A study on Investor's Preferences on Investment of Capital Market in India by fcb-lovers.ar

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									    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

         A study on Investor’s Preferences on
        Investment of Capital Market in India
                              1. Dr. C. Anbalagan 2. Pujitha B.V.T.S,
         1. Professor of MBA, KLU Business School, Head-Finance Research Group, KLUniversity,
             Green Fileds, Vaddeswaram, Guntur-Dt. Andhra Pradesh-dr.chinlakshanbu@gmail.com
       2. Student of MBA, KLU Business School, KLUniversity, Green Fields, Vaddeswaram, Guntur-
                   Dt. Andhra Pradesh, pujibangaru@yahoo.com, swechabangaru@gmail.com

Abstract-Capital market is the backbone of        that affect the investor’s decision which is
any country’s economy. It facilitates             done by collecting information through
conversion of savings to investments.             questionnaires and personal interview in the
Capital market can be classified as primary       city of Vijayawada and then analysis is
and secondary market. The fresh issue of          made with the information collected through
securities takes place in primary market and      charts, tables and graphs.
trading among investors takes place in
secondary market. Primary market is also          Key Words: Capital market-Investors-
known as new issues market. Equity                Instruments-Sentiment-Financial markets
investors first enter capital market though
investment in primary market. In India,           INTRODUCTION
common investors participating in the equity
primary market is massive. The objective of       Capital market is the backbone of any
economic activity in any country is to            country’s economy. It facilitates conversion
promote the well-being and standard of            of savings to investments. Capital market
living of the people, it depends upon the         can be classified as primary and secondary
distribution of income in terms of goods and      markets. The fresh issue of securities takes
services in the economy. For the growth           place in primary market and trading among
process in the economy, production plays a        investors takes place in secondary market.
vital role. Production of output depends          Primary market is also known as new issues
upon material inputs, human inputs, and           market. Equity investors first enter capital
financial inputs. Material inputs are in the      market through investment in primary
form of raw materials; plant, and machinery       market. In India, common investors
etc., Human inputs are like labor and             participating in the equity primary market is
enterprise. Financial inputs are in the kind      massive. The objective of economic activity
capital, cash, credit etc., the proper co-        in any country is to promote the well-being
ordination between these inputs; it promotes      and the standard of living of people, it
the growth process in the economy and             depends upon the distribution of income in
promotes the well-being and standard of           terms of goods and services in the economy.
living       of      in       the      country.   For the growth process in the economy,
So this paper tries to find the various factors   production plays a vital role. Production of

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

output depends upon material inputs, human
inputs, and financial inputs. Material inputs
are in the form of raw materials; plant, and
machinery etc., Human inputs are like labor
and enterprise. Financial inputs are in the
kind capital, cash, credit etc., the proper co-
ordination between these inputs; it promotes
the growth process in the economy and
promotes the well-being and standard of
living in the country. In India, generally all
capital market investment avenues are
perceived to be risky by the investors. But
the younger generation investors are willing
to invest in capital market instruments Even
though the knowledge to the investors in the
Derivative segment is not adequate, they
tend to take decisions with the help of the
brokers or through their friends and who
were trying to invest in this market. This
study was undertaken to find out the
awareness levels of various capital market
instruments and also to find out their risk
preferences in various segments.
                                                  Sources: Investment Avenues (Vashisht and
Investor is an individual who commits             Gupta, 2005)
money to invest products with expectation
of financial return. Generally the primary        Why should one invest?
concern of an investor is to minimize risk
while maximizing return, opposed to a             One needs to invest to:
speculator who is willing to accept a higher         i. Earn return on one’s idle resources
level of risk in the hope of collecting more         ii. Generate a specified sum of money
than average profits. The investment                      for a specific goal in life
decision is one of the fundamental decisions         iii. Make a provision for an uncertain
of business management: Managers                          future
determine the investment value of the assets
that a business enterprise has within its             One of the important reasons why one
control or possession. Investors generally        needs to invest wisely is to meet the cost of
can be an individual or an institution.           Inflation. Inflation is the rate at which the
                                                  cost of living increases. The cost of living is
                                                  simply what it costs to buy the goods and
                                                  services you need to live.
                                                  Investor's Behavior
 A study on Investor’s Preferences on Investment of Capital Market in India
     KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

