Customized access to sophisticated business planning
and information services, delivered at lightning speed.
Participation is free!
Based on proven business assistance strategies referred to as “Economic Gardening,” Wyoming Entrepreneur’s
statewide Economic Gardening Program is designed to help small businesses grow. Through Economic
Gardening, CEOs can gain free access to a team of business consultants and gain valuable insight to increase
revenue and expand business opportunities.
Technical Assistance from the Economic Gardening Team
Most small companies don’t have access to the kinds of sophisticated resources that Fortune 500
Companies rely on routinely. Through Wyoming Entrepreneur’s Economic Gardening Program, your company will
work with a team of analysts to help you pinpoint growth opportunities utilizing market research tools to take your
company to the next level … all at no charge to you, thanks to funding from the U.S. Small Business
Administration’s Small Business Jobs Act and the Wyoming Business Council.
The Economic Gardening team of consultants will review your company’s business strategy and competitive
environment over an initial diagnostic conference call. While you continue with your normal operations, the team
will compile information from high-powered databases, geographic information systems (GIS), search engine
optimization (SEO) and social media tools to glean useful information to increase client competitiveness.
Technical assistance can encompass anything from extensive research into expanding a customer base to
strategies for improving leadership structure and business models. Specific expertise is provided in the areas of
core business strategy review, market research, competitive intelligence gathering, internet strategy, social media
strategy, and search engine optimization. In addition, the Economic Gardening team, in consultation with you,
may also bring other specialists from the wide-range skillsets of the Resource network of Wyoming Entrepreneur
and the Wyoming Business Council.
Common outputs from technical assistance can include strategies for making your website appear in potential
customer searches, improving your product/service offering strategies, expanding your customer base, and
referrals to experts in other fields that would benefit your business.
Program participation requirements:
Must have been in business at least two to three years or obtain prior approval to apply from Economic
Must agree to the program terms, specified in the application.
Must be a Wyoming company.
Wyoming Entrepreneur Economic Gardening company participants generally fall within the following guidelines:
Independently owned, for-profit firm in Wyoming
Preference will be given to companies that have increased Employment /Gross Revenues in two of the
last five years
Companies should be in non-commodity, value added areas of business.
What Does the Application Process Involve?
Step 1: Applicant will submit a completed application.
Step 2: The application will be reviewed to determine that the applicant meets the minimum eligibility
Step 3: The Company Summary application section will be evaluated by the Wyoming Entrepreneur
Economic Gardening Selection Committee to determine acceptance into the program. Additional
questions may be asked of the applicant during this process.
Step 4: Final acceptance into the Technical Assistance Program will be communicated to the applicant
within five business days. Once accepted, a representative from Wyoming Entrepreneur will contact the
company to advise them of next steps and to schedule a kickoff call. (Note: due to personnel limitations,
we will initially only be able to work with 2 to 4 companies a month.)
What if My Company Doesn’t Meet All of the Criteria?
Companies that do not meet all of the criteria are encouraged to fill out the application to find out about
the Wyoming Entrepreneur programs and resources that may still be available to them.
Economic Gardening Application Form
Please answer the following questions. Cells expand when necessary.
If a question asks for information that is unavailable, please answer N/A.
Questions? Contact: Mike Lambert or 307-466-2688. Please email completed
applications to Mike Lambert at firstname.lastname@example.org.
Are you the CEO / President of Yes ☐
CEO Contact Information (if different from above)
Describe in a sentence or two what your company does – please use non-technical
What year was your
What NAICS Classes best fit
your company? (see list at
end of application)
What is your DUNS Number
What is your legal form (S-
Corp, C- Corp, LLC, etc.)
Are you a franchise? Yes ☐ No ☐
Is your company 51% or more owned by one of the following groups?
Female ☐ Disabled Person ☐ Veteran ☐ Minority ☐
Is your company 51% or more owned by another company? Yes ☐ No ☐
Number of Company In State _____ Out of State ______
To be eligible, your company must have had at least 5 but not more than 50 FTE
(Full Time Equivalent) employees in 2010.
Year Full-Time Part-Time Full Time Equivalents
Employees Employees (FT + (PT/2))
Where are your employees located?
2011 In State __________ Out of State _________
2010 In State __________ Out of State _________
2009 In State ___________ Out of State _________
Explain any increases or decreases in employee counts (i.e due to merger /
acquisition; loss of contract resulting in layoffs; new product required hiring)
To be eligible, your revenues must have been at least $500,000 but not more that
$25 million in 2010 and have increased in 2 of the past 5 years. Do not include
loan amounts and use exact numbers if available.
