Goals for Presentation
• Restate Board Goals (short)
• Why Long-Range Planning is Essential
• Nancy et al on details of planning
(processes, resources, planning question,
$1.6 billion in health care costs
$422 in Medicaid costs in 2001
Over 117,000 current Wisconsin kids (under 18) will die from
About 18% of women giving birth in Wisconsin smoke
cigarettes, 36% higher than the national rate of 13.6%.
87% of smokers would like to quit and 35% actually quit for a
day or more in the past year.
$1.4 billion in lost productivity
Over 80% of lung cancers and emphysema cases
• Governor Appointed
• Diverse Membership
• Charge: Develop a plan, allocate funds, and
Media and Community Youth-Led Cessation
Counter- Coalitions Movement Support
The mission of the Tobacco Control Board is to aggressively
pursue the elimination of tobacco use by partnering with
communities to prevent tobacco use among youth, promote
cessation, and eliminate second-hand smoke. This mission will
be achieved through comprehensive state and local efforts that
utilize best practices and address the needs of diverse
populations most adversely impacted by tobacco use.
Statewide Resource Policy Monitoring
Programs Clearing- Recommend- and
house ations Evaluation
– Tobacco use among middle and high school-age youth will
decline by 20 percent.
– Tobacco use among adults will decline by 20 percent.
– Tobacco consumption will decline by 20 percent.
– 100 Wisconsin municipalities will establish smoke-free restaurant
– 100% of municipal governments will have smoke-free
– 90% of workplaces will establish smoke-free environments.
– 70% of homes will voluntarily establish smoke-free environments.
• Reduces exposure to tobacco smoke
• Drives people to cessation
• Reduces consumption
• Establishes non-smoking norms
• Saves employers money, improves
Why is Long-Term Planning Essential?
Maps Where You’re Going
• Policy change is a political, sophisticated, long-term process
• LTP provides the roadmap and details
Communicates What You’re Doing
• Tobacco prevention and control requires communicating
objectives and roles to traditional and non-traditional partners
and policy leaders
• LTP provides a concrete set of objectives and roles
Identifies What You’ve Achieved and Where You Need to Improve
• Tobacco prevention and control requires the use of effective
strategies and reflection on what’s working
• By integrating planning and evaluation up front and on an
annual basis, LTP lets you know if what you’re doing is working
and how you can improve what you do
• Everything we do should support local
– Training and technical assistance
• With that commitment comes accountability
from all components and partners