth-how-to-successfully-launch-your-new-info-product




No Fluff Reports - http://nofluffreports.com                                                           Page 19
                             Quick Start Guide To Sales Funnels

                       StumbleUpon Unmasked
                       In “StumbleUpon Unmasked”, I’ll be sharing not only simple yet effective strategies,
                       but also some surprising statistics and facts about Facebook. Yes, I did say
                       “Facebook”; and yes, it is still the # 1 social networking site – but that’s exactly *why*
                       StumbleUpon is even more important to use!
                       If you’re interested, take a look at all the other benefits my “StumbleUpon Unmasked”
                       offers.
Click here to check it out for yourself today
http://nofluffreports.com/stumbleupon-unmasked



                       Twitter Marketing Guide
                       Using Twitter for marketing is cheap and effective. But in order to make the most of it,
                       you need to know what Twitter users respond to. Check out my “Twitter Marketing
                       Guide: How to Use Twitter as a Marketing Tool” today, and learn how you can “tweet”
                       your way to success!
                       Click here to check it out for yourself today
                       http://nofluffreports.com/twitter-marketing-guide




                         Upsell Profit Tactics
                         You can use the information provided in my report; Upsell Profit Tactics, and start
                         using what you learn right away to start making more money. This is not something
                         that you want to miss out on. It is a great ebook waiting for you to grab it, read it,
                         learn, and grow your business as a result.
                         Click here to check it out for yourself today
                         http://nofluffreports.com/upsell-profit-tactics




                        YouTube Marketing Uncovered
                        Many tips you can really use and implement – even if video marketing is brand new
                        to you.
                        Put all tips together, and you’ve got something more useful than a step-by-step manual
                        that’s out of date the moment you download it: You’ve got a report that quickly
                        teaches you how to adapt even as YouTube changes itself – because it focuses on
                        universal techniques that always work, as well as YouTube specifics that don’t
                        change.
                        Click here to check it out for yourself today
http://nofluffreports.com/youtube-marketing-uncovered




                         How To Host Successful Money Making Webinars
                         Are you dreaming of building a responsive, profitable list? Are you looking for
                         another way to connect with your target market while establishing your expertise in
                         your niche? Do you want to give your potential customers a way to learn about you
                         and your products or services in real time on an interactive platform?
                         Webinars are the answer you've been searching for.
                         Click here to check it out for yourself today
                         http://nofluffreports.com/how-to-host-successful-money-making-webinars

%&/\´`^°|µ()=?[]1234567890

No Fluff Reports - http://nofluffreports.com                                                           Page 20

								
To top