Effective Affiliate Marketing on Pinterest
Introduction ............................................................................................ 3
Pinterest Basics ....................................................................................... 4
Joining Pinterest................................................................................... 4
Activating Your Account ....................................................................... 5
Account Setup ...................................................................................... 5
Pinning Basics: ........................................................................................ 7
How to pin: .......................................................................................... 7
Demographics of Pinterest...................................................................... 9
The Importance of Followers: ............................................................... 11
Affiliate Marketing on Pinterest ............................................................ 14
The CPA Marketing Pinning Method ..................................................... 15
Building a Residual Income: .................................................................. 24
Outsource Your Work: .......................................................................... 24
Conclusion ............................................................................................ 26
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Thank you and welcome to Profit Pinning. This is a detailed guide that
will outline how you, the affiliate marketer can benefit from Pinterest.
You have picked up this guide because you are already aware of what
Pinterest is by some extent. There is a lot of hype surrounding Pinterest
right now. Imagine if you were one of the first people to join Facebook
and you were able to profit from day 1. Many affiliate marketers made
a lot of money in the early days of Facebook, and now you can to with
Pinterest. There is a huge base of users right now, and it is set to
This book is created with the affiliate marketer in mind, from a fellow
affiliate marketer. The focus of this report is on CPA marketing, but you
can easily transfer this knowledge into any type of affiliate marketing. I
want you to succeed!
Pinterest is a new social media site that is geared strictly to images. You
start with a “board” and as you go around the web you can “pin”
interesting images to it. Your posts will show up on your friends feeds
and they will be able to see what you pin, and they themselves can re-
pin your images. Think of the viral effect this will.
At the time of writing this, Pinterest remains an invite only website. As
the user base expands it will be no time until the membership is open
for anyone to sign up. Originally launched in 2010, the site has grown
by the millions in 2011 alone. There are over 12 million people using
Pinterest, and many of the major brands are now signed up.
At the time of writing, Pinterest is invite only. I will include some
various ways to get a Pinterest invite.
How to get an invite:
1. Ask for it directly from Pinterest’s website.
2. Find groups on Facebook that are dedicated to Pinterest invites.
3. Ask your friends and family.
4. Find various forums that offer Pinterest invites, or request one on
other pinning forums.
Activating Your Account
You will receive an invitation email from Pinterest giving you an
activation link. Clicking this link will bring you to the sign up page.
Unfortunately, you need to sign up using your Facebook or Twitter
account at this time. The good thing is that you will be able to unlink
your account once you are setup. I recommend that you keep your
account linked, and you should also add the other account. I will show
you later when we talk about getting your pins viral.
After you have linked your account you will be brought to a page where
you will set your username and password. Note that your username will
form part of the URL ex: pinterest.com/username. You may want to
consider a high traffic keyword here.
The next screen you will be brought to is the interest’s page. Pinterest
will recommend people to follow based on the interests you choose.
You also will not be able to change these, so choose wisely! If you do
pick some boards here you will be able to un-follow them.
Now that the account is setup you need to jump to your profile settings
and make a few changes here. In the top right you will see your picture
and name. Click here and go to settings. You will notice under details
that some basic information was grabbed from either Facebook or
Twitter when you linked the two accounts together.
You can change your photo here to something more appealing if you
don’t want your Facebook/Twitter photo here.
It is recommended that you fill in the “about” section. Make sure you
keep SEO in mind when filling this out and put relevant keywords as
they relate to your business.
Make sure you also put in your website URL to get a powerful backlink.
Before we get into how to pin, there is some basic terminology that we
need to get out of the way.
Boards: To give you a visual, pretend this is like a wall, fridge or corkboard that you would pin
things to. You can setup different types of boards such as “Favorite Foods” “Fast Cars” etc…
Pin: The idea is to “pin” pictures to your board. Anytime you find something interesting, you can
“pin” it to your board.
Re-pin: This is similar to Twitters “re-tweet”. When you like someone’s pin you can re-pin it to
your boards so that everyone can see. We want to focus on this later because this is what will
make your pins go viral.
Like: If you see a pin that you like, but don’t think you want to re-pin it, you can always just “like”
it. If you want to get more followers you should like a lot of pins as this will get your name out
there more and give you more exposure.
How to pin:
When you first sign into Pinterest, you will be asked to create some
pinboards. A few good suggestions would be to create boards such as
“My Favorite Products” or “Favorite Food”. Try to create boards that
would be relative the products you plan on promoting.
