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Chain Pre-Plan April-June
$$$ Sales (If Yellow find out why so high) Brand Spikes Indicated in Profit Dollars
CHAIN July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs Ads
Chastain Program:
T Leaf 1.5L Black Swan July 19th
Black Swan Redwood Creek
Mirrasou July 26th - Glen Ellen August 5th
August
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
PUBLIX-6
Profit Spikes Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Top 6 Programs Ads Top 6 Programs Ads Top 6
Period 6: Creative Loafing P6
Glen Ellen 7.99 Wk 3:
Period 7: Ecco PG 9.69
Fetzer 750's 2/12.99 Creative Loafing P7
LC 3L 7.99 Wk 4:
Alaskan Seafood Riuniti 750 mL 3.69
Gallo Sonoma 8.99 These were also ran
Beer Buzz in the circular those
SA 12pk 11.99 weeks
KROGER-5
Total Sale $$$ Total Profit $$$ Tier 1 Total Sale $$$ Total Profit $$$ Tier 1 Total Sale $$$ Total Profit $$$ Tier 1
Profit Spikes Tier 2 Profit Spikes Tier 2 Profit Spikes Tier 2
Tier 3 Tier 3 Tier 3
Beer Buzz Beer Buzz Beer Buzz
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs Ads
Cookathama Cab/Merlot
Display
- Hand Sells for Bartles Displays Hand Sells on Maison
Maison Nicolas Merlot Cookoothama One.6 Displays Nicolas, 3 Before Labor
Display (4 in 2 Months) Bella Sera PG 1.5L Day
-
SAMS-7 Bartles and Jaymes Display
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
$15,724 $58,097 $52,045
Profit Spikes Profit Spikes Profit Spikes
Frei Brothers $3,112 One. 6 and One .9 -$1,895 Cookoothama -$2,392
Livingston $11,235 Maison Nicolas 2 Pk $11,570
Sam Adams $9,023 Fetzer $5,000
Greg Norman $1,925 J Lohr $4,230
Vina Albali $2,000
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
New Items Ads Programs Ads Programs Ads
- -
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
COSTCO-24
Profit Spikes Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs Ads
Top 10:
Castillo De Zorzas
Hess Select Cab
WHOLE FOODS-15 Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
Profit Spikes Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs
WALMART-16
Chain Pre-Plan April-June
Bartles for Entire
Summer
WALMART-16
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
Profit Spikes Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads National Programs Ads National Programs Ads National
End Caps:
Marques De Caceres Goats Du Roam Red
Long Neck Chateau Elan Sangria is
Sophia Cans a Summer Program
J Lohr Cab
COST PLUS-202 Total Sale $$$ Total Profit $$$ Local Total Sale $$$ Total Profit $$$ Local Total Sale $$$ Total Profit $$$ Local
Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs Ads
Black Swan 750's
Mirassou 750
Ecco Domani
ONE. (Low Carb)
Redwood Creek
INGLES-4 Bartles
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
Profit Spikes Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs
Maison Nicolas on
Endcaps
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
BJ'S WHOLE-34
Profit Spikes Profit Spikes Profit Spikes
July-04 July-05 Plan August-04 August-05 Plan September-04 September-05 Plan
Programs Ads Programs Ads Programs Ads
Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$ Total Sale $$$ Total Profit $$$
SAVE-RITE-9
Profit Spikes Profit Spikes Profit Spikes