                                                   In India the investors are of a heterogeneous
Generally, Investor’s Behavior regarding           group. They are educated people, lay man,
any investment is to minimize risk while           few are risk averse and few are risk takers.
maximizing the return, as opposed to a             As we have seen that a capital market has
speculator, who is willing to accept a higher      numerous options both in primary and
level of risk in the hopes of collecting           second market, debenture, stocks and many
higher-than-average profits. While, some           more. For an investor to choose out of many
people also believe in “High Risk, High            options is a great problem. This research,
Return” Many investors purchase a                  studies the various factors that actually
particular stock with the intention of making      affects the investor’s choices in the capital
a big profit over a short period of time.          market. The main problem investors are
However, this action is not investing, but a       facing is due to lack of awareness of the
pure gambling.        The stock market is          stock market and various other instruments
characterized by the trade-off between risk        available. So they rely on the middlemen
and return. The higher the risk the investor       and certain other companies to seek
is willing and able to take, the higher the        guidance. Often these innocent investors are
potential rewards from the investment.             deceived by them.
Therefore, if a particular investment offers
you high returns, it is an indication that it is   Also they are various factors that influence
a high risk burden. Some people also believe       the investor’s choice. For instance, if the
that there is no safe investment that will         investors have good sentiment (belief)
provide with high returns over a short period      towards the capital market they make more
of time. Therefore, one should direct one’s        investments vice versa. Other factor that
resources toward long-term investments that        also influences an investor’s choice is their
are more likely to reward you for the              confidence in the capital market. If they are
patience with high returns.                        more confident about the capital market,
                                                   they make more investment. If they are less
Investor’s Behavior regarding the financial        confident on the functioning of the market
investment is closely related with the             they invest less. So this research tries to find
“Behavioral Finance” and “Behavioral               out the various factors that influence an
Economics” which are closely related fields        investor to make investments in the options
making up a separate branch of economic            available.
and financial analysis using social, cognitive
and emotional factors in understanding the         Objectives of the study
economic decisions of investors for
investment, and their effects on market            The objectives of the study is
prices, returns and the allocation of                 i. To know the various factors
resources.                                                affecting the investor’s preferences.
                                                      ii. To know the various options
Description of the problem                                available in the capital market.

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

An Analysis on Indian Capital Market              of tax deductions up to 1, 00,000. The lock
                                                  in period for PPF is 15 years and the interest
The Indian capital market offers both NRIs        rate is 8% calculated annually. A PPF
and residents a plethora of investment            account can be opened at a head post office,
options. Abundant choices often leave             GPO and selected outlets of nationalized
potential investors in a dilemma. Investment      banks.
schemes backed by the government are
always a safer and fool proof option. As an       Stock market-Investment options in India
investor has the liberty to choose, here are      Investing in the stock markets potentially
some of the top investment options. Bank          yield higher profits. Investors must
Fixed deposits (FD) — Investment options          constantly keep themselves up to date on the
in India.                                         recent stock market and news. However,
                                                  investing in the stock market can prove to be
Operated under the guidelines of The              a gamble as it is subject to vast fluctuations.
Reserve Bank of India, this option is one of
the most sought after investment schemes          Mutual Funds-Investment options in India.
due to its reliability. A Fixed Deposit or an     Mutual Funds are similar to investing in the
FD yields 8.5% of yearly profits depending        stock market. Mutual Fund companies invest
on the bank and tenure. The minimum               in the stock market on behalf on willing
period is 15 days and the maximum is five         investors. Although Mutual Funds are
years. Senior citizens can avail of special       subject to market risks, the returns are
rates. National Saving Certificate (NSC) —        weighty.
Investment options in India. The National
Saving Certificate makes it easy for citizens     Other investments-investment options in
from all walks of life to save for a rainy day.   India. There are abundant investment
With the minimum amount set at Rs 100             options like real estate, Gold Deposit
only, one also gets an 8% interest on the         Schemes and private equity available
amount calculated biannually. Since the           besides the ones above. One needs to make
NCS comes under Section 80 C, it also             sure of the authenticity of the organization,
entitles you to get tax deductions up to Rs 1,    interest rates and any other benefits or
00,000. However from 2006–2006, the               conditions before investing. Investing right
interest accumulated on the NCS amount is         can yield pleasantly surprisingly results.
                                                  Stock market - Stock market is an important
Public Provident Fund (PPF)-Investment            part of the economy of a country. The stock
options in India Quite like NCS, the Public       market plays a play a pivotal role in the
Provident Fund is also monitored and              growth of the industry and commerce of the
backed up by the government of India .A           country that eventually affects the economy
minimum investment of Rs 500 and a                of the country to a great extent. That is
maximum of Rs 70,000 is required to be            reason that the government, industry and
deposited in a financial year. Since it too       even the central banks of the country keep a
falls under Section 80C, investors can avail      close watch on the happenings of the stock