Enter your company’s total annual gross revenue, including sales receipts or
working capital from investors or grants
Explain any increases / decreases in revenue (e.g. increase due to merger /
acquisition; cost of raw materials increased reducing margins; new products
The Economic Gardening Team formed to assist you will use this information to
prepare for your project. Please provide us as much detail as possible when
describing the areas where you request assistance.
A. Describe 1 or 2 key business issues you have:
B. What are the key questions you would like to answer by working with the
Economic Gardening Team?
C. We provide a variety of technical assistance services. Which areas
interest you most?
Sophisticated ☐ Identify Market Trends
☐ Identify Potential Partners or Competitors
☐ Industry Research / Information
Geographic ☐ Profile Customers using Mapping Tools
(GIS) ☐ Show Gaps in Market Coverage
☐ Determine best location for new site/ office
Search Engine ☐ Raise Search Engine Visibility
☐ Increase Traffic to Webite
Temperament Tools ☐ Understand Personality / Job Role Dynamics
☐ Build Strong Management Teams
☐ Recruit High-Performance Employees
A. I understand that by participating in this program, the University of Wyoming, by and
through its Wyoming Entrepreneur Economic Gardening Program, will provide access to
free technical assistance services, including information on markets, customers, and
competitors, such as business databases, geographic information systems, and search
engine marketing (“Assistance Services”).
B. I understand that participating in the Wyoming Entrepreneur Economic Gardening
Program, requires the following:
a. Participation in an initial project call with EG team members and any additional
information exchange sessions as agreed upon.
b. Participation in periodic surveys which include reports of any impact on company
growth attributed in part from participation in this program, including reports of
aggregate job growth and revenue growth.
C. Terms and Conditions of Participation
The participant will receive assistance “as is” without warranty of any kind, either
express or implied, including without limitation the implied warranties of merchantability
and fitness for a particular purpose. Institute makes no representations and extends no
warranties of any kind, either express or implied with regard to the assistance provided.
There are no express or implied warranties of merchantability of fitness for a particular
purpose, or that participant’s reliance on such assistance will not infringe any third party
patent, copyright, trademark, or other third party rights. The institute makes no
representation as to the usefulness or any assistance provided, if participant chooses to
exploit or rely upon assistance provided in any manner whatsoever, the participant does
so at its own risk.
To the maximum extent permitted by law, in no event will either party be responsible for
any incidental damages, consequential damages, exemplary damages of any kind, lost
goodwill, lost profits, lost business and/or any indirect economic damages whatsoever
regardless of whether such damages arise from claims based upon contract, negligence,
tort (including strict liability or other legal theory), a breach of any warranty or term of this
agreement, and regardless of whether a party was advised or had reason to know of the
possibility of incurring such damages in advance.
This agreement shall be interpreted in accordance with, and governed by, the laws of
the State of Wyoming, without regard to its conflict of laws rules, and irrespective of the
domicile or residence of the parties or of the location of any property affected hereby.
The venue for any action to interpret or enforce this Agreement shall be in the state
courts located in Albany County, Wyoming.
Any actions or claims against the University under this Agreement must be in
accordance with and are controlled by the Wyoming Governmental Claims Act, W.S. 1-
39-101 et seq. (1977) as amended.
The University does not waive its sovereign immunity or its governmental immunity by
entering into this Agreement and fully retains all immunities and defenses provided by
law with regard to any action based on this Agreement.
Both parties shall fully adhere to all applicable local, state and federal law regarding
equal employment opportunity. The University’s policy is one of equal opportunity for all
persons in all facets of the University’s operations. Equal opportunity is offered to all
officers, faculty and staff members, and applicants for employment on the basis of their
demonstrated ability and competence and without regard to such matters as race, color,
national origin, sex, religion, sexual orientation, political belief, age, veteran status, or
I have reviewed the participant requirements, and agree to provide the requested
reporting information as required. I acknowledge I am over 18 years of age and am
authorized to act on behalf of the company.
First Name, Middle Initial, Last Name (Please Print)
11 Agriculture, Forestry, Fishing, and Hunting
21 Mining, Quarrying, and Oil and Gas Extraction
42 Wholesale Trade
44 Retail Trade
48 Transportation and Warehousing
52 Finance and Insurance
53 Real Estate and Rental and Leasing
54 Professional, Scientific, and Technical Services
55 Management of Companies and Enterprises
56 Administrative Support Services
61 Education Services
62 Health Care and Social Assistance
71 Arts, Entertainment, and Recreation
72 Accommodation and Food Services
81 Other Services (Except Public Administration)
92 Public Administration
For more detailed NAICS codes, go to http://www.census.gov/naics/2007/NAICOD07.HTM