Suggestions for improving marketing and customer satisfaction by 5S4I2Xg5

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									          EX
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                  UTIVES’ A
                           S                                            SANCHAR NIGAM EXECUTIVES’ ASSOCIATION(INDIA)
                S N E
                                                                                      KERALA CIRCLE

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                          A
                          E
N I GA




                                 CIA
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                                    TI O N ( I
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                                                                      (SNEA Bhavan, Dharmalayam Road, Trivandrum - 695001)
NC




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                             IA
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                                                    No. SNEA/KRL/CGM/2010/52 Dated 18-7-2011
CIRCLE                                              To
PRESIDENT                                                  Shri.Premachandra
N.A.Abraham                                                Chief General Manager Telecom,
DE Trans Mntce                                             BSNL, Kerala,
Manakkad Xge                                              Trivandrum.
Complex                                             Sir,
Trivandrum-695009
 0471-                                             Sub: Suggestions for improving marketing and customer satisfaction
2458800(O)
2458900 (F)                                         The demand for Wi Max, FTTH connection in is not picking up to expected level. It is
2311177(R)                                          observed that one of the reason that deterring customers is the initial cost towards security
9447001177(M)                                       deposit and absence suitable plans as available in Broad Band. The following suggestions
                                                    may be considered in this regard.
CIRCLE
SECRETARY                                               1. The security deposit may be waived in case the customer opt for annual plan.
                                                        2. The security deposit towards CPE and plan charges may be collected in installment.
George Varghese                                         3. All the rebate and minimum plans available in Broad band may extended in Wi
DE phones                                                  Max also.
Tel. Xge
Tripunithura                                        As far as FTTH is concerned it is suggested that the installation charge and security deposit
0484-2781100(F)                                     may be waived in case of annul payment as already allowed up to 31-3-2011 as promotional
9447162900 (M)                                      offer.
gvsnea@gmail.com
                                                    In land line segment I take this opportunity to appreciate the Circle Administration for the
CIRCLE                                              initiative taken for granting extra free calls in case of NPC for purchase of Own instrument.
TREASURER                                           It is requested that the scheme may be extended to existing customers also in case of
                                                    opting for own instrument. This is very much essential considering the shortage of EPBTs. It
P. Janardhanan                                      is suggested that purchase of EPBTs by BSNL may be stopped and customers may be
Sub Divisional                                      asked to purchase own instrument by proposing suitable scheme for promoting existing
Engineer                                            customers also. While more than 70 crore mobile instruments which more costly are owned
Broad Band, ,O/o                                    and maintained by the customers it will be very easy for less than 4 crore land line
CGMT, Kerala ,                                      customers.
Trivandrum
0471-2307574(O)                                     Thanking You
0471-2318382(R),
9446538530 (M)
                                                    Yours Sincerely




                                                    George Varghese,
                                                    Circle Secretary,
                                                    SNEA(India). Kerala Circle

                                                    Copy to

                                                    GM CFA Marketing/ BB &IT/CM Marketing
                                                    GS SNEA (India) CHQ New Delhi

								
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