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

market. The stock market is important from
both the industry’s point of view as well as     Security markets play an important role in
the investor’s point of view.                    the economic development of the country. It
                  Graph-1                        increases the standard of living of people.
                                                 Investors are of a heterogeneous group.
                                                 They are lay man, educated people,
                                                 professionals, etc. They have three main
                                                 objectives when they are making
                                                 investments, they are :-
                                                     i. Safety
                                                     ii. Liquidity
                                                     iii. Rate of return
                                                 Every investor tries to derive maximum
                                                 economic advantage from his investment
                                                 activity. For evaluating an investment
                                                 avenues are based upon the rate of return,
                                                 risk and uncertainty, capital appreciation,
                                                 marketability,      tax    advantage      and
                                                 convenience of investment. The following
                                                 Table 1 should give the clear picture relating
                                                 to the investor’s investment decisions in
Source: www.tradingeconomics.com                 various financial market instruments.


                                                        Source: Investment Avenues Vashist
                                                        and Gupta, 2005
 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

                                                  associated with investing. They are Credit
So here the capital market tries to maintain a    risk, Return risk and liquidity risk. After
balance between the economic development          understanding these factors the investors
and also ensures safety to the investors. The     decide upon where to invest, how much to
Capital Issues (Control) Act, 1947 was the        invest and when to invest. Investor’s
first piece of legislation passed in India to     protection is a very essential word and SEBI
control the capital market. After that, the       is very much concerned about it. It basically
Companies Act, 1956 was passed with a             designed to protect investors from
view      to    regulate     the    formation,    malpractices of companies, merchant
administration and dissolution of companies.      brokers and other intermediaries.
The Companies Act, 1956 has provisions to
ensure certain rights to its members, but the     Sentiment constitutes the key economic,
rights given to its members under this Act        market and regulatory factors that influence
will not redress the grievances of individual     investor’s sentiment and the relationship
investors and there is no protection under        between investor’s sentiment and market
this Act, as far as getting back the capital      performance. There seems to be no clear
invested and rate of return on investment.        consensus on the concept of investor
Apart from the Companies Act, the                 sentiment and hence any meaningful
Securities Contracts (Regulation) Act, 1956       definition ought to be inclusive and fluid.
was also passed with a view to prohibit           The important economic factors highlighted
speculation and unfair trading in the stock       in the work are: Real GDP, Corporate
market as a way out for investor’s                Profits, Rate of Inflation, Level of Interest
protection.     In    the     meantime      the   Rate, and Liquidity in the Economy. The
Globalization of financial market led to          market based factors that can be linked to
several changes in Indian Capital Market.         Investor Sentiment are: Put Call Ratio,
The Capital Issues Control Act was replaced       Advance Decline Ratio, Earning Surprises,
by the Securities and Exchange Board of           P/E Ratio, and Price to Book Value. The
India Act, 1992 (herein after referred to as      regulatory framework of a financial market
.SEBI Act.. The SEBI Act creates an               does seem to have a strong bearing on
autonomous body by name Securities and            investor sentiment especially the legal
Exchange Board of India (herein after             provisions relating to corporate governance
referred to as .SEBI.). The SEBI acts as the      and Grievance Redressal Mechanism. Most
capital market regulator by acquiring powers      respondents believe that investor’s sentiment
from the Companies Act 1956, the                  and market returns are bilaterally co-related.
Securities Contracts (Regulation) Act 1956,       The findings are largely in conformity with
and from various other legislations. The          recent studies for other capital markets.
SEBI Act has the prime objective of               These findings can be used to develop a
protecting the investors. Interest. The SEBI      comprehensive Investor Sentiment Index for
then and there issues guidelines to issuing       India    and     hence     have     significant
companies, stock exchanges, stock brokers         implications     for     investors,     market
and other intermediaries etc. The article also    intermediaries and financial regulators.
talks about the various types of risks that are

