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United Nations World Food Programme by HC120915062413


									                                    Terms of Reference
                                  Post title: Export consortia officer

Project                 Interregional Project to promote SME origin and export consortia

Duration                12 months (3 months probation period)
Duty station            Cairo with possible travel within Egypt
Type of Contract        Full time service contract
Availability            Immediate (as soon as the selection is concluded)
Date of issue           August 1st 2012
Closing date            August 20th, 2012



SMEs are often deterred from exporting by the complexities of the export business and the high risks
involved. Firms wishing to export must identify suitable foreign markets, contact local distributors
and/or major consumers, learn about their clients’ preferences and adapt the quality and price of
products accordingly. Without significant market knowledge and preparation, attempts to export are
doomed to failure and may even jeopardize the financial stability of the enterprise as whole. To develop
export markets, significant know-how, effort and financial resources are needed.
Finally, it is difficult to achieve a significant level of exports without offering a complete and coherent
product range. The skills needed and the costs of meeting these challenges are often beyond the
capacities of individual SMEs. One effective way of addressing these types of problems is through the
development of export consortia, which are a specialized form of a SME network.
An export consortium is a voluntary alliance of export-ready SMEs with the objective of promoting the
complementary goods and services of its members in foreign markets and to facilitate the export of
these goods through joint actions. Activities developed range from those directly related to export
marketing, to joint management training programmes, improvement of shop floor procedures etc. In the
framework of past UNIDO interventions, export consortia have been created mainly in the
manufacturing and service sectors, ranging from IT and electrical equipment to tourism and apparel.
However, recently an increasing demand has been observed among counterparts and beneficiaries in
developing countries to develop networks that are specifically focused on adding value to traditional
territorial-based agrofood and handicrafts products. Agriculture and handicraft production continue
representing the main source of income of a significant share of the populations in North Africa.
However, due to globalization processes and rapid economic transformations, agroindustrial micro,
small and medium-sized enterprises (MSMEs) and rural producers have to operate in an increasingly
competitive environment.
In this respect, UNIDO had developed a specific methodology to foster the establishment of origin
consortia. An origin consortium is a voluntary alliance of individual producers, companies or
cooperatives in the same value chain that are involved in the production of the same traditional
agrofood or artisan product of regional origin. The main objective of the origin consortium is to increase
the global reputation of the typical product on local and possibly international markets. An origin
consortium is in charge of: a) setting product specifications and quality standards for the product; b)
assisting members to meet these requirements; c) controlling and certifying compliance; d) registering
and promoting the group’s collective brand (geographical indication, collective or certification marks)
and e) developing and implementing a joint territorial marketing strategy.
Therefore, UNIDO has developed an interregional project (duration 2.5 years, expected end December
2013) to support the creation of SMEs consortia in the North African and Latin American regions on the
basis of the lessons learned in consortia development during previous initiatives. Hence, this project will
target 4 specific countries, which have requested technical assistance: Peru, Ecuador, Morocco and
Egypt and it will aim at:
    1. Disseminating UNIDO’s work on export consortia in the two mentioned regions and introducing
       the origin and export consortia methodology;
    2. Support the establishing of export and origin consortia in the pilot countries;
    3. Creating a Latin-American and Mediterranean network of institutions and consortia promoters
       involved in the support of export and origin consortia to foster international knowledge
       exchange and promote joint projects at the regional level.
The project will be working closely with national and international stakeholders including the Ministry of
Trade and Industry and associated institutions (Technology Centers, International trade point etc.) and
private beneficiaries.

Duties and Responsibilities:

The Export Consortia Officer will be reporting to UNIDO RO National Programme Officer and will work in
close collaboration with other involved institutions (e.g. Ministry of Industry and Foreign Trade). He/she
will be UNIDO focal point for the project, in charge of coordinating project activities with related
stakeholders and beneficiaries and of supporting the training and technical assistance provided by
UNIDO export consortia experts. Duties and responsibilities of the Export Consortia Officer will be as

A. Technical delivery and coordination
     Organize and coordinate the foreseen training program to the public and private institutions, in
       collaboration with the UNIDO experts and consultants
     Follow up on the training activities
     Assist in the selection process of beneficiaries willing to establish the export consortium
     Assist the consortia promoters in coaching the potential export consortia
     Support beneficiaries in assessing opportunities to increase their access to international markets
     Assist the export consortia in the implementation of its joint pilot activities
     Support the implementation of regional activities (web plat form creation, establishment of a
       Mediterranean consortia promoters network)
     Ensure overall coordination with all the public and private stakeholders

B. Reporting
     Submit monthly reports to the UNIDO RO National Programme Officer
     Assist the National Programme Officer in the preparation of reports to UNIDO HQ, and of other
       activity reports required by funding bodies and stakeholders
     Prepare a final report at the end of the contract comprising all relevant information compiled
       from the interim reports, contacts, conclusions and recommendations.

C. Other duties
     Carry out other specific project-related assignments requested by National Programme Officer

    Strong coordination and communication skills
    Fluency in both Arabic and English languages
    Strong computer skills

Minimum Requirements
    A university degree in Economics, Development studies or related disciplines
    At least three years proven experience in the development cooperation sector
    Familiar with Egyptian governmental institutions in the industrial sector
    Proven networking, communication and marketing skills
    Experience in working with International organizations or Development Agencies
    Previous experience in export consortia promotion will be an asset

Candidates meeting the above requirements are requested to submit their CV on UNIDO Personal
History Form (PHS/1, PHS/2 and PHS/3) via email to , specifying in the subject
line “Export Consortia Officer”


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