Art Basel Ideas Eric, Lionel, Grant, Craig August 28, 2012 1. Pallet City Multiple artists are provided with raw materials, including (x number) of pallets, spray paint, building supplies (hammer, nails, etc) and 5 items they request prior to the event. They can work individually or in teams. Teams should include construction/engineer, architect, painter/graffitist. These artists are tasked with one of the below missions (need your input) and work on them during the week while people watch: A. Security Fence, working title: Build It and They Will Not Come: To construct a security fence (ie separation wall as found between Israel and “Palestine”. a. CONCEPT: Israel needs the fence. But, the world condemns it. So, we give these artists an opportunity to try and make it better. What else can be done with the fence to make it more humanitarian, prettier, sustainable? b. THEATRICAL COMPONENT: n the other side of the fence we have a performance art piece – terrorists throwing water balloons over the fence or trying to sneak in. c. ART COMMENTARY: Build the fence around the perimeter of the space and people have to try and sneak in to see/buy art. Prices go down as more of the fence is built but it is harder to get in. d. COMPETITION: Two potential prizes: most beautiful and best concept. The artist who makes the most beautiful wins a trip to Israel to paint a portion of the Security Fence. The artist who has the best concept is flown to Israel to work with members of the government and related group (ie -‐ if it is sustainable – we connect them with an environmental group). e. POTENTIAL SPONSORS: Supply companies (Home Depot is owned by an Israel supporter but he has been very used by other groups already – he might be into an in-‐kind donation however), paint companies (I can get this covered), Israeli government, Federations, Israeli environmental groups, JNF. f. COSTS: Materials, pallets, flights/airfare B. Bomb Shelters: Working title: Destructing Destruction: Pallets are previously erected as if bomb shelters and artists are tasked with dismantling them and reconfiguring them as something positive. a. CONCEPT: Bomb shelters are a necessary but unfortunate reality in Israel. What if we could stop the need for them? What then? Imagine the many uses of supplies, materials, space and creative energy that could better society if only they weren’t being put to use as shelters. b. THEATRICAL COMPONENT: We find massive speakers and play the Red Alert (Tzeva Adom in Hebrew) siren outdoors getting people’s attention. Once the alarm sounds, artists have 15 seconds to run and hide in the shelters during the first two days. c. ART COMMENTARY: Art is stored in each shelter. Not only is the destruction of the shelter unveiling beauty but before the event, people may bid on the work in the shelter. A few pieces will be expensive. A few not. It is a commentary on the hit or miss nature of art collecting. d. COMPETITION: Two prizes: Best concept, best artwork. Best concept will visit Operation Lifeshield in Israel (I am friends with its CEO) and/or JNF and sketch out his ideas. Best artwork will go to Ashkelon, Ashdod or Sderot to paint shelters. e. POTENTIAL SPONSORS: Undetermined (most orgs would rather spend the money actually building shelters) f. COSTS: Same as idea A. C. Other forms of shelters, working title: Shelter Me -‐ None Too Few: Unfortunately, many Israelis need shelter from all kinds of issue other than terrorist attacks. Examples: Women are being attacked by Arab carjackers; Because of settlement freezes, housing is scarce and people are without decent living conditions, Media and popculture are demoralizing the youth as they are constantly bombarded by messages that Israelis are bad, etc (this is particularly close to the heart of A4I). Artists will make conceptual shelters to protect from the above concerns, be they esoteric or physical. a. CONCEPT: See above. b. THEATRICAL COMPONENT: Currently undetermined c. ART COMMENTARY: Currently undetermined d. COMPETITION: Currently undetermined e. POTENTIAL SPONSORS: Depends on which problems we choose to address f. COSTS: Same as idea A. 2. Skate Park An engineer builds a temporary skate park that will serve as a party destination for Miami’s young. A. Advantages: DUH! B. Israel Tie-‐In: a. General Hasbarah, working title: Just Like You, Them (Spreading pro-‐ Israel messaging through one on one interactions). Israel has a large skate community that is also tied in with multiple forms of art: music and graffiti in particular. Bring in Israeli skaters and artists to do their thing while showing people that Israel is a place similar to our own country with a youth culture just like ours. **NOTE: I know this sounds too simplistic but it is one of the prevailing trends of traditional Israel advocacy – one on one, peer to peer, learning. b. Showing that Israeli negative PR is false, working title: Let Them Eat Skate. Israel is like the skate and graffiti culture. It is, at best, misunderstood. At worst, it is maligned. For so long, communities have tried to ban (BOYCOTT, DIVEST, SANCTION) skate and graffiti. Yet, both cultures have grown. People realized that this is not vandalism nor kids running around doing damage but, instead, it is a tight-‐knit community with strong values that are legit sport players and artists. c. Settlement based specific target on anti-‐boycott, working title: Beyond Borders. Potentially combined with above with added information that graffiti and skate are about destroying borders and restrictions. Attempts to boycott Israel are attempts to stifle creativity. C. Potential Sponsors: Every skate company and every paint company.