Principles of Business, Marketing, and Finance
North Ridge Middle School, Career and Technology Education
Teacher: Ms. Pereira
Course Description: In Principles of Business, Marketing, and Finance, students gain knowledge
and skills in economies and private enterprise systems, the impact of global business, marketing
of goods and services, advertising, and product pricing. Students analyze the sales process and
financial management principles. This course allows students to reinforce, apply, and transfer
academic knowledge and skills to a variety of interesting and relevant activities, problems and
settings in business, marketing, and finance.
Course Outcomes: At the end of this course, students will be able to:
Understand and describe the characteristics of business
Understand and defines ethics in business
Understand and describe the concepts and vocabulary essential to Business, Marketing
Understand and differentiates between the types of economic systems with emphasis
on the private enterprise system and the US economy
Understand the impact of international business and the role and impact of the
government, the legal system, and organized labor in business
Develop and demonstrate the types of businesses that market goods and services
Understand the cost and profit relationships in finance; and personal financial
Develop and demonstrate skills for principles of selling, including understanding buying
behavior and buying motives
Understanding and describe the importance of media related to advertising and the
activities of sales
Understand career opportunities and formulates a career plan in the Business,
Marketing and Finance
The following Birdville ISD scale will be used:
A = 90 – 100
B = 80 – 89
C = 70 – 79
D = 60 – 69
F = Below 60 You will have 10 daily grades and 3 major grades.
The expectation of this course is that all students will perform at the highest level possible
and make grades that reflect that high level of achievement.
This course will follow the Birdville ISD grading policy as follows:
“Six weeks grades shall be obtained by averaging daily work and major grades. Daily work is defined as
homework, class work, daily or pop test grades; major grades as chapter tests, unit tests, announces
projects or papers.”
There will be a minimum of 10 daily grades and 3 major grades each six weeks.
Semester exams will follow the district policy for granting exemptions (page 8 of the Secondary Student
Procedures and Expectations:
Come to class prepared and ready to learn.
You will be given time in class to finish your work. I will only assign homework if you
choose not to use your time in class wisely.
You are expected to use language appropriate for the business setting. No abusive or
vulgar language, name-calling or harassment of any form will be tolerated.
You will be practicing important business habits of good attendance, punctuality,
effective use of time, being accountable for your work and actions, and showing respect
to one another.
You are expected to work hard and grow intellectually and professionally.
This course will follow the district attendance policy (page 17 of Secondary Student Handbook).
In order to do your best in the course, it is expected for you to be in class each day and ready to
To avoid being counted tardy, be in your chair when the bell rings. Three tardies count as one
I have read the syllabus and understand the classroom rules, school policies, and other requirements of the
STUDENT SIGNATURE: ___________________________________________