Get Ready for Launch 2005: Better Together
Get READY for November 7th 2005
• SQL Server 2005 • Visual Studio 2005 • Where WE go from here
Over 100+ Customer Launch Events!
Seattle 11/29 Denver 12/6
Minneapolis 12/14
Chicago 11/10 Detroit 11/8
Boston 12/15
San Francisco 11/7 Anaheim 12/6
Houston 12/6 Orlando 12/8
New York 11/22 Philadelphia 11/17 Washington, DC Atlanta 1/11/06 11/29 Dallas 11/30
WW Launch Event US Key City Launch Events
Best of Launch Events
SQL Server 2005
SQL Server 2005
Express
Fast way for developers to learn, build & deploy simple data driven applications
New for SQL Server 2005
Workgroup
Easy to use & affordable database solution for smaller departments & growing businesses
Standard
Complete data management & analysis platform for medium businesses and large departments
Enterprise
Fully integrated data management and analysis platform for business critical enterprise applications Unlimited Scale + Partitioning Adv. DB mirroring, Complete online & parallel operations,
1 CPU 1 GB RAM 4GB DB Size Simple Management Tool
2 CPU
4 CPU
3 GB RAM
Management Studio Import/Export Limited Replication Publishing Back-up Logshipping
Unlimited RAM (64-bit) Database Mirroring
OLAP Server Reporting Server
Report Wizard & Report Controls Replication & SSB Client
DB snapshot
Advanced Analysis Tools including full OLAP & Data Mining
New Integration Services Data Mining
Full Replication & Publishing
Report Builder + Customized & High Scale Reporting
What’s New
• Price Increase Up 25% • 4 SKU’s Including New “Workgroup” SKU • Licensed in 3 ways:
– Processor license – Server plus device CALs – Server plus user CALs
• Passive failover servers without requiring additional licenses
– Lowers cost for customers
Database Administrators
Manageability Tuning Wizard SQL Management Studio Sharing Data Native support for XML, Web Services Industry standards: HTTP, SOAP, WSDL, XQuery, XSD Oracle Replication Scalability, Availability and Security Availability: Database mirroring, online indexing Security: Surface Reduction, Windows Update Service, Native Encryption Scaling: Clustering, Partitioning, Snapshots, 64-bit support,
CXOs & Information Workers
Real Time Access • Report Builder Tool • Notification Services Reach • Enterprise-class ETL (DTS) • Native XML Web Services Scalable • Scalable Reporting Server Environment • New data mining algorithms for advanced analytics • Integrated with Visual Studio for rapid BI development
Developers
Extensibility • Native XML data and Web Services Support • SQL Server Brokerage Service • Oracle Replication • HTTPS Synchronization Leverage existing development skills • Built in Common Language Runtime: T-SQL, VB.NET, C#… • One development framework to access via relational, XML, OLAP
Pricing & Licensing
4
Enterprise
$25K per proc or $13.5K (Server + 25 users) $6K per proc or $2,799 (Server + 10 users) $3.9K/proc or $739 (Server + 5 users)
Royalty Free
3
Standard
2
Workgroup
1
Express
Oracle 10g
IBM DB2
Base Product
$ 25K
$ 40K
$ 25K
Tuning $3K
Diagnostics $3K
Partitioning $10K
(included)
Performance Expert $10K
Manageability Base Product
$ 25K
$ 40K 56K
$ 25K 35K
OLAP $20k Mining $20k BI Bundle $20k
DB2 OLAP $35K DB2 Warehouse $75K Cube Views $9.5K
Business Intelligence
(included)
Manageability Base Product
$ 25K
$ 116K $ 56K
$ $ 35K 154.5K
Data Guard $116K
Recovery Expert $10k
High Availability Business Intelligence
(included)
Manageability Base Product
$ 25K
$ 232K 116K
$ 154.5K 164.5K
$116K $232K
$164.5K
Multi-core High Availability Business Intelligence
(included)
Manageability Base Product
$ 25K
$348k $$464k232K
$$164.5K 329K
Visual Studio 2005
Visual Studio 2005: Revenue Opportunities
Development tools today means more platform and server sales for you tomorrow
Visual Studio 2005 Expanded Products
Testers Architects
Enterprise Developers Consultants
Professionals
Visual Basic 6 Developers
Part-Timers
Hobbyists
Students Enthusiasts Novices
Issues with Lifecycle Development
Infrastructure Architect
Building software today is very difficult
My team is spread out and specialized
Solution Architect
I need to be able to predict the success of my projects
My organization needs customizable process guidance
End User
CIO
Project Manager
Tools today don’t work well together
Developer
Tester
Enabling Great Development Teams
Visual Studio® 2005 Team System provides Integrated communication Defined roles and collaboration CIO Integrated tools for all roles
Application Designer Process and Architecture Guidance Logical Infrastructure Designer Deployment Designer
Dynamic Code Analyzer Static Code Analyzer
Code Profiler Unit Testing Code Coverage Unit Testing Visio and UML Modeling Team Foundation Client (includes CAL) Visual Studio Professional Edition
Load Testing Visual Studio Industry Partners
Manual Testing
Test Case Management
Change Management
Reporting
Integration Services Project Management
Big Build
Work Item Tracking
Project Site