When signed into Pinterest, there are two ways to post a pin to your
pinboard. You can either post a pin from a URL or photo on your hard
drive, or repost someone else’s pin. If you want to repin an already
pinned item, you just hover over the item and a “repin” button will
appear. You can also click on the image to have the repin button
appear. Repinning is an excellent way to fill up your pinboards when
you are first starting out in Pinterest.
The second way to pin using webpage content is by adding the “pin it”
button to your browsers favorite bar. You can do this by going to your
about section on your Pinterest page. Within this page you will find the
pin it button that you click and drag your bookmarks bar.
Demographics of Pinterest
To successfully market on Pinterest, you must understand the
The following statistics are taken from Ignite Social Media:
The majority of Pinterest users are women between the ages of 25-54
Only 25% of Pinterest users have earned a bachelors or higher degree
and the majority live within an income range of $25-75K.
Based on the above statistics, it is safe to assume that marketing
towards females in the above demographics will see some handsome
The Importance of Followers:
As with every other effective Social Media marketing plan, you must
treat Pinterest exactly as it is… a Social media platform. As with every
social media platform you will judged and liked based on the quality of
the content you post.
To gain maximum exposure in Pinterest, you need to follow others, like
their posts and repin other pins.
1) Sync your Pinterest account with your Facebook and Twitter.
This is extremely simple to do. Once it is setup you will have easy
access to the messaging and following option that allows you to
send out endless Pinterest invites to friends and family. You will
also be able to see which of your friends are pinning.
When you are naming your boards, be as creative as possible. Pick
unique names for your boards that will spark interest and
encourage other users to follow you. Try to make your boards
appear as if they tell a story.
3) Keep the focus on what you market and build a brand.
Stick with your niche. If you plan on promoting electronics, build
your boards around this. You will attract more people who are
interest in your niche when they see this is all you want to pin.
4) Use #Hash #Tags.
Most people are unaware that Pinterest uses hash tags. This
makes it easy for people to access what they are looking from and
tagging other Pinterest members with the @ symbol. This will
encourage conversation hype and really attract followers.
5) Use your blog!
If you have other traffic sources such as a blog, you need to grab
harness this traffic into more Pinterest followers. You can easily
install a Pinterest button on your blog or use various plugins. Try
holding pinning contests to get more exposure!
6) What’s trending!
You can see what is trending on Pinterest by visiting Pinterest’s
Popular page. From here you can see what’s being pinned from
you site or blog, as well as seeing what’s hot. Pin some topics on
the hot trends and make sure you hash tag them for maximum
7) Follow and Comment.
This is one of the most effective ways to get more followers.
When you follow or comment on people’s pins, they will get a
notification on their dashboard. This allows you to connect to the
many users out there and gain more exposure for your brand or
product. Make sure you leave witty and appreciative comment to
users who leave good posts.
Affiliate Marketing on Pinterest
Now that you understand the basics of how Pinterest works, it’s time to
explore the lucrative possibilities Pinterest provides for affiliate
marketers. This section is the core of this report as it will discuss the
various options of how to use Pinterest to make money.
The method is extremely simple and does not require any type of
genius or technical knowledge to understand. The method is all about
gaining exposure and massive traffic by doing very little work at all. If
you continue to post quality content and pins you will continue to
attract more followers. Every time you create a new post you have the
opportunity for that post to go viral in no time.
One thing you should not do is sign up for Pinterest and immediately
begin posting affiliate links and products. People will immediately catch
on to this and have no interest in following you.
Begin by following people and re-pinning their posts. Create 6-8 boards
and make sure that the first 9 images are filled in each one. You can
easily do this by re-pinning other people’s content. By doing this you
will gain more exposure and look like an active user that provides
The CPA Marketing Pinning Method
***Note – I have used CPA purely as an example, you can substitute
any affiliate marketing offer in this strategy***
CPA marketing on Pinterest is extremely lucrative. Pinterest is so easy
to market CPA offers it is not even funny. Because people will be
clicking on your links solely based on the picture and caption you have
provided, you have an amazing opportunity to get many conversions.
Whether or not you are using email submits or selling actual products
through CPA, I will show you a step by step method on how to get
setup your pins.
1. Log into your CPA marketing account. For this method I will be
using Peerfly. Search the various offers and try to find an offer
that will meet the above mentioned demographics. Offers in the
health & beauty, fashion décor or gadgets are the best offers to
pick from. If you can find an iPad or iPhone offer, these ones tend
to convert the most.
These offers convert really well on Pinterest as they are extremely
hot products that meet the demographics of Pinterest.
2. Once you have found your offer you need to grab your affiliate
product link and copy it.