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

In a study made by certain researchers an         measuring uninformed need for investor
attempt was made to establish a relationship      sentiment. Much needs to be done in this
between certain factors such as economic,         framework since the potential payoffs of an
market, regulatory etc with the investor          improved understanding of investor
sentiment besides knowing whether any             sentiment are substantial. Results of this
relationship exists between investor              survey will be a key input for construction
sentiment and stock returns. A survey was         of investor sentiment index which could be
conducted to obtain the information from          related with the trading decisions. This will
different stakeholders in the market system       be an important input to capital budgeting
such as institutional investors, market           decisions and their interpretations. Since it
intermediaries and market regulators to           has been seen that sentiment affects the cost
understand these relationships besides            of capital, it may therefore have real
examining the definitional aspects of             consequences for the allocation of corporate
investor sentiment. The critical factors were     investments across safer and more
ranked on the basis of relative importance        speculative firms. The results have
(as shown by ranking of the respondents)          important policy and optimal investment
within each category separately. There is no      decision-making implications. The evidence
clear consensus among participants about          presented is relevant from the perspective of
the concept of investor sentiment. However,       money managers (professional investors),
about fifty percent of them feel that investor    whose purpose is to provide investors with
sentiment implies “Understanding of               an expected rate of return on their
investor behavior that influences stock           investments, and heads of firms (CEOs)
market activity” and “a quantitative measure      whose compensations could be tied to the
to gauge the levels of optimism or                firm’s stock
pessimism present in the market.” The key
economic factors that impact investor             Other article referred says that, In India
sentiment are real GDP, corporate profits,        capital market investments are perceived to
rate of inflation, level of interest rates and    be very risky. Especially the Younger
liquidity in the economy, while the market        generations are willing to invest in these
based factors are put call ratio, advance         markets especially in derivatives. Though
decline ratio, earning surprises, P/E ratio and   they have less knowledge in derivatives, still
price to book value. Majority of respondents      they seek advice from various sources such
believe that better regulatory framework          as friends, intermediaries, brokers etc. The
does     influence      Investor     Sentiment    main purpose is to educate investors who are
especially\ with regard to legal provisions       risk averse for trade in derivatives and also
relating to corporate governance and              spread awareness about the various uses of
investor grievance redressal mechanism.           derivatives which can help investors to
Most of the respondents also feel that            reduce the risk and minimize the losses. It
investor sentiment and market returns are         has primary as well as secondary objectives.
highly correlated and in fact influence each      The primary objective is to find the various
other. Investor Sentiment approach has a          investment avenues and to study the
number of challenges characterizing and           investor’s preference towards it and the

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

secondary Objectives are to find out the          system. The graph below shows the
general demographic factors of the investors      investment patterns from 2008-2011
dealing in capital market and to find out the                       Graph-2
preference level of investors on various
Capital Market instruments. In this survey a
descriptive research was chosen to formulate
a sophisticated study. Previous research of
investors in other countries has shown that
both of these attitudes manifest clear
tendencies to change through time and
strongly influence the behavior of the
pragmatic markets. The field of behavioral
finance — an emerging field in financial
analysis that takes explicit account of
psychological factors — is the driving force
of this research. This research is based on
information obtained through a survey
process in India. In India, common investors
participating in the equity primary market is
massive. The number of companies offering
equity through primary markets increased                Source:
continuously in the post- independence            www.tradingeconomics.com
period till the year 1995. After 1995, there is
a continuous slump experienced by the             Discussion
primary market offering equity. The main
reason for slump is lack of investor              The capital market is the barometer of any
confidence in the primary market. So it is        country’s economy and provides a
important to understand the causes and            mechanism for capital formation. Across the
measures of revival of investor confidence        world there was a transformation in the
leading to capital mobilization and               financial intermediation from a credit based
investment in right avenues creating,             financial system to a capital market based
economic growth in the country. Globally,         system which was partly due to a shift in
there are increased evidences to suggest that     financial policies from financial repression
investor confidence has assumed an                (credit controls and other modes of primary
important role in the economic development        sector promotion) to financial liberalization.
of a country. The Economist indicated that a      This led to an increasing significance of
lot of issues need to be addressed to make        capital markets in the allocation of financial
capital markets safer. Transparency,              resources. The Indian capital market also
strengthening      financial    system     and    went through a major transformation after
managing crises are the issues, which cannot      1992 and the Sensex is hovering around the
be fixed. But they add up to a stronger           10000 mark by the end of the year 2005,
                                                  which seemed a dream just a few years
 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