New MSDN Subscription Offerings
New subscription offerings lead with the Visual Studio® brand New name, similar benefits
• • • • • • Download access Monthly media shipments Technical support incidents SDKs Online and managed newsgroups Design, development, test and demonstration use rights to Microsoft software
MSDN continues to be the lead brand for:
• • • • MSDN Events MSDN Web site MSDN Magazine Other Developer community programs
MSDN Subscriptions:
Software Assurance for Visual Studio
License
Visual Studio Team Suite
Software Assurance
Visual Studio Team Suite with MSDN Premium Subscription Visual Studio Team Architect with MSDN Premium Subscription
Visual Studio Team Architect
Visual Studio Team Developer
Visual Studio Team Developer with MSDN Premium Subscription Visual Studio Team Test with MSDN Premium Subscription Visual Studio Professional with MSDN Premium Subscription
Visual Studio Team Test
Visual Studio Professional Visual Studio Professional with MSDN Professional Subscription
MSDN Subscriptions Transition Plan
Existing subscribers will receive an equivalent or higher subscription… Visual Studio
Visual Studio 2005 Team Edition for Architects Choice of; with Team Edition for MSDN Premium Developers, Subscription Architects or Testers Visual Studio 2005 Team Edition for Developers with MSDN Premium Subscription 2005 Team Edition for Testers with MSDN Premium Subscription
or
or
MSDN Universal Subscription
MSDN Enterprise Subscription
Default to Team Edition for Developers
MSDN Professional Subscription
Default to Professional Subscription
Visual Studio 2005 Professional with MSDN Professional Subscription
Cross Sell and Up Sell Opportunities
Up Sell/ Cross Sell
Customers migrating to Windows Server
Customers migrating Microsoft Access
Visual Studio 2005 attach to SQL Server
SQL Server Attach to Visual Studio 2005
SQL Server and Visual Studio Customer Campaigns
Up Sell/ Cross Sell
Upgrade the Install Base
• Focus efforts on customers whose infrastructure is already on the Windows Server System.
Business Intelligence
• Focuses on customers with the need for a reporting platform that enables real-time and scheduled reports accessible through a web browser, familiar desktop applications, or specialized line-of-business tools.
Oracle Migration
• Focuses on customers moving to the Windows Server System.
Integrate Campaigns
Visual Studio Team Development
• Focus on upgrade to VSTS Suite - Large development teams that need collaboration and communication functionality
What Now
Launch Events – Nationwide • “Get Ready” Webcasts available now • Gear Up sales support
1. Contact/inform customers of the changes 2. Take advantage of MS resources 3. Get READY to align your strategy with campaign roadmap
Conclusion
• SQL Mantra: BI, Developer Productivity, Manageability • Visual Studio: Team Services and Express • MSDN = Software Assurance
Make sure all of your customers are evaluating the products via the Express versions of Visual Studio and SQL 2005
Where to Find It
SQL Server 2005 www.microsoft.com/sql/2005/
Visual Studio 2005 msdn.microsoft.com/TeamSystem
Biztalk Server 2006 www.microsoft.com/biztalk
Appendix
Case In Point
• • Revenue forecasting and analysis Arizona Supreme Court. AS/400 Migration Juvenile Online Tracking System
•
• •
Data Warehouse for cement quality analysis web services architecture – real-time BI
Will migrate multiple systems Uses SQL Server throughout enterprise Credit risk analysis data warehouse Uses SQL Server throughout enterprise
•
•
Austrian TV station automates Sports News - Deep XML technology
Small research firm runs customer database (IT Staff=1, not possible in Oracle)
HTTPS Synchronization
Subscriber
IIS
Publisher/Distributor
-InternetUrl https://myserver.mydomain.com
Replisapi.dll
Firewall
•No VPN or port required •Eases deployment of mobile applications •Off by default •Secure by default • Only authenticated users can send request • Requires HTTPS •Wizard turns off anonymous access
Data Mining Focus
• Complete set of analytics
– – Most popular data mining algorithms (5 new) Enhanced creating, editing, and viewing environment
•
Embedded data mining
– – – Embed data mining in LOB applications Complete SQL language based API Native XML/A support
•
Integrated solution
– – Tight integration with Relational, OLAP, DTS, Reporting technologies Comprehensive SQL Server BI platform
•
Alliance with ISVs
– – Focus on broadening the market Agreed on finalizing DM industry standard based on OLE DB for DM and XML/A
Value of Data Mining
Business Knowledge
Relative Business Value
SQL 2005 • 5 new algorithms
SQL Server 2005
Data Mining
OLAP • Graphical tools/wizards Reports (Adhoc) • 12 embeddable viewers Reports (Static) • Integration with Web/Office apps
Easy Difficult
Usability
Complete Set of Algorithms
Decision Trees
Introduced in SQL Server 2000
Clustering
Time Series
Sequence Clustering
Association
Naïve Bayes
Neural Net