3. Login to your Pinterest account and start creating a new pin. On
your Pinterest home screen you will see the Add + Button in the
top right hand corner.
4. At this point you should already have some board’s setup. In this
example I will use my “Wicked Products” board and post the iPad
offer. When using CPA offers, you need to use the “Upload a Pin”
5. When you upload your own pin, you need to provide an image.
There is a lot of controversy surrounding usage rights about
pinning on Pinterest, so I like to keep it safe. I use Google image
search, and filter by “usage rights, free to use or share”. You can
access this from the Google images search page. Click on settings
in the top right hand corner, then half way down the page you will
see the “usage rights” drop down menu. Choose “free to use or
6. Once you have found an image you want to use for you pin, save
it to your hard drive so you can upload it to your Pin.
7. Now select the image from your hard drive for your pin.
8. Select the board you want to pin this to, you can either select an
existing one, or create a new one. In this example I am going to
use my “gadgets” board as it fits the niche more appropriately.
9. Write a compelling description that will convince people to click
on your link. After you write your description click “Pin It”.
10. IMPORTANT – Your link is currently not activated… one more step
to go here!
The next thing you will see is your actual Pin. At the top you will
see an “edit” button. Click here to open the properties of the pin.
11. Here is where you will insert your directly linked affiliate URL and
click “save pin”.
12. At this point it is important to test your pin. After clicking the
Save Pin, you will be brought to your pin page. This is how your
followers will see it. Clicking on the image will bring you through
to your link. Make sure you test the link! Sometimes there is an
error, and you don’t want to miss out on a load of traffic.
13. Repeat and test. It is important that you track which images and
pins convert the most. Make sure to use your CPA companies built
in tracking tools to do this. Some pins will not work as well as
others, it is up to you to find optimize these.
There are times when Maxbounty links don’t work through Pinterest.
There is a quick fix to this. If you own your own wordpress blog, you can
add a simple plugin that will cloak your affiliate links. When doing this,
you will drive traffic from Pinterest to your blog where the traffic will
then be simply re-directed to the CPA offer.
Other Type of Affiliate Marketing
I used CPA marketing as a simple example of how to post affiliate links
on Pinterest and make cash. Don’t feel that you are strictly bound by
this way of marketing. There are many different types of affiliate
campaigns you can do such as:
Warrior Forum WSO’s
Just insert your affiliate link and you are laughing all the way to the
Building a Residual Income:
Now that you have completed these easy to follow steps, you need
to do them at least 10 times a day. This is extremely easy once you
have figured out which posts are working for you. Just keep posting
or re-pinning these posts every day. Make sure you continue to
follow other users so you can get a follow back from them.
Outsource Your Work:
If you don’t have 20 minutes a day to do this, you can always
outsource this work to someone using oDesk. Imagine if you had
someone working 8 hours a day across multiple Pinterest accounts?
You would see exponential growth in your affilaite profits.
When looking for an outsourcer, ensure that they have experience in
both CPA/affiliate marketing as well as Pinterest. When using oDesk,
there are a lot of contractors out there who will tell you they
understand your task exactly, when in reality they don’t. When I
outsource, I hire people who know how to do the tasks. The only
things I teach them are how to incorporate those tasks into my
Once you have found a great outsourcer for these tasks, you need to
setup a tracking system. oDesk has a built in system that allows you
to go back and watch what the contractor did all day. You should
also have them report back at the end of each day with all the posts
that they did. This will allow you to verify each post, and ensure that
they are accurately doing the tasks you have asked them to do.
Using Fiverr to Outsource
There are many different opportunities to use fiverr right now. You
can find some gigs that offer pinning and re-pinning of your posts.
Take a look around on fiverr. Just type “pinterest” into fiverr’s search
Pinterest traffic is laser targeted, and affilaite marketers are having
amazing success using Pinterest. Right now you have the opportunity
to get in on the ground floor of the fastest growing social media site
in the world. Using the above techniques I have shown you an
amazing and easy to use technique that will grow your bottom line.
Not only is using Pinterest profitable, but it is fun at the same time. If
you have used Facebook in the past to market affilaite offers, you
know it can be a pain to try and find different spots to advertise, plus
you risk getting banned.
Pinterest is on the verge of a massive user explosion. In the first few
months of 2012, more and more media outlets have been covering
Pinterest, and the buzz is really swarming. Pinterest is currently
being searched more than every other social media site (except
I have shown you the power of Pinterest, and now it is up to you to
harness it. Get out there and take this new found knowledge and
grow your affiliate profits. Don’t miss out on this opportunity to get
into Pinterest early.
To your “pinning” success!