IPL icensing Business Plan by o3647G7

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									The Intellectual
   Property
  Licensing
Business Plan

     Presented By: James Houser
A Business Plan comparison



              IPL
           Business          Purpose
             Plan

                         Audience



                             Outline
IPL Business Plan


                                Executive
                                Summary


              Appendix                           Our Technology




      Personnel                                          Market Analysis




             Exit Strategy                       R & D Summary


                             Business Case for
                                Technology
                                 Licensing
Elements of the IPL Business
Plan




                      Executive
                      Summary

               An Engaging Summation of
                      the Whole
Elements of the IPL
Business Plan


   Our
Technology



               Existing   Problems   Opportunities
              Solutions
Sandbags
Elements of the IPL
Business Plan


   Our
Technology



               Existing   Problems   Opportunities
              Solutions
Elements of the IPL Business
Plan



    Our            Intellectual Property Position
 Innovative        Milestones
  Solution         Opportunities
             IP Position and Milestone Table
     Action        Starting Date    Expected    Variance
                                   Completion
                                      Date

Complete
engineering
Schematics

Patent Search
Patent Filing
Disclosure
Patent Review

Patent Received
Elements of the IPL Business
Plan



    Our            Intellectual Property Position
 Innovative        Milestones
  Solution         Opportunities
Elements of the IPL Business
Plan


Market
Analysis                Future    End User
                       Markets    Market




                         Target Licensee
                           Companies
Elements of the IPL Business
Plan


Market
Analysis                Future    End User
                       Markets    Market




                         Target Licensee
                           Companies
Elements of the IPL Business
Plan


Market
Analysis                Future    End User
                       Markets    Market




                         Target Licensee
                           Companies
Elements of the IPL
Business Plan


        R & D Summary


Milestones            Strategy
                      R & D Milestone Table

             Action               Starting    Expected    Variance
                                    Date     Completion
                                                Date

Complete Engineering Schematics

Create Initial Segment Molds
Determine Segment Material
Create prototype
Hold Demo
Elements of the IPL
Business Plan


        R & D Summary


Milestones            Strategy
Elements of the IPL Business
Plan


    The Business Case for
    Technology Licensing
         Competitive Landscape
  Pro’s and Con’s of IP Licensing
          Projected Financials
                Valuation
               Summary
Elements of the IPL
Business Plan


                  Pros   Cons
Elements of the IPL Business
Plan


    The Business Case for
    Technology Licensing
         Competitive Landscape
  Pro’s and Con’s of IP Licensing
          Projected Financials
                Valuation
               Summary
Elements of the IPL
Business Plan


                            IP Valuation
                              Methods

                               Market         Income
            Cost Approach
                              Approach       Approach

            •What            •Look for a   •How much
            would it         substitute    income
            cost you to      IP and        potential is
            re-create        decide its    there?
            the IP from      overall
                                           •How much
            scratch          value
                                           savings can
            today?
                                           one get?
Elements of the IPL
Business Plan


                            Royalty
                             Rates
               Weak           Medium      Strong


            • Hold the      •Reached   • Reached
            Patent but      Proof of   Proof of
            no market       Concept    Concept
            interest yet.   • Market   • Bringing in
            • Perhaps no    Interest   Sales from
            Proof of                   IP
            Concept
            • 5 to 10%      • 25%      • 50%
Elements of the IPL Business
Plan




         Competitive Landscape
  Pro’s and Con’s of IP Licensing
          Projected Financials
                Valuation
               Summary
License                 Company     Patent
          Sell off IP
 out IP                 Formation    Pool
Strategy         Pro’s                       Con’s                 ROI
License out IP   •Royalties                  •Loss of Control      •5X to 100X
                 •Minimal Burn Rate          •Medium Ceiling
                 •Consulting Possibilities
                 •Minimal Investment
                 Required
                 •Family/Free Time
Sell off IP      •Lump Sum                   •No Continuous Cash   •5X to 10X
                 •Ability to Move on         Stream
                 •Consulting Possibilities   •Medium Ceiling
                 •No Burn Rate               •Loss of Control
                 •Minimal Investment
                 Required
                 •Family/Free Time
Form a Company   •Keep Control               •Stress               •<0X to 1000X
                 •High Ceiling               •Shareholders
                 •Ability to Raise Money     •More Risk
                 Increased                   •Large Investment
                 •Have a Full Time Job       Required
                                             •Quality of Life
                                             Diminished
Patent Pool      •Ability to Move on         •Small Ceiling        •1.5X
                 •No Burn Rate               •Loss of Control
                 •Minimal Investment         •Last Resort
                 Required                    •No Continuous Cash
                 •Family/Free Time           Stream
•Key Personnel
•Advisors
Financial Reports      Patent
                     Applications

              Appendix

    Resumes         Testimonials /
                        Extras

								
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