BOB WIESNER 917-561-1820
Leadership position focused on organizational development, organizational effectiveness or talent management in an
organization that is focused on growth and recognizes the importance of having thorough, strategically sound OD practices to
get there. This organization will value innovative approaches to both leadership development, career management and talent
Organizational Development and Leadership Effectiveness
Designed comprehensive, strategically-based training & development curricula and individual programs for many
companies across multiple competencies (leadership, management, selling, client relationships, team effectiveness) and
segments (professional services, advertising, financial services, pharma, media, IT)
Sold and delivered all training, OD and HR programs listed above.
Provided raining and coaching at all levels of my employer and client organizations, from entry level through leadership
and the C-Suite, and across all functions, including leadership and management, sales and business development, client
service, creative, finance, operations, technical/IT, marketing, etc.
Coached department and division leaders and C-Suite executives to improve leadership effectiveness, improve
persuasion, gain confidence, create wildly enthusiastic followers.
Provided classroom training and specific event consulting and coaching for sales teams to improve client relationships,
increase revenue, and win new business. Programs were based on sound adult learning principles, and were designed to
meet the strategic needs of the business.
Assessed needs and evaluated program effectiveness for nearly all employers, clients and projects.
Transformation and Growth
As a consultant for 16 years, rebuilt leadership strategies at agencies, professional services firms, and corporations,
including large pharmas, major financial services firms, and Fortune 500’s.
Created comprehensive, strategic Talent plans to address growth objectives as regional talent director at Saatchi &
Saatchi. Launched implementation with Saatchi’s two largest account/planning groups.
Redefined the role of account management throughout Saatchi.
Introduced project management to Saatchi.
Created and implemented transformative revenue strategies at dozens of agencies (as consultant).
Led strategic planning sessions for talent strategy, business strategy, and growth strategy at multiple agencies and
Introduced new selling approaches at KPMG.
Talent Acquisition and Retention
Led recruiting efforts for global leadership positions at multiple agencies.
Installed job description templates at several agencies and clients that helped find and hire superior candidates.
Championed innovative (for my clients) acquisition and screening techniques, including behavioral interviewing, EQ
interviewing, and DISC-type screening.
Upgraded both career & performance management programs and tools at Saatchi.
Designed and implemented OD assessment approaches.
Improved the diversity scorecard at Saatchi.
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Business Leadership and Development
Led Rogen through historic growth, from three employees in one office to 35 in three, growing revenue from barely $1
million to over $10 million. Introduced and led new sales initiatives, new performance management programs, new
Consulted on and won over 60% of new business pitches for my clients; nearly $1 billion in media spend.
Helped my consulting clients increase revenue, produce stronger performers, enhance shareholder value.
Authored training materials, biz dev newsletters, pitching guidelines, tactics and tips for KPMG and dozens of consulting
Led business development & marketing for Audit - $5 billion business.
Introduced new pre-RFP business development strategies and tactics to “disrupt” the biz dev cycle.
Introduced strategies & tactics to improve client relationships.
Consulted directly on several $1 million-plus pitches at KPMG. Total value of wins over $8 million annually.
Helped Saatchi’s Latin American agencies upgrade their revenue pursuit plans.
When Where What
2011 - Saatchi & EVP, Regional Talent Director, Americas
Reporting to Mary Baglivo, CEO of the Americas, and Milano Reyna, Worldwide
Responsible for Talent strategy and implementation for New York Office (300 EEs,
$100 million revenue)
Responsible for Talent strategy for Latin America
Recruited from KPMG
2010 - KPMG Executive Director, Audit Marketing
Reported to Jim Liddy, Vice Chair Audit, and Patrick Dolan, Partner in Charge of
Supported pursuits, pitches and client development for $5 billion audit practice
Responsible for marketing and revenue generation for US firm
Recruited from Executive Persuasion Group
2005 - Executive Independent Consultant, Sole Proprietor
Group – Clients included:
Consulting Saatchi & Saatchi American Express
and training Energy BBDO CBS Digital Media
firm TBWA Chiat Day Chicago Merc Exchange
Media Arts Lab Hay Group
KPMG Healthcare Businesswomen’s Assoc
Deloitte Rockstar Games
Freeborn & Peters Studio No. One (Shepard Fairey)
1994 - Rogen Inc. Global Partner, US CEO
Consulting Clients included:
and training JPMorgan Chase Estee Lauder
firm Bank of America Clinique
Roche Millward Brown
American Express Great Western
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Hay Group Marakon Assoc
Ogilvy & Mather Harley Davidson
Energy BBDO Sun Microsystems
TBWA Chiat Day Nielsen Media Research
HP AC Nielsen
Joined Rogen in order to try my hand at consulting
1991 – McCann- SVP, Director of Organizational Development
Reported to Jan Whiting, North America Director of Human Resources.
Remit included 14 McCann offices in North America.
Responsible for development and delivery of programs that improved the
performance of all key employees, from entry level through executive level.
Joined McCann as a career move up.
1983 – BBDO VP, Human Resources Manager (1986-1991)
VP, Account Supervisor (1983-1986)
1976 - Various Positions in advertising, marketing & media planning
-- Communication style: Mostly Expressive, some Driver, a little Amiable, a little Analytical.
-- BA Psychology, Rutgers College, in the years before Big Time Football
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