back, although the beginning of such an                                     Offers
initiative could be seen since the second half   National
                                                                            upto       8
of 1980’s. Since then the market has been        Saving                                  No
                                                             No limit       interest
growing in leaps and bounds and has              Certificate                             risk
aroused the interests of the investors. The      (NSC)
reason for such a development was an
increasing uncertainty caused due to                                        Capital
liberalization and standardization of the                                   gains
prudential requirements of the banking                                      guaranteed
sector for global integration of the Indian                                 for
financial system.                                                           specified
                                                                            also     tax
  Comparison Of Investment options in            Real Estate No limit                    Low
                India                                                       are
Top       Investment Return on Risk                                         on     long
Investmen Restriction Investmen of                                          term
t Area    s           t         Loss                                        investment
                          high                   The investing story in India has not been
                          returns as             always that smooth. Pitfalls are sure to co-
Gold        No limit                  Low
                          gold prices            exist. The main hurdle on India's growth
                          are on a               now is its infrastructure. On the other hand,
                          rise                   infrastructure is India's biggest opportunity
                                                 as well. The fiscal deficit of India also poses
                          Offers                 a big threat to the investment industry in
                          upto    8.5            India. For an emerging economy like India,
                          percent                it is recommended that an investor always
                          annual                 balances the unique risks against the
            ---           return      Low        potential for high long-term growth.
                          depending              Accordingly the decision for investment
                          on      the            should be made of late, the Indian economy
                          bank and               is turning out to be extremely conducive in
                          period                 terms of domestic and foreign investments.
                                                 India Investments has been the major
                          Equity                 propelling force towards India's attainment
Mutual                                 y
            No limit      Based:                 of self-sustained growth by way of rapid
Funds                                  Based
                          High                   industrialization. The pioneers of the
                                       : High

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

Industry has been Foreign Direct Investment        i. People who approach the stock
(FDI) made by NRIs.Foreign Direct                      broking houses
Investments in India has been gearing up           ii. Professionals who include doctors,
momentum every passing day. So, to view                lawyers, teachers, students etc.
an economy which is entirely open to the
global markets, the investment industry in      Data Analysis
India should be groomed in a manner that
the maximum returns are achieved. It is         The data is collected through a structured
advisable that the investment industry's        questionnaire which has both open-ended
potential should neither be overestimated       and closed ended questions. The data is
nor underestimated. We should know how to       analyzed through the critical observation of
deal with the complexities of the investment    the responses given by the respondents to
industry and grow along with it                 the survey. As the questions are open-ended
                                                the respondents have their own choice to
Methodology                                     state their preferences in the capital market.
                                                Though we have many responses from the
The study is mainly based on the primary        respondents, we will consider the most
data collection and the secondary data is       repeatedly stated responses. Once the data is
also another source for collecting              collected it is analyzed with the help of
information. Primary data is collected          drawing various graphs, charts and tables.
through questionnaires and personal
interviews. Open ended and close ended          Conclusion
questionnaires are both used for collecting
information.                                    The securities market operations promote
                                                the economic growth of the country. More
Research type                                   efficient is the securities market, the greater
                                                is the promotion effect on economic growth.
Explorative approach is the research type       In the current scenario, investing in stock
used. Since the various factors effecting the   markets is a major challenge ever for
research problem is to be found out. So         professionals. The investors should be aware
explorative research is used to explore and     of the various hedging and speculation
find out the various factors that affect the    strategies, which can be used for reducing
investor’s choices or preferences in            their risk. Awareness about the various uses
investing in the capital market.                of derivatives can help investors to reduce
                                                risk and increase profits. Though the stock
Sample size                                     market is subjected to high risk, by using
                                                derivatives the loss can be minimized to an
100 Samples are chosen to be the sample         extent. Indian markets amongst the best
size to meet the required objective. The        regulated markets in the world. Need for
selection of sample is based on the             greater integration with international
following criteria .People belonging to         markets in terms of capital flows, products
different strata’s of society                   and processes need to introduce new age

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

financial products and to encourage                  Publications Pvt. Ltd., New Delhi, I
participation of new age investors                   Edition.
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 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

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       Market Returns Using Investor           Security Analysis, Portfolio Management,
       Sentiment Indicators,” Master’s
                                               Research Methodology, Business Environment,
       Dissertation, Ibmec Business School,
                                               International       Logistic       Management,
                                               International Business Management, Personnel
   23. Randall, M.R., Suk, D.Y. and Tully,
       S.W. (2003), “Mutual Fund Cash          Management, E-Commerce, E- Banking and E-
       Flows and Stock               Market    Business. He has more than 60 publications to
       Performance,” Journal of Investing,     his credit both in National and International
       12.1, pp. 78-81.                        Journals and conferences. He has visited many
   24. Whaley, R.E. (2000), “The Investor      universities and given more lectures in India. He
       Fear Gauge”, Journal of Portfolio       has dedicated his whole soul and life to research
       Management, 26.3, pp. 12-17.            and education and he has been serving as
   25. Xu, J. (2004), Does Mutual Fund         Editorial Board Member more than 7
       Performance Vary With Investor          International Journals and Advisory Board
       Sentiment?, University of Texas,.       Member, Editor-in-Chief of 10International
       Working paper, SSRN,ID- 1030112         Journals are as 1. Editor-in-Chief of CLEAR
       ,code327450.                            International    Journal    of    Research      in
   26. Zweig, M.E. (1973), “An Investor        Management, Science and Technology (CLEAR
       Expectations Stock Price Predictive     IJRMST), 2. Editor-in-Chief of CLEAR
       Model Using Closed-End Fund             International Journal of Research in Commerce
       Premiums,” Journal of Finance 28,
                                               and Management (CLEAR IJRCM), 3.
       pp. 67-78.
                                               Managing-Chief-Editor           of       CLEAR
                                               International Journal of Research in Science and
                                               Technology (CLEAR IJRST), 4. Managing-
                                               Chief-Editor of CLEAR International Journal
                                               of Research in Engineering and Technology
             Dr. Chinniah. Anbalagan           (CLEAR IJRET), 5. Managing-Chief-Editor of
             received the Ph. D Award from     CLEAR International Journal of Research in
             Annamalai University, India. He   Applied Geo Sciences (CLEAR IJRAGS), 6.
             is currently Professor of MBA     Editor-in-Chief of KKIMRC International
             and Head of Finance Research      Journal of Research in Human Resources
Committee, K.L.U. Business School K. L.        Management (KKIMRC IJRHRM), 7. Editor-

 A study on Investor’s Preferences on Investment of Capital Market in India
    KKIMRC IJRFA Vol-1, No-2 Dec-Feb 2011-2012 ISSN: 2277 -1204

in-Chief of KKIMRC International Journal of
Research in Finance and Accounting
(KKIMRC IJRFA), 8. Editor-in-Chief of
KKIMRC International Journal of Research in
Education and Communication Technology
(KKIMRC IJRECT), 9. Editor-in-Chief of
THAVAN International Journal of Research in
Marketing Management (THAVAN IJRMM),
10. Editor-in-Chief of THAVAN International
Journal of Research in Economics and Banking
(THAVAN IJREB), 11. Editor-in-Chief of
THAVAN International Journal of Research in
E-Commerce and E-Business (THAVAN
IJRECEB), 12. Editor-in-Chief of THAVAN
International Journal of Research in Media
Sciences (THAVAN IJRMS), 13. Editor-in-
Chief of IRACST International Journal of
Research in Management and Technology
(IRACST IJRMT) and he is a Founder-
Chairman of CLEAR Foundation which are
established on July 2000 - Regd. No.
1106/2011/BK-IV,      THAVAN       E    ACT
established on 2009 - Regd. No: 22/BK4/2012,
and KKIMRC established on 2008 - Regd. No:
23/BK4/2012 and you may contact on
dr.chinlakshanbu@gmail.com and for more
info        visit      http://www.thavan.org,

 A study on Investor’s Preferences on Investment of Capital Market in India

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